SlideShare a Scribd company logo
Summer training in
Project Concern International
Koushik Sevana Raju
Roll No. 37
IIHMR - PGDHM
About PCI
• Non profit health and humanitarian aid
organisation
• Mission
– Prevent disease
– Improve community health
– Promote sustainable development
• Areas of focus
– HIV/AIDS
– Polio eradication
– Orphaned and vulnerable children
– Economic empowerment of women
What did I do in PCI
• Field visits
– Drop in centres at Nizammudin and Red Fort
• Secondary research
• Facilitated in report writing
• Questionnaire deployment
• Attended training for microfinance mobile
application
Key learning
• Development of a research proposal
• Proper report writing skills
• Formulation of a structured questionnaire
• Data analysis skills
• Practical exposure – Out of classroom experience
Project title
A STUDY ON CONNECTING INDIA IN
DISCONNECTING POVERTY – AN EVALUATION
OF THE MICROFINANCE MOBILE
APPLICATION
Introduction
• Microfinance Institutions [MFI]
• Need for microfinance in India
• Loan officers
• Mobile technology in India
• Connecting India to disconnect poverty [CIDP]
Problem Statement
• Shortfalls in MFI operations
– Manual work
– Time consuming
– High operational costs
Rationale
• Gap between the clients and MFI
• Mobile as a medium for information exchange
• Customize microfinance mobile services
Review of Literature
• Katsushi Imai et al [2006]
– “Can microcredit help improve the health of poor
women?”
• Healthcare delivery information
• Dr. Anita Mehta
– “Rural women entrepreneurship in India” – Its challenges
• Ignorance of new technology
• Lack of technological infrastructure
• WHO [2011]
– “New horizons for health through mobile technologies”
• Evaluation is necessary for better quality results
Study Objectives
• General Objective
– To do a midline evaluation of the CIDP microfinance
mobile application in Pondicherry
• Specific Objectives
– To analyze the mobile behaviour of loan officers
– To find out the compatibility of the loan officers with the
mobile application
– To figure out the main challenges of the technical
aspects of the application
Methodology
Study design
Cross sectional study
Study location
REAL microfinance services, Pondicherry
Sampling technique
• Ten loan officers were investigated [Study population]
• Total number of application users in existence are only
ten
• These ten are appropriate for the study and have the
expertise in this area
Tools
Questionnaire – Close ended
Variables
• Age and education of loan officers
• Number of clients
• Number of villages covered
• Finance related information
Questionnaire deployment
• MFI mobile application training at PCI
• Questionnaire converted into Tamil
• Hard copy received and analyzed
KEY FINDINGS
• 80% of officers have a
client number of more than
500 members
• 50% LO‟s are less than 30
years old
• No loan officer is illiterate
– 50% officers are graduates
• 80% of respondents use
mobile internet
8
2
Internet datapack
usage
Yes
No
• Only 2 officers were
fully satisfied by
network coverage
• 2 LO‟s use the
application in Tamil
• 90% of the officers are
satisfied with the
medium of
communication
0
1
2
3
4
5
6
7
Never Upto
25%
areas
26% -
50%
areas
> 50%
areas
Difficulty in network coverage
Loan Officers
• 90% of LO‟s received
the transaction
updates without fail
• 70% claim that the
mobile information
matches with manual
records
• 70% responded
positively for faster
information exchange
0
1
2
3
4
5
6
7
Yes No Not sure
Faster exchange of information
Technical aspects
• 90% say fonts are clear
• Technical errors in
60% of the
respondents
• 70% claim the
application never faced
a fallout
• None of the
respondents were
dissatisfied 0
0.5
1
1.5
2
2.5
3
3.5
4
Moderately
satisfied
Satisfied Extremely
satisfied
Satifaction levels of loan officers
Discussion
Challenges met
• Reduced average time
spent for a client
– [5 min per client
usually]
• Less distance travelled
– [20 kms on an average
- earlier]
• Sufficient training
• Proper follow up
• High motivation levels
Opportunities
• Network coverage – not
satisfactory
• Installation issues for the
local language version
• Different terminologies
from manual records
• Good reach in rural areas
by MFI
• LO‟s interested in learning
the application
Recommendations
• Sim card compatibility
– Enhance connectivity
• Mobile application for clients
• Full module of the application
• Frequent follow up
• Implementing in GSM and android mobiles
• IT department to be accountable
References
• NABARD 2009-10, „Status of Microfinance in India 2009-
10”, Head office Bandra Mumbai, pp. I,IV.
• Ganapathy and Aditi Ravindra (2008) Bellagio Italy
“mHealth: A Potential Tool for Health Care Delivery in India”
Making the e-Health connection PP 2-3.
• Atanu Garai (2011) “Role of mHealth in rural health in India
and opportunities for collaboration” ICCP Technology
Foresight Forum: Developments in Mobile
Communication, Paris, pp 1 and 4.
• Tiwari P (2010) School of Population Health, University of
Auckland, New zealand “Providing healthcare services in
rural India: Innovative application of mobile technology”
Health Care and Informatics Review Online Vol.14, No.2, pp
3-9.
THANK YOU

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Mobiles in microfinance

  • 1. Summer training in Project Concern International Koushik Sevana Raju Roll No. 37 IIHMR - PGDHM
  • 2. About PCI • Non profit health and humanitarian aid organisation • Mission – Prevent disease – Improve community health – Promote sustainable development • Areas of focus – HIV/AIDS – Polio eradication – Orphaned and vulnerable children – Economic empowerment of women
  • 3. What did I do in PCI • Field visits – Drop in centres at Nizammudin and Red Fort • Secondary research • Facilitated in report writing • Questionnaire deployment • Attended training for microfinance mobile application
  • 4. Key learning • Development of a research proposal • Proper report writing skills • Formulation of a structured questionnaire • Data analysis skills • Practical exposure – Out of classroom experience
  • 5. Project title A STUDY ON CONNECTING INDIA IN DISCONNECTING POVERTY – AN EVALUATION OF THE MICROFINANCE MOBILE APPLICATION
  • 6. Introduction • Microfinance Institutions [MFI] • Need for microfinance in India • Loan officers • Mobile technology in India • Connecting India to disconnect poverty [CIDP]
  • 7. Problem Statement • Shortfalls in MFI operations – Manual work – Time consuming – High operational costs Rationale • Gap between the clients and MFI • Mobile as a medium for information exchange • Customize microfinance mobile services
  • 8. Review of Literature • Katsushi Imai et al [2006] – “Can microcredit help improve the health of poor women?” • Healthcare delivery information • Dr. Anita Mehta – “Rural women entrepreneurship in India” – Its challenges • Ignorance of new technology • Lack of technological infrastructure • WHO [2011] – “New horizons for health through mobile technologies” • Evaluation is necessary for better quality results
  • 9. Study Objectives • General Objective – To do a midline evaluation of the CIDP microfinance mobile application in Pondicherry • Specific Objectives – To analyze the mobile behaviour of loan officers – To find out the compatibility of the loan officers with the mobile application – To figure out the main challenges of the technical aspects of the application
  • 10. Methodology Study design Cross sectional study Study location REAL microfinance services, Pondicherry Sampling technique • Ten loan officers were investigated [Study population] • Total number of application users in existence are only ten • These ten are appropriate for the study and have the expertise in this area
  • 11. Tools Questionnaire – Close ended Variables • Age and education of loan officers • Number of clients • Number of villages covered • Finance related information Questionnaire deployment • MFI mobile application training at PCI • Questionnaire converted into Tamil • Hard copy received and analyzed
  • 12. KEY FINDINGS • 80% of officers have a client number of more than 500 members • 50% LO‟s are less than 30 years old • No loan officer is illiterate – 50% officers are graduates • 80% of respondents use mobile internet 8 2 Internet datapack usage Yes No
  • 13. • Only 2 officers were fully satisfied by network coverage • 2 LO‟s use the application in Tamil • 90% of the officers are satisfied with the medium of communication 0 1 2 3 4 5 6 7 Never Upto 25% areas 26% - 50% areas > 50% areas Difficulty in network coverage Loan Officers
  • 14. • 90% of LO‟s received the transaction updates without fail • 70% claim that the mobile information matches with manual records • 70% responded positively for faster information exchange 0 1 2 3 4 5 6 7 Yes No Not sure Faster exchange of information
  • 15. Technical aspects • 90% say fonts are clear • Technical errors in 60% of the respondents • 70% claim the application never faced a fallout • None of the respondents were dissatisfied 0 0.5 1 1.5 2 2.5 3 3.5 4 Moderately satisfied Satisfied Extremely satisfied Satifaction levels of loan officers
  • 16. Discussion Challenges met • Reduced average time spent for a client – [5 min per client usually] • Less distance travelled – [20 kms on an average - earlier] • Sufficient training • Proper follow up • High motivation levels Opportunities • Network coverage – not satisfactory • Installation issues for the local language version • Different terminologies from manual records • Good reach in rural areas by MFI • LO‟s interested in learning the application
  • 17. Recommendations • Sim card compatibility – Enhance connectivity • Mobile application for clients • Full module of the application • Frequent follow up • Implementing in GSM and android mobiles • IT department to be accountable
  • 18. References • NABARD 2009-10, „Status of Microfinance in India 2009- 10”, Head office Bandra Mumbai, pp. I,IV. • Ganapathy and Aditi Ravindra (2008) Bellagio Italy “mHealth: A Potential Tool for Health Care Delivery in India” Making the e-Health connection PP 2-3. • Atanu Garai (2011) “Role of mHealth in rural health in India and opportunities for collaboration” ICCP Technology Foresight Forum: Developments in Mobile Communication, Paris, pp 1 and 4. • Tiwari P (2010) School of Population Health, University of Auckland, New zealand “Providing healthcare services in rural India: Innovative application of mobile technology” Health Care and Informatics Review Online Vol.14, No.2, pp 3-9.