NewSpa Inc.
VISION • It is our vision to enhance our clients` natural beauty from the inside out. We see ourselves as providing avant garde beauty and wellness services at all times. Hence, we aim to make the everyday ordinary as extraordinary
MISSION It is our primary objective to operate a profitable business that provides high-end therapeutic massages and other aesthetic services in a state of that art, and chic professional environment.
GOAL Our business goal is to establish a posh and fully modernized day SPA in an 89Sqm Commercial Area in the heart of Eastwood City, We intend to cater to the busy Yuppies, Mall Rats, Call Center Employees, and Residents of the district by providing them an accessible Aesthetics and Wellness Center that would allow them to be pampered exclusively as they indulge after a long Day.   In a relation, We hope to benefit from the development of additional business and Residential in the Eastwood area. Our estimated ROI ( Return of investment ) is within  3-5 Years, depending on the economic situation. In 5 years time, an expansion is on the horizon and the possibility of franchising is not far behind.
Projected  Annual Income Statement
Aspen Spas Projected  Annual Income Statement P 11,302,200.00 Total Overhead Service Revenue P 2,340,000.00 (1,300 x 5 x 30 x 12) Combination Spa Treatment P 540,000.00 (300 x 5 x 30 x 12) Waxing (Underarm) P 1,078,200.00 (599 x 5 x 30 x 12) Waxing (Leg) P 720,000.00 (400 x 5 x 30 x 12) Hand Spa P 720,000.00 (400 x 5 x 30 x 12) Foot Spa P 2,160,000.00 (600 x 10 x 30 x 12) Half Body Massage P 3,744,000.00 (1,040 x 10 x 30 x 12) Whole Body Massage Annual Service Revenue:
P 7,392,200.00 - P 3,910,000.00 P 11,302,200.00 Net Income (w/o Tax) P3,910,000.00 Subtotal P 300,000.00 Others (Advertising, supplies, etc.) P 250,000.00 Repair and Maintenance P 700,000.00 Utilities P 1,860,000.00 Labor P 800,000.00 Rent Annual Cost to Operate:
Heaven & Earth Projected  Annual Income Statement P 5,787,600.00 Total Overhead Service Revenue P 2,184,000.00 (1,000 x 7 x 26 x 12) Combination Spa Treatment P 655,200.00 (300 x 7 x 26 x 12) Waxing (Underarm) P 873,600.00 (400 x 7 x 26 x 12) Waxing (Leg) P 218,400.00 (100 x 7 x 26 x 12) Hand Spa P 218,400.00 (100 x 7 x 26 x 12) Foot Spa P 468,000.00 (100 x 15 x 26 x 12) Half Body Massage P 1,170,000.00 (250 x 15 x 26 x 12) Whole Body Massage Annual Service Revenue:
P 3,437,600.00 - P 2,350,000.00 P 5,787,600.00 Net Income (w/o Tax) P2,350,000.00 Subtotal P 150,000.00 Others (Advertising, supplies, etc.) P 150,000.00 Repair and Maintenance P 450,000.00 Utilities P 1,120,000.00 Labor P 480,000.00 Rent Annual Cost to Operate:
Bioessence Projected  Annual Income Statement P 2,347,200.00 Total Overhead Service Revenue P 360,000.00 (250 x 5 x 24 x 12) Waxing (Underarm) P 432,000.00 (300 x 5 x 24 x 12) Waxing (Leg) P 201,600.00 (100 x 7 x 24 x 12) Hand Spa P 201,600.00 (100 x 7 x 24 x 12) Foot Spa P 460,800.00 (200 x 8 x 24 x 12) Half Body Massage P 691,200.00 (300 x 8 x 24 x 12) Whole Body Massage Annual Service Revenue:
P 847,200.00 - P 1,500,000.00 P  2,347,200.00 Net Income (w/o Tax) P 1,500,000.00 Subtotal P 100,000.00 Others (Advertising, supplies, etc.) P 100,000.00 Repair and Maintenance P 300,000.00 Utilities P 600,000.00 Labor P 400,000.00 Rent Annual Cost to Operate:
Body Regen Massage & Spa Projected  Annual Income Statement P 3,300,600.00 Total Overhead Service Revenue P 540,000.00 (450 x 5 x 20 x 12) Waxing (Underarm) P 660,000.00 (550 x 5 x 20 x 12) Waxing (Leg) P 432,000.00 (150 x 12 x 20 x 12) Hand Spa P 576,600.00 (200 x 12 x 20 x 12) Foot Spa P 420,000.00 (250 x 7 x 20 x 12) Half Body Massage P 672,000.00 (400 x 7 x 20 x 12) Whole Body Massage Annual Service Revenue:
P 550,600.00 - P 2,750,000.00 P  3,300,600.00 Net Income (w/o Tax) P 2,750,000.00 Subtotal P 200,000.00 Others (Advertising, supplies, etc.) P 150,000.00 Repair and Maintenance P 480,000.00 Utilities P 1,200,000.00 Labor P 720,000.00 Rent Annual Cost to Operate:
NewSpa Projected  Annual Income Statement P 10,530,000.00 Total Overhead Service Revenue P 3,024,000.00 (1,200 x 7 x 30 x 12) Combination Spa Treatment P 630,000.00 (350 x 5 x 30 x 12) Waxing (Underarm) P 900,000.00 (500 x 5 x 30 x 12) Waxing (Leg) P 900,000.00 (500 x 5 x 30 x 12) Hair Spa P 432,000.00 (150 x 8 x 30 x 12) Nail Spa P 432,000.00 (150 x 8 x 30 x 12) Hand Spa P 432,000.00 (150 x 8 x 30 x 12) Foot Spa P 1,350,000.00 (250 x 15 x 30 x 12) Half Body Massage P 2,430,000.00 (450 x 15 x 30 x 12) Whole Body Massage Annual Service Revenue:
P 7,330,000.00 - P 3,200,000.00 P 10,530,000.00 Net Income (w/o Tax) P 3,200,000.00 Subtotal P 250,000.00 Others (Advertising, supplies, etc.) P 200,000.00 Repair and Maintenance P 550,000.00 Utilities P 1,600,000.00 Labor P 600,000.00 Rent Annual Cost to Operate:
Marketing Strategy : Product / Business: New Spa Place: Eastwood City, Libis, Quezon City Services Offered:  Whole/half Body Massage, Foot/Hand/Nail/Hair Spa, Waxing, etc. Price Range: P150.00 – P1,200.00 Promotion/s: Flyers, Tarpaulin, LCD Display, Neon Signs, Local News Papers, etc. Product / Business: Aspen Spas Place: Sta. Lucia East Grand Mall, Cainta, Rizal Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P400.00 – P1,300.00 Promotion/s: Flyers, Tarpaulin, Signage, etc. Product / Business: Heaven & Earth Place: Araneta Center, Cubao, Quezon City Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P100.00 – P1,000.00 Promotion/s: Flyers, Signage, etc. Product / Business: Bioessence Spa Place: Araneta Center, Cubao, Quezon City Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P100.00 – P300.00 Promotion/s: Flyers, Signage, etc. Product / Business: Body Regen Massage & Spa Place: Robinsons Rizal Branch Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P150.00 – P550.00 Promotion/s: Flyers, Signage, etc.
Competitors Analysis P150.00 – P1,200.00 P400.00 –  P1,300.00 P100.00 –  P300.00 P100.00 –  P1,000.00 P150.00 –  P550.00 42/60 44/60 41/60 52/60 55/60 Total Score = 6 7 5 10 10 Intangibles 7 8 7 8 10 Variety of Services 7 7 7 9 9 Quality 6 7 5 10 9 Comfort/Luxury 7 7 8 8 10 Location Price Regen Massage & Spa Heaven & Earth Bioessence Aspen Spas New Spa Key Success Category
Body Regen Massage & Spa S – Price W – Comfort, Intangibles, Location, etc. Heaven & Earth S – Price & Variety W – Comfort, Intangibles, Location, etc. Bioessence S – Price W – Comfort, Intangibles, Location, etc. Day Spa Competitor’s Analysis New Spa S – Location, Comfort, Variety, Quality, & Intangibles W - Price Aspen Spas S – Location, Comfort, Variety, Quality, & Intangibles W - Price

NewSpa Inc.

  • 1.
  • 2.
    VISION • Itis our vision to enhance our clients` natural beauty from the inside out. We see ourselves as providing avant garde beauty and wellness services at all times. Hence, we aim to make the everyday ordinary as extraordinary
  • 3.
    MISSION It isour primary objective to operate a profitable business that provides high-end therapeutic massages and other aesthetic services in a state of that art, and chic professional environment.
  • 4.
    GOAL Our businessgoal is to establish a posh and fully modernized day SPA in an 89Sqm Commercial Area in the heart of Eastwood City, We intend to cater to the busy Yuppies, Mall Rats, Call Center Employees, and Residents of the district by providing them an accessible Aesthetics and Wellness Center that would allow them to be pampered exclusively as they indulge after a long Day. In a relation, We hope to benefit from the development of additional business and Residential in the Eastwood area. Our estimated ROI ( Return of investment ) is within 3-5 Years, depending on the economic situation. In 5 years time, an expansion is on the horizon and the possibility of franchising is not far behind.
  • 5.
    Projected AnnualIncome Statement
  • 6.
    Aspen Spas Projected Annual Income Statement P 11,302,200.00 Total Overhead Service Revenue P 2,340,000.00 (1,300 x 5 x 30 x 12) Combination Spa Treatment P 540,000.00 (300 x 5 x 30 x 12) Waxing (Underarm) P 1,078,200.00 (599 x 5 x 30 x 12) Waxing (Leg) P 720,000.00 (400 x 5 x 30 x 12) Hand Spa P 720,000.00 (400 x 5 x 30 x 12) Foot Spa P 2,160,000.00 (600 x 10 x 30 x 12) Half Body Massage P 3,744,000.00 (1,040 x 10 x 30 x 12) Whole Body Massage Annual Service Revenue:
  • 7.
    P 7,392,200.00 -P 3,910,000.00 P 11,302,200.00 Net Income (w/o Tax) P3,910,000.00 Subtotal P 300,000.00 Others (Advertising, supplies, etc.) P 250,000.00 Repair and Maintenance P 700,000.00 Utilities P 1,860,000.00 Labor P 800,000.00 Rent Annual Cost to Operate:
  • 8.
    Heaven & EarthProjected Annual Income Statement P 5,787,600.00 Total Overhead Service Revenue P 2,184,000.00 (1,000 x 7 x 26 x 12) Combination Spa Treatment P 655,200.00 (300 x 7 x 26 x 12) Waxing (Underarm) P 873,600.00 (400 x 7 x 26 x 12) Waxing (Leg) P 218,400.00 (100 x 7 x 26 x 12) Hand Spa P 218,400.00 (100 x 7 x 26 x 12) Foot Spa P 468,000.00 (100 x 15 x 26 x 12) Half Body Massage P 1,170,000.00 (250 x 15 x 26 x 12) Whole Body Massage Annual Service Revenue:
  • 9.
    P 3,437,600.00 -P 2,350,000.00 P 5,787,600.00 Net Income (w/o Tax) P2,350,000.00 Subtotal P 150,000.00 Others (Advertising, supplies, etc.) P 150,000.00 Repair and Maintenance P 450,000.00 Utilities P 1,120,000.00 Labor P 480,000.00 Rent Annual Cost to Operate:
  • 10.
    Bioessence Projected Annual Income Statement P 2,347,200.00 Total Overhead Service Revenue P 360,000.00 (250 x 5 x 24 x 12) Waxing (Underarm) P 432,000.00 (300 x 5 x 24 x 12) Waxing (Leg) P 201,600.00 (100 x 7 x 24 x 12) Hand Spa P 201,600.00 (100 x 7 x 24 x 12) Foot Spa P 460,800.00 (200 x 8 x 24 x 12) Half Body Massage P 691,200.00 (300 x 8 x 24 x 12) Whole Body Massage Annual Service Revenue:
  • 11.
    P 847,200.00 -P 1,500,000.00 P 2,347,200.00 Net Income (w/o Tax) P 1,500,000.00 Subtotal P 100,000.00 Others (Advertising, supplies, etc.) P 100,000.00 Repair and Maintenance P 300,000.00 Utilities P 600,000.00 Labor P 400,000.00 Rent Annual Cost to Operate:
  • 12.
    Body Regen Massage& Spa Projected Annual Income Statement P 3,300,600.00 Total Overhead Service Revenue P 540,000.00 (450 x 5 x 20 x 12) Waxing (Underarm) P 660,000.00 (550 x 5 x 20 x 12) Waxing (Leg) P 432,000.00 (150 x 12 x 20 x 12) Hand Spa P 576,600.00 (200 x 12 x 20 x 12) Foot Spa P 420,000.00 (250 x 7 x 20 x 12) Half Body Massage P 672,000.00 (400 x 7 x 20 x 12) Whole Body Massage Annual Service Revenue:
  • 13.
    P 550,600.00 -P 2,750,000.00 P 3,300,600.00 Net Income (w/o Tax) P 2,750,000.00 Subtotal P 200,000.00 Others (Advertising, supplies, etc.) P 150,000.00 Repair and Maintenance P 480,000.00 Utilities P 1,200,000.00 Labor P 720,000.00 Rent Annual Cost to Operate:
  • 14.
    NewSpa Projected Annual Income Statement P 10,530,000.00 Total Overhead Service Revenue P 3,024,000.00 (1,200 x 7 x 30 x 12) Combination Spa Treatment P 630,000.00 (350 x 5 x 30 x 12) Waxing (Underarm) P 900,000.00 (500 x 5 x 30 x 12) Waxing (Leg) P 900,000.00 (500 x 5 x 30 x 12) Hair Spa P 432,000.00 (150 x 8 x 30 x 12) Nail Spa P 432,000.00 (150 x 8 x 30 x 12) Hand Spa P 432,000.00 (150 x 8 x 30 x 12) Foot Spa P 1,350,000.00 (250 x 15 x 30 x 12) Half Body Massage P 2,430,000.00 (450 x 15 x 30 x 12) Whole Body Massage Annual Service Revenue:
  • 15.
    P 7,330,000.00 -P 3,200,000.00 P 10,530,000.00 Net Income (w/o Tax) P 3,200,000.00 Subtotal P 250,000.00 Others (Advertising, supplies, etc.) P 200,000.00 Repair and Maintenance P 550,000.00 Utilities P 1,600,000.00 Labor P 600,000.00 Rent Annual Cost to Operate:
  • 16.
    Marketing Strategy :Product / Business: New Spa Place: Eastwood City, Libis, Quezon City Services Offered: Whole/half Body Massage, Foot/Hand/Nail/Hair Spa, Waxing, etc. Price Range: P150.00 – P1,200.00 Promotion/s: Flyers, Tarpaulin, LCD Display, Neon Signs, Local News Papers, etc. Product / Business: Aspen Spas Place: Sta. Lucia East Grand Mall, Cainta, Rizal Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P400.00 – P1,300.00 Promotion/s: Flyers, Tarpaulin, Signage, etc. Product / Business: Heaven & Earth Place: Araneta Center, Cubao, Quezon City Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P100.00 – P1,000.00 Promotion/s: Flyers, Signage, etc. Product / Business: Bioessence Spa Place: Araneta Center, Cubao, Quezon City Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P100.00 – P300.00 Promotion/s: Flyers, Signage, etc. Product / Business: Body Regen Massage & Spa Place: Robinsons Rizal Branch Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P150.00 – P550.00 Promotion/s: Flyers, Signage, etc.
  • 17.
    Competitors Analysis P150.00– P1,200.00 P400.00 – P1,300.00 P100.00 – P300.00 P100.00 – P1,000.00 P150.00 – P550.00 42/60 44/60 41/60 52/60 55/60 Total Score = 6 7 5 10 10 Intangibles 7 8 7 8 10 Variety of Services 7 7 7 9 9 Quality 6 7 5 10 9 Comfort/Luxury 7 7 8 8 10 Location Price Regen Massage & Spa Heaven & Earth Bioessence Aspen Spas New Spa Key Success Category
  • 18.
    Body Regen Massage& Spa S – Price W – Comfort, Intangibles, Location, etc. Heaven & Earth S – Price & Variety W – Comfort, Intangibles, Location, etc. Bioessence S – Price W – Comfort, Intangibles, Location, etc. Day Spa Competitor’s Analysis New Spa S – Location, Comfort, Variety, Quality, & Intangibles W - Price Aspen Spas S – Location, Comfort, Variety, Quality, & Intangibles W - Price