Money Talks Event 131109
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Gian Luca Cioletti is head of business development for Nokia in EMEA. He has over 16 years of experience in international business and holds degrees in electronic engineering and international business management. In the document, he discusses the evolution of the mobile apps market from serving business users to the mass consumer market. Key points include the first commercial mobile phone costing over $4,500 and SMS becoming a popular "killer app" starting in the early 1990s. By 2008, the SMS market was estimated at $130 billion. Cioletti also notes convergence across platforms like PC/mobile and services/apps, and asks what future trends and the "next big thing" may be in this changing market.
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Nokia is focusing on connecting people through great mobile products. It has over 100,000 employees worldwide and was previously the largest mobile phone manufacturer. However, its market share has declined in recent years due to competition from Apple and Android devices. Nokia has partnered with Microsoft, making Windows Phone its primary smartphone platform in an effort to recover lost market share. It aims to innovate and differentiate its products going forward.
M-Commerce 2010
Mobile commerce (m-commerce) is growing rapidly, driven by innovations like smartphones and app stores. Global revenue from mobile internet was estimated at $37 billion in 2008, with most from digital content purchases. Younger users and those in cities are more engaged with mobile services like social media and news. By 2013, over 80% of Europeans are projected to have smartphones. New payment methods like M-Pesa in Africa show potential. Mobile offers new advertising channels and a way for traditional companies to reach customers. The mobile device context requires tailored services rather than just shrinking desktop websites. Infrastructure lags innovation potential but the Apple App Store model is driving learning and adoption.
Nokia
Nokia was once the dominant player in the mobile phone market but has lost significant market share to competitors like Apple and Samsung. Several factors contributed to Nokia's decline, including: failing to create a strong app ecosystem for its Symbian platform; focusing too much on its own internet services rather than partnering with emerging leaders like Facebook and YouTube; and being slow to adopt innovative new designs like touchscreens. While Symbian had advantages, Nokia's user interface was poor. Switching to the Microsoft Windows Phone platform has so far failed to revive Nokia's declining sales and share price. Unless Nokia can capitalize on opportunities from patent battles, its future looks uncertain.
CMAI at The Mobile VAS SUMMIT 2009 by Virtue Insight
The document discusses opportunities in the Indian telecom market and mobile VAS industry. It notes that India has the second largest telecom market in the world with over 450 million subscribers. The mobile VAS market in India is growing rapidly and expected to increase 30% in the next 5-7 years. The future of the Indian telecom and electronics market looks strong with projections of over 650 million telephone subscribers and $320 billion total market size by 2015.
Gemalto Magazine
This document provides an overview of recent digital trends in Japan and how the country is embracing global technologies. It discusses how Japan was an early adopter of technologies like 3G and mobile internet but is now opening up more to foreign trends with the rise of smartphones. The document explores how technologies are improving user experiences and driving changes in areas like mobile payments, health services, and the workplace. It examines Japan's evolving digital ecosystem and why it remains an important example to watch as a leader in digital innovation and interaction.
Mobile2.0 Paris, March 2009
The document summarizes key trends in the mobile services market in Europe and the US. It finds that while mobile internet is not yet mainstream, new services like social networking and location-based services show promise for growth. It recommends that companies segment their mobile strategies to take advantage of a fragmented market and focus on convenience to drive adoption. Internet companies and new entrants are forcing traditional mobile players to reinvent themselves as the industry shifts.
Six Immutable Laws Of Mobile Business Presentation
This is an overview of important business strategies for the mobile based taken from the new mobile strategy guide "The Six Immutable Laws of Mobile Business" published by Wiley in 2010.
Indonesia 2.0 – Mobile & Internet Adoption in Indonesia
This document discusses mobile and internet adoption in Indonesia. It outlines the typical adoption lifecycle, from innovators to early adopters to the early majority and late majority. For mobile, over 50% of Indonesians have adopted mobile phones, while internet adoption lags behind at around 30%. Key to further adoption is developing affordable and useful content like mobile banking, entertainment and information services. Mobile advertising is growing but consumer goods brands have yet to fully utilize it. eCommerce adoption remains low due to lack of trusted payment solutions. Case studies on iMode in Japan and cash-based e-payment systems in developing markets provide lessons for Indonesia.
Q42011MTNBusinessNewsletter
The document discusses strategies that telecommunications CEOs in sub-Saharan Africa will need to adopt to survive in the challenging market environment. Competition is intensifying as the market nears saturation, squeezing margins. CEOs will need to focus on outsourcing non-core functions, targeted network deployments, and low-cost data strategies rather than subscriber acquisition. Rural expansion is key to address urban saturation but challenges remain around costs, infrastructure, and device affordability. Adopting fixed-mobile convergence solutions, enterprise data services, and rural value-added services like mobile commerce present opportunities for growth.
Essay On Nokia Company
Nokia was once a leader in mobile phones but lost significant market share due to failures to adapt to the smartphone revolution led by Apple's iPhone. Nokia partnered with Microsoft in 2013, with Microsoft acquiring Nokia's mobile phone business. This partnership aimed to resume Nokia's brand reputation and allow Microsoft to utilize Nokia's large customer base to enter the mobile market. The essay argues that the partnership could help save both companies' achievements through combining their strong brands and reputations in their respective fields.
Technopreneurship, Incubation and Angel Investments in China
An introduction to mainland China's current situation in terms of an early stage technology companies ecosystems - what's there and what's missing? What does a technopreneur need to do to prepare?
Mobile 2009, 2010 and beyond
A review of the Australian mobile landscape with a look to some European stats as a clue as to what might be happening next.
Also, some predications for the future of mobile - 2010 and beyond.
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Luca Cioletti The Past, The Present And The Future Of Mobile Apps Ecosystem
Luca Cioletti The Past, The Present And The Future Of Mobile Apps Ecosystem
Luca cioletti the past, the present and the future of mobile apps ecosystem
Luca cioletti the past, the present and the future of mobile apps ecosystem
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CMAI at The Mobile VAS SUMMIT 2009 by Virtue Insight
CMAI at The Mobile VAS SUMMIT 2009 by Virtue Insight
Six Immutable Laws Of Mobile Business Presentation
Six Immutable Laws Of Mobile Business Presentation
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Indonesia 2.0 – Mobile & Internet Adoption in Indonesia
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Technopreneurship, Incubation and Angel Investments in China
Money Talks Event 131109
- 1. Gian Luca Cioletti Head, Business Development EMEA Forum Nokia, Nokia Corp. Mob: +358 50 324 3554 E-mail: gian-luca.cioletti@nokia.com
- 2. This is my bet!!! What is changing in the apps market and how does it change? What are the trends? What would be the next “big thing”
- 3. Who I’m originally from Italy been living for 25 years in Finland degree in Electronic Engineering degree in International Business Management an executive and professional in the Telecom industry, a strategic thinker, a visionary and inspiring Leader, a consumer, a human being with over 16 years of experiences in international business more about me on www.linkedin.com/in/gianlucacioletti
- 4. Everything started from the Business market The Business market is a “rich” market The first mobile phones were for Business people the price was 24,000 Finnish Marks in 1987 (approximately EUR 4,560) The world’s first GSM call was made in 1991 and the first mobile “killer app / service” the SMS message was sent in 1992 The second mobile ”killer app /service” was the e-mail, in 2008 the market was estimate for $3,5 billion
- 5. … from the Business market to the mass market… The mass market is a “poor” market but… In the emerging markets most of the mobile services are SMS based and to support the business In 2008 the SMS market was $130 billion and expected to be $224 by 2013 In 2006 China Mobile made $100 million in 10 minutes when the chinese year changed and chinese sent over 1 billion SMS. Apple app store: over 100.000 apps, over 2 billion downloads, average price ~ $2, but over 80% of the downloads are free apps Mobile9.com: 5,292,393 members, 760,014 free stuffs, 8,467,612,530 downloads
- 6. The Convergence In Platforms PC <=> mobile Apps <=> services Worldmate by Mobimate World Traveller by Psiloc Handy Shell by Epocware (Paragon) Social Network <=> Community
- 7. Thanks!!!