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The fetish of information.
How we believe that
information will save or
destroy the world
Nico Carpentier
Utopian perspectives

 • CNC = broadcasting &
 narrowcasting + interactivity +
 low cost + accessibility


 E.g., Negroponte
 • Industry replaced by
 information economy
 • “all information for all people
 at all times”
Rosenfeld and Morville
"Information Architecture for
the world wide web"
‘information
devours its own
contents; it devours
communication and
the social’
Fetish

Substitute for, or condensation of,
desire in one object or situation

Freud (sexual fetish) and Marx
(commodity fetishism)

All the social condensed in
information – both dystopian and
utopian approaches
Different questions

Displacement.

Why?

At what expense?
Fantasies
• Predicting the future
• Maintaining the overview (Alexandria)
• Hypervisibility and tangibility of power
• Comprehensibility of the One structure
• Controlling (will to power)

Hiding & displacing
• Knowledge
• Complex power logics in society
(govermentality / empty seat of power /
hegemonies)

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"The fetish of information. How we believe that information will save or destroy the world"

  • 1.
  • 2. The fetish of information. How we believe that information will save or destroy the world Nico Carpentier
  • 3. Utopian perspectives • CNC = broadcasting & narrowcasting + interactivity + low cost + accessibility E.g., Negroponte • Industry replaced by information economy • “all information for all people at all times”
  • 4.
  • 5.
  • 6. Rosenfeld and Morville "Information Architecture for the world wide web"
  • 7. ‘information devours its own contents; it devours communication and the social’
  • 8.
  • 9.
  • 10. Fetish Substitute for, or condensation of, desire in one object or situation Freud (sexual fetish) and Marx (commodity fetishism) All the social condensed in information – both dystopian and utopian approaches
  • 12. Fantasies • Predicting the future • Maintaining the overview (Alexandria) • Hypervisibility and tangibility of power • Comprehensibility of the One structure • Controlling (will to power) Hiding & displacing • Knowledge • Complex power logics in society (govermentality / empty seat of power / hegemonies)

Editor's Notes

  1. "The fetish of information. How we believe that information will save or destroy the world" > > Common sense opinions about media often grant them supernatural powers about > what they can do to us and to the world. But also academics have voiced > strong concerns about the destruction of our realities by an overload of > information. In other cases, exactly the inverse position is taken, and the > free circulation of information is celebrated as an ultimate solution to all > societal problems. Through the metaphor of the fetish, this talk tries to > look for the reasons why we invest our hopes and fears for a better world in > the realm of media and information, how we permanently run into a series of > limitations, that frustrate these hopes and fears, and what price we pay for > this narrowing perspective.
  2. 0:15:06
  3. http://www2.sims.berkeley.edu/research/projects/how-much-info-2003/execsum.htm#summary