Naomi Klein is a renowned journalist and author who wrote the international bestseller No Logo. In No Logo, Klein examines the rise of anti-corporate activism and how large brands have come to dominate public space, leaving consumers with little choice or freedom. She argues that brands control perceptions and influence thoughts through the use of celebrity endorsements. Klein also criticizes how large corporations exploit cheap foreign labor and undermine job stability in home countries through outsourcing. While some critique Klein's perspective, No Logo helped spark global political movements opposing unchecked corporate power and the dominance of brands in everyday life.