Senior design project to meet customer requirements and benchmarks - working with Zimmer, surgeons, and manufacturers to create a redesign for a mutli-angular surgical drill shaft used in minimally invasive surgeries.
Mansi saxena dissertation on branding of cities case of delhiMansi Saxena
This study attempts to understand the concept of city branding and its applicability to cities across the world. It delves deep into the making of a brand from a city, what are the factors involved, the models used and the theories published. It tries to understand what advantages a city receives upon being branded and what are the risks involved in such a branding exercise. It also explores how a city branding is different from a product branding. It further investigates whether the overall acceptability of the concept of city branding, whether it is a trend, a fad or a necessity of today’s time.
Using these learning’s, this study attempts to undertake the case of Delhi in the lieu of Common Wealth Games 2010, and builds a branding methodology for New Delhi, the capital of India.
At the dawn of globalization, a new world has emerged. A world which is vast, but is well connected, a world which develops and gets smaller with it. This is no more a time of a few big cities, where all the attention used to exist. This is no more a time, where these big cities used to compete with one another to attract the Headquarters of Global Corporations, Neither is this the time, where tourism was the way to attract people to a city.
Cities now have evolved and learned to showcase that something special about them to attract audiences of all sorts. Cities have carved niches for themselves, hitherto unknown. Branding cities is no more a fad or something different; it has become a well accepted phenomenon by the marketing gurus of today. In fact, branding a city is no more the extra effort, but the required effort in the contemporary times today.
Cities have realized how a well strategized and well executed branding exercise results in a 360 degree development to the fabric of a city. They have understood that branding is about everything that a city offers to its target audiences. An important thing to note is that cities, through treated like products while branding them are vastly different in their inherent nature. Cities are a brand to begin with, branding is undertaken to change the brand perception. Also, they cater to audiences or consumers differently, as they directly affect the living conditions of the consumer.
A city has three different types of target groups, which are; people who live in the city, people who come to work in the city and people who come to visit the city. Therefore, a city needs to develop value propositions which cater all three separately and all three together.
A successful city branding needs to involve stakeholders at all the levels, which includes the government, the industries, the educational institutions, the citizens, and everyone else associated with the city. A clear, strategic vision followed consistently through all the stakeholders is pertinent for a city to turn into a brand.
Quiz from Dick Nelson's art history seminar on March 19, 2009.
Choose your answer to each comparison from the following choices:
1. Left
2. Right
3. Both
4. Neither
Friction stir welding was invented by Wayne Thomas at Twi Limited (The Welding Institute) in England at 1991.
It overcomes many of the problems associated with conventional
joining techniques.
FSW is low energy input, capable of producing very high strength
welds in wide range of materials at lower cost
FSW process takes place in the solid phase below the melting point of the materials to be joined
Mansi saxena dissertation on branding of cities case of delhiMansi Saxena
This study attempts to understand the concept of city branding and its applicability to cities across the world. It delves deep into the making of a brand from a city, what are the factors involved, the models used and the theories published. It tries to understand what advantages a city receives upon being branded and what are the risks involved in such a branding exercise. It also explores how a city branding is different from a product branding. It further investigates whether the overall acceptability of the concept of city branding, whether it is a trend, a fad or a necessity of today’s time.
Using these learning’s, this study attempts to undertake the case of Delhi in the lieu of Common Wealth Games 2010, and builds a branding methodology for New Delhi, the capital of India.
At the dawn of globalization, a new world has emerged. A world which is vast, but is well connected, a world which develops and gets smaller with it. This is no more a time of a few big cities, where all the attention used to exist. This is no more a time, where these big cities used to compete with one another to attract the Headquarters of Global Corporations, Neither is this the time, where tourism was the way to attract people to a city.
Cities now have evolved and learned to showcase that something special about them to attract audiences of all sorts. Cities have carved niches for themselves, hitherto unknown. Branding cities is no more a fad or something different; it has become a well accepted phenomenon by the marketing gurus of today. In fact, branding a city is no more the extra effort, but the required effort in the contemporary times today.
Cities have realized how a well strategized and well executed branding exercise results in a 360 degree development to the fabric of a city. They have understood that branding is about everything that a city offers to its target audiences. An important thing to note is that cities, through treated like products while branding them are vastly different in their inherent nature. Cities are a brand to begin with, branding is undertaken to change the brand perception. Also, they cater to audiences or consumers differently, as they directly affect the living conditions of the consumer.
A city has three different types of target groups, which are; people who live in the city, people who come to work in the city and people who come to visit the city. Therefore, a city needs to develop value propositions which cater all three separately and all three together.
A successful city branding needs to involve stakeholders at all the levels, which includes the government, the industries, the educational institutions, the citizens, and everyone else associated with the city. A clear, strategic vision followed consistently through all the stakeholders is pertinent for a city to turn into a brand.
Quiz from Dick Nelson's art history seminar on March 19, 2009.
Choose your answer to each comparison from the following choices:
1. Left
2. Right
3. Both
4. Neither
Friction stir welding was invented by Wayne Thomas at Twi Limited (The Welding Institute) in England at 1991.
It overcomes many of the problems associated with conventional
joining techniques.
FSW is low energy input, capable of producing very high strength
welds in wide range of materials at lower cost
FSW process takes place in the solid phase below the melting point of the materials to be joined
Engineered Plastic Bearings for Automotive ApplicationsDesign World
The manufacturing industry has witnessed the rise of plain plastic bearings during the last 20 years, more and more so in automotive applications. Unknown to many engineers, plastic bearings have high wear resistance, require minimum maintenance and provide thermal stability, qualities imperative to the automotive industry.
Bearings made from high strength, self-lubricating plastic materials also deliver significant cost advantages over metal, and offer a range of technical benefits, including noise elimination, high temperature ranges, resistance to corrosion, and the elimination of lubrication and maintenance. Learn how engineered plastic bearings are holding up in automotive applications in this webinar, presented by igus, the world leader in self-lubricating plastics.
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...SOFTTECHHUB
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...Neo4j
Leonard Jayamohan, Partner & Generative AI Lead, Deloitte
This keynote will reveal how Deloitte leverages Neo4j’s graph power for groundbreaking digital twin solutions, achieving a staggering 100x performance boost. Discover the essential role knowledge graphs play in successful generative AI implementations. Plus, get an exclusive look at an innovative Neo4j + Generative AI solution Deloitte is developing in-house.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
How to Get CNIC Information System with Paksim Ga.pptxdanishmna97
Pakdata Cf is a groundbreaking system designed to streamline and facilitate access to CNIC information. This innovative platform leverages advanced technology to provide users with efficient and secure access to their CNIC details.
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AIVladimir Iglovikov, Ph.D.
Presented by Vladimir Iglovikov:
- https://www.linkedin.com/in/iglovikov/
- https://x.com/viglovikov
- https://www.instagram.com/ternaus/
This presentation delves into the journey of Albumentations.ai, a highly successful open-source library for data augmentation.
Created out of a necessity for superior performance in Kaggle competitions, Albumentations has grown to become a widely used tool among data scientists and machine learning practitioners.
This case study covers various aspects, including:
People: The contributors and community that have supported Albumentations.
Metrics: The success indicators such as downloads, daily active users, GitHub stars, and financial contributions.
Challenges: The hurdles in monetizing open-source projects and measuring user engagement.
Development Practices: Best practices for creating, maintaining, and scaling open-source libraries, including code hygiene, CI/CD, and fast iteration.
Community Building: Strategies for making adoption easy, iterating quickly, and fostering a vibrant, engaged community.
Marketing: Both online and offline marketing tactics, focusing on real, impactful interactions and collaborations.
Mental Health: Maintaining balance and not feeling pressured by user demands.
Key insights include the importance of automation, making the adoption process seamless, and leveraging offline interactions for marketing. The presentation also emphasizes the need for continuous small improvements and building a friendly, inclusive community that contributes to the project's growth.
Vladimir Iglovikov brings his extensive experience as a Kaggle Grandmaster, ex-Staff ML Engineer at Lyft, sharing valuable lessons and practical advice for anyone looking to enhance the adoption of their open-source projects.
Explore more about Albumentations and join the community at:
GitHub: https://github.com/albumentations-team/albumentations
Website: https://albumentations.ai/
LinkedIn: https://www.linkedin.com/company/100504475
Twitter: https://x.com/albumentations
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Removing Uninteresting Bytes in Software FuzzingAftab Hussain
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Climate Impact of Software Testing at Nordic Testing Days
Senior Design - Surgical Drill Shaft
1. Multi-Angular Drill Shaft
Tuesday, May 31, 2005
Chester Bennett
Joslyn Bradley
Scott Russell
Ryan Schlotterback
Mark Svendsen
2. Project Background
Purdue Mechanical Engineering program
recently rated 7th best Mechanical
Engineering program in the nation
Zimmer Holdings, Inc. the largest
orthopedic engineering company, based
out of Warsaw, IN
Tuesday, May 31, 2005 Zimmer/IUPUI 2
3. Product Description
Zimmer to redesign a
flexible drill shaft
Current shaft does not
meet customer
requirements
Surgeons use drill shaft in
MIS to drill pilot holes for
replacement hip sockets
Incisions is small, so drill
shaft flexes to reach pilot
holes
Tuesday, May 31, 2005 Zimmer/IUPUI 3
5. Zimmer Requirements
Surgical approved material
Cleanable or Single Use (Preferred)
Wide angle of orientation - 90° minimum
Non-locking angle orientation
Durable – Higher torsional strength
Operates in forward and reverse
Zimmer connections
Instrument dimensions
Prints
Tuesday, May 31, 2005 Zimmer/IUPUI 5
6. Engineering Specifications
Non-negotiables Angle Orientation
Surgically approved 90° minimum
material
Stiffness
Cleanable – for multiple
use device Deflection - 0.150 inches
Operate in forward and Durability
reverse
3 N*m or 26.6 in*lbs
Zimmer Connections
Product Life
One time use
Cost less than $50
Tuesday, May 31, 2005 Zimmer/IUPUI 6
7. Concept Generation
Braided SS Shaft
with a Teflon Core
Polymer Shaft
Nitinol Shaft
Tuesday, May 31, 2005 Zimmer/IUPUI 7
8. Design Validation - Torque
Experimental Analysis
Torque Results
Reached 26.6 in·lbf of torque
Met the target value for torque
Exceeded current Zimmer requirement of 25 in·lbf
Tuesday, May 31, 2005 Zimmer/IUPUI 8
9. Zimmer Flexibility Testing Setup
Vertical supports
must be 1.5 inches
apart
A load of 47 lbf is
applied to the shaft
Shaft must deflect at
least 0.15 inches
Tuesday, May 31, 2005 Zimmer/IUPUI 9
10. Design Validation - Flexibility
Flexibility Results
A load of 11 lbf was
applied.
The shaft deflected
0.40 inches.
Exceeded flexibility
requirement of 0.15
inches considerably.
Tuesday, May 31, 2005 Zimmer/IUPUI 10
11. Cost Analysis
Cost of braided stainless steel shaft: ~$4
Cost of Zimmer end pieces, currently:
$50/end piece.
Recommendation: reduce cost by utilizing 304
stainless steel material
Tuesday, May 31, 2005 Zimmer/IUPUI 11
12. Cost Analysis
One time use device
Below $50
Tuesday, May 31, 2005 Zimmer/IUPUI 12
13. Final Design Specs
Length – 2.75 inches
Diameter - 0.250 inches
Assembly – Ø 0.096 SS Roll Pins
One time use
Cost - ~$37
Tuesday, May 31, 2005 Zimmer/IUPUI 13
14. Final Design Performance
All the critical design parameters were met by
the newly designed drill shaft
Significant achievements of the braided wire shaft
Flexibility requirement
Torque requirement
Forward and reverse operation
Disposable device
Tuesday, May 31, 2005 Zimmer/IUPUI 14
15. Impact of Design
Safety
Surgically approved materials
Contamination risks reduced
Environmental
No hazardous materials
Recycle components
Society
Improves surgical operations
Tuesday, May 31, 2005 Zimmer/IUPUI 15
16. Zimmer Involvement
Platform for success
Provided tools and resources
Provided industry contacts
Contacts provided customer requirements
Product meets customer requirements where
others do not
Tuesday, May 31, 2005 Zimmer/IUPUI 16
17. Purdue Involvement
Provided understanding of engineering
principles
Process of design provided clear goal:
meet customer requirements
Process of design provided steps to meet
customer requirements
Success proves our education
Tuesday, May 31, 2005 Zimmer/IUPUI 17