This document outlines Richard's program to help real estate agents market new and current listings using cutting-edge technology. The program includes single property websites, social media marketing, virtual tours, and ongoing support. Richard guarantees the program can increase an agent's production by 100% in the next 90 days. The program also includes open house strategies, free resources for agents and their clients, and co-branding opportunities between agents and Richard's mortgage business.

1. My Agents Unfair Advantage
Marketing With Technology
The New Face Of Real Estate Marketing
With Cutting Edge Technology
“A difference is only a difference if it makes a difference.”
Albert Einstein
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2. The Future of Real Estate Marketing
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Who is Richard & why help you market new listings
and current listings?
What is this program?
The importance of adapting to “today’s” means of
communicating – social networking, texting, &
internet
How to use this program as a business plan to
increase your production by 100% in the next 90 days
– I am living it, I’ve seen it, & I guarantee it.

3. Single Property Website

4. Single Property Website

5. Single Property Website

6. Single Property Website Features
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Virtual Tours (free) and YouTube
360 degree Panoramic HD Virtual Tour (free)
Blog (Plogging) Huge SEO!
Text message website (Agent get’s instant notification)
Flyers ready for print (5 choices to choose from)
Google map link for instant driving directions
What’s Nearby – contact links
Website traffic reports & lead capture
Request a showing link, Special Links, and more...

7. Are you Kidding?

8. Your Website Published To The 14 Most
Travelled Property Search Engines

9. Post To Craigslist & Backpage.com

10. Craigslist, Active Rain, & Backpage HTML

11. Live Craigslist/Backpage.com Posts

12. Facebook, Twitter, LinkedIn Uploads
w/ MLS Compliant URL

13. Hey Seller’s, Agents, –
It’s Facebook Time!
U.S. Census Bureau states that every person knows up to 250 people
(let’s talk about “warm prospecting” and referrals...)

15. “Powerful” Sellers Letter
Template

16. Business Card Stickers
Are You Serious, who’s not going to want to use you as their Realtor,
when their best friend, uncle, aunt, brother, sister... Is using you???

17. “Real” Water Bottle Labels

18. Sign Riders - An Absolute Must

19. Powerful!

20. Text Features/Flyers

21. QR Codes

22. Text Message Website Preview...

23. State-of-the-Art Listing Presentation
go to http://blue.mymarketingbook.com/

24. 1st Page Google- Every time!

25. Page One- Google

26. Free Personalized Website
http://testsally.valuedagent.com/

27. Live Property Widgets

28. Leads Back – Property Search
You can insert this live
LookyLoo widget
anywhere and this site
appears... Prospects
must enter contact info
data to search and leads
will come back to you
from the search...

29. Opt-In Tabs

30. Free Report, List of Homes

31. On Going Support & Training
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Attend all listing presentations as a ‘Team” when
requested (currently we are 13/13 in regards to
closing the listing...)
I will upload your listings and post to craigslist if
needed – you now have a full time marketing
coordinator
www.realestateagentsupport.com

32. Our Purpose
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To add unprecedented value to a lender-realtor
relationship – “Red Carpet Service” to your
sellers, buyers, and YOU!
Build long-term recession proof relationships
Be your “go-to” financial professional with your
tough questions and tough clients
“I believe that you can have everything you want in life if you just help
enough other people get what they want.”
- Zig Ziglar/The Bible (Golden Rule)

33. Red Carpet Experience For You & Your Clients
different: (adj) 1. unlike in form, quality, amount, or
nature; dissimilar; 2. distinct or separate
People will remember you if you make a difference...
The “difference” gets me on avg. 1-3 referrals before closing
Credit challenged clients
Monday Morning Fax

34. Monday Morning Fax
 82% of the public said they would use
the same Real Estate Agent again.
Only 7% actually do, Because of the
lack of follow up!
 Lets fix that NOW.
 Tip of the week- up to 5 years
 20 Auto Campaigns

35. Monday Morning Fax
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Go back through your 2009-10 database and locate a
“lost” file – one that you lost due to bad credit (credit
score). I will be happy to give them a lender credit at
closing to cover the cost of credit repair with my
Credit Repair attorney’s (aka – “the skarks”) and get
you into Closing!!!
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Or, give me the contact info of a prospect that may
need to be “nursed” for a while... I have a great drip
program that we can co-market that will provide great
value to the buyer or seller

36. Monday Morning Fax

37. Co-Branding- Stay “Top of Mind”

38. “Live” Online Workshops Website

40. Leads To Your Inbox

41. “Live” Online Workshop
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Are You Still Selling LP Records to the iPod
Generation? Get With The Program!
Integrated registration system
Themed countdown player page
Subscriber list
Auto responder system

42. Video Marketing
Testimonials
Virtual
Tours live with interaction
Tip of week to past clients, current clients
Video’s with referral partners, CPA, Financial Planners
B to B Video promotion with every business in
town
Video for buyer favorites with personal site
“Broadcast My Move” for closing gift (personal site)
Video Blog

43. Squeeze Page website
Opt-In for building Leads
Facebook, building rapport and relationships

44. Let Me Help/ Facebook
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FaceBook Ads That Suck
Pay per Click/Pay per Impression
Opt-In Ads- Advertise Properties

45. Squeeze Page Opt-In

46. Target Your
Audience

47. Facebook Ads Manager

48. Fan Page Listings Tab
http://www.facebook.com/Free.Agent.Help?sk=app_144104228462

49. Let Us Help
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How to set-up and use Fan Page
How to set-up and create a blog
How to use Facebook to generate 1-2
transactions/month
How to manage your database to Win (free)
FREE Credit Repair (thousands of dollars in value)

50. But Please Don’t Forget...
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First and foremost, I am a Mortgage Banker
FHA, Conv, USDA, and VA (95% of my
volume)
2009 & 2010 Closed Volume:
 Top 1% (#3 overall) in 189 branch company
 Top 5% in Texas

51. Free Resources
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Reports for you and Sellers/Buyers
http://www.box.net/shared/finmktp1pf
RE Agent Blog- Tons of tips, resources
http://realestateagentsupport.com/
Agent Fan Page- Free resources, reports, tips.. http://
www.facebook.com/Free.Agent.Help
Listing Property Log-In and Training Site
http://agentsunfairadvantage.com/
Training Book For Property Sites
http://www.epropertysites.com/eMarketingGuide.pdf

52. Open House Strategy
Website:
http://10319villagelakedr.epropertysites.com/
Sign In Sheet: http://www.box.net/shared/b2qq4lq8l4
Mortgage Calculator: http://screencast.com/t/n8sK8iibp
Open House Guide: http://www.box.net/shared/527f8axgi8
Water Bottle Labels: http://screencast.com/t/EZxESeeJ2Vw
Business Card Stickers: http://screencast.com/t/ch2b1s7ZIi
Open House Flyers: http://18002silverashway.epropertysites.com/mlsmax/flyer5.htm
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http://screencast.com/t/LfReGdLO
Virtual Tour Hooked To TV: http://18002silverashway.epropertysites.com/ virtual tours
Text Code: http://screencast.com/t/7MjCPlt5cKp for Call Capture
Enter Open House Date on property and post to Craigslist: http://screencast.com/t/fwY5H8l1
Guy comes out and lets everyone know: http://screencast.com/t/Jzy1j1whH
Posts to Facebook: http://screencast.com/t/SeWn5xoO

53. Cool Free Stuff
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www.slydial.com
www.jingproject.com
www.viddler.com
www.ping.fm
www.reqall.com/ phone
www.surveymonkey.com
www.getfreeebooks.com
www.providesupport.com
http://www.qrstuff.com/

54. The Secret
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Everything is a secret until you know it……

55. Sally and Jennifer

56. Sally and Jennifer

58. What To Do:
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Send us your MLS numbers
Print and use Mmfax
Place your Workshops address everywhere on
list
Call me to set up a follow up appointment at
832-887-1300 or email:
richard.smith@southwestfunding.com

59. Thank You For Your Time!
Richard Smith
LeaderOne Financial Corporation
281-994-4240
www.realestateagentsupport.com
www.texashomebuyingtips.com