The document discusses the importance of mobile-friendly websites and QR codes for businesses. It notes that 5-15% of total website traffic now comes from mobile devices. Mobile search and performance are important considerations for businesses. QR codes have the potential to increase customer engagement and recall of advertisements when used on smart phones. The document advocates for using QR codes to drive targeted actions rather than just linking to a homepage.

1. Mobile Websites
www.G5platform.com

2. http://www.youtube.com/watch?feature=pla
yer_detailpage&v=5bHVGev9UCU

4. Mobile Friendly
Websites
VS
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5. BOZZUTO.COM
MOBILE WEBSITE
5-15% of total traffic
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7. Mobile Search
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8. Mobile Performance
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9. ABOUT THE
BOZZUTO GROUP
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10. VS
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11. Mobile Performance
From Q2 2010 to Q2 2011 VaultWare's
Mobile Reservation System increased
by 146% per property. 11

12. Mobile Reservations
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13. Mobile Performance
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14. QR Codes
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15. SMART PHONE
USERS
72 percent likely to recall an advertisement that
featured a QR code.
32 percent have used a QR code, much higher
percentage than other previous surveys of QR usage.
More striking, the vast majority – 70 percent – of
respondents said they plan to use a QR code.
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16. QR Codes
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17. QR Codes
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18. QR Codes
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19. QR Codes
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20. QR Codes
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21. QR Codes
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22. QR Codes
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23. QR Codes
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24. QR Codes
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25. QR Codes
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26. QR Codes
PAUSE – Before you send
customers to the homepage
of your website
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27. QR Codes
• Bookmark a website
• Make a phone call
• Send an SMS text Do a Google search
• Send an E-Mail
• Create a vCard for ‘Kerem Erkan’
• Create a vCalendar Event
• Google Maps
• Bing Maps
• Download App in iTunes or Android Marketplace
• Foursquare Check-In
• Tweet on Twitter
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28. QR Codes
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29. QR Codes
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30. QR Codes
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31. QR Codes
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32. iPad Uses
www.G5platform.com

33. iPAD USES
Is iPad truly a mobile device?
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34. Live Digital Tours
• Market is fragmented
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35. LIVE DIGITAL TOUR
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