Uploaded byNancy Richmond
The Power of Social Media - Middle East Presentation
The document summarizes Nancy Richmond's presentation on the power of social media for career development. It outlines the major social media platforms of Facebook, LinkedIn, and Twitter, noting each's user base and how employers and job seekers can utilize them. It discusses challenges career centers face with limited resources and fast changing technology. The presentation promotes using social media to market career services, connect students and alumni, help students build professional brands online, and find jobs. It highlights Richmond's role in a career services technology meeting and a LinkedIn group for career professionals to share resources and ideas.
The Power of Social Media - Middle East Presentation
- 1. The Power ofSocial Media Nancy Richmond Middle East Career Development Conference United Arab Emirates
- 2. Educator Nancy Social Career Media Counselor Richmond Strategist Researcher
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- 6. Big 3 SocialMedia
- 7. Facebook LinkedIn Twitter 500+ Million Users 100+ Million Users 200+ Million Users Often used for Designed for Open access platform personal interactions professional where 140 character between friends and networking. messages can be read family. by anyone. Employers using Employers posting jobs, Employers use Twitter to Facebook Corporate searching profiles and post job opportunities Pages and Ads. using key words. and to connect with potential employees. Job seekers should Job seekers should Job seekers can follow like a company to have a professional companies, look for job follow updates and be profile and use LinkedIn opportunities and aware of privacy for networking. network. settings. * Number of Users reported by Facebook, LinkedIn and Twitter as of Jan. 2012
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- 14. The Problem 1. Career Centershave limited Budgets/ Time/ Resources 2. Technology is Changing Rapidly How do we keep up?
- 15. Are You anActive Social Media User? Learn By Doing!
- 16. Role of SocialMedia in Career Centers • Market career services and events to students • Connect students with alums and companies • Help students build a professional brand online • Assist students in finding jobs using social media
- 17. Social Media & CommunicationSpecialist
- 18. Career Services TechnologyMeeting Cool Tools & Topics Time: 4-5 Minute Presentations Topics: Infographics, Videos, Twitter, Measuring Social Media (ROI), etc… Twitter: #CSTM
- 19. • “Free” OnlineCommunity” on LinkedIn where career professionals can share information, ideas and resources about technology • 1800+ LinkedIn group members across the globe
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- 21. Make Change aReality! Become an ACTIVE LinkedIn group member Volunteer to be a special guest Help organize an online event Write a blog post Host a Twitter Chat Share information using social media (#CCTF) Help expand our global efforts Open to all ideas and suggestions
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