The document provides tips for growing a YouTube channel that were learned from top YouTubers, including promoting engagement from viewers through comments and likes, using end cards and playlists to suggest more videos and keep people watching, optimizing titles, descriptions, thumbnails, and more. Key recommendations are to collaborate with other creators, turn videos into multiple pieces of content by clipping highlights, and embed videos on websites to increase views and time on page.
How to: Optimise Facebook & Youtube for your Businessmegalyn123
So you've taken your business online with Facebook & Youtube. Now what?
Find out tips & tricks of using facebook pages and youtube features to build brand success using social media.
How to: Optimise Facebook & Youtube for your Businessmegalyn123
So you've taken your business online with Facebook & Youtube. Now what?
Find out tips & tricks of using facebook pages and youtube features to build brand success using social media.
TikTok is ranked as the second most downloaded free app right now in the US. Grab your spot in TikTok while the organic reach is incredible. In this presentation, I will teach you how to use TikTok. I will show you how to find trends and the ins and outs of making videos. I will talk about the algorithm, effects, analytics and how you can crush it with some time and work. Even if you don't use TikTok for social, it is a great free video editor. Come see how this emerging platform can help your brand reach and awareness.
How I Run 9 Different Profitable YouTube Channels and Make 6 Figures From ThemAbdelrahmanAlabbasi
Learn the step by step to get 10,000 real YouTube views in a week plus add 1000’s of new subscribers in the process! Inside this eBook, you will discover the topics about write an interesting and descriptive title for your video, write a descriptive description, add keywords in your tags, share your video on Facebook and Twitter, and get as many likes and comments as possible, make your video a video response to a popular related video, make your video go viral and more!
At Gori Studies you will be going to learn about the every course and Subject and able to score good and upgrade your skill.
We have our Computer Course Center in Rohtak, Haryana and offer many computer Courses at reasonable price with certificate and also offer Job to job seekers. Since 2012 we are providing the education in Rohtak.
Moving beyond traditional esl classroom instruction.pptxTouro College
Moving Beyond Traditional ESL Classroom Instruction Through Social Media Integration. Presentation for NYS TESOL at the Teachers College/Columbia University Linguistics Conference on March 6th, 2016
YouTube is the world’s second largest search engine and a HUGE source of traffic!
YouTube gets 30 million visitors per day and is a great source of traffic for your website.
Despite this, it’s extremely easy to rank on the first page!
If you’re not using YouTube, you’re missing out on a MASSIVE opportunity!
You need to start using YouTube to your advantage, now!
UNC-Chapel Hill student journalism student Kristi Uffman walks newsrooms and non-profits how to create a YouTube channel to boost conversation.
By Kristi Uffman, UNC-Chapel Hill student
School of Journalism and Mass Communication
APPLES Ueltschi Course Development Grant
A super simple slideshow on how to open a YouTube account and create your first YouTube Channel.
This easy step-by-step guide will show you how to optimize your channel by uploadin channel art, create a unique URL and create Web and Social Media links on your channel.
If you want to acquire new users or players for your mobile game or app, especially from generation Z or Millennials, you definitely need to go for TikTok. For that reason we've put together information about the demographics of TikTok, its gaming and global audiences, TikTok’s performance or special requirements (specially tailored creatives).
16 ways to promote your YouTube channel for more views. Dec.pdfSteve Peterson
There’s no better time than now to figure out how to promote your YouTube channel.
Why “now,” though?
For starters, YouTube is the second most-visited site on the web, and in a day and age
where we’re spending up to six hours per day consuming video, the writing is on the wall.
If you want to stand out on YouTube, you need to take advantage of as many promotional
tactics as possible. Get the cool new tools!
TikTok is ranked as the second most downloaded free app right now in the US. Grab your spot in TikTok while the organic reach is incredible. In this presentation, I will teach you how to use TikTok. I will show you how to find trends and the ins and outs of making videos. I will talk about the algorithm, effects, analytics and how you can crush it with some time and work. Even if you don't use TikTok for social, it is a great free video editor. Come see how this emerging platform can help your brand reach and awareness.
How I Run 9 Different Profitable YouTube Channels and Make 6 Figures From ThemAbdelrahmanAlabbasi
Learn the step by step to get 10,000 real YouTube views in a week plus add 1000’s of new subscribers in the process! Inside this eBook, you will discover the topics about write an interesting and descriptive title for your video, write a descriptive description, add keywords in your tags, share your video on Facebook and Twitter, and get as many likes and comments as possible, make your video a video response to a popular related video, make your video go viral and more!
At Gori Studies you will be going to learn about the every course and Subject and able to score good and upgrade your skill.
We have our Computer Course Center in Rohtak, Haryana and offer many computer Courses at reasonable price with certificate and also offer Job to job seekers. Since 2012 we are providing the education in Rohtak.
Moving beyond traditional esl classroom instruction.pptxTouro College
Moving Beyond Traditional ESL Classroom Instruction Through Social Media Integration. Presentation for NYS TESOL at the Teachers College/Columbia University Linguistics Conference on March 6th, 2016
YouTube is the world’s second largest search engine and a HUGE source of traffic!
YouTube gets 30 million visitors per day and is a great source of traffic for your website.
Despite this, it’s extremely easy to rank on the first page!
If you’re not using YouTube, you’re missing out on a MASSIVE opportunity!
You need to start using YouTube to your advantage, now!
UNC-Chapel Hill student journalism student Kristi Uffman walks newsrooms and non-profits how to create a YouTube channel to boost conversation.
By Kristi Uffman, UNC-Chapel Hill student
School of Journalism and Mass Communication
APPLES Ueltschi Course Development Grant
A super simple slideshow on how to open a YouTube account and create your first YouTube Channel.
This easy step-by-step guide will show you how to optimize your channel by uploadin channel art, create a unique URL and create Web and Social Media links on your channel.
If you want to acquire new users or players for your mobile game or app, especially from generation Z or Millennials, you definitely need to go for TikTok. For that reason we've put together information about the demographics of TikTok, its gaming and global audiences, TikTok’s performance or special requirements (specially tailored creatives).
16 ways to promote your YouTube channel for more views. Dec.pdfSteve Peterson
There’s no better time than now to figure out how to promote your YouTube channel.
Why “now,” though?
For starters, YouTube is the second most-visited site on the web, and in a day and age
where we’re spending up to six hours per day consuming video, the writing is on the wall.
If you want to stand out on YouTube, you need to take advantage of as many promotional
tactics as possible. Get the cool new tools!
https://www.digistore24.com/redir/362329/Sethupathu/
Business is getting more and more competitive as the days go by. This viral video is the latest in business survival
Techniques by using video
Best Ways To Promote Your YouTube Channel For More Subscribers and Views.pdftadeabimbola
YouTube is a search engine that is widely used for many purposes, Many YouTubers need views and subscribers for the YouTube algorithm to rank their videos and conversion.
In this article, we revealed and explored proven ways to increase your views and subscribers . This will go a long way to increase demand for your video products and services.
How To Hack The YouTube Algorithm in 2020 Oscar Mooy
A new year, a new decade and new changes to stand out on YouTube! But HOW? How can you stand out from all those other YouTubers, viral videos & cool formats? How can you reach the right target audience on YouTube with your brand, organisation or company? There’s only one answer: hack the YouTube algorithm!
Let us explain: We want you to gain the results you wanted to achieve on YouTube in 2019 but didn’t. You struggled, got some views and subscribers, but far from what you wanted to reach.
We are here to help you! If you need 100.000 subscribers or to double your current revenue, we want you to succeed. So read
carefully and study this document, we are sure it will help you understand the algorithm of YouTube and what they value most.
The traditional forms of marketing have undergone a tremendous change and in the present context, there are various innovative methods to reach out to a wide section of people which was previously not possible. One of the most profound changes brought in the marketing domain is through YouTube videos. YouTube plays a critical role in the way companies market their brands & products. Go through the slide to know the tips to create an enthralling YouTube channel trailer.
vidIQ is a powerful YouTube marketing platform. It offers a slew of tools for keyword research, competitor research, channel auditing, trends alert, and managing tedious channel management tasks.
This presentation is for the Steamboat Chamber Tutorials Social Media 101.
YouTube allows businesses to access millions of viewers and gives small businesses a chance to educate, entertain and have fun with their customers. YouTube also becomes a platform for online customers to establish a relationship with the business through video.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
Metaverse Marketing in the Generation of the Internet - Eugene Capon
Noah’s Favorite (Stolen) Tips from TOP YouTubers
1.
2. Howdy,
Growing a YouTube channel is HARD.
These tips I learned from others have been super helpful.
To make sure you do these things EVERY time you publish a video…
I made this checklist to mark off as you create.
Be epic,
Noah
Get your (free) YouTube
GROWTH CHECKLIST here
Quick Intro
From Noah:
P.S. Shoutout to Mitchell and Aswin for helping me put these tips together.
3. I’ve been posting on
YouTube for years
At first, I had NO CLUE
what I was doing
I’ve started to grow my channel by stealing their tips and
copying everything they said.
So I found some friends who are legit
YouTube EXPERTS
4. Contents
Make Your Videos Discoverable 5
Promote Engagement From Viewers 6
Suggest More Videos from Your Channel Using End Cards 9
Use Playlists to Keep People Watching 11
Find Keywords for Your Channel 13
Address Specific Keywords in Your Title 14
Make Your Video Descriptions Helpful 16
Make Your Thumbnails Clicky 21
Get More Views on Your Content 23
Collaborate With Other YouTubers 24
Turn Videos Into More Pieces of Content 27
Embed Your Videos on Your Website 30
Have People Share Your Video on Their Pages 32
Make Your Channel Page Ready to Convert 34
Make a Good First Impression 36
Update Your “About” Section 40
Add a Subscription Link to Your Quick Links 42
Use Your Channel Art to Provide Information at a Glance 43
Change your channel icon 44
Closing Words 45
5. Here are the key factors to help
your videos rank and get shared
with more viewers
Make Your
Videos
Discoverable
How do you get YouTube to show
your video to more people?
6. Promote Engagement From Viewers
Comments
There is a significant correlation between ranking in YouTube and user engagement
(comments, likes, and subscribes).
Comments especially seem to improve a video’s ranking on YouTube.
How do you encourage people to comment on your video? Ask questions.
At the end of each of their videos, the New Rockstars team poses a question to their
audience based on the topic they just covered.
They then reply and engage with those comments.
1
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 6
OkDork
NOAH KAGAN
by
7. Similarly, Yuri and Jakub from TheStraightPipes pin a question in their comments
section related to the car they just reviewed.
They reply to comments and keep the conversation going (note the 158 replies on one
comment).
You can also pin a related video that you’ve made in the past.
Michael Fisher from MrMobile pinned the link to a review he made for a wireless
charger that was in the background of this video.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 7
OkDork
NOAH KAGAN
by
8. Likes
Graham Stephan
consistently gets nearly 1
out of every 10 people to
“smash” the like button
on his videos. He reminds
the viewer to hit the like
button at least twice in
every video.
In fact, he does it so often that it’s
now a meme in his community:
Subscribes
The majority of people
subscribe to pages
from watch pages, not
the channel page.
As people watch your
video and see the value
you provide, remind
them to Subscribe to
your channel to see
more.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 8
OkDork
NOAH KAGAN
by
9. Suggest More Videos from Your
Channel Using End Cards
YouTube loves session time. Session time refers to how long someone stays on
YouTube after watching your video.
Showing related videos when your video is wrapping up is a good way to keep
viewers on your YouTube channel and engaging with your content.
In a video about his earnings, Ali Abdaal uses the End Screen to display videos that he
recommends the viewer should move onto next, such as:
2
) A video on how he built his YouTube business
) A video covering the three books that encouraged him to start making
money online
) A video on how to make money online
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 9
OkDork
NOAH KAGAN
by
10. To add an End Card, go to
your video and hit “Edit Video”
underneath the Share button.
Next, go to the
Editor panel.
Press the “+” button
next to the End
screen icon and select
Apply template.
Select a template from the screen that pops up.
Your video will auto-populate with your channel icon and videos, but you can use
the “+ Element” button at the top to add a specific video, playlist, or channel.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 10
OkDork
NOAH KAGAN
by
11. Use Playlists to Keep People Watching
You can also increase session time by creating playlists.
Playlists let you organize your videos in a way that allows the viewer and YouTube to
understand what to play next.
You can make playlists to organize all videos around a specific topic or keyword.
But you can also focus a playlist around a particular solution or course of action.
Sunny Lenarduzzi created THE ULTIMATE WORK FROM HOME GUIDE playlist
to house videos related to passive income.
3
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 11
OkDork
NOAH KAGAN
by
12. Brian Dean also organizes his playlists around outcomes and benefits (he calls these
“Power Playlists”).
For example, his “How to Get Higher Google Rankings” playlist includes all his videos
about SEO.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 12
OkDork
NOAH KAGAN
by
13. Find Keywords for Your Channel4
For example, let’s
say you wanted
to make videos
about social media
detoxing.
You could use vidIQ
on this video Matt
D’Avella made to
see the tags he
used.
Input your topic in KeywordTool.io
to identify YouTube and Google
keywords you can target.
You can also steal keywords from popular channels in your niche.
Use the vidIQ browser extension to see all the tags that someone is using on their
video and channel.
These tags and
keywords can be
inserted into your title
and description.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 13
OkDork
NOAH KAGAN
by
14. YouTube’s internal data has confirmed that your title can make or break your entire
video.
You want to include your keyword in your title.
Now that you know which keywords you want to rank for, you can use YouTube
Autocomplete to see phrases that people are searching for.
Use those phrases to inspire your title.
Think Media uses this strategy when coming up with their titles.
5
...is inspired by the first and third
result that comes up when you
search “how to get first...”
For example, the title for this video...
This strategy was also used for this video on Mirrorless vs. DSLR cameras.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 14
OkDork
NOAH KAGAN
by
15. You can enter your keywords into AnswerThePublic to get hundreds of autofill
suggestions.
You also want to entice the viewer to click on your video. Make your titles more
appealing and improve Click Through Rate (CTR) by doing the following:
) Use a number in your title (# of tips/steps/strategies, current year, or result)
) Use parentheses, colons, or dividers to make it readable
) Make the title between 30-45 characters
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 15
OkDork
NOAH KAGAN
by
16. Make Your Video Descriptions Helpful
The description lets you define what your video is about for both users and the
YouTube algorithm.
YouTube has stated that video descriptions inform YouTube’s algorithms what videos
are about for search results and suggested videos.
It’s essentially a space to provide value to the viewer and drop calls to action.
The first 2 to 3 lines of your description will appear under your video. You can use this
section as a subheadline, a quick summary of your video, or a space for sponsorships
and other links.
My friend Patrick from TechLead uses the first few lines of his description to give a
one-sentence overview of the topic of the video and promote the link for his sponsor.
If you click “Show More,” YouTube displays the rest of the description. Patrick breaks
out more CTA’s using emojis.
6
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 16
OkDork
NOAH KAGAN
by
17. You can also use your description to explain the video in its entirety.
In his descriptions, Graham Stephan posts in-depth breakdowns of the topics
covered in the video.
These YouTube descriptions basically serve as supplemental blog posts.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 17
OkDork
NOAH KAGAN
by
19. Here’s a template you can use:
) Strong intro (2 to 3 sentences)
] Summarize the video
] Include the target keyword in the first 1 to 2 sentences
] Entice people to click your video on the search results page
] Include a call to action (subscribe, affiliate link, etc.)
) Links to blogs or videos related to the video
) Timestamps of subtopics (or in-depth breakdown)
) Promotional links
] YouTube Channel Subscribe link
] Subscribe link for your newsletter
] Social media group/links
] Courses/affiliate links
] Ways to contact you
) Affiliate or sponsorship disclaimer
Ali Abdaal structures his descriptions using this template. That way, he can pack his
descriptions with information while keeping them easy to read.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 19
OkDork
NOAH KAGAN
by
20. Reminders when
crafting your
description:
Your first three lines
show up right under
the title
This area should briefly
describe the video and lead
to a call to action (subscribe
to your channel, click on the
sponsored link, visit your
website, etc). Unlike the rest
of the description, which
the viewer needs to click to
expand, this section doesn’t
require extra action to read.
Give more useful
resources related to
the topic
This could be relevant videos,
additional resources, or CTA’s
like a course or email list you
would like viewers to join.
Insert keywords
) Include your target keyword in the first 25 words
) The description should be at least 250 words
) Include your keyword 2-4 times
Make it readable
Use emojis and white space to make the content easy to read.
Pro tip: Use the emoji keyboard
(CMD + CTRL + Spacebar on Mac or Windows Key + “.” on PC).
1
2
3
4
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 20
OkDork
NOAH KAGAN
by
21. Another huge aspect of improving the CTR to your video is having great thumbnails.
Your thumbnails should be eye-catching and preview what the video is going to be
about.
Shelby Church uses thumbnails to supplement her titles.
Each thumbnail includes a picture of her with a few large words that are readable even
when the thumbnail is in its 200x100 format.
Notice how the text in the thumbnail and the title play off each other.
7
This style can capture attention when people are browsing through recommended
videos.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 21
OkDork
NOAH KAGAN
by
22. Brian Dean from Backlinko summarizes his titles into 5 to 6 words that can fit in his
thumbnails. The bold color in the background with the contrasting text background
makes the thumbnails eye-catching, while also easy to read.
) Use a consistent color palette and font
) Use repeating imagery: Do you appear in every thumbnail? Does the
thumbnail include the product you’re talking about?
) Include part of the video title in all your thumbnails
You can make YouTube thumbnails using Canva or its alternatives.
Note how Brian uses numbers in each of his thumbnails, as suggested above.
Make your thumbnails look consistent, so people start to recognize your brand:
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 22
OkDork
NOAH KAGAN
by
23. Here are some strategies for promoting
your channel and content:
Get More
Views on
Your Content
You’ve created the perfect video
and optimized it. Now you need to
get more people watching it.
24. Collaborations are KEY.
First, you get to create dope
content with another creator.
Second, you get introduced to
a new audience that might not
already follow you.
TheStraightPipes and Engineering
Explained did a two-part
collaboration that generated
around 2 million combined views.
The first video was published to
TheStraightPipes…
1
And the next day a video was published to Engineering Explained.
These channels are not directly related.
They found a way to use each other to make a video that was relevant to their respective
audiences (and hopefully reached an audience that was interested in both topics).
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 24
OkDork
NOAH KAGAN
by
25. Here’s how to find creators to collaborate with:
Then, go to their “About” page and click “View Email Address” to get their contact
information.
Find people that subscribe to
your channel
1
In the Creator Studio, under
“Dashboard,” click “SEE ALL” in the
Recent Subscriber box. It’ll show you all
your subscribers, along with how many
subscribers they have.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 25
OkDork
NOAH KAGAN
by
26. Find channels from Suggested Video sources
In YouTube Analytics, you can see which videos are recommending yours,
along with the specific people clicking through to your video.
Go to the “Traffic Source” tab and click on “Suggested Videos.”
You’ll see the videos across YouTube that are suggesting your video. Reach out
to the people who run those pages and ask to do a collaboration.
Reach out for a collaboration
Email them or send them a DM on Instagram or Twitter. Your message can look
something like this:
“Hey Amigo,
Saw that we [subscribe to each other]/[make videos on similar topics]. Thought
we could collaborate to introduce our audiences to each other. Win-win!
Based on your top videos, I thought we could make a video about [this super
awesome thing]. What do you think? :)”
2
3
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 26
OkDork
NOAH KAGAN
by
27. You put all that effort into making your video. Why not convert that into more pieces
of content?
Anthony Pompliano takes the full-length video versions of Pomp Podcast episodes
and clips out 2-5 highlights from each video.
Now, his 40 to 60 minute video podcast episodes have become multiple YouTube videos.
2
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 27
OkDork
NOAH KAGAN
by
28. You can also take your video and use websites like Headliner.app to create 1 to 10
minute clips that you can share on social media.
For example, I took this video…
And shared it on LinkedIn... Twitter...
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 28
OkDork
NOAH KAGAN
by
29. Instagram...
...and Facebook.
Notice how I’m posting short tidbits natively on each platform, but drawing people
back to YouTube to watch the full video.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 29
OkDork
NOAH KAGAN
by
30. Putting videos on your website has two advantages.
1. You get more views on your YouTube video.
2. People spend more time on your website page, increasing Average Time On
Page (an important ranking factor for Google search).
3
I actually used this tip on one of my most popular articles:
Why I Walked Out on Tony Robbins.
I made a 17-minute video and embedded it under the article intro.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 30
OkDork
NOAH KAGAN
by
31. You can make YouTube videos about popular articles and topics on your website.
Find your most popular articles in Google Analytics.
Go to Behavior > Site Content > All Pages to see ‘Pageviews’ and ‘Avg. Time on Page’
for video ideas.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 31
OkDork
NOAH KAGAN
by
32. Have People Share Your Video
Why limit extra views to pages YOU own?
After you publish a video, do a Google search to find articles ranking for your target
keywords. Contact the authors to see if they’re willing to embed your video into their
article.
Let’s say you just published a video on how to make dalgona tea.
A quick Google search reveals the following sites:
4
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 32
OkDork
NOAH KAGAN
by
33. Reach out to the owners of each site and pitch your video as a benefit to their
audience (and a way to get readers to stay on their site longer).
Here’s a template you can use:
Hi [Name],
I came across your excellent post: [Post Title] while searching for some
content to read about [Topic].
Anyway, I couldn’t help but notice you didn’t have any videos
on your page.
I’ve seen videos help boost average time on page on my site, which has
really helped with Google rankings!
I recently published a video about [Topic] that I thought would be helpful
for your audience. It would be perfect for [Section of their article].
Either way, thanks for writing this awesome post and have a great day!
Thanks,
[Your Name]
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 33
OkDork
NOAH KAGAN
by
34. Make Your
Channel
Page Ready
to Convert
Your Channel Page is the homepage
for your YouTube Channel. You want
what you do and what you cover to
be clear to visitors.
35. Show off your best stuff and let them know what action you want them to take.
For example, when you land on Nick Nimmin’s Channel Page, you immediately know
his channel is about YouTube and video tips.
He also makes it clear what call-to-action (CTA) he wants the visitor to take by
including the word “Subscribe” in his channel art and the quick links section.
Here’s how to improve your Channel page
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 35
OkDork
NOAH KAGAN
by
36. When people land on your homepage, give them an appetizer of the content they’re
going to find on your site.
New viewers on your Channel Page will be shown one featured video.
1
To start, you can make this your most popular video.
You can also rotate this regularly to give a video an extra boost in views from
people who visit your channel.
From there, show off some playlists.
Marques Brownlee from MKBHD chooses to showcase his most recent uploads.
Then he displays different playlists like “Reviews!”, “Dope Tech!”, “First
Impressions”, and more.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 36
OkDork
NOAH KAGAN
by
37. You can start by featuring your “Popular Uploads” and then displaying your newest
videos with an “Uploads” section.
That’s how Neville Medhora from Kopywriting Kourse has his Channel Page set up.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 37
OkDork
NOAH KAGAN
by
38. Here’s how to customize your homepage.
Set Your Featured Video
You can edit your page by clicking your profile in the top right and clicking “Your
channel.” Then press the “Customize Channel” button.
From there, you can choose which content to feature by clicking the
“Feature content” button.
1
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 38
OkDork
NOAH KAGAN
by
39. Note that you can customize how your page appears for returning subscribers
vs. new visitors.
Then select the video you want to feature at the top of your page.
Next, add more sections by clicking the “Add a section” button.
And select the playlists and layout for the content:
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 39
OkDork
NOAH KAGAN
by
40. If someone is seeing your channel for the first time, they’ll likely head straight to your
“About” page for some context.
The information on the “About” page is also what appears in the meta description in
Google Search results.
For example, the first few sentences of Matt D’Avella’s “About” section...
...show up under his channel name in the search results.
Try to address:
) Who your channel is for
) The types of videos you put out
) When you upload new videos
2
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 40
OkDork
NOAH KAGAN
by
41. Nick Nimmon’s “About” section is a perfect example.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 41
OkDork
NOAH KAGAN
by
42. People on YouTube want to stay on YouTube. Here’s how to add a subscription link to
your quick links:
Click the Customize Channel button and go to the “About” section.
Click the Links area to add a custom link.
Create a call to action like “Click Here to Subscribe!”.
Make the link your channel link with “?sub_confirmation=1” added to the end.
This will make it so a pop-up to subscribe appears when people land on your
Channel Page.
3
43. Use Your Channel Art to Provide
As we saw with Nick Nimmon’s channel art above, you can use this image to highlight
the topics you will cover and encourage action (like subscribing).
You can also let people know when you post, as Shelby Church does on her Channel
Page.
4
For example, Sunny Lenarduzzi uses her Cover Art to:
) Explain what she does (e.g. help you be your own boss)
) Let people know when she posts (Tuesday and Friday)
) Provide social proof (featured in Forbes, Fast Company, etc.)
) Call the user to action (Subscribe!)
Think about how you can convey the same information from your “About” section
at a glance.
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 43
OkDork
NOAH KAGAN
by
44. Change your channel icon
Your channel icon is probably the first thing people will notice about you.
It will appear under every video you make, in your comments, and in searches across
YouTube.
Make it a picture of your face, your logo, or something else that represents your brand
in a few pixels.
5
Noah’s Favorite (Stolen) Tips From TOP YouTubers | okdork.com 44
OkDork
NOAH KAGAN
by
45. Closing Words
These are some of the best tips and tricks I’ve found to be most effective for my
channel.
Use this YouTube GROWTH CHECKLIST as part of your content process.
But the most important thing to keep in mind is to HAVE FUN.
If you’re not enjoying the process, people notice. Plus, you’ll burn yourself out.
Experiment with these tips, make it fun, and be proud of what you put out in the
world.
I’m rooting for you.
Be Epic,
Noah Kagan
OkDork
NOAH KAGAN
by