Nitobi Inc. is a developer that wanted to create a mobile app using Vancouver's open government data to make it more accessible to citizens. They used Microsoft's Open Government Data Initiative (OGDI) and Azure platform to develop VanGuide, which overlays government data on Bing maps. This allows citizens to easily access landmarks, services, and share reviews. By leveraging OGDI's open standards, Nitobi was able to streamline development and improve collaboration between teams. The app helps socialize open data and brings more value to citizens.