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How to Create a Culture of Success in Your Organization
NO ONE TOLD ME IT
WOULD BE THIS HARD
A PEP TALK
FROM
KID PRESIDENT
WHY ARE
YOU HERE?
WHY IS CREATING
CULTURE DIFFICULT?
Length of Experience	
DepthofKnowledge	
UNREALISTIC
EXPECTATIONS
2.5% 13%
Innovators Early
Adopters
Early
Majority
Late
Majority
Laggards
34% 34% 16%
Law Of Diffusion
of Innovation
2.5% 13%
Innovators Early
Adopters
Early
Majority
Late
Majority
Laggards
34% 34% 16%
Law Of Diffusion
of Innovation
50%
Trust doesn't develop from
always doing the right
thing. Trust comes from
taking responsibility when
we do the wrong thing.
- Simon Sinek
“
“
QUALITIES OF A
STRONG TEAM
Absence of Trust
1
Fear of Conflict
2
Lack of
Commitment
3
Avoidance of
Accountability
4
Inattention
to Results
5
ABSENCE OF TRUST
FEAR OF CONFLICT
LACK OF COMMITMENT
AVOIDANCE OF
ACCOUNTABILITY
INNATENTION
TO RESULTS
POINTS TEAM EFFECT
8 - 9
6 - 7
3 - 5
Probable Indication Dysfunction
is Not a Problem for Your Team
Dysfunction Could be a Problem
Probably an Indication That the
Dysfunction Needs to be Addressed
1
TRUST
ONE ANOTHER
2
Engage In
Unfiltered Conflict
Around Ideas
3
Commit To
Decisions &
Plans of Action
4
Hold One Another
Accountable For
Delivering Against
Those Plans
5
Focus on The
Achievement of
Collective Results
HOW DO YOU
CREATE A STRONG
CULTURE?
The Golden Circle
People don’t buy
what you do; they
buy why you do it.
- Simon Sinek
“
“
The Golden Circle + Human Brain
Success always takes help.
Failure we can do alone.
- Simon Sinek
“ “
LEAD WITH PURPOSE
Purpose
People
Product
Process
If you choose the right purpose, certain
people will be attracted. They will be
motivated and unified. They require less
management oversight. Those people will
then conceive and execute products,
products that fit the purpose. The process
fills in the open spaces. But strong purpose
ties it together. You have to excavate the
purpose first.
- Robert Wong
Executive Creative Director
Google Creative Lab
“
“
BE A LEADER
EMOTIONAL
INTELLIGENCE
1
SELF
AWARENESS
2
SELF
REGULATION
3
MOTIVATION
4
EMPATHY
5
SOCIAL SKILL
Restless With the
Status Quo & Driven to
Achieve Beyond Expectation
10 FLAWS THAT
DERAIL LEADERS
1
2
3
Have Poor Judgment
Accept Their Own
Mediocre Performance
Lack Clear Vision
& Planning
4
5
6
Lack Energy
& Enthusiasm
Do Not Collaborate
Do Not Walk the Walk
7
8
9
Resist New Ideas
Do Not Learn
From Mistakes
Lack Interpersonal Skills
10Fail to Develop Others
CREATE CHANGE
1
2
3
Establish a Sense
of Urgency
Form A Powerful
Guiding Coalition
Create a Vision
4
5
6
Communicate the Vision
Empowering Others to
Act on the Vision
Planning for & Creating
Short-Term Wins
7
8
Consolidating Improvements
& Producing Still
More Change
Institutionalizing
New Approaches
MESSAGE IS
IMPORTANT
HAVE DO NOT
CELBRATE COMPLAIN
The next time someone
starts listing all the
reasons an idea won't work
or can't happen, ask them to
give three reasons it can.
- Simon Sinek
“
“
THANK YOU
Brian Clarke
Director, Greek Life
btclarke@uci.edu
greeklife.uci.edu/aflvwest

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