Enewsletters are still important because email lists allow you to regularly contact subscribers who have opted in, delivering on the content and frequency promised to keep the emails relevant. MailChimp is a popular tool for creating and sending enewsletters, as it offers hundreds of templates, is free for up to 2,000 subscribers, and integrates with social media and websites to help grow subscriber lists. The key is adding signup forms in various places to attract new subscribers to your email list.

1. Enewsletters
Why are they still important?

2. Email Lists – Golden Grail
• Sticky – once people give you permission to send them
emails/enewsletters
• Deliver what you promise
• If we get into people’s in boxes (email box) there is more chance it will
get noticed.

3. MailChimp Reports

4. Hundreds of Templates

5. Free for up to 2000
subscribers

6. Create a Campaign - Enewsletter

7. Choose a list or part of a list

8. Social and Other Choices

9. Tie MailChimp into your Social
• Create a custom app for your Facebook page
• Create a subscribe widget in your WordPress website or on your
regular website
• Put the subscribe form in creative places such as the bottom of a blog
post.

10. Grow your Email List
• Rather than ask for blog
subscribers, grow your email
list!
• I use MailChimp – look for the
subscribe or signup form tools in
your enews platform.

11. Add signup forms to your website, Facebook
page, bottom of blog posts…

12. Enewsletter providers
• MailChimp – free to 2,000 subscribers and 12,000 emails a month
• Constant Contact
• Aweber
• Infusionsoft