SlideShare a Scribd company logo
MUST HAVES FOR
SMALL BUSINESS
GROWTH
by Faisal Hoque 
founder of:
Ask any entrepreneur what
their biggest challenge is and
they will probably say scaling
and sustaining growth.
“Sustainable growth in
economics is defined as growth
considering that resources are
finite and that the rate of
resource deple8on must be
slowed in order to have long-
term growth.”
SCALING AND
SUSTAINING
GROWTH IS AMONG
THE BIGGEST
CHALLENGES ANY
BUSINESS LEADER
FACES.
AUTHENTIC
PURPOSE
“Every company needs to pin down
‘why we do what we do’. That’s the
company’s North Star, guiding every
aspect from recruitment to customer
management to product development
and sales. A strong purpose drives
growth and profitability. ”
A POWERFUL
BRAND
Some basic rules to connect, shape,
influence, and lead with your products and
brands:

•  Choose your target audience
•  Connect with the public
•  Inspire your customers
PARTNERSHIP AND
COLLABORATION
“While there’s nothing wrong with
a hands-on approach, taking on
more than you can handle,
especially in areas where you lack
experience, can be damaging.”
CUSTOMER
RETENTION
•  The average business in the U.S. loses
around 50% of its customer base every
five years.
•  The likelihood of selling to an exisRng
customer is 60-70% whereas it’s just
5-20% for a new customer.
REPEATABLE
SALES
“It’s one thing to sign up a few customers; it’s
another thing to design and implement sales
processes that can be successfully deployed
again and again at ever greater scale.”
TECHNOLOGY
“64%, of the recent Bank of America (BofA)
Small Business Owner Survey respondents
said they wish they took be]er advantage of
technology innovaRons to help manage their
business. There are few barriers to entry in
an age where anyone with wireless can
cheaply and quickly access the enabling
technologies needed to execute their
business model. ”
REINVENTION
“If the market isn't ready and you are way ahead of
the market, then you must possess the drive and the
willingness to sacrifice in order to make that product
or service work. This requires agility, resilience, and a
willingness to fail — and to recognize that failure
quickly enough to reinvent and move forward.”
COMMUNITY
“A business ecosystem is an economic
community of organizaRons and individuals
that interact in countless ways. Ecosystems are
crucial to sustainable growth because they
provide the structure that surrounds and
supports the businesses within them. ”
FLEXIBLE, ADAPTIVE
LEADERSHIP
“Since a company’s needs change at each
stage, its leaders need to keep evolving at
the right pace. That requires introspecRon,
self-awareness, and a keen sense of strategy
—both in the short- and long-terms.”
Shadoka’s poraolio of offerings enables
entrepreneurship, growth, and social
impact. Our customers and partners
aspire to create sustainable value. They
are focused on repeatable and
measurable impact. We enable their
aspira9ons.

We bring together the management
frameworks, digital plaaorms, and
thought leadership for:

•  EvaluaRon, execuRon, and
monitoring of programs
•  Scaling sales, revenue, and
profitability
•  CreaRon and management of digital
communiRes and marketplaces
AboutSHADOKA
shadoka.com
Follow us @shadokaventures
About Me
Founder of Shadoka and other
companies. Shadoka enables
entrepreneurship, growth, and social
impact. 

Formerly of GE and other global brands.
Author of several books, including
Everything Connects – How to
Transform and Lead in the Age of
Crea?vity, Innova?on and Sustainability
(McGraw Hill, 2014) and Survive to
Thrive – 27 Prac?ces of Resilient
Entrepreneurs, Innovators, And Leaders
(MoRvaRonal Press, 2015).

Follow me @faisal_hoque.

Faisalhoque.com | shadoka.com

More Related Content

What's hot

King Fahd University of Petroleum & Minerals | Presentation to Students
King Fahd University of Petroleum & Minerals | Presentation to StudentsKing Fahd University of Petroleum & Minerals | Presentation to Students
King Fahd University of Petroleum & Minerals | Presentation to Students
Michael Burcham
 
Women and Entrepreneurship
Women and EntrepreneurshipWomen and Entrepreneurship
Women and Entrepreneurship
Michael Burcham
 
CPA Congress Sydney 2015 - Day Three Wrap Up
CPA Congress Sydney 2015 - Day Three Wrap UpCPA Congress Sydney 2015 - Day Three Wrap Up
CPA Congress Sydney 2015 - Day Three Wrap Up
CPA Australia
 
Human capital Value and values Jonathan Low
Human capital  Value and values Jonathan LowHuman capital  Value and values Jonathan Low
Human capital Value and values Jonathan Low
Tanuj Poddar
 
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Compliance Global Inc
 
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Compliance Global Inc
 
The brandful workforce
The brandful workforceThe brandful workforce
The brandful workforce
Tanuj Poddar
 
Building and Sustaining a High Performance Culture : Workplace2020 HR Leaders...
Building and Sustaining a High Performance Culture : Workplace2020 HR Leaders...Building and Sustaining a High Performance Culture : Workplace2020 HR Leaders...
Building and Sustaining a High Performance Culture : Workplace2020 HR Leaders...
CorporateShiksha
 
Culture cultivation at Startups: Crux of your Business Model
Culture cultivation at Startups: Crux of your Business ModelCulture cultivation at Startups: Crux of your Business Model
Culture cultivation at Startups: Crux of your Business Model
PeopleWiz Consulting
 
Is Leadership Development Worth the Investment
Is Leadership Development Worth the InvestmentIs Leadership Development Worth the Investment
Is Leadership Development Worth the Investment
Wiley
 
B2: The Reality of Running a Startup Inside a Large Organization, Nicole Turn...
B2: The Reality of Running a Startup Inside a Large Organization, Nicole Turn...B2: The Reality of Running a Startup Inside a Large Organization, Nicole Turn...
B2: The Reality of Running a Startup Inside a Large Organization, Nicole Turn...
Lean Startup Co.
 
Presentation for Minority Business Expo 2016.pptx
Presentation for Minority Business Expo 2016.pptxPresentation for Minority Business Expo 2016.pptx
Presentation for Minority Business Expo 2016.pptx
Samuel Hayes III
 
Preventing a Disengaged Workforce
Preventing a Disengaged WorkforcePreventing a Disengaged Workforce
Preventing a Disengaged Workforce
O.C. Tanner
 
Presentation on Talent Development
Presentation on Talent DevelopmentPresentation on Talent Development
Presentation on Talent Development
Tim Weyland
 
F3: Employee = Founder: Building a Startup inside a Fortune 500 Company, Max-...
F3: Employee = Founder: Building a Startup inside a Fortune 500 Company, Max-...F3: Employee = Founder: Building a Startup inside a Fortune 500 Company, Max-...
F3: Employee = Founder: Building a Startup inside a Fortune 500 Company, Max-...
Lean Startup Co.
 
SHRM 2016 Pursuing Purpose in Building Your Brand
SHRM 2016 Pursuing Purpose in Building Your BrandSHRM 2016 Pursuing Purpose in Building Your Brand
SHRM 2016 Pursuing Purpose in Building Your Brand
Matt Kaiser
 
Leadership secrets from Jack Welch
Leadership secrets from Jack WelchLeadership secrets from Jack Welch
Leadership secrets from Jack Welch
Sanket Bhawarkar
 
DocSend Fundraising Research: What we Learned from 200 Startups Who Raised $360M
DocSend Fundraising Research: What we Learned from 200 Startups Who Raised $360MDocSend Fundraising Research: What we Learned from 200 Startups Who Raised $360M
DocSend Fundraising Research: What we Learned from 200 Startups Who Raised $360M
DocSend
 
How to Break Through No Man's Land - The Stage Where Growing Companies Get Stuck
How to Break Through No Man's Land - The Stage Where Growing Companies Get StuckHow to Break Through No Man's Land - The Stage Where Growing Companies Get Stuck
How to Break Through No Man's Land - The Stage Where Growing Companies Get Stuck
newportboardgroup
 
Entrepreneurship Immersion Program Enterprise
Entrepreneurship Immersion Program EnterpriseEntrepreneurship Immersion Program Enterprise
Entrepreneurship Immersion Program Enterprise
ROSHAN KUMAR DUBEY
 

What's hot (20)

King Fahd University of Petroleum & Minerals | Presentation to Students
King Fahd University of Petroleum & Minerals | Presentation to StudentsKing Fahd University of Petroleum & Minerals | Presentation to Students
King Fahd University of Petroleum & Minerals | Presentation to Students
 
Women and Entrepreneurship
Women and EntrepreneurshipWomen and Entrepreneurship
Women and Entrepreneurship
 
CPA Congress Sydney 2015 - Day Three Wrap Up
CPA Congress Sydney 2015 - Day Three Wrap UpCPA Congress Sydney 2015 - Day Three Wrap Up
CPA Congress Sydney 2015 - Day Three Wrap Up
 
Human capital Value and values Jonathan Low
Human capital  Value and values Jonathan LowHuman capital  Value and values Jonathan Low
Human capital Value and values Jonathan Low
 
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
 
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
Intrapreneurship: Developing the Entrepreneurial Spirit and Traits inside you...
 
The brandful workforce
The brandful workforceThe brandful workforce
The brandful workforce
 
Building and Sustaining a High Performance Culture : Workplace2020 HR Leaders...
Building and Sustaining a High Performance Culture : Workplace2020 HR Leaders...Building and Sustaining a High Performance Culture : Workplace2020 HR Leaders...
Building and Sustaining a High Performance Culture : Workplace2020 HR Leaders...
 
Culture cultivation at Startups: Crux of your Business Model
Culture cultivation at Startups: Crux of your Business ModelCulture cultivation at Startups: Crux of your Business Model
Culture cultivation at Startups: Crux of your Business Model
 
Is Leadership Development Worth the Investment
Is Leadership Development Worth the InvestmentIs Leadership Development Worth the Investment
Is Leadership Development Worth the Investment
 
B2: The Reality of Running a Startup Inside a Large Organization, Nicole Turn...
B2: The Reality of Running a Startup Inside a Large Organization, Nicole Turn...B2: The Reality of Running a Startup Inside a Large Organization, Nicole Turn...
B2: The Reality of Running a Startup Inside a Large Organization, Nicole Turn...
 
Presentation for Minority Business Expo 2016.pptx
Presentation for Minority Business Expo 2016.pptxPresentation for Minority Business Expo 2016.pptx
Presentation for Minority Business Expo 2016.pptx
 
Preventing a Disengaged Workforce
Preventing a Disengaged WorkforcePreventing a Disengaged Workforce
Preventing a Disengaged Workforce
 
Presentation on Talent Development
Presentation on Talent DevelopmentPresentation on Talent Development
Presentation on Talent Development
 
F3: Employee = Founder: Building a Startup inside a Fortune 500 Company, Max-...
F3: Employee = Founder: Building a Startup inside a Fortune 500 Company, Max-...F3: Employee = Founder: Building a Startup inside a Fortune 500 Company, Max-...
F3: Employee = Founder: Building a Startup inside a Fortune 500 Company, Max-...
 
SHRM 2016 Pursuing Purpose in Building Your Brand
SHRM 2016 Pursuing Purpose in Building Your BrandSHRM 2016 Pursuing Purpose in Building Your Brand
SHRM 2016 Pursuing Purpose in Building Your Brand
 
Leadership secrets from Jack Welch
Leadership secrets from Jack WelchLeadership secrets from Jack Welch
Leadership secrets from Jack Welch
 
DocSend Fundraising Research: What we Learned from 200 Startups Who Raised $360M
DocSend Fundraising Research: What we Learned from 200 Startups Who Raised $360MDocSend Fundraising Research: What we Learned from 200 Startups Who Raised $360M
DocSend Fundraising Research: What we Learned from 200 Startups Who Raised $360M
 
How to Break Through No Man's Land - The Stage Where Growing Companies Get Stuck
How to Break Through No Man's Land - The Stage Where Growing Companies Get StuckHow to Break Through No Man's Land - The Stage Where Growing Companies Get Stuck
How to Break Through No Man's Land - The Stage Where Growing Companies Get Stuck
 
Entrepreneurship Immersion Program Enterprise
Entrepreneurship Immersion Program EnterpriseEntrepreneurship Immersion Program Enterprise
Entrepreneurship Immersion Program Enterprise
 

Viewers also liked

How To Accelerate Sustainable Growth
How To Accelerate Sustainable GrowthHow To Accelerate Sustainable Growth
How To Accelerate Sustainable Growth
Faisal Hoque
 
Principles of human growth and development
Principles of human growth and developmentPrinciples of human growth and development
Principles of human growth and development
Anil Gowda
 
Windows 10 - Endpoint Security Improvements and the Implant Since Windows 2000
Windows 10 - Endpoint Security Improvements and the Implant Since Windows 2000Windows 10 - Endpoint Security Improvements and the Implant Since Windows 2000
Windows 10 - Endpoint Security Improvements and the Implant Since Windows 2000
CTruncer
 
Squeezing Deep Learning Into Mobile Phones
Squeezing Deep Learning Into Mobile PhonesSqueezing Deep Learning Into Mobile Phones
Squeezing Deep Learning Into Mobile Phones
Anirudh Koul
 
The HR Snowball Effect
The HR Snowball EffectThe HR Snowball Effect
The HR Snowball Effect
Zenefits
 
Is Your HR Out of Date?
Is Your HR Out of Date?Is Your HR Out of Date?
Is Your HR Out of Date?
Zenefits
 
Do Accelerators And Incubators Serve Themselves Better Than Startups?
Do Accelerators And Incubators Serve Themselves Better Than Startups?Do Accelerators And Incubators Serve Themselves Better Than Startups?
Do Accelerators And Incubators Serve Themselves Better Than Startups?
Faisal Hoque
 
Our prophetsaws
Our prophetsawsOur prophetsaws
Our prophetsaws
Salim Sani
 
Tazkia, its requirements and etiquettes
Tazkia, its requirements and etiquettesTazkia, its requirements and etiquettes
Tazkia, its requirements and etiquettes
Mohammad Yunus, MD, FACP
 
Self Improvement for Muslims. Why and how?
Self Improvement for Muslims. Why and how?Self Improvement for Muslims. Why and how?
Self Improvement for Muslims. Why and how?
Mohammad Yunus, MD, FACP
 
How to Think Like an Entrepreneur
How to Think Like an Entrepreneur How to Think Like an Entrepreneur
How to Think Like an Entrepreneur
Faisal Hoque
 
The process of Tazkiya
The process of TazkiyaThe process of Tazkiya
The process of Tazkiya
Al-Mahmud Ali
 
3 causes 3 cures - why you get sick and how you can get well
3 causes 3 cures - why you get sick and how you can get well3 causes 3 cures - why you get sick and how you can get well
3 causes 3 cures - why you get sick and how you can get well
George Love
 
Power of-dua
Power of-duaPower of-dua
Power of-dua
Salim Sani
 
Tazkiyatun nafs
Tazkiyatun nafsTazkiyatun nafs
Tazkiyatun nafs
Nur Dahiyah Nikman
 
Tazkiyah-Purification of the Soul (adapted from Dr. Mohammad Yunus)
Tazkiyah-Purification of the Soul (adapted from Dr. Mohammad Yunus)Tazkiyah-Purification of the Soul (adapted from Dr. Mohammad Yunus)
Tazkiyah-Purification of the Soul (adapted from Dr. Mohammad Yunus)
Saadia Z Yunus
 
Tazkiyah, ihsan, tasawwuf
Tazkiyah, ihsan, tasawwufTazkiyah, ihsan, tasawwuf
Tazkiyah, ihsan, tasawwuf
Mohammad Yunus, MD, FACP
 
HUB:BLE-2 02 Growth and Entrepreneurship
HUB:BLE-2 02 Growth and EntrepreneurshipHUB:BLE-2 02 Growth and Entrepreneurship
HUB:BLE-2 02 Growth and Entrepreneurship
Space IDEAS Hub
 
Got Growth: How to position your organization for Strategic Growth and Busin...
Got Growth: How to position your organization for Strategic  Growth and Busin...Got Growth: How to position your organization for Strategic  Growth and Busin...
Got Growth: How to position your organization for Strategic Growth and Busin...
Mira Ilieva Leonard
 

Viewers also liked (20)

How To Accelerate Sustainable Growth
How To Accelerate Sustainable GrowthHow To Accelerate Sustainable Growth
How To Accelerate Sustainable Growth
 
Principles of human growth and development
Principles of human growth and developmentPrinciples of human growth and development
Principles of human growth and development
 
Windows 10 - Endpoint Security Improvements and the Implant Since Windows 2000
Windows 10 - Endpoint Security Improvements and the Implant Since Windows 2000Windows 10 - Endpoint Security Improvements and the Implant Since Windows 2000
Windows 10 - Endpoint Security Improvements and the Implant Since Windows 2000
 
Squeezing Deep Learning Into Mobile Phones
Squeezing Deep Learning Into Mobile PhonesSqueezing Deep Learning Into Mobile Phones
Squeezing Deep Learning Into Mobile Phones
 
The HR Snowball Effect
The HR Snowball EffectThe HR Snowball Effect
The HR Snowball Effect
 
Is Your HR Out of Date?
Is Your HR Out of Date?Is Your HR Out of Date?
Is Your HR Out of Date?
 
Do Accelerators And Incubators Serve Themselves Better Than Startups?
Do Accelerators And Incubators Serve Themselves Better Than Startups?Do Accelerators And Incubators Serve Themselves Better Than Startups?
Do Accelerators And Incubators Serve Themselves Better Than Startups?
 
Our prophetsaws
Our prophetsawsOur prophetsaws
Our prophetsaws
 
Tazkia, its requirements and etiquettes
Tazkia, its requirements and etiquettesTazkia, its requirements and etiquettes
Tazkia, its requirements and etiquettes
 
Self Improvement for Muslims. Why and how?
Self Improvement for Muslims. Why and how?Self Improvement for Muslims. Why and how?
Self Improvement for Muslims. Why and how?
 
How to Think Like an Entrepreneur
How to Think Like an Entrepreneur How to Think Like an Entrepreneur
How to Think Like an Entrepreneur
 
The process of Tazkiya
The process of TazkiyaThe process of Tazkiya
The process of Tazkiya
 
3 causes 3 cures - why you get sick and how you can get well
3 causes 3 cures - why you get sick and how you can get well3 causes 3 cures - why you get sick and how you can get well
3 causes 3 cures - why you get sick and how you can get well
 
Heart Secret New
Heart Secret NewHeart Secret New
Heart Secret New
 
Power of-dua
Power of-duaPower of-dua
Power of-dua
 
Tazkiyatun nafs
Tazkiyatun nafsTazkiyatun nafs
Tazkiyatun nafs
 
Tazkiyah-Purification of the Soul (adapted from Dr. Mohammad Yunus)
Tazkiyah-Purification of the Soul (adapted from Dr. Mohammad Yunus)Tazkiyah-Purification of the Soul (adapted from Dr. Mohammad Yunus)
Tazkiyah-Purification of the Soul (adapted from Dr. Mohammad Yunus)
 
Tazkiyah, ihsan, tasawwuf
Tazkiyah, ihsan, tasawwufTazkiyah, ihsan, tasawwuf
Tazkiyah, ihsan, tasawwuf
 
HUB:BLE-2 02 Growth and Entrepreneurship
HUB:BLE-2 02 Growth and EntrepreneurshipHUB:BLE-2 02 Growth and Entrepreneurship
HUB:BLE-2 02 Growth and Entrepreneurship
 
Got Growth: How to position your organization for Strategic Growth and Busin...
Got Growth: How to position your organization for Strategic  Growth and Busin...Got Growth: How to position your organization for Strategic  Growth and Busin...
Got Growth: How to position your organization for Strategic Growth and Busin...
 

Similar to Must Haves For Small Business Growth

Onyx Boost Programme overview
Onyx Boost Programme overviewOnyx Boost Programme overview
Onyx Boost Programme overview
Onyx Consulting
 
Transforming a Firm’s Business Model for Performance Optimization
Transforming a Firm’s Business Model for Performance OptimizationTransforming a Firm’s Business Model for Performance Optimization
Transforming a Firm’s Business Model for Performance Optimization
Elijah Ezendu
 
Business transformation
Business transformationBusiness transformation
Business transformation
Chandan Patary
 
Building a Successful Business - Key Demand Drivers, Trends and Best Practice...
Building a Successful Business - Key Demand Drivers, Trends and Best Practice...Building a Successful Business - Key Demand Drivers, Trends and Best Practice...
Building a Successful Business - Key Demand Drivers, Trends and Best Practice...
SSCG Consulting
 
Share of Wallet
Share of WalletShare of Wallet
Share of Wallet
Andrew Pearson
 
SUPPORTING GROWTH IN AFRICA: DELIVERING INNOVATIVE AND MARKET SOLUTIONS
SUPPORTING GROWTH IN AFRICA: DELIVERING INNOVATIVE AND MARKET SOLUTIONS SUPPORTING GROWTH IN AFRICA: DELIVERING INNOVATIVE AND MARKET SOLUTIONS
SUPPORTING GROWTH IN AFRICA: DELIVERING INNOVATIVE AND MARKET SOLUTIONS
Ruth Adams
 
ENTREPRENEURSHIP-Group-1-ENTREPRENEURSHIP-Group-1.pptx
ENTREPRENEURSHIP-Group-1-ENTREPRENEURSHIP-Group-1.pptxENTREPRENEURSHIP-Group-1-ENTREPRENEURSHIP-Group-1.pptx
ENTREPRENEURSHIP-Group-1-ENTREPRENEURSHIP-Group-1.pptx
shinamaev
 
Strategic management
Strategic management Strategic management
Strategic management
Genevieve Cavaiani
 
Kai Vc Presentation V4 Linked In
Kai Vc Presentation V4   Linked InKai Vc Presentation V4   Linked In
Kai Vc Presentation V4 Linked In
Benjamin Bewick
 
Kai Vc Presentation V4
Kai Vc Presentation V4Kai Vc Presentation V4
Kai Vc Presentation V4
Benjamin Bewick
 
ARDIZ Corporate Profile 2013 - English
ARDIZ Corporate Profile 2013 - EnglishARDIZ Corporate Profile 2013 - English
ARDIZ Corporate Profile 2013 - English
Armando-Jose Diaz Phd MBM MBA
 
ARDIZ EBN Corporate Profile 2013 - English
ARDIZ EBN Corporate Profile 2013 - EnglishARDIZ EBN Corporate Profile 2013 - English
ARDIZ EBN Corporate Profile 2013 - English
Armando-Jose Diaz Phd MBM MBA
 
How to thrive
How to thriveHow to thrive
How to thrive
Jeroen Spierings
 
Challenges of Globalisation: Leading yourself, your team and organisation to ...
Challenges of Globalisation: Leading yourself, your team and organisation to ...Challenges of Globalisation: Leading yourself, your team and organisation to ...
Challenges of Globalisation: Leading yourself, your team and organisation to ...
Centre for Executive Education
 
Mark Lyttleton - Critical Steps in Growing a Small Business
Mark Lyttleton - Critical Steps in Growing a Small BusinessMark Lyttleton - Critical Steps in Growing a Small Business
Mark Lyttleton - Critical Steps in Growing a Small Business
Mark Lyttleton
 
Top 10 reasons to propel your business with a business development specialist
Top 10 reasons to propel your business with a business development specialistTop 10 reasons to propel your business with a business development specialist
Top 10 reasons to propel your business with a business development specialist
Derek L. Harris
 
Top 10 reasons to propel your business with a business development specialist
Top 10 reasons to propel your business with a business development specialistTop 10 reasons to propel your business with a business development specialist
Top 10 reasons to propel your business with a business development specialist
zaggmedia
 
Create a customer centric marketing strategy
Create a customer centric marketing strategyCreate a customer centric marketing strategy
Create a customer centric marketing strategy
Alpine Convent School
 
Create a customer centric marketing strategy
Create a customer centric marketing strategyCreate a customer centric marketing strategy
Create a customer centric marketing strategy
Alpine Convent School
 
CEO_PE_Sponsored_Companies
CEO_PE_Sponsored_CompaniesCEO_PE_Sponsored_Companies
CEO_PE_Sponsored_Companies
Keith Giarman
 

Similar to Must Haves For Small Business Growth (20)

Onyx Boost Programme overview
Onyx Boost Programme overviewOnyx Boost Programme overview
Onyx Boost Programme overview
 
Transforming a Firm’s Business Model for Performance Optimization
Transforming a Firm’s Business Model for Performance OptimizationTransforming a Firm’s Business Model for Performance Optimization
Transforming a Firm’s Business Model for Performance Optimization
 
Business transformation
Business transformationBusiness transformation
Business transformation
 
Building a Successful Business - Key Demand Drivers, Trends and Best Practice...
Building a Successful Business - Key Demand Drivers, Trends and Best Practice...Building a Successful Business - Key Demand Drivers, Trends and Best Practice...
Building a Successful Business - Key Demand Drivers, Trends and Best Practice...
 
Share of Wallet
Share of WalletShare of Wallet
Share of Wallet
 
SUPPORTING GROWTH IN AFRICA: DELIVERING INNOVATIVE AND MARKET SOLUTIONS
SUPPORTING GROWTH IN AFRICA: DELIVERING INNOVATIVE AND MARKET SOLUTIONS SUPPORTING GROWTH IN AFRICA: DELIVERING INNOVATIVE AND MARKET SOLUTIONS
SUPPORTING GROWTH IN AFRICA: DELIVERING INNOVATIVE AND MARKET SOLUTIONS
 
ENTREPRENEURSHIP-Group-1-ENTREPRENEURSHIP-Group-1.pptx
ENTREPRENEURSHIP-Group-1-ENTREPRENEURSHIP-Group-1.pptxENTREPRENEURSHIP-Group-1-ENTREPRENEURSHIP-Group-1.pptx
ENTREPRENEURSHIP-Group-1-ENTREPRENEURSHIP-Group-1.pptx
 
Strategic management
Strategic management Strategic management
Strategic management
 
Kai Vc Presentation V4 Linked In
Kai Vc Presentation V4   Linked InKai Vc Presentation V4   Linked In
Kai Vc Presentation V4 Linked In
 
Kai Vc Presentation V4
Kai Vc Presentation V4Kai Vc Presentation V4
Kai Vc Presentation V4
 
ARDIZ Corporate Profile 2013 - English
ARDIZ Corporate Profile 2013 - EnglishARDIZ Corporate Profile 2013 - English
ARDIZ Corporate Profile 2013 - English
 
ARDIZ EBN Corporate Profile 2013 - English
ARDIZ EBN Corporate Profile 2013 - EnglishARDIZ EBN Corporate Profile 2013 - English
ARDIZ EBN Corporate Profile 2013 - English
 
How to thrive
How to thriveHow to thrive
How to thrive
 
Challenges of Globalisation: Leading yourself, your team and organisation to ...
Challenges of Globalisation: Leading yourself, your team and organisation to ...Challenges of Globalisation: Leading yourself, your team and organisation to ...
Challenges of Globalisation: Leading yourself, your team and organisation to ...
 
Mark Lyttleton - Critical Steps in Growing a Small Business
Mark Lyttleton - Critical Steps in Growing a Small BusinessMark Lyttleton - Critical Steps in Growing a Small Business
Mark Lyttleton - Critical Steps in Growing a Small Business
 
Top 10 reasons to propel your business with a business development specialist
Top 10 reasons to propel your business with a business development specialistTop 10 reasons to propel your business with a business development specialist
Top 10 reasons to propel your business with a business development specialist
 
Top 10 reasons to propel your business with a business development specialist
Top 10 reasons to propel your business with a business development specialistTop 10 reasons to propel your business with a business development specialist
Top 10 reasons to propel your business with a business development specialist
 
Create a customer centric marketing strategy
Create a customer centric marketing strategyCreate a customer centric marketing strategy
Create a customer centric marketing strategy
 
Create a customer centric marketing strategy
Create a customer centric marketing strategyCreate a customer centric marketing strategy
Create a customer centric marketing strategy
 
CEO_PE_Sponsored_Companies
CEO_PE_Sponsored_CompaniesCEO_PE_Sponsored_Companies
CEO_PE_Sponsored_Companies
 

More from Faisal Hoque

Leading with Mindfulness: An Introduction
Leading with Mindfulness: An Introduction Leading with Mindfulness: An Introduction
Leading with Mindfulness: An Introduction
Faisal Hoque
 
How To Lead Digital Transformations
How To Lead Digital Transformations How To Lead Digital Transformations
How To Lead Digital Transformations
Faisal Hoque
 
How Highly Resilient People Survive to Thrive
How Highly Resilient People Survive to Thrive How Highly Resilient People Survive to Thrive
How Highly Resilient People Survive to Thrive
Faisal Hoque
 
Future of Work with AI and Machine Learning
Future of Work with AI and Machine LearningFuture of Work with AI and Machine Learning
Future of Work with AI and Machine Learning
Faisal Hoque
 
Achieving Operational Excellence With AI And Machine Learning
Achieving Operational Excellence With AI And Machine LearningAchieving Operational Excellence With AI And Machine Learning
Achieving Operational Excellence With AI And Machine Learning
Faisal Hoque
 
How To Transform And Lead In The Age of Agility And Innovation
How To Transform And Lead In The Age of Agility And InnovationHow To Transform And Lead In The Age of Agility And Innovation
How To Transform And Lead In The Age of Agility And Innovation
Faisal Hoque
 
Leadership In Uncertain World
Leadership In Uncertain WorldLeadership In Uncertain World
Leadership In Uncertain World
Faisal Hoque
 
Why Agility Drives Innovation And Disruption
Why Agility Drives Innovation And DisruptionWhy Agility Drives Innovation And Disruption
Why Agility Drives Innovation And Disruption
Faisal Hoque
 
How Not To Crumble Under Pressure
How Not To Crumble Under PressureHow Not To Crumble Under Pressure
How Not To Crumble Under Pressure
Faisal Hoque
 
9 Powerful Habits To Develop In 2016 -- No Matter What You Do
9 Powerful Habits To Develop In 2016 -- No Matter What You Do9 Powerful Habits To Develop In 2016 -- No Matter What You Do
9 Powerful Habits To Develop In 2016 -- No Matter What You Do
Faisal Hoque
 
Five Business Trends To Watch In 2016 -- No Matter How Or Where You Work
Five Business Trends To Watch In 2016 -- No Matter How Or Where You WorkFive Business Trends To Watch In 2016 -- No Matter How Or Where You Work
Five Business Trends To Watch In 2016 -- No Matter How Or Where You Work
Faisal Hoque
 
The Three New Rules of Growth Hacking
The Three New Rules of Growth HackingThe Three New Rules of Growth Hacking
The Three New Rules of Growth Hacking
Faisal Hoque
 
7 Ways to Practice Positivity and Optimism Every Day
7 Ways to Practice Positivity and Optimism Every Day7 Ways to Practice Positivity and Optimism Every Day
7 Ways to Practice Positivity and Optimism Every Day
Faisal Hoque
 
Success is in Belief
Success is in BeliefSuccess is in Belief
Success is in Belief
Faisal Hoque
 
No One Succeeds In A Silo
No One Succeeds In A SiloNo One Succeeds In A Silo
No One Succeeds In A Silo
Faisal Hoque
 
Relax The Mind And Productivity Will Follow
Relax The Mind And Productivity Will FollowRelax The Mind And Productivity Will Follow
Relax The Mind And Productivity Will Follow
Faisal Hoque
 
10 Habits of Highly Authentic People
10 Habits of Highly Authentic People10 Habits of Highly Authentic People
10 Habits of Highly Authentic People
Faisal Hoque
 
How to Spark Creativity, Drive Innovation, and Ensure Sustainability
How to Spark Creativity, Drive Innovation, and Ensure Sustainability How to Spark Creativity, Drive Innovation, and Ensure Sustainability
How to Spark Creativity, Drive Innovation, and Ensure Sustainability
Faisal Hoque
 
How to Overcome Your Fear of Failure
How to Overcome Your Fear of FailureHow to Overcome Your Fear of Failure
How to Overcome Your Fear of Failure
Faisal Hoque
 
Habits That Makes Us Work Smarter And Be More Productive
Habits That Makes Us Work Smarter And Be More ProductiveHabits That Makes Us Work Smarter And Be More Productive
Habits That Makes Us Work Smarter And Be More Productive
Faisal Hoque
 

More from Faisal Hoque (20)

Leading with Mindfulness: An Introduction
Leading with Mindfulness: An Introduction Leading with Mindfulness: An Introduction
Leading with Mindfulness: An Introduction
 
How To Lead Digital Transformations
How To Lead Digital Transformations How To Lead Digital Transformations
How To Lead Digital Transformations
 
How Highly Resilient People Survive to Thrive
How Highly Resilient People Survive to Thrive How Highly Resilient People Survive to Thrive
How Highly Resilient People Survive to Thrive
 
Future of Work with AI and Machine Learning
Future of Work with AI and Machine LearningFuture of Work with AI and Machine Learning
Future of Work with AI and Machine Learning
 
Achieving Operational Excellence With AI And Machine Learning
Achieving Operational Excellence With AI And Machine LearningAchieving Operational Excellence With AI And Machine Learning
Achieving Operational Excellence With AI And Machine Learning
 
How To Transform And Lead In The Age of Agility And Innovation
How To Transform And Lead In The Age of Agility And InnovationHow To Transform And Lead In The Age of Agility And Innovation
How To Transform And Lead In The Age of Agility And Innovation
 
Leadership In Uncertain World
Leadership In Uncertain WorldLeadership In Uncertain World
Leadership In Uncertain World
 
Why Agility Drives Innovation And Disruption
Why Agility Drives Innovation And DisruptionWhy Agility Drives Innovation And Disruption
Why Agility Drives Innovation And Disruption
 
How Not To Crumble Under Pressure
How Not To Crumble Under PressureHow Not To Crumble Under Pressure
How Not To Crumble Under Pressure
 
9 Powerful Habits To Develop In 2016 -- No Matter What You Do
9 Powerful Habits To Develop In 2016 -- No Matter What You Do9 Powerful Habits To Develop In 2016 -- No Matter What You Do
9 Powerful Habits To Develop In 2016 -- No Matter What You Do
 
Five Business Trends To Watch In 2016 -- No Matter How Or Where You Work
Five Business Trends To Watch In 2016 -- No Matter How Or Where You WorkFive Business Trends To Watch In 2016 -- No Matter How Or Where You Work
Five Business Trends To Watch In 2016 -- No Matter How Or Where You Work
 
The Three New Rules of Growth Hacking
The Three New Rules of Growth HackingThe Three New Rules of Growth Hacking
The Three New Rules of Growth Hacking
 
7 Ways to Practice Positivity and Optimism Every Day
7 Ways to Practice Positivity and Optimism Every Day7 Ways to Practice Positivity and Optimism Every Day
7 Ways to Practice Positivity and Optimism Every Day
 
Success is in Belief
Success is in BeliefSuccess is in Belief
Success is in Belief
 
No One Succeeds In A Silo
No One Succeeds In A SiloNo One Succeeds In A Silo
No One Succeeds In A Silo
 
Relax The Mind And Productivity Will Follow
Relax The Mind And Productivity Will FollowRelax The Mind And Productivity Will Follow
Relax The Mind And Productivity Will Follow
 
10 Habits of Highly Authentic People
10 Habits of Highly Authentic People10 Habits of Highly Authentic People
10 Habits of Highly Authentic People
 
How to Spark Creativity, Drive Innovation, and Ensure Sustainability
How to Spark Creativity, Drive Innovation, and Ensure Sustainability How to Spark Creativity, Drive Innovation, and Ensure Sustainability
How to Spark Creativity, Drive Innovation, and Ensure Sustainability
 
How to Overcome Your Fear of Failure
How to Overcome Your Fear of FailureHow to Overcome Your Fear of Failure
How to Overcome Your Fear of Failure
 
Habits That Makes Us Work Smarter And Be More Productive
Habits That Makes Us Work Smarter And Be More ProductiveHabits That Makes Us Work Smarter And Be More Productive
Habits That Makes Us Work Smarter And Be More Productive
 

Recently uploaded

Complete Self-write Restaurant Business Plan Guide for Entrepreneurs
Complete Self-write Restaurant Business Plan Guide for EntrepreneursComplete Self-write Restaurant Business Plan Guide for Entrepreneurs
Complete Self-write Restaurant Business Plan Guide for Entrepreneurs
Kopa Global Technologies
 
VYAPAR TRENDS JUNE-2024 e-EDITION (VOL-2, ISSUE-05)
VYAPAR TRENDS JUNE-2024 e-EDITION (VOL-2, ISSUE-05)VYAPAR TRENDS JUNE-2024 e-EDITION (VOL-2, ISSUE-05)
VYAPAR TRENDS JUNE-2024 e-EDITION (VOL-2, ISSUE-05)
ftiiassociation
 
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
ocqunu
 
1:1制作英国伦敦大学毕业证(london毕业证书)学历学位证书原版一模一样
1:1制作英国伦敦大学毕业证(london毕业证书)学历学位证书原版一模一样1:1制作英国伦敦大学毕业证(london毕业证书)学历学位证书原版一模一样
1:1制作英国伦敦大学毕业证(london毕业证书)学历学位证书原版一模一样
es4hjcss
 
Exploring the Contrast Silicone Sponge Rubber Versus Foam Rubber.pptx
Exploring the Contrast Silicone Sponge Rubber Versus Foam Rubber.pptxExploring the Contrast Silicone Sponge Rubber Versus Foam Rubber.pptx
Exploring the Contrast Silicone Sponge Rubber Versus Foam Rubber.pptx
Elastostar Rubber Corporation
 
1比1定做(aub毕业证书)伯恩茅斯艺术大学毕业证硕士学历证书原版一模一样
1比1定做(aub毕业证书)伯恩茅斯艺术大学毕业证硕士学历证书原版一模一样1比1定做(aub毕业证书)伯恩茅斯艺术大学毕业证硕士学历证书原版一模一样
1比1定做(aub毕业证书)伯恩茅斯艺术大学毕业证硕士学历证书原版一模一样
es4hjcss
 
一比一原版(ud毕业证书)丹佛大学毕业证如何办理
一比一原版(ud毕业证书)丹佛大学毕业证如何办理一比一原版(ud毕业证书)丹佛大学毕业证如何办理
一比一原版(ud毕业证书)丹佛大学毕业证如何办理
degswa
 
Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...
Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...
Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...
Abasse Twalal Harouna
 
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
degswa
 

Recently uploaded (9)

Complete Self-write Restaurant Business Plan Guide for Entrepreneurs
Complete Self-write Restaurant Business Plan Guide for EntrepreneursComplete Self-write Restaurant Business Plan Guide for Entrepreneurs
Complete Self-write Restaurant Business Plan Guide for Entrepreneurs
 
VYAPAR TRENDS JUNE-2024 e-EDITION (VOL-2, ISSUE-05)
VYAPAR TRENDS JUNE-2024 e-EDITION (VOL-2, ISSUE-05)VYAPAR TRENDS JUNE-2024 e-EDITION (VOL-2, ISSUE-05)
VYAPAR TRENDS JUNE-2024 e-EDITION (VOL-2, ISSUE-05)
 
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
 
1:1制作英国伦敦大学毕业证(london毕业证书)学历学位证书原版一模一样
1:1制作英国伦敦大学毕业证(london毕业证书)学历学位证书原版一模一样1:1制作英国伦敦大学毕业证(london毕业证书)学历学位证书原版一模一样
1:1制作英国伦敦大学毕业证(london毕业证书)学历学位证书原版一模一样
 
Exploring the Contrast Silicone Sponge Rubber Versus Foam Rubber.pptx
Exploring the Contrast Silicone Sponge Rubber Versus Foam Rubber.pptxExploring the Contrast Silicone Sponge Rubber Versus Foam Rubber.pptx
Exploring the Contrast Silicone Sponge Rubber Versus Foam Rubber.pptx
 
1比1定做(aub毕业证书)伯恩茅斯艺术大学毕业证硕士学历证书原版一模一样
1比1定做(aub毕业证书)伯恩茅斯艺术大学毕业证硕士学历证书原版一模一样1比1定做(aub毕业证书)伯恩茅斯艺术大学毕业证硕士学历证书原版一模一样
1比1定做(aub毕业证书)伯恩茅斯艺术大学毕业证硕士学历证书原版一模一样
 
一比一原版(ud毕业证书)丹佛大学毕业证如何办理
一比一原版(ud毕业证书)丹佛大学毕业证如何办理一比一原版(ud毕业证书)丹佛大学毕业证如何办理
一比一原版(ud毕业证书)丹佛大学毕业证如何办理
 
Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...
Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...
Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...
 
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
 

Must Haves For Small Business Growth

  • 1. MUST HAVES FOR SMALL BUSINESS GROWTH by Faisal Hoque founder of: Ask any entrepreneur what their biggest challenge is and they will probably say scaling and sustaining growth.
  • 2. “Sustainable growth in economics is defined as growth considering that resources are finite and that the rate of resource deple8on must be slowed in order to have long- term growth.” SCALING AND SUSTAINING GROWTH IS AMONG THE BIGGEST CHALLENGES ANY BUSINESS LEADER FACES.
  • 3. AUTHENTIC PURPOSE “Every company needs to pin down ‘why we do what we do’. That’s the company’s North Star, guiding every aspect from recruitment to customer management to product development and sales. A strong purpose drives growth and profitability. ”
  • 4.
  • 5. A POWERFUL BRAND Some basic rules to connect, shape, influence, and lead with your products and brands: •  Choose your target audience •  Connect with the public •  Inspire your customers
  • 6.
  • 7. PARTNERSHIP AND COLLABORATION “While there’s nothing wrong with a hands-on approach, taking on more than you can handle, especially in areas where you lack experience, can be damaging.”
  • 8. CUSTOMER RETENTION •  The average business in the U.S. loses around 50% of its customer base every five years. •  The likelihood of selling to an exisRng customer is 60-70% whereas it’s just 5-20% for a new customer.
  • 9. REPEATABLE SALES “It’s one thing to sign up a few customers; it’s another thing to design and implement sales processes that can be successfully deployed again and again at ever greater scale.”
  • 10. TECHNOLOGY “64%, of the recent Bank of America (BofA) Small Business Owner Survey respondents said they wish they took be]er advantage of technology innovaRons to help manage their business. There are few barriers to entry in an age where anyone with wireless can cheaply and quickly access the enabling technologies needed to execute their business model. ”
  • 11. REINVENTION “If the market isn't ready and you are way ahead of the market, then you must possess the drive and the willingness to sacrifice in order to make that product or service work. This requires agility, resilience, and a willingness to fail — and to recognize that failure quickly enough to reinvent and move forward.”
  • 12. COMMUNITY “A business ecosystem is an economic community of organizaRons and individuals that interact in countless ways. Ecosystems are crucial to sustainable growth because they provide the structure that surrounds and supports the businesses within them. ”
  • 13. FLEXIBLE, ADAPTIVE LEADERSHIP “Since a company’s needs change at each stage, its leaders need to keep evolving at the right pace. That requires introspecRon, self-awareness, and a keen sense of strategy —both in the short- and long-terms.”
  • 14.
  • 15.
  • 16. Shadoka’s poraolio of offerings enables entrepreneurship, growth, and social impact. Our customers and partners aspire to create sustainable value. They are focused on repeatable and measurable impact. We enable their aspira9ons. We bring together the management frameworks, digital plaaorms, and thought leadership for: •  EvaluaRon, execuRon, and monitoring of programs •  Scaling sales, revenue, and profitability •  CreaRon and management of digital communiRes and marketplaces AboutSHADOKA shadoka.com Follow us @shadokaventures
  • 17. About Me Founder of Shadoka and other companies. Shadoka enables entrepreneurship, growth, and social impact. Formerly of GE and other global brands. Author of several books, including Everything Connects – How to Transform and Lead in the Age of Crea?vity, Innova?on and Sustainability (McGraw Hill, 2014) and Survive to Thrive – 27 Prac?ces of Resilient Entrepreneurs, Innovators, And Leaders (MoRvaRonal Press, 2015). Follow me @faisal_hoque. Faisalhoque.com | shadoka.com