Mainstreet Equity Corp, a $1.15 billion Canadian real estate company, hired Net Solutions to develop a responsive website optimized for mobile devices after dissatisfaction with a previous vendor. The new website features a seamless user experience, real-time rental data integration, and a design that effectively communicates the company's quality. The project has been deemed a stunning success, enhancing Mainstreet's online brand and user engagement.

1. Case Study
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Mainstreet
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How we helped Mainstreet Equity Corp, a
$1.15 billion Canadian real estate company,
create a compelling user experience for
desktop and mobile devices.
Mainstreet Equity Corp. is a publicly traded (TSX: MEQ)
residential real estate company in Canada. Established in
1998, Mainstreet has grown its portfolio from 272 units
with a market value of approximately $17 million to 8,414
units and approximately $1.15 billion market value.
Mainstreet positions itself as a value creator by purchasing
under-performing properties, renovating them to a
branded standard, improving operating efficiencies and
repositioning them in the market for greater returns.
Mainstreet currently owns and operates properties in
Surrey, BC; New Westminster, BC; Abbotsford, BC; Calgary,
AB; Cochrane, AB; Edmonton, AB; Fort Saskatchewan, AB;
and Saskatoon, SK.

2. Case Study
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THE PROBLEM THE CHALLENGE
Mainstreet wanted a new responsive website which is
also optimized for mobile devices. They hired a vendor
prior to Net Solutions but were not satisfied with the
quality. After due diligence they awarded the project to
Net Solutions.
Following were the highlights of the problem that we
tried to solve:
- Backend database and CMS
- Web 2.0 interactivity
- Up-to-date user functionality and content integration
- Mobile optimized experience which was achieved by
developing a mobile portal (that was linked to the
CMS and backend database).
User Experience
Creating a seamless user experience and optimize
the website for all type of devices.
Web2Text
Integrating a third party database Web2Text to
provide updated rental prices of Mainstreet
properties.
THE SOLUTION
User Experience
The User Experience design team conducted
various sessions with Mainstreet team to
understand their audience, their preferences
and tested various design mockups before
finalizing the current design which is LIVE.
Web2Text
The project team set acron (a time-based
scheduler) on a daily basis to update the
Web2Text database so that the rental data of
properties remains updated.
For further information, please contact us at presales@netsolutionsindia.com

3. Case Study
THE RESULT
A Responsive Website
Mainstreet users can access a new
responsive website optimized for all type
of devices including smartphones and
tablets and got a good website for both
mobile and desktop with the kind of user
interface and user experience it was
looking for.
New Design
The new design is liked by everyone and
is able to communicate the quality which
Mainstreet is associated with.
Real-Time Data
The rental data of Mainstreet properties
stays updated always and users access
real data all the time.
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The workflow process was
seamless. Our online brand has
been given a great boost. The
end product is a stunning
success. Net Solutions is now my
go-to company for interactive
solutions.
“
Michael Birklein
Director, Marketing & Communications
Mainstreet Equity Corp.
“
For further information, please contact us at presales@netsolutionsindia.com