Customer nowadays look for effective marketing channels to differentiate the products, its features and wants a personalized shopping experience. Hence, most of the companies are shifting from multichannel to omnichannel marketing strategies to provide their customers a seamless shopping experience by increasing their brands presence. The current scenario is that the company is using multichannel marking strategy and is incurring losses in terms of revenue, customer retention, mobile traffic frequency, customer conversion rate etc. The company wants to shift to Omni channel Marketing Strategy in order to gain the competitive advantage and increase their overall presence on multiple digital platforms. Company wants to integrate physical, digital and mobile sales channels to support and provide better purchasing experience. This presentation provides some information and details on need for omnichannel marketing to the business, issues in implementing omnichannel marketing strategy, omnichannel marketing global statistics, approaches to implement omnichannel marketing strategy, mobile applications to be used for omnichannel marketing, types of digital advertising channels with relative usage costs, ways to increase mobile application engagement, omnichannel marketing model of the company, comparing omnichannel marketing costs vs multichannel marketing costs, omnichannel marketing automation process flowchart, tools to improve marketing efforts, sales process automation model of the company, key benefits of using omnichannel marketing, omnichannel marketing dashboard with revenue and total spend, future user statistics of the company after implementing omnichannel marketing etc. After evaluating the benefits, outcomes and costs of the omnichannel marketing, the company will choose the best approach and strategy to implement and shift to Omni channel marketing and replace multichannel marketing with it. https://bit.ly/3eSPYNq
Use this modern go-to-market framework to define the activities required to successfully build market-driven products & services that customers will accept.
Developing Your Go to Market Strategy - For Startup Founders & EntrepreneursAdam Moalla
How to think about your new business go to market strategy?
In my accelerators mentoring sessions, I try to bring all the knowledge I have built in the last 10 years into a 30min presentation, aiming to inspire entrepreneurs and startups founders and give them hints and tips on how to think and develop their go to market strategy as an essential part of successfully launching and growing their business idea.
These slides are by no mean a go-to-market strategy template but rather an elaboration on the different aspects of what constructs the process of building the sales and marketing activities of a new business.
The slides touch the following topics:
Things that you can control for your idea to be successful
Re-thinking your new business KPIs
Analysing the market objectively
Identifying target customers
Defining the "Minimum Viable Sales Process"
Widening the marketing activities
Tracking and optimisation
While different people will have different approaches to developing and managing brands, we believe there are some fundamental constructs and truths about brand strategy that need to be considered in any brand strategy process. We\'ve developed a short presentation on some of the fundamentals of brand strategy.
Jonathan Lee, Managing Director, Brand Strategy, and Ken Allard, Managing Director, Business Strategy at HUGE, gave this presentation at "Ambidexterity 2," the VCU Brandcenter's Executive Education program for account planning on June 24th at the VCU Brandcenter in Richmond, VA.
Use this modern go-to-market framework to define the activities required to successfully build market-driven products & services that customers will accept.
Developing Your Go to Market Strategy - For Startup Founders & EntrepreneursAdam Moalla
How to think about your new business go to market strategy?
In my accelerators mentoring sessions, I try to bring all the knowledge I have built in the last 10 years into a 30min presentation, aiming to inspire entrepreneurs and startups founders and give them hints and tips on how to think and develop their go to market strategy as an essential part of successfully launching and growing their business idea.
These slides are by no mean a go-to-market strategy template but rather an elaboration on the different aspects of what constructs the process of building the sales and marketing activities of a new business.
The slides touch the following topics:
Things that you can control for your idea to be successful
Re-thinking your new business KPIs
Analysing the market objectively
Identifying target customers
Defining the "Minimum Viable Sales Process"
Widening the marketing activities
Tracking and optimisation
While different people will have different approaches to developing and managing brands, we believe there are some fundamental constructs and truths about brand strategy that need to be considered in any brand strategy process. We\'ve developed a short presentation on some of the fundamentals of brand strategy.
Jonathan Lee, Managing Director, Brand Strategy, and Ken Allard, Managing Director, Business Strategy at HUGE, gave this presentation at "Ambidexterity 2," the VCU Brandcenter's Executive Education program for account planning on June 24th at the VCU Brandcenter in Richmond, VA.
5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]SP Home Run Inc.
(Preview Webinar for Go-to-Market Strategy Reboot Camp)
For founders, marketers, and sales professionals at B2B SaaS (software as a service), FinTech (financial technology), and IaaS (infrastructure as a service) firms -- especially startups, scaleups, and small businesses
How B2B prospects and clients research and make buying decisions has changed. Quite dramatically!
Some of the biggest names in the tech industry have figured this out. And they are shouting it from the rooftops:
Gartner found that 83% of a typical B2B purchase decision -- researching, comparing options, and evaluating pricing -- happens before a potential buyer engages with a vendor.
McKinsey discovered that 70% to 80% of B2B decision-makers now prefer to make decisions digitally.
And LinkedIn, partnering with Edelman, concluded that “thought leadership remains critical to customer engagement, but breaking through the noise is harder than ever.”
However, most SaaS, FinTech, and IaaS startups, scaleups, and small businesses are largely unprepared to confront this once-in-a-generation change in purchasing behavior -- that’s approaching at jet speed whether your company is prepared or not.
And that’s why we hosted this webinar: to help you and your team upskill and stay relevant to how your prospects and clients want to buy.
When you watch the recording of 5 Go-to-Market Strategy Best Practices, you’ll learn how to:
Adapt your sales process to support your prospects’ and clients’ buying process
Build your team with the right mix of generalists and specialists, modeled after some of the most successful professional baseball teams on the planet
Connect the dots between marketing, sales, customer success, and product, so you approach go-to-market as a team sport
Get on the radar screen of the right strangers, in the right places, at the right time, and in the right context
Plan your content strategy for maximum relevance, efficiency, and effectiveness across the most popular formats
And much more!
This webinar is especially crucial for founders, marketers, sales professionals, customer success leaders, and product managers at B2B SaaS, FinTech, and IaaS firms -- especially startups, scaleups, and small businesses.
Learn About Go-to-Market Strategy Reboot Camp http://www.GTMReboot.com
Programmatic is a revolution, not just in media buying, but for all of digital marketing and increasingly for traditional channels, like TV, radio and Out-of-Home. Through automation, efficiencies and unprecedented visibility, marketers can do breakthrough programmatic targeting, content optimisation and personalisation that transforms roles, data collection, tech stacks and performance results for any sized business. This webinar will cover the “why, what and how” of the ways in which programmatic marketing can be essential to delivering outstanding marketing performance.
As brands’ story-tellers, we understand how digital nowadays flows seamlessly in 24 hours of a consumer. That radical change has provided us big opportunity to ignite the conversation at the "moment of truth” and sustain the brand experiences beyond transactions of sellers and buyers, to create a relationship of value between brands and consumers.
Since 2013, with a new vision in digital communication marketing, we have geared up to accelerate their creativity in strategy, to provide a desired balance between “WOW” factor and insightful strategy with scalable execution.
Emerald in 2014 proudly introduces more new digital media which empower them in the role of trans-media story-teller.
“It’s not only digital, that is innovations to make experience happen without interruption."
Marketing Plan Presentation Template 2018Demand Metric
Use this marketing plan presentation template to quickly document a modern marketing plan. Chapters include: aspiration, situation, objectives, strategy, content, technology and budget. Your stakeholders will be impressed with the analysis, design, brevity of your marketing plan.
The Go-To-Market framework is a related set of activities and processes that connect the company’s product strategy to the customer experience. The Go-To-Market framework is cross-functional, spanning product management, product marketing, and sales. It is a strategy and requires operational efficiency.
Ecommerce and Digital Marketing PersonalizationFabiana Pereira
- Setup required for personalized communication and customer-centric insights
- Core ecommerce governance
- Core ecommerce functions
- Digital marketing initiatives and KPIs
- Suggested initiatives per target goal
- Personalization use cases
- Top automated behavior-driven digital marketing paths
- Top customer segmentations
- Segmentation uses by channel
- Data required for personalization
- Customer 360 data warehouse specifications
- Start and target tech environment
Pharma Marketing: Get Started on Creating Great Customer Experiences with Jou...run_frictionless
A well-defined customer journey strategy is critical to customer experience management (CEM) initiatives.1 Yet most pharmaceutical companies have not followed the lead of industries like consumer packaged goods, retail, or travel and hospitality, which pioneered and mastered the art and science of personalized, cross-channel customer journeys. While recognizing that customer journeys are often more complex for pharma than for other sectors, it’s imperative for life sciences to develop and apply journey strategies similar to those of other industries when transforming customer experiences.
https://runfrictionless.com/b2b-white-paper-service/
AMC and the Amazon Sphere: What You Did in 2020 Won’t Work in 2023Tinuiti
We all know the Amazon landscape has changed vastly since 2020 – but has your strategy adapted accordingly? Because the old playbook won’t cut it anymore.
During this session, hear from Tinuiti’s Marketplaces expert and digital marketing forecasting agency, Stratably, to hear what 2023 will look like and the tactics you need to leverage so you don’t miss out on new sales and stay ahead of the curve.
Our Sales Enablement Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help you develop a sales enablement plan that increases your win-rate, deal-size and % reps attaining quota.
Mix Digital is a full service digital marketing agency expertising in digital marketing strategy, social media marketing, web design & development, search marketing. We helps brand interacting sustainably with target audiences via digital platforms
What is a Go-to-Market Strategy & How to Create OneCompellingPM
We often hear other PMs and executives say the word Go-to-Market Strategy and everyone nods their heads as if they know exactly what the other person really meant. But the reality is that within any given organization, there are as many ideas of what Go-to-Market Strategy means as there are senior level executives. And when Product Marketing is asked to develop a Go-to-Market Strategy, they are unlikely going to satisfy the expectations of all stakeholders because each one has a different expectation. In this webinar, we'll help you to create a common understanding of a Go-to-Market Strategy and what Product Marketing needs to do to effectively create one.
Key Takeaways from participating in this webinar:
- Develop a common definition for a Go-to-Market Strategy that can be shared with your organization
- Learn the seven elements that go into a complete Go-to-Market Strategy
- Understand the steps to creating your Go-to-Market Strategy
The presentation covers elements of a GTM plan, what makes it disruptive and how does one measure it. The presentation was used at the NASSCOM Product Conclave in Cochin held on 14 Dec 2016 by Sunder Madakshira.
GIGAN JSC Agency provides strategic consulting solutions and comprehensive Digital Performance Marketing Implementation, from Branding Performance to Performance Marketing solutions with an aim to help clients generate more leads and revenue.
In this prescriptive breakout session learn what successful Solution Providers are doing to build their Cloud/Mobility business. This workshop is designed for Solution Provider new to cloud/mobility marketplace or have not yet seen success. Success in the new marketplace starts with a Practice Statement, entails new ideas on building marketing savvy and better sales execution. We will cover a variety of tools, tips and techniques partners are using to drive Cloud /Mobility success.
Topics:
• Why you need to create a Practice Statement
• Aligning your marketing message to fit your Cloud strategy
• Building your Cloud marketing program that is unique and is active
• Creating a sales mentality and compensation program that works
• Developing a Business Guidance sales mentality
http://www.ingrammicrocloud.com
5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]SP Home Run Inc.
(Preview Webinar for Go-to-Market Strategy Reboot Camp)
For founders, marketers, and sales professionals at B2B SaaS (software as a service), FinTech (financial technology), and IaaS (infrastructure as a service) firms -- especially startups, scaleups, and small businesses
How B2B prospects and clients research and make buying decisions has changed. Quite dramatically!
Some of the biggest names in the tech industry have figured this out. And they are shouting it from the rooftops:
Gartner found that 83% of a typical B2B purchase decision -- researching, comparing options, and evaluating pricing -- happens before a potential buyer engages with a vendor.
McKinsey discovered that 70% to 80% of B2B decision-makers now prefer to make decisions digitally.
And LinkedIn, partnering with Edelman, concluded that “thought leadership remains critical to customer engagement, but breaking through the noise is harder than ever.”
However, most SaaS, FinTech, and IaaS startups, scaleups, and small businesses are largely unprepared to confront this once-in-a-generation change in purchasing behavior -- that’s approaching at jet speed whether your company is prepared or not.
And that’s why we hosted this webinar: to help you and your team upskill and stay relevant to how your prospects and clients want to buy.
When you watch the recording of 5 Go-to-Market Strategy Best Practices, you’ll learn how to:
Adapt your sales process to support your prospects’ and clients’ buying process
Build your team with the right mix of generalists and specialists, modeled after some of the most successful professional baseball teams on the planet
Connect the dots between marketing, sales, customer success, and product, so you approach go-to-market as a team sport
Get on the radar screen of the right strangers, in the right places, at the right time, and in the right context
Plan your content strategy for maximum relevance, efficiency, and effectiveness across the most popular formats
And much more!
This webinar is especially crucial for founders, marketers, sales professionals, customer success leaders, and product managers at B2B SaaS, FinTech, and IaaS firms -- especially startups, scaleups, and small businesses.
Learn About Go-to-Market Strategy Reboot Camp http://www.GTMReboot.com
Programmatic is a revolution, not just in media buying, but for all of digital marketing and increasingly for traditional channels, like TV, radio and Out-of-Home. Through automation, efficiencies and unprecedented visibility, marketers can do breakthrough programmatic targeting, content optimisation and personalisation that transforms roles, data collection, tech stacks and performance results for any sized business. This webinar will cover the “why, what and how” of the ways in which programmatic marketing can be essential to delivering outstanding marketing performance.
As brands’ story-tellers, we understand how digital nowadays flows seamlessly in 24 hours of a consumer. That radical change has provided us big opportunity to ignite the conversation at the "moment of truth” and sustain the brand experiences beyond transactions of sellers and buyers, to create a relationship of value between brands and consumers.
Since 2013, with a new vision in digital communication marketing, we have geared up to accelerate their creativity in strategy, to provide a desired balance between “WOW” factor and insightful strategy with scalable execution.
Emerald in 2014 proudly introduces more new digital media which empower them in the role of trans-media story-teller.
“It’s not only digital, that is innovations to make experience happen without interruption."
Marketing Plan Presentation Template 2018Demand Metric
Use this marketing plan presentation template to quickly document a modern marketing plan. Chapters include: aspiration, situation, objectives, strategy, content, technology and budget. Your stakeholders will be impressed with the analysis, design, brevity of your marketing plan.
The Go-To-Market framework is a related set of activities and processes that connect the company’s product strategy to the customer experience. The Go-To-Market framework is cross-functional, spanning product management, product marketing, and sales. It is a strategy and requires operational efficiency.
Ecommerce and Digital Marketing PersonalizationFabiana Pereira
- Setup required for personalized communication and customer-centric insights
- Core ecommerce governance
- Core ecommerce functions
- Digital marketing initiatives and KPIs
- Suggested initiatives per target goal
- Personalization use cases
- Top automated behavior-driven digital marketing paths
- Top customer segmentations
- Segmentation uses by channel
- Data required for personalization
- Customer 360 data warehouse specifications
- Start and target tech environment
Pharma Marketing: Get Started on Creating Great Customer Experiences with Jou...run_frictionless
A well-defined customer journey strategy is critical to customer experience management (CEM) initiatives.1 Yet most pharmaceutical companies have not followed the lead of industries like consumer packaged goods, retail, or travel and hospitality, which pioneered and mastered the art and science of personalized, cross-channel customer journeys. While recognizing that customer journeys are often more complex for pharma than for other sectors, it’s imperative for life sciences to develop and apply journey strategies similar to those of other industries when transforming customer experiences.
https://runfrictionless.com/b2b-white-paper-service/
AMC and the Amazon Sphere: What You Did in 2020 Won’t Work in 2023Tinuiti
We all know the Amazon landscape has changed vastly since 2020 – but has your strategy adapted accordingly? Because the old playbook won’t cut it anymore.
During this session, hear from Tinuiti’s Marketplaces expert and digital marketing forecasting agency, Stratably, to hear what 2023 will look like and the tactics you need to leverage so you don’t miss out on new sales and stay ahead of the curve.
Our Sales Enablement Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help you develop a sales enablement plan that increases your win-rate, deal-size and % reps attaining quota.
Mix Digital is a full service digital marketing agency expertising in digital marketing strategy, social media marketing, web design & development, search marketing. We helps brand interacting sustainably with target audiences via digital platforms
What is a Go-to-Market Strategy & How to Create OneCompellingPM
We often hear other PMs and executives say the word Go-to-Market Strategy and everyone nods their heads as if they know exactly what the other person really meant. But the reality is that within any given organization, there are as many ideas of what Go-to-Market Strategy means as there are senior level executives. And when Product Marketing is asked to develop a Go-to-Market Strategy, they are unlikely going to satisfy the expectations of all stakeholders because each one has a different expectation. In this webinar, we'll help you to create a common understanding of a Go-to-Market Strategy and what Product Marketing needs to do to effectively create one.
Key Takeaways from participating in this webinar:
- Develop a common definition for a Go-to-Market Strategy that can be shared with your organization
- Learn the seven elements that go into a complete Go-to-Market Strategy
- Understand the steps to creating your Go-to-Market Strategy
The presentation covers elements of a GTM plan, what makes it disruptive and how does one measure it. The presentation was used at the NASSCOM Product Conclave in Cochin held on 14 Dec 2016 by Sunder Madakshira.
GIGAN JSC Agency provides strategic consulting solutions and comprehensive Digital Performance Marketing Implementation, from Branding Performance to Performance Marketing solutions with an aim to help clients generate more leads and revenue.
In this prescriptive breakout session learn what successful Solution Providers are doing to build their Cloud/Mobility business. This workshop is designed for Solution Provider new to cloud/mobility marketplace or have not yet seen success. Success in the new marketplace starts with a Practice Statement, entails new ideas on building marketing savvy and better sales execution. We will cover a variety of tools, tips and techniques partners are using to drive Cloud /Mobility success.
Topics:
• Why you need to create a Practice Statement
• Aligning your marketing message to fit your Cloud strategy
• Building your Cloud marketing program that is unique and is active
• Creating a sales mentality and compensation program that works
• Developing a Business Guidance sales mentality
http://www.ingrammicrocloud.com
Sales, Marketing & Service Optimization: Strategies for Accelerating GrowthCognizant
Revenue growth requires more than IT cost-cutting and increased efficiencies. Across industries, top-line growth requires a focus on customer relevance and on sales, marketing and service effectiveness.
Changing customer behaviors have dramatically changed the way brands need to measure success. Starting with an analytics frameworks is essential for measuring business ROI.
Enhancement Of Customer Digital Engagement On Online Platform PowerPoint Pres...SlideTeam
Customer retention on digital platform is the need of hour. The goal of the firm is to improve digital engagement by enhancing customer experience. The firm wants to boost up its customer loyalty, acquisition and retention by engaging customer on digital platforms and devices. This template is useful for the top level management in enhancing digital capability of the firm by increasing customer engagement on different digital platforms. A survey will be conducted which will assess overall customer experience on digital platform in terms of how effective is firms digital marketing campaign, whether the firm has effective onboarding process, etc. Being a digital firm, it is necessary to look for aspects that help firm in engaging customers digitally as it is found from several statistics that highly engaged customers will purchase frequently which ultimately leads to increased customer lifetime value. Active engagement of customers can be achieved through digital storytelling in the form of advertisement on various digital channels. Email marketing campaign is also an effective way of engaging with customers by sending customized messages at right moment. Tracking customer engagement across various digital channels will help firm in targeting the potential customers. As a digitally active firm, it is necessary to be in sync with future requirements by keeping track of the future trends that are prevailing in the industry. https://bit.ly/33Ur6Bb
Leveraging Location Data to Build Consumer ProfilesPrecisely
Location can tell you much more than where somebody is. Analyzing a person’s location also delivers insights into who they are, what they like, and how they spend their time and money. Unlocking that level of detail requires accurate geographic data – and lots of it.
View this on-demand webinar as we discuss and demonstrate how points of interest (POIs) and mobile trace data can be combined to generate actionable insights for B2C marketers and ad agencies.
You will learn how to:
• Leverage location data and POIs to build consumer profiles, create audience segments, and inform ad deployment
• Use mobile trace data and POIs to measure how many consumers were exposed to a specific ad and then subsequently visited to the associated POI
• Analyze location history to build brand affinity and propensity profiles
Digital Economy PowerPoint Presentation SlidesSlideTeam
It has PPT slides covering wide range of topics showcasing all the core areas of your business needs. This complete deck focuses on Digital Economy PowerPoint Presentation Slides and consists of professionally designed templates with suitable graphics and appropriate content. This deck has total of fifty seven slides. Our designers have created customizable templates for your convenience. You can make the required changes in the templates like colour, text and font size. Other than this, content can be added or deleted from the slide as per the requirement. Get access to this professionally designed complete deck PPT presentation by clicking the download button below. http://bit.ly/3bJot6L
Maximize How You Individualize: because the Journey and Outcome Matter Nicholas Kontopoulos
According to research from the Corporate Executive Board, 57% of the buying process is being completed before the first interaction with a sales person.
In recent years, a fundamental sea change has been occurring between buyers and sellers, with the former now ceasing control of the buying process. This paradigm shift has been digitally powered with todays buyers only one touch away from connecting with content or peers that can help guide them on their purchasing journey.
This presentation will explore the challenges that not only lay ahead for todays marketers, but also explore some of the ways in which innovative brands are adapting to this 'New Reality’.
How to drive great customer experiences for content ROI - government editionMelissa Wilfley
Talk I gave at WPP/Kantar next generation of digital government at Ministry of Manpower in Singapore on best practices for driving great customer experiences and maximizing content ROI for government agencies.
Customer Support And Services Guide Powerpoint Presentation SlidesSlideTeam
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Description of this above product -
After sales service encompasses all the assistance provided to customers after purchasing a product or service. Grab our informative PowerPoint presentation on Customer Support and Services Guide. It overviews after sales services, their benefits, needs, and best practices. Implementing an effective after sales support strategy can enhance customer satisfaction, promote brand loyalty, and even generate positive word of mouth advertising. Our customer services deck delves into various aftersales services, such as training, assurance, support, assistance, and rewards. Additionally, it highlights the positive impact of excellent after sales services and offers a set of dashboards to monitor customer retention and satisfaction. Moreover, our customer support PPT covers a range of services, including product guarantees, warranty, returns, replacements, configurations, installations, maintenance, and relocation. You can access our 100 percentage customizable template by downloading it, and its also compatible with Google Slides.
Word Of Mouth WOM Marketing Strategies To Build Brand Awareness Powerpoint Pr...SlideTeam
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Description of this above product -
Word of mouth marketing generates honest discussions about and recommendations for a product or company by getting people to discuss your brand, product, or business. Grab our Word of Mouth WOM Marketing Strategies to Build Brand Awareness template. It includes a brief overview of the concept and benefits of word of mouth marketing. Our WOM strategies deck contains significant industry statistics, types, and challenges. Additionally, it covers the need for and major types of word of mouth marketing strategies such as customer referral marketing, social media influencer marketing, brand ambassador marketing, affiliate marketing. It further incorporates the user generated content, employee advocacy, customer reviews and testimonials, buzz marketing, viral marketing, guerrilla marketing, and other strategies. Finally, the module highlights the impact, campaign budget, plan, and implementation framework for word of mouth marketing. Get to know more by downloading our 100 percentage editable and customizable template, which is also compatible with google slides.
Strategic Staff Engagement Action Plan Powerpoint Presentation SlidesSlideTeam
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Description of this above product -
Employee engagement refers to the level of involvement and enthusiasm employees have towards their work, which ultimately leads to better business outcomes. Grab Our Strategic staff engagement action plan can showcase the commitment level of employees in the workplace. It discusses the challenges and issues organizations face due to disengaged employees. Our Workforce participation deck includes an employee engagement survey to evaluate staff participation and satisfaction rates. Additionally, it provides industry statistics that demonstrate the importance of employee engagement. These resources can help companies develop an improved employee engagement action plan to achieve their goals and objectives. Further, Our Employee job satisfaction offers practical strategies to enhance productivity, retention, and participation rates. It further focuses on optimizing communication practices and employee work life balance, as well as implementing reward and recognition programs, compensation and benefits, and training and development opportunities. Finally, our HR Engagement Strategies module provides metrics to measure the impact of employee engagement activities. Get instant access.
Traditional Marketing Channel Analysis Powerpoint Presentation Slides Mkt CdSlideTeam
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Description of this above product -
Traditional marketing uses offline media to reach, target, and attract a wider audience. Grab our insightfully designed template on Traditional Marketing Channel Analysis that provides an overview of offline marketing. It includes Traditional marketing techniques, that are more resilient and leave a stronger impression on the customers. It also has a positive impact on businesses as it helps to capture a broader range of audience. It includes key features, statistics, best practices, and benefits audience growth, reusable material, increased credibility, and brand exposure. Our conventional marketing deck further includes approaches that help organizations increase sales and attract customers, such as newspaper and magazine advertising, company brochures, and direct mail. The PowerPoint presentation also incorporates outdoor broadcasting, one on one, referral marketing, radio ads, billboards, transit advertising, sticker, and word of mouth marketing. Lastly, it highlights the critical marketing team players and the cost spent on every advertisement channel. Get access to this powerful template now.
Integrating Asset Tracking System To Enhance Operational Effectiveness Comple...SlideTeam
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Description of this above product -
An asset tracking system is a technique to monitor an organizations assets more efficiently to enhance customer service and improve equipment longevity. Grab our Integrating asset tracking system to enhance the operational effectiveness template. It is expertly crafted to keep track of purchases to strengthen security and IT safety. Our IT asset management deck provides the latest technology trends for keeping track of assets. It involves the current scenario of an organizations asset and inventory management systems. Additionally, our Inventory management system PPT offers essential methods of an asset tracking system such as RFID tags, barcode scanning, Bluetooth low energy, near-field communication, and more. It further showcases detailed working and key benefits of implementing these systems. Furthermore, our RFID integration module includes a workflow chart and the roles and responsibilities of the HR manager and team. It contains cost analysis and comparative software assessment for enhancing overall performance. Lastly, our Asset management template exhibits the KPI dashboards and impact analysis for measuring the effectiveness of implementing a tracking system. Get instant access.
Designing And Implementing Brand Leadership Strategy Powerpoint Presentation ...SlideTeam
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Description of this above product -
A leadership brand is a way to make others aware of your unique qualities as a leader and how you can make a positive impact. If youre interested, our Designing and Implementing Brand Leadership Strategy template is available for download. It provides an overview of brand leadership, including its benefits, essential factors, steps, and strategies for creating a strong leadership brand. Our Brand Identity deck includes tips for becoming a market leader, three leadership groups, and a leadership matrix. It also explores the relationship between value proposition and brand leadership. Moreover, our Brand Architecture PPT explains strategic brand leadership tasks such as organizational structure and process, brand architecture, and brand building function. Additionally, it includes dashboards for tracking brand awareness and performance. Finally, our Brand Building module discusses how brands can provide unique value to customers and consists of a case study on Coca Colas success as a market leader. The template is fully editable and customizable and can be used with Google Slides. Get access now.
How Amazon Generates Revenues Across Globe Powerpoint Presentation Slides Str...SlideTeam
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Description of this above product -
The primary objective of Amazons business strategy is to meet customer demands by providing an exceptional experience. Our professionally designed How Amazon Generates Revenues Across the Globe template presents an overview of Amazons marketing strategy, including partnerships, initiatives, marketing activities, and brand positioning. The deck focuses on gaining a competitive advantage by showcasing the progress Amazon has made over the years, such as their successful IPO investment, performance progress, and managing competition. The Amazon Business Strategy module shows the companys performance in managing SWOT analysis, BCG matrix, and VRIO analysis. The PPT also includes an assessment of Amazons marketing mix, advertising strategy, and business model to enhance revenue and market share. Additionally, the template presents the selling process across the platform, financial review, and future predictions. Finally, it showcases the critical executives associated with Amazons core team. Gain access to this powerful template now and unlock Amazons business strategy secrets.
Guide For Effective Event Marketing Powerpoint Presentation Slides Mkt CdSlideTeam
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Description of this above product -
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2. Agenda for Omnichannel Marketing
2
Unite both online and offline marketing channels to provide an integrated
and seamless user experience
Analyze the various strategies that can be used for implementing
Omnichannel Marketing
Integrating physical, digital and mobile sales channels to support and
provide better purchasing experience
Optimize Sales Processes
Add text here
Add text here
3. Table of Contents
3
› XYZ Marketing Company Business
Overview Details
› Need for Omnichannel Marketing to the
Business
› Current User Statistics of the Company
before Omnichannel Marketing
Implementation
› Issues in implementing Omnichannel
Marketing Strategy
› Some Omnichannel Marketing Global
Statistics
› Steps to Implement Omnichannel
Marketing in Business
XYZ Marketing Company
Business Overview,
Omnichannel Marketing Need,
Issues and Statistics
› Approaches to Implement Omnichannel
Marketing Strategy
› User Statistics before using Mobile
Applications and Social Networks
› Mobile Applications to be used for
Omnichannel Marketing
› Ways to Increase Mobile Application
Engagement
› Social Media Network Statistics for
Omnichannel Marketing
› Types of Digital Advertising Channels
with Relative Usage Costs
› Choosing the Right Social Media
Advertising Channels with Costs and
Related Benefits
› Goals to achieve by Implementing Digital
Advertising Channels
› Estimated User Statistics after using
Mobile Applications and Social Networks
Approaches to Omnichannel
Marketing and User Stats
Omnichannel Marketing Model
and Process Flowchart
Benefits of omnichannel
Marketing, Future User Stats
and Dashboard
› Omnichannel Marketing Model of the
Company
› Comparing Omnichannel Marketing
Costs vs Multichannel Marketing Costs
› Omnichannel Marketing Automation
Process Flowchart
› Tools to Improve Marketing Efforts
› Sales Process Automation Model of the
Company
› Key Benefits of using Omnichannel
Marketing
› Future User Statistics of the Company
after implementing Omnichannel
Marketing
› Omnichannel Marketing Dashboard with
Revenue and Total Spend
4. 4
XYZ Marketing
Company Business
Overview, Omnichannel
Marketing Need, Issues
and Statistics
› XYZ Marketing Company Business Overview Details
› Need for Omnichannel Marketing to the Business
› Current User Statistics of the Company before Omnichannel
Marketing Implementation
› Issues in implementing Omnichannel Marketing Strategy
› Some Omnichannel Marketing Global Statistics
› Steps to Implement Omnichannel Marketing in Business
5. XYZ Marketing Company Business Overview Details
5
This slide shows the business details of XYZ Marketing Company such as employees, current digital channel strategy (multichannel) of the company, annual revenue,
estimated rise in Sales after using omnichannel strategy, estimated rise in mobile traffic frequency, business offerings, CEO, Headquarters etc.
Includes operations such as e-commerce,
cloud computing, digital streaming and
artificial intelligence. Offers other services
such as computing, storing, and database
products, compliance, publication, digital
content subscriptions, and advertising
The company offers its products and
services in more than 40 nations
Serves customers through online and
physical shops and focus on choice, cost
and comfort
Add text here
CEO
Add name here
Employees
20,000
Headquarters
Add location here
Digital Channel
Strategy of the
company in 2019
Multi-Channel
Marketing Strategy
Annual Revenue 2019
$ 50 MM (Declined by 15% since last
year due poor channel strategy)
Customer Retention
Rate in 2019
62% (Declined by 7%
since 2018)
Mobile Traffic
Frequency in 2019
40% (Declined by 5%
since last year)
Digital Channel Strategy
that must be used in 2020
Omnichannel Marketing (In-place
of Multi-Channel Marketing)
Expected Rise in Company Sales
after using Omnichannel Marketing
2% rise in company sales in the year 2020
Expected Rise in
Mobile Traffic
Frequency in 2020
8% (Due the application of
Omnichannel Marketing Strategy)
Company Name
XYZ Marketing Company
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
6. Need for Omnichannel Marketing to the Business
6
This slide shows the need of Omnichannel Marketing to the business. The needs are to improve customer experience, enhance user engagement, increase sales revenue,
retain existing customers etc.
› To improve customer experience via
the use of various Omnichannel
Marketing Strategies.
# Need 01
› To enhance user engagement and
brand awareness.
# Need 02
› To increase the sales revenue by
finding out new sources.
# Need 03
› To retain the existing customers and
attract the new ones.
# Need 04
› Add need of Omnichannel Marketing to
the Business.
# Need 05
› Add need of Omnichannel Marketing to
the Business.
# Need 06
Most Important Need
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
7. Current User Statistics of the Company before Omnichannel Marketing Implementation
7
This slide shows the current user statistics of the company before adopting omnichannel marketing strategy. These stats are related to traffic frequency, customer
conversion rate, user retention rate, overall company sales etc. from the years 2017 to 2019 along with key takeaways.
Performance Parameters 2017 2018 2019
Direct Traffic Frequency 60% 55% 50%
Mobile Traffic Frequency 50% 45% 40%
Customer Conversion Rate 5% 3.5% 2.5%
Customer Retention Rate 75% 69% 62%
Overall Company Sales Declined by 10% Declined by 12% Declined by 15%
Add parameters here Add percentage here Add percentage here Add percentage here
Key Takeaways
Direct Traffic Frequency and
Customer Retention rate has
declined by 10% and 13%
respectively since 2017
Company Overall Sales have
declined by 15% since 2017
Add Text Here
Add Text Here
Add Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
8. Issues in implementing Omnichannel Marketing Strategy
8
This slide shows some issues that the business faces in order to implement the Omnichannel Marketing Strategy. The issues are related to inventory management, lack of
technical skills and resources, not enough warehouse locations etc.
› Managing Inventory is the major
challenge faced by the business. All sales
channel, whether online or offline must have
enough stock to make most of the inventory
visibility across all the channels
› Add text here
› Lack of Resources and Technical Skills is also a
challenge in implementation of Omnichannel Marketing
Strategy. Customer Data Management Systems are
expensive, have technical limitations and require in-house
training of marketers. Changing existing Technological
Infrastructure also requires additional costs
› Add text here
› Warehouse Locations should be optimal
for your retail network, store locations,
distribution and shipping channels. Any delay
is making the stock accessible to the
customers, will result in building a negative
company image and will negatively effect the
inventory turnover ratio.
› Add text here
› Add issue description here
› Add issue description here
› Add issue description here
› Add issue description here
ISSUE
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
9. Some Omnichannel Marketing Global Statistics
9
This slide shows some Global Statistics related to Omnichannel Marketing such as higher LTV of the shoppers using omnichannel, increased customer retention rate,
increased purchase rate, rise in money spent to purchase via omnichannel etc.
Shoppers who make both
online and offline purchase
(use Omnichannel), have
30% higher LTV than
shoppers using one channel.
60% of growing E-
Commerce companies have
started implementing
Omnichannel Marketing
in 2019.
Marketers using campaigns
involving three or more
channels had a 90%
higher customer retention
rate than those using single-
channel campaigns.
It has been noticed that the
shoppers who have engaged
with campaigns using 3 or
more channels, spent
13% more than those
who got engaged with less
than 3 marketing channels.
It has been found that
around 86% of the
customers are willing to pay
25% more for the
products and services just to
get a better and seamless
customer experience.
Campaigns using three
channels or more, earned a
50% higher purchase
rate as compared to single
channel campaigns.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
10. Steps to Implement Omnichannel Marketing in Business
10
This slide shows the process of implementing Omnichannel Strategy to the business. The steps are defining an appropriate buyer persona, segment the audience,
prioritize media channels, monitor the efforts and run campaigns to check the strategy effectiveness.
Create Buyer
Persona
› Buyer Type – Potential
Buyer
› Purchase Frequency –
2 times a month
› Traffic Sources – Social
Media
› Add text here
› Add text here
Audience
Segmentation
› User Demographics –
Age Group between 25 to
40
› Lifestyle – Socially
Connected
› Geographic Region –
Urban
› Add text here
› Add text here
Prioritize Media
Channels and Tools
› Media Channels –
Social Networks (Facebook,
Instagram) and Mobile Apps
(Native, Web, Hybrid etc.)
› Media Tools that can
be used – Social
Monitoring, Marketing
Automation Analysis,
Analytical and Graphic
Tools
› Add text here
› Add text here
Monitor
Efforts
› Media Monitoring
Tools that can be
used – Hootsuite, Twitter
Counter, Klout, Sprout
Social, Zoho, Trackur,
Keyhole etc.
› Add text here
› Add text here
Integrate your
Findings
› Run Media Campaigns
such as Polls, partnerships,
Events, Contests,
Giveaways etc.
› These campaigns will drive
results and customer
experience will move next
level
› Add text here
› Add text here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
11. 11
Approaches to
Omnichannel Marketing
and User Stats
› Approaches to Implement Omnichannel Marketing Strategy
› User Statistics before using Mobile Applications and Social Networks
› Mobile Applications to be used for Omnichannel Marketing
› Ways to Increase Mobile Application Engagement
› Social Media Network Statistics for Omnichannel Marketing
› Types of Digital Advertising Channels with Relative Usage Costs
› Choosing the Right Social Media Advertising Channels with Costs
and Related Benefits
› Goals to achieve by Implementing Digital Advertising Channels
› Estimated User Statistics after using Mobile Applications and Social
Networks
12. Approaches to Implement Omnichannel Marketing Strategy
12
This slide shows the omnichannel marketing approaches such as use of Mobile Apps and Social Networks, E-Mail Marketing and Ad-Retargeting along with the details and
estimated costs involved to implement each approach.
Omnichannel Marketing
Approaches
Approach Details
Estimated Costs
Involved (in USD)
Mobile Applications and Social
Networks
› Keep the shoppers inside the ecosystem through running
ads on social networks (Facebook, Insta, Twitter etc.) and
engaging Mobile Apps (Chat-Bots, Native Apps, Web Apps
etc.)
› Add text here
500
E-Mail Marketing
› It is essential to make sure that the business follow up on
the customer behavior on regular basis via various E-Mail
Marketing Campaigns such as Seasonal, Welcome,
Promotional, Social, Newsletter etc.
› Add text here
600
Ad-Retargeting
› Target specific visitors in order to convert them into
potential shoppers. Ad-Retargeting can be done via
Sequential Ads, Cross-Channel Retargeting, Buyer
Persona Retargeting etc.
› Add text here
650
Approach
to be used
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
13. User Statistics Before Using Mobile Applications and Social Networks
13
This slide shows user statistics related to retention and churn rate before the implementation of Mobile Apps and Social Networks of the company. The data is for 3
months.
60%
45% 40%
40%
55% 60%
Month 1 Month 2 Month 3
Average Retention Average Churn
The graph show that the
average customer retention rate
has declined eventually in past
3 months by around 20%
The company needs to find out
the ways in order to increase
retention rate
The company can use Mobile
Apps and Social Networking to
engage more customers
Add Text Here
Add Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
User Retention and Churn Rate
14. Mobile Applications to be used for Omnichannel Marketing
14
This slide shows the details of some Mobile Apps that can be used for implementing omnichannel marketing such as Native Apps, Mobile Web Apps, Hybrid Apps and
Progressive Web Apps along with their relative costs involved in running ads.
› Constructed specifically for a
specific type of operating system
› These apps are fast and more
interactive
› Estimated Costs involved in
Running Ads via this app – $
200
› Add text here
Native Apps
› These apps are regular web pages but
provide additional features such as
offline work, push notifications, and
hardware device access
› These apps are low on data and does
not require installation for its usage.
Sharing is also easy
› Estimated Costs involved in Running
Ads via this app - $ 100
› Add text here
Progressive Web Apps
› Web-based mobile apps that are not
installed on your mobile device and are
run on web-based servers.
› These apps have better reach and are
always up-to-date.
› Estimated Costs involved in Running
Ads via this app - $ 150
› Add text here.
Mobile Web Apps
› These apps are a mixture of Native and
Mobile Apps
› These apps are cheaper and faster to develop
› Estimated Costs involved in Running Ads
via this app - $ 120
› Add text here
Hybrid Apps
Mobile app to be used
15. Ways to Increase Mobile Application Engagement
15
This slide shows some ways through which the company can increase the Mobile Application user engagement. This can be done by enabling easy onboarding, using
push notifications, personalizing mobile app etc.
› The company can make login and account creation process easy
by reducing unnecessary steps
› Make use of actions/gestures to show a process. Offer multiple
registration steps to save user time
› Estimated implementation cost involved - $ 100
› Add text here
› The company can use push notifications to stimulate user
engagement and increase conversion rates
› Push Notifications can increase user app engagement by 70% and
user conversion rate by 50%
› Estimated implementation cost involved - $ 80
› The company can use personalization methods such as mail
marketing, send recommendations, use social integration, location-
based marketing etc. to effectively engage audiences
› Mobile Personalization can decrease customer churn rate by 30%
› Estimated implementation cost involved - $ 90
› Add text here
› Add details here
› Add details here
› Add details here
Easy Onboarding
Using Push
Notifications
Mobile
Personalization
Add way to increase
Mobile App Engagement
Way to choose in order to increase Mobile App Engagement
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16. Social Media Network Statistics for Omnichannel Marketing
16
This slide shows the social media statistics related to Omnichannel. This slide shows various media channels that are used by the audiences to access the content
worldwide. The channels include Digital Advertising, Websites, Live Events, Print Advertising, Content Marketing, Outdoor Ads etc.
5%
12%
12%
48%
25%
30%
42%
50%
55%
60%
Other
Sponsorships
Outdoor Ads
Content Marketing
Print Advertising
Live Events
In -Store Engagements
Viral Marketing
Corporate Websites
Digital Advertising
Most crucial channel used by
shoppers to access the content.
The graph show that around
60% of the audience use Digital
Advertising Channels to access
the content worldwide
Digital Advertising Channels
includes online channels,
mobile applications and social
channels to effectively engage
with the audiences
Add Text Here
Add Text Here
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17. Types of Digital Advertising Channels with Relative Usage Costs
17
This slide shows various types of Digital Advertising Channels such as search engine marketing, social media advertising, Video Ads, Retargeting etc. along with their
related usage costs and details.
Digital
Advertising
Channels
Estimated
Usage Costs
(USD
Channel
Details
Search Engine
Marketing
Social Media
Advertising
Video
Advertising
Retargeting
Add channel
here
200 150 180 210
Add estimated usage
costs here
The company will use
Pay Per Click ads to
create customized
content. Ads that
company can run are
search and display
Company will display
ads on various media
channels such as
Facebook, Instagram,
Twitter, Pinterest,
LinkedIn etc.
The company will use
video ad to show off a
new product and can
grab potential
customers.
Types of Video Ads –
Linear, In-page, In-
Banner, In-text etc
The marketing team
can gather user-data
and use it to their
advantage to reach
them again.
Types of Re-Targeting
– Sequential, Time-
Delayed, Up-selling
etc.
Add channel details
here
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18. Choosing the Right Social Media Advertising Channels with Costs and Related Benefits
18
This slide shows various social media advertising channels such as Facebook, Instagram, Twitter, LinkedIn, Pinterest etc. along with their relative cost to display ads,
channel purpose and benefits.
Social Media Advertising
Channels
Estimated Costs for
Displaying Ads (USD)
Channel
Purpose
Channel
Benefits
Facebook 20
› Build Brand Loyalty and Relationships
› Add text here
Helps in market research, spread brand
awareness and lead generation
Instagram 30
› Share photos, videos and other media
online
Help to engage audience
Twitter 35
› Build Public Relationships
› Add text here
Implement existing strategy and improve
customer service
LinkedIn 35
› Spread news and articles globally
› Interactive conversation
Best for Business Development
Pinterest 30
› Preserving memories for future -
Scrapbooking
Increases links back to the website and
drives more traffic
Add channel and logo here Add estimated costs here › Add channel purpose here Add channel benefits here
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19. Goals to achieve by Implementing Digital Advertising Channels
19
This slide shows the goals that the company wants to achieve vis the use of Digital Advertising Channels such as enhancing user engagement, brand promotion, increase
online sales, lead generation, enhancing brand image etc.
60%
20%
5%
10%
3%
1% 1%
Enhancing
User
Engagement
Brand
Promotion
Increase
Online Sales
Increase
Offline Sales
Lead
Generation
Enhancing
Brand Image
Add objective
here
Objectives of using Digital Advertising Channels
High Priority Objective to achieve
The main objective behind
using Digital Advertising
Channels such as Facebook,
Instagram, Twitter, LinkedIn etc.
is to enhance the customer
experience of seeing the
company products and a way
they get product awareness
Add Text Here
Add Text Here
Add Text Here
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20. Estimated User Statistics After Using Mobile Applications and Social Networks
20
This slide shows the status of user retention and churn rate after using mobile applications and social networks. The data is for 3 months.
40%
50% 55%
60%
50% 45%
Month 3 Month 4 Month 5
Average Retention Average Churn The graph show that the average
customer retention rate has
increased eventually in by 15% in
next 2 months as the company
has run ads via Progressive Web
Apps and used Social Media
Advertising Channel (Facebook)
Also, via the usage of Push
Notifications, the user
engagement has increased by
15%
Add Text Here
Add Text Here
User Retention and Churn Rate
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21. 21
Omnichannel Marketing
Model and Process
Flowchart
› Omnichannel Marketing Model of the Company
› Comparing Omnichannel Marketing Costs vs Multichannel
Marketing Costs
› Omnichannel Marketing Automation Process Flowchart
22. Omnichannel Marketing Model of the Company
22
This slide shows the Omnichannel Model that the company will follow in order to enhance the shopper experience. The channels used are phone, social networks, various
mobile applications, company website and physical store. The implementation of this model can enhance user experience and brand loyalty.
Customer will Enquire on Phone regarding the
product prices and availability
Phone
The customers can see relative ads and
discounts on products they like to purchase
Social Networks
The customer can use mobile apps to get
an update for the product features
Mobile Applications
At last, the customer will purchase the product
directly from the store that he/she had already
finalized on the website. Customer’s prefer to
buy products physically from the store by
showing the discount coupon
Physical Store
The customer will make the order by logging
in to company website
Website
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23. Comparing Omnichannel Marketing Costs vs Multichannel Marketing Costs
23
This slide shows the comparison in costs of Omnichannel and Multichannel marketing in order to reach 1,000 audiences through various channels such as physical store,
social media, mobile apps and digital advertising.
These graphs shows the comparison of costs incurred in using Omnichannel and Multichannel
Costs incurred in using Omnichannel in order to reach 1,000 audiences is around $ 490 as compared to Multichannel where the costs are around $ 570
Add text here
Add text here
150
200
100
120
Physical Store Social Media Mobile Apps Digital
Advertising
Using Multichannel Marketing
Cost to reach 1,000 Audience
130
180
80
100
Physical Store Social Media Mobile Apps Digital
Advertising
Using Omnichannel Marketing
Total Costs - $ 490 Total Costs - $ 570
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24. Omnichannel Marketing Automation Process Flowchart
24
This slide shows the Omnichannel Marketing Automation Flowchart that the company will use in order to create and automate the user journey more effectively. This flowchart shows
details regarding push notifications, whether an email is sent or not, purchase completed by the customer, percentage of discount allowed via the mobile app etc.
Added to Cart
Purchase not completed
Send Email
Cart Reminder
Push
Notifications
Enabled?
Purchase
Completed?
Stop Flow
› Add push notification details here
› Add details here
› Add details here
› Add cart details here
› Add purchase details here
› Add details here
› Add email details here
› Add details here
› Add details here
› Add Ad details here
› Add discount details here
› Add details here
Send Push Notifications
Cart Reminder
Stop Flow
15% Discount
Show FB Ad
Yes No
Yes No
25. 25
Benefits of
Omnichannel Marketing,
Future User Stats and
Dashboard
› Tools to Improve Marketing Efforts
› Sales Process Automation Model of the Company
› Key Benefits of using Omnichannel Marketing
› Future User Statistics of the Company after implementing
Omnichannel Marketing
› Omnichannel Marketing Dashboard with Revenue and Total Spend
26. Tools to Improve Marketing Efforts
26
This slide shows some tools that can be used to improve the marketing efforts of the company such as CRM (Customer Relationship Management) software, Marketing
Automation, Analytics and data visualization, and content management systems along with their implementation costs.
Tool
Purpose
Implementation
Cost
CRM
Software's
Improve Business
Relationships
$ 150
› Inbound
› General
› Fully Integrated
› Sales
Marketing
Automation
Automate marketing
tasks and processes
$ 100
› Sales Process
Automation
› Workforce
Automation
› Analytics
› Pricing Automation
Analytics and Data
Visualizations
Communicate
information to users
via visual presentation
$ 120
› Descriptive
Analytics
› Bar Graph
› Pie Chart
› Scatter Plot
Content Management
Systems
Provide capability to
users to manage
website content
$ 200
› Digital Asset
Management System
› Web Content
Management System
› Component Content
Management System
› Add text here
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27. Call lead now
Setup Task
Sales Process Automation Model of the Company
27
This slide shows Sales Process Automation Model of the company with details based on type of Lead, Salesperson, product demo offered, follow up etc.
Lead Add lead details
Salesperson Add lead details
Demo Add product demo details
Email Add mail details
Follow Up Add follow up details
Lead
Captured
Assigned to
Salesperson
Request for Demo
Positive Call:
Demo
Happened
Send Email ‘‘Your
Demo has been
Scheduled ’’
Send Reminder
‘‘Follow-up on Lead ’’
After 5 Days
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28. Key Benefits of using Omnichannel Marketing
28
This slide shows key benefits of Omnichannel Marketing to the users such as Channel optimization, improved experience, high channel accessibility, audience
segmentation, high brand loyalty, easy accessibility etc.
› Omnichannel Marketing
enables users to
personalize their own
experience. The customer
has access and control
products, services and on-
demand support options
› Add text here
› Add text here
Channel
Optimization
› Another great way
companies can enhance
the customer experience
through omnichannel
marketing is to merge the
web, digital, and physical
worlds
› Add text here
› Add text here
Improve
Customer
Experience
› Add benefit details here
› Add text here
› Add text here
Add
Omnichannel
Benefit here
› When multiple channels
are implemented at once,
the company can reach
out to different leads,
opportunities and
customers who only
interact on certain
channels
› Add text here
› Add text here
Diversify
Audience
› Omnichannel provides
personalized customer
experiences by allowing
customers pick and
choose what channels
they want to use to
interact with the business
› Add text here
› Add text here
Improved
Loyalty
A customer comes in the
store to buy a product which
they ordered online. The
customer can directly show
the product order number
and speed up the process
When talking to an employee
in the shop, a customer can
either carry their phone, or
the employee can use a
tablet to search for their
product when talking to the
customer
If a customer enters a store
and can access his/her
phone or tablet
simultaneously to enquire
about the product details, the
customer will be happy and
come back again
A company may use CRM
helpdesk software with a
chatbot feature that
integrates with Facebook
Messenger. which help to
identify issues in
real time
Add benefit case here
FOR EXAMPLE
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29. Future User Statistics of the Company After implementing Omnichannel Marketing
29
This slide shows the future estimated user statistics of the company after adopting omnichannel marketing strategy. These stats are related to traffic frequency, customer
conversion rate, user retention rate, overall company sales etc. from the years 2019 to 2021 along with key takeaways.
Performance Parameters 2019 2020 (estimated) 2021 (estimated)
Direct Traffic Frequency 50% 55% 60%
Mobile Traffic Frequency 40% 48% 56%
Customer Conversion Rate 2.5% 3.5% 4.5%
Customer Retention Rate 62% 69% 75%
Overall Company Sales Declined by 15%
Increased by 2%
Increased by 5%
Add parameters here Add percentage here Add percentage here Add percentage here
Key Takeaways
Customer Conversion Rate is
estimated to increase by 2% in
2021 by implementing
omnichannel marketing
strategies
Mobile Traffic frequency is
estimated to increase by 16%
in 2021
Add Text Here
Add Text Here
Add Text Here
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30. Online Display
Mobile Apps
Print
Paid Social
Out of Home
Events
Direct Mall
Omnichannel Marketing Dashboard with Revenue and Total Spend
30
This slide shows an Omnichannel Marketing Dashboard with marketing spend by channel, total spend, revenue, total impressions, cost per impression, weekly social
media engagement by channel etc.
TOTAL SPEND
$5MM
$50MM
REVENUE COST PER IMPRESSION
$0.04
TOTAL
IMPRESSIONS
12.2B
Jul Sep
WEEKLY ENGAGEMENT BY CHANNEL
Which Channel Is generating the most engagement?
100%
July8,2019 – Jul 14,2019
Mobile Apps
2.77M (45%) engagement
MARKETING SPEND BY CHANNEL
What have we spent by channel over the past quarter?
July Aug Sep
July1, 2019 – Sep30, 2019
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33. Our Mission Vision Value
33
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Mission
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Vision
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Value
34. Bar Chart Template
34
40
20
40 40
5050
30
60
65
60
0
10
20
30
40
50
60
70
FY 16 FY 17 FY 18 FY 19 FY 20
Years 2020
SalesinMillion
Product 01
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Product 02
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Product01
Product02
35. Area Chart
35
0
1
2
3
4
5
6
7
Jan Feb March April May June July Aug Sept Oct Nov Dec
Product 01
Product 02
Product 01
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Product 02
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36. Our Team
36
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audience's attention.
Designation
Name Here
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Designation
Name Here
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Designation
Name Here
37. Timeline
37
2016
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2017
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audience's attention.
2018
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2019
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2020
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39. Comparison
39
30% Users
50% Users
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40. Magnifying Glass
40
01
02
03
04
05
06
07
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41. Our Goals
41
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Goal 02
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Goal 01
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Goal 03
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Goal 04