Eye contact, or oculesics, is an important part of non-verbal communication that can convey paying attention, respect, and emotions. In Western cultures, talkers make eye contact about 40% of the time while listeners make eye contact 70% of the time. However, cultural norms around eye contact vary significantly - in some Asian cultures prolonged eye contact is rude, while in Middle Eastern cultures direct eye contact shows interest, and Native Americans avoid eye contact with superiors as a sign of respect.

1. Non-verbal communication

2.  Oculesics is a technical term for eye contact.
 How & how much do we look at others when
communicating.

3. o Eye contact can signal that ;
You are paying attention.
You respect the person you are speaking with.
As well as a variety of different emotions.

4.  When your lecturer sees the most of his student are not
looking at him, he might conclude that you are not
paying attention.
Or
 If your friend share something with you in confidence,
your friend may glare at you to signal your transgression.

5.  Intense of eye contact may also be an attempt to
dominate ( Pearson, West, & Turner, 1995)
 That’s why we sometimes say things like “if looks could
kill” when we saw someone glare at someone else.

6. Studies show that in Western cultures, talkers hold eye
contact about 40% of the time and listeners nearly 70%
of the time (Knapp & Hall,2006)
 In western culture people also maintain more eye
contact when discussing topic their comfortable with.
 If the topic is uncomfortable to discuss, they tend to
avoid eye contact.

7.  A majority of people in the U.S & other Western
culture expect those with whom they are
communicating to “look them in the eyes.” But, direct
eye contact is not universally considered appropriate
(samovar, Porter, & McDaniel, 2009)
 Japan for instance, prolonged eye contact considered
rude, disrespectful, and threatening. Similarly in
China and Indonesia too much of direct eye is a sign of
bad manners.

8.  Middle Eastern countries, people tend to use
continuous and direct eye contact with others to show
keen interest.
 Native Americans tend to avoid eye contact with
superiors as a sign of respect for their authority.
 Woman tend to use more eye contact during
conversations then men do (wood, 2007)

9.  THANK YOU