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Narrative Theory
What Is A Narrative? 
Story + Plot = Narrative 
Narrative Structures: 
- Narrative 
- Performance 
- Abstract 
Inferred 
Events 
(what we 
don’t see) 
Bordwell & Thompson (1997) 
Text 
(What we 
see) 
Non-diegetic 
material 
Story (what happens/ the 
events) 
Plot (how what happens is 
presented to the audience)
TIM O’SULLIVAN (1998) 
• Argues that all media texts tell us some kind of 
story 
• Through careful use of mediation, media tects 
offer a way of telling stories about ourselves- not 
usually our own personal stories, but the story of 
us as a culture or set of cultures 
• Narrative theory sets out to show that what we 
experience when we ‘read’ a story is to understand 
a particular set of constructions or conventions 
and that it is important to be aware of how these 
constructions are put together
KATE DOMAILLE (2001) 
• Each story can be held in 1 of 8 narrative types 
Archilles – the fatal flaw that leads to destruction of the 
previously flawless person e.g. superman 
Candide – the indomitable hero who cannot be put down e.g. 
James Bond 
Cinderella – the dream comes true e.g. Pretty Woman 
Circe – the chase/ the innocent and the victim e.g. the 
terminator 
Faust – selling your soul to the devil may bring riches but 
eventually your souls belongs to him e.g. The Little Mermaid 
Orpheus - the loss of something personal, the gift that is taken 
away, the tragedy of loss or the journey that follows the loss e.g. 
The Sixth Sense 
Romeo & Juliet – love story e.g. Titanic 
Tristan & Iseult – love triangle e.g. Casablanca
PAM COOK (1985) 
The structure of the classic narrative system – 
• Linearity of cause and effect within an overall trajectory 
of enigma and resolution 
• A high degree of narrative closure 
• A fictional world that contains verisimilitude especially 
governed by spatial and temporal coherence 
Equilibrium 
(balance) Protagonist 
Antagonist 
Take on 
narrative role 
– they have 
conflict of 
desires 
Disruption 
of 
equilibrium 
(changes 
the story) 
Quest 
Resolution 
Re-equilibrium 
TODOROV – explores this idea 
too
CLAUDE LEVI STAUSS (1958) 
• Ideas about narrative amount to the fact that he 
believed all stories operated to certain clear binary 
opposites e.g. 
- good vs. evil 
- black vs. white 
- rich vs. poor 
• The importance of these ideas is that essentially a 
complicated world is reduced to a simple either/or 
structure. 
- things are either right or wrong, good or bad. There is 
no in-between 
• Use of contrast is shown within the mise-en-scene.
MICHAEL SHORE 
Music videos are: 
• Recycled styles 
• Surface without substance 
• Simulated experience 
• Intro overload 
• Image and style scavengers 
• Ambivalence 
• Decadence 
• Immediate gratification 
• Vanity and the moment
ANDREW GOODWIN 
• Argues that in music videos – 
“narrative relations are highly complex” 
• Meaning can be created from the individual audio-viewer’s 
personal musical taste to sophisticated 
intertexuality that uses multidiscurvise phenomena 
(art form and knowledge) of western culture 
• Many are dominated by advertising references, 
film pastiche and reinforce the post-modern ‘re-use’ 
tradition 
• Our response to video depends on our knowledge 
of western culture.
SVEN CARLSSON 
• Suggests music videos have performance, 
narrative, abstract 
• The performer is not a performer anymore, 
he or she is a materialization of 
commercial exhibitionist 
- Not longer about the music talent but 
about them as promotional products 
• Therefore the video is about promoting the 
artist not the song.

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Narrative theory

  • 2. What Is A Narrative? Story + Plot = Narrative Narrative Structures: - Narrative - Performance - Abstract Inferred Events (what we don’t see) Bordwell & Thompson (1997) Text (What we see) Non-diegetic material Story (what happens/ the events) Plot (how what happens is presented to the audience)
  • 3. TIM O’SULLIVAN (1998) • Argues that all media texts tell us some kind of story • Through careful use of mediation, media tects offer a way of telling stories about ourselves- not usually our own personal stories, but the story of us as a culture or set of cultures • Narrative theory sets out to show that what we experience when we ‘read’ a story is to understand a particular set of constructions or conventions and that it is important to be aware of how these constructions are put together
  • 4. KATE DOMAILLE (2001) • Each story can be held in 1 of 8 narrative types Archilles – the fatal flaw that leads to destruction of the previously flawless person e.g. superman Candide – the indomitable hero who cannot be put down e.g. James Bond Cinderella – the dream comes true e.g. Pretty Woman Circe – the chase/ the innocent and the victim e.g. the terminator Faust – selling your soul to the devil may bring riches but eventually your souls belongs to him e.g. The Little Mermaid Orpheus - the loss of something personal, the gift that is taken away, the tragedy of loss or the journey that follows the loss e.g. The Sixth Sense Romeo & Juliet – love story e.g. Titanic Tristan & Iseult – love triangle e.g. Casablanca
  • 5. PAM COOK (1985) The structure of the classic narrative system – • Linearity of cause and effect within an overall trajectory of enigma and resolution • A high degree of narrative closure • A fictional world that contains verisimilitude especially governed by spatial and temporal coherence Equilibrium (balance) Protagonist Antagonist Take on narrative role – they have conflict of desires Disruption of equilibrium (changes the story) Quest Resolution Re-equilibrium TODOROV – explores this idea too
  • 6. CLAUDE LEVI STAUSS (1958) • Ideas about narrative amount to the fact that he believed all stories operated to certain clear binary opposites e.g. - good vs. evil - black vs. white - rich vs. poor • The importance of these ideas is that essentially a complicated world is reduced to a simple either/or structure. - things are either right or wrong, good or bad. There is no in-between • Use of contrast is shown within the mise-en-scene.
  • 7. MICHAEL SHORE Music videos are: • Recycled styles • Surface without substance • Simulated experience • Intro overload • Image and style scavengers • Ambivalence • Decadence • Immediate gratification • Vanity and the moment
  • 8. ANDREW GOODWIN • Argues that in music videos – “narrative relations are highly complex” • Meaning can be created from the individual audio-viewer’s personal musical taste to sophisticated intertexuality that uses multidiscurvise phenomena (art form and knowledge) of western culture • Many are dominated by advertising references, film pastiche and reinforce the post-modern ‘re-use’ tradition • Our response to video depends on our knowledge of western culture.
  • 9. SVEN CARLSSON • Suggests music videos have performance, narrative, abstract • The performer is not a performer anymore, he or she is a materialization of commercial exhibitionist - Not longer about the music talent but about them as promotional products • Therefore the video is about promoting the artist not the song.