The document discusses Jumia's plans for its 2018 Mobile Week promotion in Africa. Some key points:
- Mobile Week 2017 was very successful for Jumia and its partners, with smartphone sales increasing from 0.8 million in 2016 to 1.5 million in 2017.
- Jumia expects Mobile Week 2018 to be even larger, with over 240,000 smartphones to be delivered, sales exceeding 18 million Euros, and over 5,000 vendors participating.
- Top smartphone brands that were popular in 2017 include Tecno, Infinix, Samsung, and iPhone. Accessories like power banks and cases will also be a focus.
- Key markets like Nigeria, Egypt and Kenya