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World-­‐class	
  Coaching	
  on	
  Lean	
  Startup	
  &	
  Customer	
  Growth	
  Hacking	
  for	
  Less	
  Than	
  $10/Month:	
  h9p://businessmodels.ning.com	
  	
  	
  
Business	
  Strategy	
  Coach.	
  Dr.	
  Rod	
  King.	
  rodkuhnhking@gmail.com	
  &	
  hFp://businessmodels.ning.com	
  &	
  hFp://twiFer.com/RodKuhnKing	
  
Who?	
  What?	
  How?	
  
Why?	
  
4Q-­‐Business	
  Model	
  Strip	
  
For	
  Marketers,	
  Innovators,	
  Communicators,	
  Economists,	
  and	
  Strategists	
  
	
  
Rapidly	
  Visualize	
  and	
  Prototype	
  a	
  Problem	
  Scene	
  (SituaOon/Story/System)	
  
	
  
PAIN	
  
(Noise/FricOon;	
  Cost/Structure)	
  
VALUE	
  
(Profit/Margin)	
  
DELIGHT	
  
(ResonaOng	
  Message;	
  Revenue/Streams)	
  
SOLUTION	
  
(un/known)	
  
JOB	
  TO	
  GET	
  DONE	
  
(KEY	
  METRICS)	
  
PROBLEM	
  
(un/known)	
  
	
  
RECEIVER	
  
(Customer)	
  
	
  
SENDER	
  
(Supplier)	
  
Channel/Market	
  
Feedback	
  
(Response;	
  Experience)	
  
	
  P.I.G.S.	
  
(S5mulus;	
  Signal)	
  
	
  
	
  
(Product;	
  Informa5on;	
  
Goods;	
  Services)	
  

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"Mother of Models (MOM)" for Marketers, Innovators, Communicators, Economists, and Strategists

  • 1. World-­‐class  Coaching  on  Lean  Startup  &  Customer  Growth  Hacking  for  Less  Than  $10/Month:  h9p://businessmodels.ning.com       Business  Strategy  Coach.  Dr.  Rod  King.  rodkuhnhking@gmail.com  &  hFp://businessmodels.ning.com  &  hFp://twiFer.com/RodKuhnKing   Who?  What?  How?   Why?   4Q-­‐Business  Model  Strip   For  Marketers,  Innovators,  Communicators,  Economists,  and  Strategists     Rapidly  Visualize  and  Prototype  a  Problem  Scene  (SituaOon/Story/System)     PAIN   (Noise/FricOon;  Cost/Structure)   VALUE   (Profit/Margin)   DELIGHT   (ResonaOng  Message;  Revenue/Streams)   SOLUTION   (un/known)   JOB  TO  GET  DONE   (KEY  METRICS)   PROBLEM   (un/known)     RECEIVER   (Customer)     SENDER   (Supplier)   Channel/Market   Feedback   (Response;  Experience)    P.I.G.S.   (S5mulus;  Signal)       (Product;  Informa5on;   Goods;  Services)