This document discusses the importance of creating a culture of recognition at work where employees feel valued. It outlines lessons learned from transitioning away from an annual monetary award chosen behind closed doors, which created resentment, to more consistent and crowd-sourced recognition rituals. These include weekly "Coronitas" where peers share gratitude and stories and monthly "Top 10" recognition where peer voting and stories are transparent and celebrate those who helped others succeed through servant leadership. The goal is to foster a culture of servant leadership through rituals, behaviors and stories of recognition.