The document analyzes the music video for Eminem's song "Not Afraid" in three sentences or less: The genre of the song is rap, which is shown through Eminem's costumes of black clothing like vests and chains typically worn in rap videos as well as his rapping performance directly to the camera. The setting moves between a city and rundown basement to represent Eminem's rise from poverty. Props like a paper and chain are used that relate to the lyrics and present an image of wealth important to rap videos.

1. Music video analysis
BY Aaron McGreevy

2. What I am going to do
I am going to analyze a music video looking at the genre
and things that are included in the video such as props
and Mise en scene. I have chosen to analyze the music
video Eminem – Not Afraid I have chosen this genre
because I enjoy to listen to it and also find the videos
interesting to watch.

3. Genre
The genre of this song by Eminem is rap , I know this because there is several
elements such as the costume. In this video the costume is very distinctive as seen in
the screenshot below where he is wearing a vest and also has a silver chain around his
neck which is a stereotypical item of clothing to be worn in a rap video. Also in the
other screenshot below we can see that there is a pattern between the clothing and
that is the colour both the costumes he is wearing are both black, which also fit the
conventions of a rap video as it is not seen as normal to wear bright colours. Another
factor that tells you the genre is the performance of the artist there are many
occasions when he is looking into the camera rapping this is a convention or the rap
genre and you can tell the genre just by watching him.

4. Setting and decor
The main setting in the music is two main one which is in a city
and in a rundown basement. The reason that he is in a basement
is trying to represent that he stared off poor and then moved on
to bigger things and into the city. This also fits the generic
conventions of a rap video as they are often set in streets and in
rundown environments. The director chose to set the video in
multiple environments because does it not only keep the
audience entertained but also tells a story.

5. Costume
In this particular video there is two main costumes that he wears
this is black jacket and also a black vest there is also other items
of clothing that he has such as his trainers which is shown
through a close up. These are the types of clothes that are
expected to be worn in a rap video and all the colour scheme
which is not bright colours. Also another point about the
costume is that he is dressed differently from everyone in the
street and this is easily recognised when we walks past them
making him stand out and showing the audience that he is the
focus video.

6. Props
In this particular there are many props that are used an example of this is the
piece of paper which he then throws towards the camera this prop is also
linked to the lyrics. Another prop that is seen this video is the chain that he is
wearing around his neck this is stereotypically used is rap videos. The artist
knew this and this is why he chose to use it in his video, also this may also
give the audience the impression that he is wealthy and can afford and
expensive chain. I will need to consider this when it comes to making my
music video and the affect that these props have on the audience.

7. Body language and movement
The movement of the artist Eminem is very different compared to the other
people seen In the video an example of this is towards the end of the video
he stars flying which is try to create an impression for the audience that he is
superhuman and different from everyone else. This is something that is not
seen in a stereotypical rap video. Also another example is that when he is
walking down the street people shoulder barge him which shows that they
have no respect for him. Also in the video there is not many times where he is
running and is either walking slowly or standing still the director done this
because he is trying to represent the artist is in no rush to do anything and is
not violent or aggressive.

8. Performance
This is the most important part of the video as they are the main
focus of the whole video and in all the shots the artists is always
there. This also adds to the video as if he was not in the video it
would not have the same affect on the audience as it does. The
is a convention in rap video as the rap artist is always the main
focus point.

9. Narrative
In this particular video there is a narrative and that is he is not
afraid of anything and is finding himself again. This is linked to
the lyrics as the title is not afraid and he is stand on the edge of a
skyscraper and also falls off a cliff representing that he is not
feared by anything. The artist was also taking part in this
narrative making it more personnel for him and what this adds to
the video is making it a lot more interesting when watching it.