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Finance makes Cents
        Nathan Franks,
       Managing Director
  Dynamic Business Technologies



                                  1
About Dynamic Business
• Established 2006
• N-Able Partner 01/2007 – Momentum User
• Located in Newcastle. Servicing across NSW
  84% Work delivered from Service Desk.
• Partner Awards:
• 2010 & 2011 –Top Contributor Award (Australian Partner Summit)
• 2011 – Top Contributor Award (US Partner Summit)
• 2012 – Top Tech User Award ( Australian Partner Summit)

• 2012 – MSP Mentor Top 250
• 2012 – MSP Mentor Top 100 SMB & Top 501.


                                                                   2
Break Down Capital Purchase
    Assumptions


• $30,000 Kit.
• Three year term
• Capital Expenditure is POST Tax $



                                      3
Break Down Capital Purchase
• CapEX                  $30,000
• Company Tax (30%) $12,857.14
• Total Investment       $42,857.14

• Depreciation over term $12,495
• Written down value $17,505


                                      4
Break Down Rental
• Monthly Payment $1,003.80
• Yearly Total    $12,045.60
• Term Total      $36,136.80

• Depreciation over term $36,136.80
• Rental uses pre tax dollars


                                      5
Purchase Summary
Summary            Purchase     Rent         Difference
Total Paid         $42,857.14   $36,136.80   $6,720.34
Total Deductable   $30,000      $36,136.80   $6,136.80
Tax Benefit        $3748.50     $10,841.00   $7092.5
Value @ Term       $17,505      $33,310.00   $15,805

•   Invested $30,000 in bond for 3yrs @ 5%pa
•   Interest Earned      $4,728.75
•   Investment worth $34,728.75
•   Less Interest Tax    $1,418.63
•   Asset Value          $33,310.13
                                                          6
Trust Relationship
     Accountant




     IT Partner

      Solicitor

                     7
Trust Relationship
     Accountant
      IT Partner




      Solicitor


                     8
Hardware as a Service
     (H.A.A.S.)




                        9
What is HAAS
• Hardware (and Software) delivered as a
  monthly Operating Expense (OpEX) combined
  with services and support, in a fixed monthly
  agreement.




                                                  10
Why HAAS
•   Brand new equipment when on boarding.
•   Three year refresh cycle. Guaranteed
•   Higher Margin (no actual sale value)
•   Tax benefits
    – Service Provider - Hardware depreciation
    – End Client – No CapEX, + 100% Deductible
• Green IT Market

                                                 11
Pre-HAAS
• Standard Operating/Hardware Environment
• Ability to deliver Fixed Fee services
• Documented processes. Finance, On
  boarding, support etc.

• Finance
• Credit Check Process

                                            12
HAAS Security
• Security as a Service
• Fortigate FG60C      SRP$936 Buy$590
• 2yrs Forticare       SRP$510 Buy$340
                 Total SRP$1446 Buy$930




                                          13
HAAS Security
• $930/24 Months = $38.75 Cost
• $80/month Inc 2 Incidents & Reporting
  7-9 month ROI on Initial $590

• HAAS -       $1,920 + Asset Ownership
• Sell –   SRP $1,446
• Difference - $474

                                          14
HAAS Security
 For 50 Clients                      For 200 Clients
 • $4000/MRR                         • $16,000/MRR
 • $23,700 Additional Revenue        • $94,800
 • $29,500 Asset pool.               • $118,000
    – $17,213 Positive Tax benefit
 Green Market
• 50 Devices @ $0 Cost
• 50 License Subscriptions 1 yr @$190 = $9,500
• 50 New MSS HAAS Agreements @ $50/month
                                   $30,000

                                                       15
HAAS On Refresh
• $30,000 Kit
• 14 Desktops @ $1,300 = $18,200
• 1 Physical Server @ $11,800

• 14 Staff @ $100/month
• Finance $72/user/month         ($1003/14)
           $172/month Fixed Fee inc Hardware

                                               16
How do I get HAAS
• Self Fund – PDS can work through
  calculations.
  – Aim for 6 month ROI
  – Strong Vetting Process

• Matters Finance - 1300 66 33 28
  – Perry Gilsenan - 0418 978 781
  – Perry@matters.com.au


                                     17
questions


      Nathan Franks - 0422226284
          Nathan.Franks@dbtechnologies.com.au
          http://au.linkedin.com/in/nathanfranks/




      Matters Finance - 1300 66 33 28
          Perry Gilsenan - 0418 978 781
          Perry@matters.com.au


                                                    18

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N-Able Summit AUS Finance

  • 1. Finance makes Cents Nathan Franks, Managing Director Dynamic Business Technologies 1
  • 2. About Dynamic Business • Established 2006 • N-Able Partner 01/2007 – Momentum User • Located in Newcastle. Servicing across NSW 84% Work delivered from Service Desk. • Partner Awards: • 2010 & 2011 –Top Contributor Award (Australian Partner Summit) • 2011 – Top Contributor Award (US Partner Summit) • 2012 – Top Tech User Award ( Australian Partner Summit) • 2012 – MSP Mentor Top 250 • 2012 – MSP Mentor Top 100 SMB & Top 501. 2
  • 3. Break Down Capital Purchase Assumptions • $30,000 Kit. • Three year term • Capital Expenditure is POST Tax $ 3
  • 4. Break Down Capital Purchase • CapEX $30,000 • Company Tax (30%) $12,857.14 • Total Investment $42,857.14 • Depreciation over term $12,495 • Written down value $17,505 4
  • 5. Break Down Rental • Monthly Payment $1,003.80 • Yearly Total $12,045.60 • Term Total $36,136.80 • Depreciation over term $36,136.80 • Rental uses pre tax dollars 5
  • 6. Purchase Summary Summary Purchase Rent Difference Total Paid $42,857.14 $36,136.80 $6,720.34 Total Deductable $30,000 $36,136.80 $6,136.80 Tax Benefit $3748.50 $10,841.00 $7092.5 Value @ Term $17,505 $33,310.00 $15,805 • Invested $30,000 in bond for 3yrs @ 5%pa • Interest Earned $4,728.75 • Investment worth $34,728.75 • Less Interest Tax $1,418.63 • Asset Value $33,310.13 6
  • 7. Trust Relationship Accountant IT Partner Solicitor 7
  • 8. Trust Relationship Accountant IT Partner Solicitor 8
  • 9. Hardware as a Service (H.A.A.S.) 9
  • 10. What is HAAS • Hardware (and Software) delivered as a monthly Operating Expense (OpEX) combined with services and support, in a fixed monthly agreement. 10
  • 11. Why HAAS • Brand new equipment when on boarding. • Three year refresh cycle. Guaranteed • Higher Margin (no actual sale value) • Tax benefits – Service Provider - Hardware depreciation – End Client – No CapEX, + 100% Deductible • Green IT Market 11
  • 12. Pre-HAAS • Standard Operating/Hardware Environment • Ability to deliver Fixed Fee services • Documented processes. Finance, On boarding, support etc. • Finance • Credit Check Process 12
  • 13. HAAS Security • Security as a Service • Fortigate FG60C SRP$936 Buy$590 • 2yrs Forticare SRP$510 Buy$340 Total SRP$1446 Buy$930 13
  • 14. HAAS Security • $930/24 Months = $38.75 Cost • $80/month Inc 2 Incidents & Reporting 7-9 month ROI on Initial $590 • HAAS - $1,920 + Asset Ownership • Sell – SRP $1,446 • Difference - $474 14
  • 15. HAAS Security For 50 Clients For 200 Clients • $4000/MRR • $16,000/MRR • $23,700 Additional Revenue • $94,800 • $29,500 Asset pool. • $118,000 – $17,213 Positive Tax benefit Green Market • 50 Devices @ $0 Cost • 50 License Subscriptions 1 yr @$190 = $9,500 • 50 New MSS HAAS Agreements @ $50/month $30,000 15
  • 16. HAAS On Refresh • $30,000 Kit • 14 Desktops @ $1,300 = $18,200 • 1 Physical Server @ $11,800 • 14 Staff @ $100/month • Finance $72/user/month ($1003/14) $172/month Fixed Fee inc Hardware 16
  • 17. How do I get HAAS • Self Fund – PDS can work through calculations. – Aim for 6 month ROI – Strong Vetting Process • Matters Finance - 1300 66 33 28 – Perry Gilsenan - 0418 978 781 – Perry@matters.com.au 17
  • 18. questions Nathan Franks - 0422226284 Nathan.Franks@dbtechnologies.com.au http://au.linkedin.com/in/nathanfranks/ Matters Finance - 1300 66 33 28 Perry Gilsenan - 0418 978 781 Perry@matters.com.au 18