The document provides an overview of marketing and creative services offered by Newkirk Creative including branding, strategy, promotions, presentations, tradeshow support, collateral, partnerships, lead generation, email marketing, messaging, and more. The services span areas such as branding, strategy, promotions, tradeshows, collateral, partnerships, lead generation, email marketing, and creative services. Newkirk Creative appears to offer a full suite of marketing and creative services to help businesses with their branding, marketing, and growth needs.

1. NEWKIRK CREATIVE
EVENTS PROMOTIONS PRESENTATIONS
IDEATION STRATEGY POSITIONING
BRAND DESIGN IDENTITY PORTALS
TRADESHOWS COLLATERAL PARTNERS
LEAD GENERATION EMAIL MARKETING

2. MESSAGING | COLLATERAL | PRESENTATIONS

3. TRADESHOW PROMOTIONS

4. PRINTED & ELECTRONIC PROMOTIONAL MATERIAL

5. EMAIL TEMPLATES

6. WEBINAR POWERPOINT PRESENTATIONS

7. CAUSE MARKETING (H.E.A.R.T. GALA BENEFIT)

8. DIGITAL BRIDGE CEREMONY
COMPUTER INSTALLATIONS

9. CHANNEL PARTNER COMMUNICATIONS

10. SUSTAINABLE POWER SOLUTIONS

11. MARKET POSITIONING TRIALS

12. BRAND ENGAGEMENT

13. DEALER EMAIL CAMPAIGNS (IMAGES)

14. DEALER TRAINING

15. CHANNEL MARKETING MATERIALS

16. DIRECT MAIL

17. PARTNER PROGRAMS

18. PARTNER PORTALS

19. TRADESHOW BANNERS

20. corporate
strategy
marketing
strategy
brand
strategy
strategy
technology creative

21. shared vision

22. focus creating
business
improvement

23. Reflect on the “Big Picture”.

25. GROW
BY LEAPS & BOUNDS

26. still seeking
new customers?

27. marketing truths. creative.

29. engage.
Positively.

30. Retain Clients >>> Drive Referral Growth

31. Fans.
>>> Socialize Marketing, Velocity of “Like”

35. STRATEGIC targeted partnerships

36. speed.
scalability.

37. efficiencies

38. long term
GROWTH

42. create. explosive. revenue. now.

43. …delighted
to be a part
of bringing
YOUR
Ship in!

44. Top & Bottom Line
productivity
efficiency
visibility
velocity
profitability
mobility

45. Call-to-Action

46. business business business
improvement performance growth

47. B2B - B2C
accelerate
growth

48. B2B - B2C
Going beyond Marketing 101.
Marketing Growth Capabilities.
Marketing 2.0

49. B2B - B2C
Business Performance
build. harness. grow.

50. B2B - B2C
>> 01
attract
>> 02
engage
>> 03
retain
>> 04
grow

51. B2B - B2C
brand centric

52. B2B - B2C
Concept
Target
Design Target
Target
Refine

53. B2B - B2C
identity – brand development
Does the brand resonate with the
Target Audience?
Does it “Engage” the target audience?
Does it lead to a Buying Decision?

54. B2B - B2C
identity

55. B2B - B2C
identity -brand
1. Accurately Determine Your Most Profitable Buyer.
2. Accurately Determine Their “REAL” Needs.
3. Create Messaging That Aligns THEIR NEEDS With YOUR SERVICES.

56. LEAD GENERATION B2B - B2C
Public Speaking Mail-outs
-Associations -email
Database
-Current Database -Meetings -Direct Mail
-Purchased Database Trade Shows
Telemarketing Associations
-database
-prospect
Leads -Attending
-List
-Exhibiting
-teamwork
Search Engines
Web Site Publicity - PR
-Press releases
-BBHC Referral -Press
-BBBizP
-Current Client
-BBM
-Prospect
-PPC / SEO
-Referral -Strategic Partner
-White Papers
-Social Media

57. B2B - B2C
search engine optimization (SEO)
social media

58. B2B - B2C
e-mail marketing

59. B2B - B2C
traditional collateral

60. B2B - B2C
Video

61. B2B - B2C
trade show

62. B2B - B2C
trade journals

63. B2B - B2C
support collateral

64. B2B - B2C
advertising

65. B2B - B2C
i-brochures

66. B2B - B2C
sales force
mobile
materials
applications

67. The
Naked Truth
A true story about…
Marketing.
Growth.
Share a story.

68. Boring.
Wrong.
No Appeal.
No Personality.
Advertising Myths.
Marketing Mistakes.
Marketing 2.0
Expertise.
Your Growth.
creative. design.
Velocity
Velocity
results.

69. Peter Drucker said it best, “Marketing and
Innovation are your Only Assets, the rest is cost.”

70. Boring.
Truth. No One Cares
about your business!
They care about “what’s in it for
them”. Yet most marketing is still all
about you. Generally, it boils down to a
obvious sales pitch, punctuated by
boastful, long-winded, blah, blah, blah…
description of the product or service.
Want better results?
be different.
stand out.
talk about them.

71. Wrong.
It’s in New Jersey.
People already expect quality,
service and value.
That’s merely what gets your
company in the game, not
what makes you unique.
Sure, you can tout the obvious
and expected like many others
and likely get the same results.
Maybe David Ogilvy was
wrong. Maybe you can bore
someone into buying your
product or service.

72. Aristotle
agrees.
He said “it’s not enough to
appeal to reason and logic.
you must appeal to…
Emotions.
The same goes for
marketing. you’ve got to…
Connect before
you convince.
Emotion is the
vehicle… Facts, the
passenger.

73. Who would
join?
No Plot. No Characters.
…Just lots of bullet points and
obligatory photo of the product, boss
and/or building.
Yikes… What a shame!
Because no matter how alike you and
your competition are, there’s one
thing that will set you apart.
The same thing that sets people apart:
Personality.

75. Advertising Doesn't Sell Anything to Anyone.
That’s not it’s job!
It can bring the proverbial horse to the water, even make him thirsty.
But there’s a whole lot more that goes into selling that drink!

76. Target
Leverage
Viral
Epidemic
Academic
target. message.

78. Your business
is growing…

79. but there is
frustration…

80. You know you
are missing
opportunities,

81. and you worry that
your competitors
are getting smarter…

82. You realize your
communication is…
Tethered.
Cubed.
… costing you time,
energy and
opportunities.

83. You need to create efficiencies…
efficiencie
s

84. velocity…

85. mobility...
to generate flow…

86. You need help from a
company with the
experience it takes…

87. Web Services Custom
Applications
CRM
Linux Oracle
Siebel android
Legacy iOS
UNIX SAP
on multiple systems… java
EAI
OS/2
SQL Bluetooth
COBOL
PC
Microsoft MAC

88. You need a company
whose brick and mortar
are disguised as hard
work and customer loyalty,

89. who activates and integrates
WIRELESS APPLICATIONS…
to improve your
business systems,
create efficiencies,
enable your
workforce and
facilitate your
Mobility high-
performance business growth.

90. with talented engineers that
have implemented from the
smallest single wireless change…

91. to the most complex,
multi-device, multi-platform
wireless applications…

92. who will apply
Fortune 500 expertise…

93. to your small & mid-size
enterprise.

94. We rise above the status quo
with electrifying results…

95. doing whatever it takes to help our
customers win, to make sure you
stand out in the crowd…

96. in the fast-paced marketplace in
which you do business.

97. Introducing XYZ Mobile, your
new strategic advantage partner.

112. WEB BLOG

116. L L
E E
A A
D D
S S
G G
A A
P P

117. Viral marketing chasm crossing
marketing. results.
time = money
how can we best work together?

118. CIRCA 2002-2006
Positioning. Projects. Programs.
Brand Concepts. Logo & Web Design.

120. NEWKIRK CREATIVE
NewkirkCreative@gmail.com
949.673.1777