Multiple shops are a network of retail shops owned by manufacturers that are located in convenient, populous areas. They benefit from centralized purchasing, control, and operations formulated by the head office, including identical product ranges and cash-only sales across all branches to efficiently serve customers.

1. Multiple shop are network of retail shops that are
owned and operated by manufacture or
intermediaries.

2. 1. Convenient Location
2. Centralised purchasing
3. Centralised control
4. Cash and carry basis
5. Identical operation

3. Multiple shops are located in fairly populous
locality where sufficient number of customers
can be approached.

4.  The manufacturing or procurement of chain
shops for all the retail unit is centralised at
the head office.

5. All the branches are controlled by the head office
which is concerned with formulation of policies
and getting them implemented .

6. All the sales of the shops are made on cash
basis

7. Multiple shops deals only in limited range of
identical products