The target audience for the media product is students aged 16-24, but it must also appeal to the broader audience of Oldham Community Radio (OCR) which includes people of all ages and backgrounds. The news stories should be relevant to the local area and appeal to diverse ethnic groups. While the primary audience is students, the bulletin must also attract OCR's wider audience in order to fit within the radio station's schedule and appeal to reporters and DJs of various ages and backgrounds.

1. Who would be the audience for your media product?

2. Target audience = mainly 16-24years ( collegestrand ) but has to appealto the actualtargetaudience for OCR thereforecovering all of these as best as possible. News stories within bulletin shouldappeal to all backgrounds and realisticallyshouldbecontextual to the local area.

3. Even though these students aren’t from Oldham, they are representational of the target audience. Being students, they would listen to the radio between 7am-9am (the slot that our bulletin would be aired) and they are both a different ethnic background (something which OCR encourages within the radio station).

4. The same can be same for this group of students however they are representing a different ethnic background.

5. We can see from the people that work in the offices at OCR are not students or young people therefore indicating that their radio station also appeals to a much wider range of people in terms of age. Therefore our news bulletin also had to have certain aspects to it that would attract OCR’s target audience as well as our own.

6. The same for the actual reporters and many of the DJ’s at the radio station applies. This meant that our bulletin had to something in which you could imagine getting played on the radio station and a piece of media that would fit into the rest of the radios schedule.

7. We can infer from this that it is not just students that we need to appeal to. Even though we were expected to make our bulletin for a younger audience, a lot of OCR’s audience is of a higher age and therefore we needed to make sure they would listen to it too.