Nualight is an LED lighting company that wanted to update its old website. The new website needed to be multilingual, have an improved user experience for products, and include new features like case studies. Net Solutions helped develop the new website using Kentico CMS with features like multilingual support, an AJAX-based product section, improved searching and sorting, and high resolution images. The new website provides a better user interface and experience than the previous version.
Nature’s Paradise Glamorous And Sustainable Designs For Your Outdoor Living S...
Nualight Case Study
1. Case Study
www.netsolutionsindia.com
How Net Solutions helped Nualight develop
a retail website with a compelling User Experience
Nualight is a LED lighting company for retail,
which focuses especially on food retail.
It helps create sustainable and profitable food retail
businesses through the innovation that it brings to the
leading retail chains of the world. It was launched as a
pure play LED company in 2005, but has been recognized
as one of the leading innovators worldwide in LED case
lighting as it has continued to grow. In North America and
Europe, some of the leading food retail chains are among
its customers and it has delivered many LED lighting
programs for refrigerated cases for them. It is also
delivering LED lighting solutions for center store to
warehousing and car parking, among a number of other
application areas in retail operations.
Nualight has its headquarters in Ireland, high-volume
manufacturing in Poland and light planning and design
innovation centers in the Netherlands. It now also has
partners in emerging markets and provides LED lighting
to retail chains in Asia and Australia as well.
For further information, please contact us at presales@netsolutionsindia.com
2. Case Study
www.netsolutionsindia.com
THE PROBLEM THE CHALLENGE
Nualight's website was old and did not have a user
friendly design. It was a content management
system (CMS) based website with following needs:
Multilingual
The new website was to be multilingual and had to
have French, German and Turkish versions, along
with separate ones for U.S. and U.K. English.
User experience
The new website needed to include a completely
different user experience for the product section.
Developing the product section the way Nualight
wanted was quite a challenge since the products
had to be
Nualight wanted a new product section on the
website, which would function without a page
refresh and would be re-structured in terms of
their technology, applicability and
categorization.
Nualight also wanted some new features
included in the new site, including one for case
studies depicting some of the best work they
had done. The case study section was to be
properly aligned with the image gallery.
The old site was compatible with the Kentico
CMS version 5.5 and for the new website
Kentico 7.0 were to be implemented.
Nualight wanted to handle both content and
products using Kentico CMS.
For further information, please contact us at presales@netsolutionsindia.com
Searching
Searching, browsing and sorting the products was
not user friendly in the old website.
Design
Selecting the most appropriate design, font and
style was, in itself, quite a challenge since Nualight
went through several alternatives before arriving
at the final choices.
3. THE RESULT
“
Case Study
Implementation of multilingual
With the implementation of multilingual
functionality, the reach of the website is
expected to increase to more number of users
consuming the content in various languages.
Better UI/UX
The new website provides a better user
interface and user experience than the
previous version. There is a more structured
way to view the products available on the
website now.
Search and sorting mechanism
With the improved search and sorting
mechanism implemented, it has become very
easy for users now to search and sort
products.
www.netsolutionsindia.com
THE SOLUTION
Kentico's multilingual localization
Using Kentico's multilingual localization
feature, it was possible to implement
content in various languages (French,
German and Turkish as well as U.S. and
U.K. English).
Ajax
An AJAX-based product section was
built for the new website and it met all
specifications.
High-Res images
The new website designed by
NetSolutions includes very high
resolution images which do not pixelate
when the website is zoomed in on the
browsers and devices.
For further information, please contact us at presales@netsolutionsindia.com