New Google My Business Tools to Generate Leads
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Google has introduced new tools for Google My Business accounts including posts, messaging, and appointment links. They also introduced features like crowdsourcing for pictures and videos, questions and answers from customers, and directly booking appointments from the Google My Business profile. Managing the entire online presence from one centralized location in Google My Business will help businesses better optimize their digital footprint and lead generation.
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You helped us identify the most-talked-about social media marketing platforms for 2019. Our in-house gurus have heard your questions and dove into a 2-hour training course in which they discussed ideas, tips, and secrets to marketing and branding your business on Facebook, Nextdoor, Houzz, YouTube and the surprise social network of the year - Google.
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Sing it with me...Wouldn't it be nice if you could wake up and see a steady flow of quality leads coming to your business from your online presence? Okay, maybe I'm remembering that song a bit differently.
The point is, you want to claim as many online profiles as you can for your business so that when someone searches for you on Google, you own the results page. Your online presence is much more than just your website too. It's all the places online that your business information is found like Google My Business, Facebook, Nextdoor, YouTube, Houzz, and so on.
That's the question we tackled in this latest webinar: Houzz for HVAC Dealers: How to Rock Your Houzz Profile. Jenny Sylvers (Houzz Certified Marketer and Marketing Strategist here at Surefire) took a deep dive into Houzz and why it's an important part of your online presence. More specifically, she walks through:
- The importance of having an online presence
- How Houzz fits into that puzzle
- What Houzz offers you as a HVAC Dealer -- [hint: It helps you get found in search for starters]
- 3 steps to getting started and create an effective Houzz profile for your business
- And 8 tips to help along the way
Google My Business - Product Walkthrough
This document provides an overview of Google My Business, including:
- Key features like managing business listings across devices, a single dashboard, and business insights.
- Best practices for local businesses like completing a Google+ page, uploading photos, encouraging reviews, and engaging with followers weekly.
- Resources for help include an online help center, specialists for phone/email/chat support, and forums.
The presentation discusses how Google My Business allows businesses to build their online identity, be visible to customers, connect with followers, and engage with customers.
Home Services Contractors: How-to Optimize Your Lead Conversion Process for 5...
The latest numbers are in! It now costs Home Services companies $403.60 for each and every ‘issued’ lead they give to their salespeople. With an average closing ratio of about 33%, that means is costs $1210.80 for each SOLD lead. Yikes! This number is going up every year!
So, What’s the Solution?
Simply put, the best way to combat these out of control leads costs is to get MUCH BETTER at lead conversion. In this webinar, Tim Musch will detail each of the 5 sales you and your staff need to make to optimize lead conversion. Once identified, we’ll detail exactly what it takes to get much more efficient at each of those 5 sales you need to make. You’ll learn:
- The one painless thing you could do tomorrow that would drive 10-20% more profit to your bottom line
- How you can immediately increase sales without generating more leads or increasing closing ratios
- How to separate your company from ALL your competitors (this is key)
- Specific strategies to turn your unsold leads into profitable business (huge)
- Simple processes to easily create “lifetime” customers (repeat business)
How to Attract & Hire Rockstar Staff
Bringing on new team members is one of the most vital and misunderstood skills in business. In this webinar, we cover the key steps required to find, filter and hire the perfect team members, who give you the space and ability to grow your business to the next level.
You will be given:
- A proven system to have the top talent in your industry applying to work for you
- A screening process to ensure you only spend your time with qualified applicants
- Templates and systems that you can use immediately to professionalize your hiring process
4 Ways HVAC Dealers Can Successfully Combine Social Media and Sales Strategy
Nextdoor, Houzz, Facebook, and YouTube...these are communities homeowners use every day to ask for recommendations and learn about the top HVAC dealers in their neighborhood.
Discover how to make the most relevant platforms for home services contractors work for your business by engaging homeowners online and winning their trust long before meeting them in person. Some of the takeaways you'll learn are:
How the homeowner journey has changed and what it means for you
Simple steps to get started on Nextdoor, Houzz, Facebook, and YouTube
Ways to get your clients more involved and collaborating
How to use social proof to win and create meaningful relationships with your clients
Grow Book Chapter 8 - The What and Why of SEO
Search engine optimization (SEO) involves strategies to improve a website's rankings in search engines like Google. SEO aims to connect websites to relevant searchers by optimizing content for search engines. While technology plays a role, SEO is primarily about building connections through high-quality content and positive reviews. Multiple success factors together increase the odds of top rankings, with some carrying more weight than others.
Time Mastery Workshop: Taking Back Control of Your Day
Time is our most precious resource and you know full well how valuable time becomes when you’re managing a business. If you’ve ever found yourself stressed over not having enough time to accomplish all that you need to, this chat is for you.
During this free online training, Mark G. Richardson walks you through the techniques and tools that'll make you more efficient at managing your time and running your home services business. This system has been developed and taught to business owners and home services contractors for the past 25 years.
Some of the things you'll learn are:
- The differences in being efficient vs. effective; and understanding proactive vs. reactive time
- The essential steps to establish a time mastery system that empowers you to take control of your time
- Time-Tested tactics you need to know to avoid common mistakes that cost you valuable time
"Probably the most important time manage training seminar I have ever attended. I took this seminar early in my career and have used it throughout my professional life in a variety of roles. Mark's system is easy to implement into your daily workflow, and it will increase your productivity without adding more hours to your day." - Tim Burch, Vice President, Middleburg Office at BOWA
Prepare YOURSELF for 2019: A Business Owner's Guide to Planning for the New Y...
Put aside your business for a minute (or an hour) to focus on you. The end of the year is the ideal time to step back and take inventory of your personal goals, strengths, and weaknesses.
Mark G. Richardson will share a process he's perfected over the past dozen years that can help you reach your personal goals, and in turn, your business goals...the same process he teaches to business owners across the country at industry events.
Some of the things you'll learn are:
- A highly effective process to establishing your priorities so you can focus on what matters most
- Ways to gift yourself with more time by implementing Mark G. Richardson's proven time mastery system
- How to identify your key opportunities for personal growth
- Tools you can start using today to improve yourself and your processes
- How to combine all of this to create your plan & start 2019 STRONG
Lauren Wilson: Graduate Life at Impression Nottingham
Lauren Wilson, digital PR executive at Impression, Nottingham, shares her experience of the company's graduate scheme and explains why she chose the city as her home after university.
Why you should bother updating old content
It takes, on average, between two and six hours to ideate, research, write and publish blog posts. Find out how you can bring old content back to life for more traffic and conversions.
Best ppt submission sites
This ppt gives the brief description of ppt submission sites, the benefit of ppt submission sites and provide the list of high PR ppt submission sites.
Be a Marketing Hero! Make the Most of Your Marketing Budget
Find out where you can be investing your marketing spend and how to determine if it's actually bringing in new customers.
During this free on-demand webinar, Bob Sheehan (Surefire's SVP of Brand & Customer Advocacy) walks you through a proven budgeting model that has helped thousands of home improvement contractors effectively build and manage a marketing budget that generates referral-quality leads.
Some of the things you'll learn are:
- Understand the customer journey through marketing channels before purchase
- Analyze current performance to understand attribution
- How to evaluate media channels for your business
- Track lead sources to establish real ROI
- Use insights to build an effective budget
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How can Google+ and Google My Business help business owners improve their find ability in the search engines and why should they use it?
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Grow Local Reviews, Reputation, and Rankings with GeoJuice (2018)
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How to Rock Your Houzz Profile [Home Contractor's Ultimate Social Media Academy]
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Home Services Contractors: How-to Optimize Your Lead Conversion Process for 5...
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Lauren Wilson: Graduate Life at Impression Nottingham
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Google My Business Workshop: How Your Home Contracting Business Can Rank High...
Join us to explore how the top home improvement contractors are using Google My Business - a free and easy-to-use tool - to manage and improve their online presence across Google, including Search & Maps.
During this workshop, you'll get hands-on training with the latest Google My Business features:
- Control what information people see when they search for your business online
- Message with prospects searching for your business directly on Google
- Read & respond to reviews and share photos that represent your quality work
- View insights on how customers find your business online - from search keywords to devices used
- Publish relevant content using Posts & message in real-time with people who are searching for your business on Google
Google My Business Workshop
Explore how local businesses are using Google My Business - a free and easy-to-use tool - to manage and improve their online presence across Google, including Search & Maps. You'll get hands-on training with all of the latest Google My Business features, including how you can:
-Control what information people see when they search for your business online
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-View insights on how customers find your business online - from search keywords to devices used
-Publish relevant content using Posts & engage in real-time with people who are searching for your business on Google
Google My Business Workshop & Summer 2019 Updates
Google My Business is an easy way to make your business more discoverable in your local market across Google Search & Maps...resulting in higher quality leads contacting your home services business.
With Google constantly updating the features and capabilities your business can take advantage of, we put together this online training to help walk you through the big announcements and important updates for using your Google My Business listing to win in local search.
During this training, you'll learn how to optimize and leverage your Google My Business listing, including:
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- Details on Google's recent updates to service area and how to make sure your listing is set up correctly
- Why you absolutely want to take advantage of the Services List feature in Google My Business
- And more best practices to increase your search visibility on Google
7 Surefire Tips for Marketing Your Local Business on Google
Tune in to hear the latest trends and tips for marketing your local business on Google. This free webinar will help you make sure your business is easily found on the world’s most popular search engine and how you can increase your local visibility using your website and Google’s tools: Google My Business, Google Ads, Local Service Ads, YouTube, Image Search, and more.
Some of the things we’ll cover are:
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The Home Contractor's Ultimate Guide To Google My Business
Discover How to Make the Most of Your Free Google Listing!
Find out how the top home improvement contractors are using Google My Business - a free and easy-to-use tool - to manage and improve their online presence across Google, including Search & Maps.
Watch this online at: http://sfsoc.us/2Euu6nP
Google Ads Summer Workshop
Learn How to Get Started and Dominate Local Search Results with Google Ads.
Expand your local reach exponentially with Google Ads. During this free online webcast, Meg Robinson (Director of Advertising) will walk you through how to get started with Google Ads and the many benefits it can have as you look to grow your business and reach homeowners in your local area.
Some of the things you'll learn are:
- Generate quality leads by targeting homeowners in your local area
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Digital Marketing Overview & Google My Business | Accunity Services LLP
Digital Marketing Overview & Google My Business | Accunity Services LLP.
Google Business Listing Optimization for better online visiblity
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Some of the things we’ll cover are:
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Making waves in the marine industry
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April 2019 Social Media Marketing Academy | Part 4: Google & YouTube - The Bi...
You helped us identify the most-talked-about social media marketing platforms for 2019. Our in-house gurus have heard your questions and dove into a 2-hour training course in which they discussed ideas, tips, and secrets to marketing and branding your business on Facebook, Nextdoor, Houzz, YouTube and the surprise social network of the year - Google.
Part 4: Google & YouTube - The Big Social Network (1:35:55)
With digital marketing constantly changing, there's a lot a business has to keep up with to stay ahead of the competition. Google has introduced these 12 new features that make it the biggest social network...how can you use them for your business?
Ultimate Guide for Marketing Your Local Business on Google
Tune in to hear the latest Google trends and tips for marketing your local business. In this free webinar, you'll walk through the anatomy of Google Search and discover techniques that will help you make sure your business is easily found on the world’s most popular search engine. You’ll come away with actionable steps you can take to increase your business’s local search visibility using your website and Google’s tools: Google My Business, Google Ads, Local Service Ads, YouTube, Image Search, and more.
Some of the things you'll learn are how to:
- Use your Google My Business listing to its maximum potential
- Get Google to recognize your entire service area and the essential elements to include on your website
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2018 DIY Marketing Workshop for Home Improvement Contractors
This document summarizes a 2018 DIY marketing workshop for home improvement contractors. It includes an agenda with topics on DIY marketing ideas, Q&A, and a speaker introduction. Digital marketing has changed with more devices used and an integrated strategy is now necessary. The workshop provides 5 easy DIY ideas including updating your Google My Business profile, getting reviews, creating and sharing content, getting local links, and analyzing digital marketing data. It emphasizes the importance of consistency across online platforms and maintaining a fast, optimized website.
Spring 2018 Roofer's Digital Marketing Boot Camp
The document provides information about a digital marketing boot camp for roofing contractors. It includes an agenda for the day's sessions on DIY marketing, Google AdWords, Nextdoor, and Google My Business. Tips and strategies are provided for each topic, such as updating business profiles, creating and sharing content, getting local links, analyzing digital marketing performance metrics, and determining when external help is needed for digital marketing efforts. The presentation encourages roofing contractors to take an integrated approach to digital marketing using various online and social media channels to reach customers.
Mastering the First Page of Google: Here's How the Experts Do It
The document summarizes a presentation about mastering the first page of Google search results. It discusses the history of search engines and current elements that appear on Google's first page, including ads, maps, knowledge graphs and videos. It also covers keyword research, evaluating whether a company controls the first page for its name, and strategies for paid advertising and organic search engine optimization.
Beyond Affiliate Iincome -Diversification in the Industry
The affiliate landscape has changed dramatically in the past few years. Use your skills, industry knowledge & unique competitive advantage to diversify your income within the affiliate industry.
Experience level: Intermediate
Target audience: Affiliate/Publisher
Niche/vertical: Diversification
Joe Sousa, Affiliate Coordinator, Fanatics, Inc. (Twitter @drcool73) (Moderator)
Robert Adler, President, The Link Builders, LLC (Twitter @Bofu2U)
Eric Nagel, PHP Programmer, ericnagel.com (Twitter @ericnagel)
Beyond Affiliate Income: Diversification in the Industry
This document discusses diversifying income streams beyond just affiliate marketing. It profiles three individuals - Robert Adler, Eric Nagel, and Joe Sousa - who have diversified into other areas like programming, agencies, and full-time jobs. The document also compares different monetization models like affiliate marketing, software as a service, freelancing, and traditional jobs. It emphasizes that few people can sustain a living through affiliate income alone and that diversifying skills and revenue streams provides more stability and opportunities for growth.
Google+
Google+ (pronounced and sometimes written as Google Plus) is an interest-based social network that is owned and operated by Google.
Tigran mirzoyan
I help businesses to Grow REVENUE & PROFIT by Providing Highly Targeted Digital Marketing Services including SEO, PPC & CRO.
I have 9+ years of experience in the industry of digital marketing and so far I've helped 300+ clients to rank on the 1st page of different search engines.
Guru product blueprint gold
Guru Product Blueprints from Eben Pagan.
Guru Product Blueprints provides info that you could use to amass a fortune through making information products and selling through the web.Together with the tried and tested conventional techniques to advertise or marketplace your company, online advertising is a surefire way of reaching your goals
Google Ads Workshop: Increase Your Business’s Google Visibility in Local Search
Discover proven techniques and tips to expand your business’s local reach exponentially with Google Ads. In this online workshop, you will walk through the top techniques that the most successful local businesses use to get found on Google’s network of tools (Google Search, Gmail, YouTube, Remarketing, etc.) and the many benefits Google Ads can have as you grow your business and reach more local customers in your service area.
Some of the things you'll learn from the Google Ads Workshop are:
-Generate quality leads by targeting the right local clientele in your area
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Digital Marketing Overview & Google My Business | Accunity Services LLP
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2018 DIY Marketing Workshop for Home Improvement Contractors
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Ultimate Guide to Digital Marketing & How to Magnify Your Digital Presence
With over 7,040 marketing tools available today, there’s no shortage of advice when it comes to changing your digital marketing efforts. The catch is knowing which tools work together so that you get a complete picture of how your marketing is performing. To help, we’ve put together this ultimate guide to marketing technology; a free 30 minute webinar in which you’ll learn:
The best tools and methods that apply specifically to local marketing
How you can boost your business’s local visibility on Google and other major search engines
How to measure your success and stop wasting money on underperforming campaigns
By the end of the webinar, you’ll walk away with the confidence that your business is visible in all the places potential customers use to find you.
Business Acceleration Workshop: Fundamentals of Taking Your Business to the N...
Are you ready to grow your business and break through the barriers to sustainable growth? There are a few critical decisions that you must get right to maximize revenue, profit, and time. Join us for a free online workshop led by Mark G. Richardson, a recognized speaker, author, and business advisor, who will help you think through important questions like what are the keys to success, what is the right rate of growth, and how can you position your business today for the future?
Some of the things you’ll learn during this workshop are how to:
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This workshop is perfect for anyone interested in magnifying their success and scaling up their business with a proven growth framework.
Guide to Local Marketing: 5 Surefire Ways to Stand Out
Magnify Your Online Presence & Reach More Local Customers
As a local business, you have a good understanding of your market. To help you get an equally good understanding of how to reach potential customers online, we’ve put together the ultimate local marketing workshop. Join us for 30 minutes and discover 5 key strategies to maximize your business’s online presence and make your business stand out in local search results.
Some of the things you’ll learn during this workshop are:
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Guide to Voice Search & Digital Assistants
According to a voice study by Microsoft, 1 in 2 people use voice search to find information about a local business every day. So it begs the question... how confident are you that your business is ready for the voice search era?
Join us for a free webinar with Yext, an innovative company that helps local businesses control their digital information, to learn how you can get your business ready to roll when voice search becomes the new norm for your customers to find you online. We'll walk through a few ways you can get your website and digital presence optimized to rank in voice search and recommended on devices like Amazon Alexa, Google Home, and Siri.
Some of the things we’ll cover are:
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10 Point Business Fitness Workshop: Are You Fit to Grow
This document summarizes a 10-point business fitness workshop presented by Mark G. Richardson. It discusses evaluating the fitness of a business across 10 criteria: numbers, processes, leadership, team, product, profitability, stress levels, reputation, positioning, and relationships. Participants are asked to score their business on a scale of 1-10 for each criteria. A total score above 85 indicates a healthy business, while a score below 35 means the business is in serious trouble. The workshop also addresses defining goals for growth and the ideal growth rate. Key factors for success discussed include having the right mindset and being willing to change.
How Home Services Contractors Can Join the Conversation & Become a Nextdoor F...
Homeowners in your service area are using Nextdoor to recommend home services contractors to their neighbors…have you been recommended?
Join us to find out how to get more qualified leads by joining your neighborhood conversations. Nextdoor is the only platform that verifies it's users actually live in the area they say they do...meaning you can be sure you're reaching homeowners who are actually in your service area.
Some of the things you'll learn are:
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- Steps to claim and set up a free Local Page for your business
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New Ways to Prove ROI From Your Digital Marketing
In order to increase your leads and new jobs, it's crucial to prove the effectiveness of your marketing program with reliable data to decide what to focus on in the future. However, that's not always an easy task. In this webinar, you'll learn how to easily and effectively track each of your marketing programs and prove how they drive revenue.
In this webinar training, we cover the following:
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Digital Marketing Essentials Boot Camp for Contractors Part 1: Building a Gre...
Online reviews have become the new currency of your online reputation. With the right plan in place, you can use reviews to drive significant traffic to your online presence. In this session, we'll walk through everything you need to know about building the ultimate reviews strategy for your business.
Google Local Service Ads: Everything You Need to Know to Dominate Local Search
Have you noticed Google is changing local search and giving a big advantage to local businesses? Local Service Ads (a pay-per-lead ad) can be found at the very top of Google to help homeowners find you right away.
Join us online at our first-ever Google Local Service Ads webinar! Our in-house expert, Meg Robinson, will be walking through everything you need to know: the opt-in process, best practices to get started and optimize along the way, and common misconceptions.
This webinar is FREE and you'll learn:
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- The process of applying to Local Services Ads
- Real world client results from 300+ Local Service Ad accounts launched this year
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- What to do to dispute any "bad leads"
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When we have a finite resource (like time), we must figure out how to spend it in an optimal way. We’re all given 24 hours in a day, how we choose to spend this time defines our success.
In this webinar, Mark is going to walk through his time and business mastery system, focusing specifically on how you can take control of your client meetings and work, help your team be efficient and productive, and ultimately how you, yourself, can become a master of time.
This training covers:
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- Differences between being efficient vs. effective; and which is better to strive for
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The 3 Keys to Getting Out of the Day to Day in Your Trades Business
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April 2019 Social Media Marketing Academy | Part 3: How to Rock Your Houzz Pr...
You helped us identify the most-talked-about social media marketing platforms for 2019. Our in-house gurus have heard your questions and dove into a 2-hour training course in which they discussed ideas, tips, and secrets to marketing and branding your business on Facebook, Nextdoor, Houzz, YouTube and the surprise social network of the year - Google.
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There's a huge opportunity to get your business in front of customers online... Houzz is a favorite among 40 million homeowners, and not many exterior contractor businesses are using this platform to its fullest potential. Join this webinar to learn how to create the ultimate Houzz presence that allows you to engage this growing community.
Discover Your Office Marketing Hero
Does your office staff have the marketing talent your company needs? Chances are, yes.
When it comes to marketing, it's crucial to have someone inside your company, that knows the day-to-day processes, and can really connect the sales and marketing pieces together for success. Join our webinar with Heidi Ellsworth and Karen Edwards to learn how you can work with your office staff to develop and execute a winning marketing plan (digital and traditional) for your company.
SPEAKERS
Heidi Ellsworth and Karen Edwards have worked together in various roofing-oriented companies since 2006. They now collaborate on sales and marketing consulting focused on the construction field and specifically for roofing. Both are actively involved in RoofersCoffeeShop.com, Ellsworth as a partner and Edwards as the site’s editor. They also have their own consulting companies, HJE Consulting and Casimir Group LLC respectively. Ellsworth consults for National Roofing Contractors Association and also has an ongoing marketing column in Western Roofing Magazine since 2014. Edwards writes for numerous roofing publications, while also leading Roofing Technology Think Tank (RT3) communications and member engagement.
Google Masterclass Part 2: Google Ads
The Google Masterclass Series is a free online workshop with 4 sessions to help you market your home services business on Google and get found by homeowners in your local area who are searching for your services.
Part 2: Google Ads
Dominate Results with Google Ads
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New Google My Business Tools to Generate Leads
- 1. New Google My Business Tools to Generate Leads marketing@surefirelocal.com
- 2. 2SurefireLocal.com Get Marketing Back to Work HARDWORKING MARKETING FOR HARDWORKING PEOPLE Surefire Local multiplies the impact of your online marketing efforts by helping you see and strengthen all your online activities from a single platform - so you can finally get the quality leads you really want. See More - like what you’re spending, where it’s going, and how much business it’s bringing back Do More - by making all your online marketing activities work harder, and all from a single login - from your website to Facebook and everything in between Get More Help - by partnering with seasonal marketing experts who actually know your industry and your business
- 3. 3 Today’s Speaker SurefireLocal.com Jeff White VP, Client Services
- 4. Google My Business SurefireLocal.com 4 ● 3 new tools ● 1 secret ● “But wait...there’s more!”
- 5. Google My Business SurefireLocal.com 5 ● Do you have a Google My Business account and do you control it?
- 6. Google My Business SurefireLocal.com 6 ● What is it? ● Why is it important to you? ● How do I get a GMB listing?
- 7. Google My Business SurefireLocal.com 7 ● Your business info on Google ○ This is your “digital anchor” ● You are important to Google ○ Most searches have local intent ○ Most searches are mobile ○ Most searches are on Google ● Claim it OR Create it ○ google.com/business
- 9. Branded Search SurefireLocal.com 9 Google is selling this space.
- 10. Branded Search SurefireLocal.com 10 You & your website earned these links.
- 11. Branded Search SurefireLocal.com 11 Google is giving you this space...IF you follow the rules.
- 12. Non Branded/Service Keyword SurefireLocal.com 12 You have to EARN this space and placement. How do you earn this space? ● Quality ● Proximity ● Relevance
- 13. 3 New Tools...You Can Use Today! SurefireLocal.com 13 1. Posts 2. Messaging 3. Appointment Link
- 15. Google Post SurefireLocal.com 15 1. Add Picture 2. Add Message 3. Add Link 4. Choose Button Type
- 16. Google Post SurefireLocal.com 16 1. Posts 2. Messenger 3. Appointment Link
- 17. 3 New Tools...You Can Use Today! SurefireLocal.com 17 1. Posts 2. Messaging 3. Appointment Link
- 19. Messaging SurefireLocal.com 19 ● Mobile only ● Google measures & reports how quickly you respond!
- 20. Messaging SurefireLocal.com 20 ● Google says hi ● Business says hi ○ Customize your opening message ● Begin text conversation
- 22. 3 New Tools...You Can Use Today! SurefireLocal.com 22 1. Posts 2. Messaging 3. Appointment Link
- 23. Create an “Appointment” Link SurefireLocal.com 23
- 24. Create an “Appointment” Link SurefireLocal.com 24
- 25. Google My Business SurefireLocal.com 25 ● 3 new tools ● 1 secret ● “But wait...there’s more!”
- 26. 1 Secret SurefireLocal.com 26 Your homepage is no longer your homepage!
- 27. 1 Secret SurefireLocal.com 27 What does Google Want? ● Good experience for its customers / searchers ● Mobile ● Speed ● Quality
- 28. Google My Business SurefireLocal.com 28 ● Out of the 200-ish Google ranking factors, what are the top 2-3?
- 29. Google My Business SurefireLocal.com 29 ● Out of the 200-ish Google ranking factors, what are the top 2-3? ● A: Content, Links, Rank Brain (Artificial Intelligence)
- 30. Your Business Digital Footprint SurefireLocal.com 30 ● It’s not about JUST your website anymore ● Digital Footprint = ○ Website ○ Social sites & activity ○ Directory listings ○ Reviews ■ Quantity ■ Quality ■ Consistency
- 31. Manage Your Entire Digital Footprint in 1 Place SurefireLocal.com 31
- 32. Google My Business SurefireLocal.com 32 ● 3 new tools ● 1 secret ● “But wait...there’s more!”
- 33. But Wait...There’s More! SurefireLocal.com 33 ● Crowdsourcing ○ Pictures ○ Video ○ Answer questions about a business ■ Points & Levels ● Questions & Answers
- 34. But Wait...There’s More! SurefireLocal.com 34 ● Book appointments ● Right from GMB
- 37. 37 See More - like what you’re spending, where it’s going, and how much business it’s bringing back Do More - by making all your online marketing activities work harder, and all from a single login - from your website to Facebook and everything in between Get More Help - by partnering with seasonal marketing experts who actually know your industry and your business Get Marketing Back to Work Hardworking Marketing for Hardworking People Learn specific ways that could make your own marketing work a lot harder! Call (888) 804-8685 Email marketing@surefirelocal.com ...and get a Google Chromecast just for chatting! SurefireLocal.com