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By Faisal Hoque 
founder of:
HOW TO ACCELERATE
SUSTAINBLE GROWTH
Ask any business leader what their
biggest challenge is and they will
probably say scaling and sustaining
growth. Here is the mindset,
pla>orm, and capabili?es you will
need to succeed. 


Presented at: 
Image: Unsplash User Olu Eletu
AGENDA
•  MINDSET
•  PLATFORM
•  CAPABILITIES
“Extinction is the
rule. Survival is the
exception.”
– Carl Sagan
The right choices can
become the wrong
choices very quickly.
GE was founded as an electricity
generator and producer of ligh?ng
components to create the power
industry. But over its 130 plus year
history, it has con?nually challenged
itself to innovate and has produced
everything from jet engines to
industrial IoT.
In 1966, Nintendo started producing
electronic games and consoles and
eventually became famous for Super Mario
and Donkey Kong video games. However,
the company existed several centuries
before that. Producing everything from
playing cards to vacuum cleaners, and
instant rice.
Agility is the ability to sense
changes in economic condi?ons
and the compe??ve landscape, and
to proac?vely implement a
response.
Agile organizations learn to
radically reinvent their
competencies—including those
that made them the most
compe??ve only yesterday.
AGENDA
•  MINDSET
•  PLATFORM
•  CAPABILITIES
If vision is an expression of the soul of
an organiza?on, pla>orm is its body.
The assets, whether internal or
external, lend the company its "core
competencies," which tend to grow
organically. 

Competencies are platforms,
or assets with business
applications.
Authentic Purpose
Every company needs to pin down ‘why
we do what we do’. That’s the company’s
North Star, guiding every aspect from
recruitment to customer management to
product development and sales. A strong
purpose drives growth and profitability.
A Powerful Brand
Some basic rules to connect, shape,
influence, and lead with your products
and brands:

•  Choose your target audience
•  Connect with the public
•  Inspire your customers
Being different has always maered,
but now it maers even more.
Unique Offering
Repeatable Sales
and Customers
It’s one thing to sign up a few
customers; it’s another thing to
design and implement sales and
customer care processes that can
be successfully deployed again
and again at ever greater scale.
AGENDA
•  MINDSET
•  PLATFORM
•  CAPABILITIES
Crucial to sustainable growth
is the constant need to
embrace new ways
of doing business
altogether. This means
new structures, the crea?on
and sharing of new types of
informa?on, and the
establishment of new
decision-making processes.
Bringing in a persuasive leader or two
might help, but it comes down to the
ability of the leadership
team to foster collective
change-management
capabilities.
Look At Processes,
Not Just People

•  Closely examine your current
strategy. 
•  Next, analyze the impact of the
work of your team, partners, and
customers. 
•  Finally, evaluate your present
capabili?es.
Start Experimenting
and Delegating
Responsibilities

Change may or may not be
woven into the fabric of your
company culture, but
some?mes circumstances
require it. People oaen learn
more about each other when
they have to change together.
Shadoka’s por4olio of offerings enables
entrepreneurship, growth, and social impact. Our
customers and partners aspire to create sustainable
value. They are focused on repeatable and
measurable impact. We enable their aspira?ons.

We bring together the management frameworks,
digital pla4orms, and thought leadership for:

•  EvaluaCon, execuCon, and monitoring of
programs
•  Scaling sales, revenue, and profitability
•  CreaCon and management of digital
communiCes and marketplaces
About SHADOKA
Follow us @shadokaventures
shadoka.com
About Me
Founder of Shadoka and other companies. Shadoka
enables entrepreneurship, growth, and social impact. 

Formerly of GE and other global brands. Author of
several books, including Everything Connects – How
to Transform and Lead in the Age of CreaBvity,
InnovaBon and Sustainability (McGraw Hill) and
Survive to Thrive – 27 PracBces of Resilient
Entrepreneurs, Innovators, And Leaders (MoCvaConal
Press).

Follow me @faisal_hoque
faisalhoque.com

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How To Accelerate Sustainable Growth

  • 1. By Faisal Hoque founder of: HOW TO ACCELERATE SUSTAINBLE GROWTH Ask any business leader what their biggest challenge is and they will probably say scaling and sustaining growth. Here is the mindset, pla>orm, and capabili?es you will need to succeed. Presented at: Image: Unsplash User Olu Eletu
  • 2.
  • 4. “Extinction is the rule. Survival is the exception.” – Carl Sagan
  • 5. The right choices can become the wrong choices very quickly.
  • 6. GE was founded as an electricity generator and producer of ligh?ng components to create the power industry. But over its 130 plus year history, it has con?nually challenged itself to innovate and has produced everything from jet engines to industrial IoT.
  • 7. In 1966, Nintendo started producing electronic games and consoles and eventually became famous for Super Mario and Donkey Kong video games. However, the company existed several centuries before that. Producing everything from playing cards to vacuum cleaners, and instant rice.
  • 8.
  • 9. Agility is the ability to sense changes in economic condi?ons and the compe??ve landscape, and to proac?vely implement a response. Agile organizations learn to radically reinvent their competencies—including those that made them the most compe??ve only yesterday.
  • 10.
  • 12. If vision is an expression of the soul of an organiza?on, pla>orm is its body. The assets, whether internal or external, lend the company its "core competencies," which tend to grow organically. Competencies are platforms, or assets with business applications.
  • 13. Authentic Purpose Every company needs to pin down ‘why we do what we do’. That’s the company’s North Star, guiding every aspect from recruitment to customer management to product development and sales. A strong purpose drives growth and profitability.
  • 14. A Powerful Brand Some basic rules to connect, shape, influence, and lead with your products and brands: •  Choose your target audience •  Connect with the public •  Inspire your customers
  • 15. Being different has always maered, but now it maers even more. Unique Offering
  • 16.
  • 17. Repeatable Sales and Customers It’s one thing to sign up a few customers; it’s another thing to design and implement sales and customer care processes that can be successfully deployed again and again at ever greater scale.
  • 18.
  • 20. Crucial to sustainable growth is the constant need to embrace new ways of doing business altogether. This means new structures, the crea?on and sharing of new types of informa?on, and the establishment of new decision-making processes.
  • 21. Bringing in a persuasive leader or two might help, but it comes down to the ability of the leadership team to foster collective change-management capabilities.
  • 22. Look At Processes, Not Just People •  Closely examine your current strategy. •  Next, analyze the impact of the work of your team, partners, and customers. •  Finally, evaluate your present capabili?es.
  • 23. Start Experimenting and Delegating Responsibilities Change may or may not be woven into the fabric of your company culture, but some?mes circumstances require it. People oaen learn more about each other when they have to change together.
  • 24.
  • 25.
  • 26.
  • 27. Shadoka’s por4olio of offerings enables entrepreneurship, growth, and social impact. Our customers and partners aspire to create sustainable value. They are focused on repeatable and measurable impact. We enable their aspira?ons. We bring together the management frameworks, digital pla4orms, and thought leadership for: •  EvaluaCon, execuCon, and monitoring of programs •  Scaling sales, revenue, and profitability •  CreaCon and management of digital communiCes and marketplaces About SHADOKA Follow us @shadokaventures shadoka.com
  • 28. About Me Founder of Shadoka and other companies. Shadoka enables entrepreneurship, growth, and social impact. Formerly of GE and other global brands. Author of several books, including Everything Connects – How to Transform and Lead in the Age of CreaBvity, InnovaBon and Sustainability (McGraw Hill) and Survive to Thrive – 27 PracBces of Resilient Entrepreneurs, Innovators, And Leaders (MoCvaConal Press). Follow me @faisal_hoque faisalhoque.com