1. GETTING CONTENT INTO THE
TRAVELLER’S HANDS: MOBILE TRENDS

2. Wi-Fi details
– Network: ExCeL_London 2.4
– Net password: 1234567890
– THEN
– Username: SG2326
– Password: marketing

3. The guidebook is dead
– Travel guidebook sales
– Mobile penetration
– Smartphones
@socialtrav ,#STM2012

4. Our speakers
– Kelly Lees, Gogobot, @LondonLees
– Kevin May, Tnooz, @kevinlukemay
@socialtrav ,#STM2012

5. With thanks to our partners

6. WHAT SOCIAL MEDIA JOB IN 2013?

7. Our speakers
– Joanna Matloka, 77agency, @77agency
– Jason Geall, The Student Room, @jasongeall
@socialtrav ,#STM2012