New media. pitch updated
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Unplugged Magazine will be a print and online publication covering acoustic music in North London, featuring articles on up-and-coming artists, concerts, venues and reviews. The target audience is people aged 16-20 interested in the rise of acoustic music genres and upcoming local talent. It will provide interviews, venue ratings, and social media content to inform readers about the acoustic music scene.
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Original pitch
This document outlines a business plan for a magazine called Ruby Shefras that will focus on small music venues and performances in North London. The magazine will be printed monthly with online content and subscriptions. It will feature articles on venues and interviews with local artists. The target audience is 16-25 year olds interested in live music. Revenue will be generated through magazine sales, subscriptions, and a 5% partnership with featured venues. Distribution will be through monthly subscriptions and select music shops. The main competition is NME magazine but Ruby Shefras will have a broader indie music focus and printed content.
Pitch
Cordelia Langstaff is considering name options for her new music magazine, including "OUTRIGHT MUSIC" and "2DAYS 2UNES". She plans to publish the magazine once a month so that each issue can contain more content and charge higher prices. A survey of her target audience of 16-21 year olds in Yorkshire found they prefer a magazine published monthly rather than weekly so that each issue has more substantial content from today's music industry.
New media. pitch updated
The document proposes a new magazine called "Unplugged" that will focus on acoustic music, upcoming artists, and live music venues in North London. The magazine will be released monthly with 75 pages in both print and online formats. The target audience is music fans aged 16-20 living in North London. Online subscriptions will cost £45 for 12 months or £50 for 12 months plus a print version. Marketing methods and a team of 5 personnel are needed to produce the magazine.
New media. pitch updated
The document proposes a new magazine called "Unplugged" that will focus on acoustic music, upcoming artists, and concerts/venues in North London. It will be available in both print and online formats on a monthly basis. The target audience is 16-20 year olds and will cost £45-£50 per year for subscriptions. Marketing will include social media takeovers and the magazine will have interviews, reviews, and a QR code for readers to listen to music. It will need a staff of 5 including a photographer, editor, and writer.
Media evaluation q4
The document discusses the development of a new rock music magazine called Bzzurkk!. It will target readers ages 15-24, both male and female. The magazine will be published monthly at a low price of £1.50 to appeal to its largely student audience. It aims to cover a wide range of rock genres from pop rock to metal and provide exclusive interviews, stories and news about rock artists. The goal is to create a magazine that rock music fans can turn to in order to learn about new bands and read about their favorites.
Nana magazine presentation
The document outlines the initial plan for a music magazine called "MADTING!" focused on UK hip-hop and grime music. It will have a black and red/yellow color scheme and target 12-28 year old males and females. The layout and content will feature up-and-coming UK artists, interviews, awards, and industry gossip. A double-page spread will include an exclusive interview with the cover artist. Extras will provide release dates and links to online music sites to expand the magazine's reach.
Magazine pitch details
The POP Download is a proposed weekly pop culture magazine targeting 13 to 18 year olds. It will have a colorful and modern style with the forte font. Each issue will feature a double page interview related to the front cover artist along with free posters, downloads, and competition prizes. Its unique selling point is offering online redeemable codes for exclusive celebrity content only available to its readers.
original Media presentation
This document outlines a concept for a new music magazine called "Rhythm and Blues" that will focus on up-and-coming artists as well as established R&B artists. The magazine will be printed in A4 size with 40 double-sided pages and will feature articles, interviews, and information about upcoming concerts and events. It will be funded through advertisements and sold for £3.50 every three weeks in North London where the target audience of 16-20 and 30-45 year olds live.
Recommended
Original pitch
This document outlines a business plan for a magazine called Ruby Shefras that will focus on small music venues and performances in North London. The magazine will be printed monthly with online content and subscriptions. It will feature articles on venues and interviews with local artists. The target audience is 16-25 year olds interested in live music. Revenue will be generated through magazine sales, subscriptions, and a 5% partnership with featured venues. Distribution will be through monthly subscriptions and select music shops. The main competition is NME magazine but Ruby Shefras will have a broader indie music focus and printed content.
Pitch
Cordelia Langstaff is considering name options for her new music magazine, including "OUTRIGHT MUSIC" and "2DAYS 2UNES". She plans to publish the magazine once a month so that each issue can contain more content and charge higher prices. A survey of her target audience of 16-21 year olds in Yorkshire found they prefer a magazine published monthly rather than weekly so that each issue has more substantial content from today's music industry.
New media. pitch updated
The document proposes a new magazine called "Unplugged" that will focus on acoustic music, upcoming artists, and live music venues in North London. The magazine will be released monthly with 75 pages in both print and online formats. The target audience is music fans aged 16-20 living in North London. Online subscriptions will cost £45 for 12 months or £50 for 12 months plus a print version. Marketing methods and a team of 5 personnel are needed to produce the magazine.
New media. pitch updated
The document proposes a new magazine called "Unplugged" that will focus on acoustic music, upcoming artists, and concerts/venues in North London. It will be available in both print and online formats on a monthly basis. The target audience is 16-20 year olds and will cost £45-£50 per year for subscriptions. Marketing will include social media takeovers and the magazine will have interviews, reviews, and a QR code for readers to listen to music. It will need a staff of 5 including a photographer, editor, and writer.
Media evaluation q4
The document discusses the development of a new rock music magazine called Bzzurkk!. It will target readers ages 15-24, both male and female. The magazine will be published monthly at a low price of £1.50 to appeal to its largely student audience. It aims to cover a wide range of rock genres from pop rock to metal and provide exclusive interviews, stories and news about rock artists. The goal is to create a magazine that rock music fans can turn to in order to learn about new bands and read about their favorites.
Nana magazine presentation
The document outlines the initial plan for a music magazine called "MADTING!" focused on UK hip-hop and grime music. It will have a black and red/yellow color scheme and target 12-28 year old males and females. The layout and content will feature up-and-coming UK artists, interviews, awards, and industry gossip. A double-page spread will include an exclusive interview with the cover artist. Extras will provide release dates and links to online music sites to expand the magazine's reach.
Magazine pitch details
The POP Download is a proposed weekly pop culture magazine targeting 13 to 18 year olds. It will have a colorful and modern style with the forte font. Each issue will feature a double page interview related to the front cover artist along with free posters, downloads, and competition prizes. Its unique selling point is offering online redeemable codes for exclusive celebrity content only available to its readers.
original Media presentation
This document outlines a concept for a new music magazine called "Rhythm and Blues" that will focus on up-and-coming artists as well as established R&B artists. The magazine will be printed in A4 size with 40 double-sided pages and will feature articles, interviews, and information about upcoming concerts and events. It will be funded through advertisements and sold for £3.50 every three weeks in North London where the target audience of 16-20 and 30-45 year olds live.
Pitch NEA
The document outlines ideas for the first two issues of a new entertainment magazine being launched by Hearst Magazines UK. It suggests including a feature on the premiere of a new television series inspired by Gossip Girl that is a crime/investigation genre. Another idea is to have a story on the upcoming Bond film and that Dua Lipa will sing its theme tune. The brief specifies the target audience is a fun-loving 16-25 demographic and that the magazine should be inspired by gossip magazine conventions to create a light-hearted and positive tone that fosters community among young readers.
Homework two
Kerrang! is a UK-based magazine devoted to rock music that is currently published by Bauer Media Group, a large European publishing company. Originally focused on British heavy metal, Kerrang! became the best-selling British music newspaper in the early 2000s. Bauer Media owns over 300 magazines across 15 countries and various media properties. As one of Bauer Media's music and entertainment titles, Kerrang! delivers rock news, reviews, and features to its passionate audience each week.
Eval social groups
The magazine represents social groups that listen to classic rock and heavy metal music. It includes articles on iconic musicians, festival lineups, and insights into recording studio sessions that would interest these readers. The color scheme uses reds and blacks to give the magazine a serious vibe fitting for classic rock, rather than softer colors that could portray a pop music feel. The sponsor, Planet Rock Radio, is a popular rock and metal music station that links well with the magazine's intended audience.
Herts magazine pitch GF
The document proposes a new music magazine called "Pop N Rock" that will focus on pop and rock music genres, targeting readers ages 16-40 in Hertfordshire. It will be published every two weeks with a print and online version. The magazine aims to entertain and inform readers about upcoming pop/rock artists, events, and music reviews. It provides details on the format, layout, content ideas, personnel needs, and marketing and distribution plans.
Evaluation Question 4
Who would be the audience for your media product?
My answer to the fourth evaluation question for AS Media coursework
Music Genre Research
Pop music is defined as popular music that charts in the top 40, describing what is trendy. While originally just describing popularity, pop now refers to a catchy, radio-friendly sound that can incorporate different genres like urban, dance, or rock influences. Rihanna is an example of an artist considered pop due to chart success despite influences from other genres like R&B. When constructing a new music magazine, the document will use the definition and examples of pop music to guide featuring a wide variety of currently popular artists divided into genres, aiming for broad appeal similar to other magazines like Q and Rolling Stone.
Choosing a music magazine
The document discusses researching music magazines to help develop a new pop-rock magazine. It examines several existing magazines like Q Magazine, Rolling Stone, and Blender to understand their conventions and target audiences. Q Magazine combines rock and pop which relates to the planned genre, but there are many rock magazines. Rolling Stone has renowned pop writers contributing to rock coverage, providing diverse content. Blender includes some indie rock along with pop. The research found current rock magazines typically aim at white, British or American men aged 25-30, so the new magazine will target a younger, more female audience aged 16-20 to create a niche market underserved by existing magazines.
Market reseach
This document summarizes information about two music magazines. It provides circulation numbers, target demographics, and profiles of typical readers for each magazine. The first magazine has a circulation of 52,781, targets those in the ABC1 socioeconomic group (71.8%), and has a median age of 34. The second magazine has a circulation of 91,678, targets the ABC1 group (66%), and has a mean age of 37. It also provides a profile of a typical reader ("The MOJO Reader") of the first magazine as a 37-year-old passionate music fan.
Task 9 (a) Pitch
Ambient is a new magazine aimed at 16-18 year old girls who are interested in music and spend money on music-related items. The magazine will cover the history of pop music up to current events, including interviews with musicians about their music and lives. It will have a minimalist design with emphasis on text and photography, and will include music reviews, news, and fashion/gossip to appeal to readers. Example articles will be interviews with pop artists accompanied by information on their albums and careers.
History of uk music press
Melody Maker was the world's first weekly music magazine, founded in 1926 focusing on jazz and later popular music. NME was founded in 1952 as a newspaper and was the first to feature a singles chart, becoming popular and influential. As genres expanded, more music magazines launched targeting specific genres and audiences. Representation of artists depends on both the magazine and artist's desired portrayal for their audience.
Market research
Mixmag readers are influential early adopters in club culture who are the first to recommend new music and trends. The typical Mixmag reader is 24 years old, 72% male and 28% female, living urban lifestyles in cities. These readers have a high disposable income that they spend on nights out, clothes, music downloads, and the latest mobile devices and MP3 players.
Planning my music magazine
My magazine will target 21-year-old female students interested in alternative music and social causes. Titled "Alt Music Publication" or AMP, it will be a glossy monthly magazine that costs £4.50. Each issue will feature articles on up-and-coming indie/alternative artists, concerts, reviews of favorite bands, and fashion geared towards the target audience. It will aim to amplify lesser-known music and connect readers through a website and social media where they can discuss the magazine's content.
Audience research
Freddie Fullman is conducting audience research for a punk fanzine. They struggle to find statistics on listeners aged 16-25 because punk is a niche genre. They analyze age demographics of similar rock genres and a study on punk subgenres preferred by those aged 16-24. Most punk listeners are male. An interview provides information on whether punk is dying and recommendations for 1970/80s bands. The fanzine may include an online store section as punk fashion is hard to access. Punk's anti-authority themes attract emulators.
Audience research 22
Freddie Fullman is conducting audience research for a punk fanzine. They struggle to find statistics on listeners aged 16-25 because punk is a niche genre. They analyze age demographics of similar rock genres and a study on punk subgenres preferred by those aged 16-24. Most punk listeners are male. An interview provides information on whether punk is dying and recommendations for 1970/80s bands. The psychographic of punk fans includes anti-authority attitudes. Sources suggest celebrities promote unhealthy behaviors that influence teens. Statistics on the UK and Polish punk listening populations are provided.
Media analysis of billboard magazine
Billboard is an American music magazine that was first published in 1984 and focuses on the music industry. It maintains internationally recognized music charts that track the most popular songs and albums weekly. Billboard is owned by Prometheus Global Media and targets an audience between ages 16-26 by providing chart updates across various music genres in a mature layout without personal artist details. The magazine represents the music industry through informative updates on the latest music media trends across different communication platforms.
Magazine Market Research
The document summarizes market research conducted on several UK music magazines, including Kerrang!, NME, Mojo, Q, and Classic Rock. It provides information on the target demographics, missions, and typical readers of each magazine. Key details are given on circulation numbers, readership ages, gender breakdowns, and the types of music fans that each magazine aims to reach.
What is a music magazine?
A music magazine covers various music genres like indie, rock, hip hop, and pop through photoshoots, interviews, album and performance reviews, competitions, and gossip. Different music magazines have distinct styles tailored to their target audiences - for example, R&B magazines traditionally use bold red, black, white, and yellow colors and fonts to attract a mature market, while jazz magazines feature stylish images and bold red, white, black, and blue colors with limited graffiti-style fonts to portray an urban feel appropriate for the genre. All magazines include key identifying information like mastheads, barcodes, prices, and dates.
What is a music magazine?
A music magazine covers various music genres like indie, rock, hip hop, and pop through photoshoots, interviews, album and performance reviews, competitions, and gossip. Different music magazines have distinct styles tailored to their target audiences - for example, R&B magazines traditionally use bold red, black, white, and yellow colors and fonts to attract a mature market, while jazz magazines feature stylish images and bold red, white, black, and blue colors with limited graffiti-style fonts to portray an urban feel appropriate for the genre. All magazines include key identifying information like mastheads, barcodes, prices, and dates.
Jack segal media pitch
This document outlines plans for the world's first modern R&B magazine. It will target teenagers and young adults aged 14-21 as its primary audience. The purpose is to persuade readers to develop an interest in R&B music and inspire them to break stereotypes. It will be published in print and online with matte paper and recyclable materials. Content will include exclusive interviews, artist biographies, and features related to each issue's theme. Marketing will utilize social media, artist endorsements, and online/hand-drawn sketches.
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Pitch NEA
The document outlines ideas for the first two issues of a new entertainment magazine being launched by Hearst Magazines UK. It suggests including a feature on the premiere of a new television series inspired by Gossip Girl that is a crime/investigation genre. Another idea is to have a story on the upcoming Bond film and that Dua Lipa will sing its theme tune. The brief specifies the target audience is a fun-loving 16-25 demographic and that the magazine should be inspired by gossip magazine conventions to create a light-hearted and positive tone that fosters community among young readers.
Homework two
Kerrang! is a UK-based magazine devoted to rock music that is currently published by Bauer Media Group, a large European publishing company. Originally focused on British heavy metal, Kerrang! became the best-selling British music newspaper in the early 2000s. Bauer Media owns over 300 magazines across 15 countries and various media properties. As one of Bauer Media's music and entertainment titles, Kerrang! delivers rock news, reviews, and features to its passionate audience each week.
Eval social groups
The magazine represents social groups that listen to classic rock and heavy metal music. It includes articles on iconic musicians, festival lineups, and insights into recording studio sessions that would interest these readers. The color scheme uses reds and blacks to give the magazine a serious vibe fitting for classic rock, rather than softer colors that could portray a pop music feel. The sponsor, Planet Rock Radio, is a popular rock and metal music station that links well with the magazine's intended audience.
Herts magazine pitch GF
The document proposes a new music magazine called "Pop N Rock" that will focus on pop and rock music genres, targeting readers ages 16-40 in Hertfordshire. It will be published every two weeks with a print and online version. The magazine aims to entertain and inform readers about upcoming pop/rock artists, events, and music reviews. It provides details on the format, layout, content ideas, personnel needs, and marketing and distribution plans.
Evaluation Question 4
Who would be the audience for your media product?
My answer to the fourth evaluation question for AS Media coursework
Music Genre Research
Pop music is defined as popular music that charts in the top 40, describing what is trendy. While originally just describing popularity, pop now refers to a catchy, radio-friendly sound that can incorporate different genres like urban, dance, or rock influences. Rihanna is an example of an artist considered pop due to chart success despite influences from other genres like R&B. When constructing a new music magazine, the document will use the definition and examples of pop music to guide featuring a wide variety of currently popular artists divided into genres, aiming for broad appeal similar to other magazines like Q and Rolling Stone.
Choosing a music magazine
The document discusses researching music magazines to help develop a new pop-rock magazine. It examines several existing magazines like Q Magazine, Rolling Stone, and Blender to understand their conventions and target audiences. Q Magazine combines rock and pop which relates to the planned genre, but there are many rock magazines. Rolling Stone has renowned pop writers contributing to rock coverage, providing diverse content. Blender includes some indie rock along with pop. The research found current rock magazines typically aim at white, British or American men aged 25-30, so the new magazine will target a younger, more female audience aged 16-20 to create a niche market underserved by existing magazines.
Market reseach
This document summarizes information about two music magazines. It provides circulation numbers, target demographics, and profiles of typical readers for each magazine. The first magazine has a circulation of 52,781, targets those in the ABC1 socioeconomic group (71.8%), and has a median age of 34. The second magazine has a circulation of 91,678, targets the ABC1 group (66%), and has a mean age of 37. It also provides a profile of a typical reader ("The MOJO Reader") of the first magazine as a 37-year-old passionate music fan.
Task 9 (a) Pitch
Ambient is a new magazine aimed at 16-18 year old girls who are interested in music and spend money on music-related items. The magazine will cover the history of pop music up to current events, including interviews with musicians about their music and lives. It will have a minimalist design with emphasis on text and photography, and will include music reviews, news, and fashion/gossip to appeal to readers. Example articles will be interviews with pop artists accompanied by information on their albums and careers.
History of uk music press
Melody Maker was the world's first weekly music magazine, founded in 1926 focusing on jazz and later popular music. NME was founded in 1952 as a newspaper and was the first to feature a singles chart, becoming popular and influential. As genres expanded, more music magazines launched targeting specific genres and audiences. Representation of artists depends on both the magazine and artist's desired portrayal for their audience.
Market research
Mixmag readers are influential early adopters in club culture who are the first to recommend new music and trends. The typical Mixmag reader is 24 years old, 72% male and 28% female, living urban lifestyles in cities. These readers have a high disposable income that they spend on nights out, clothes, music downloads, and the latest mobile devices and MP3 players.
Planning my music magazine
My magazine will target 21-year-old female students interested in alternative music and social causes. Titled "Alt Music Publication" or AMP, it will be a glossy monthly magazine that costs £4.50. Each issue will feature articles on up-and-coming indie/alternative artists, concerts, reviews of favorite bands, and fashion geared towards the target audience. It will aim to amplify lesser-known music and connect readers through a website and social media where they can discuss the magazine's content.
Audience research
Freddie Fullman is conducting audience research for a punk fanzine. They struggle to find statistics on listeners aged 16-25 because punk is a niche genre. They analyze age demographics of similar rock genres and a study on punk subgenres preferred by those aged 16-24. Most punk listeners are male. An interview provides information on whether punk is dying and recommendations for 1970/80s bands. The fanzine may include an online store section as punk fashion is hard to access. Punk's anti-authority themes attract emulators.
Audience research 22
Freddie Fullman is conducting audience research for a punk fanzine. They struggle to find statistics on listeners aged 16-25 because punk is a niche genre. They analyze age demographics of similar rock genres and a study on punk subgenres preferred by those aged 16-24. Most punk listeners are male. An interview provides information on whether punk is dying and recommendations for 1970/80s bands. The psychographic of punk fans includes anti-authority attitudes. Sources suggest celebrities promote unhealthy behaviors that influence teens. Statistics on the UK and Polish punk listening populations are provided.
Media analysis of billboard magazine
Billboard is an American music magazine that was first published in 1984 and focuses on the music industry. It maintains internationally recognized music charts that track the most popular songs and albums weekly. Billboard is owned by Prometheus Global Media and targets an audience between ages 16-26 by providing chart updates across various music genres in a mature layout without personal artist details. The magazine represents the music industry through informative updates on the latest music media trends across different communication platforms.
Magazine Market Research
The document summarizes market research conducted on several UK music magazines, including Kerrang!, NME, Mojo, Q, and Classic Rock. It provides information on the target demographics, missions, and typical readers of each magazine. Key details are given on circulation numbers, readership ages, gender breakdowns, and the types of music fans that each magazine aims to reach.
What is a music magazine?
A music magazine covers various music genres like indie, rock, hip hop, and pop through photoshoots, interviews, album and performance reviews, competitions, and gossip. Different music magazines have distinct styles tailored to their target audiences - for example, R&B magazines traditionally use bold red, black, white, and yellow colors and fonts to attract a mature market, while jazz magazines feature stylish images and bold red, white, black, and blue colors with limited graffiti-style fonts to portray an urban feel appropriate for the genre. All magazines include key identifying information like mastheads, barcodes, prices, and dates.
What is a music magazine?
A music magazine covers various music genres like indie, rock, hip hop, and pop through photoshoots, interviews, album and performance reviews, competitions, and gossip. Different music magazines have distinct styles tailored to their target audiences - for example, R&B magazines traditionally use bold red, black, white, and yellow colors and fonts to attract a mature market, while jazz magazines feature stylish images and bold red, white, black, and blue colors with limited graffiti-style fonts to portray an urban feel appropriate for the genre. All magazines include key identifying information like mastheads, barcodes, prices, and dates.
Jack segal media pitch
This document outlines plans for the world's first modern R&B magazine. It will target teenagers and young adults aged 14-21 as its primary audience. The purpose is to persuade readers to develop an interest in R&B music and inspire them to break stereotypes. It will be published in print and online with matte paper and recyclable materials. Content will include exclusive interviews, artist biographies, and features related to each issue's theme. Marketing will utilize social media, artist endorsements, and online/hand-drawn sketches.
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New media. pitch updated
- 1. UNPLUGGED MAGAZINE PITCH By: Rio Rosenberg
- 3. GENRE:
- 4. INFORM NORTH LONDON ON….. 1. RISE OF ACOUSTIC MUSIC 2. UPCOMING ARTISTS 3. CONCERTS AND VENUES PURPOSE:
- 5. FONTS:
- 6. FORM: Per issue Magazine will be available in a print base and online format!
- 7. Content: Unplugged will feature: • A day in the life • Interviews • Q&A • Rating of venues • Social media section
- 8. Target Audience: Primary Target Audience: 16-20 Secondary target audience:
- 9. Pricing: