The document discusses microeconomic concepts as they relate to a manufacturing sector. It includes sections on decision making, market equilibrium, elasticity, demand forecasting, production and costs. The objectives are to study demand and supply in the industry and understand key microeconomic topics. Methodology includes primary data collection from company owners and secondary data from the company website. The profile describes Jai Furn World, established in 2005, which manufactures and retails furniture using various wood types and craftsmanship. It has over 300 employees and serves residential and commercial clients through interior design, home styling, and furniture.
Hindustan Unilever Limited (HUL) entered the Indian market in 1888. In the 1960s, HUL recognized rural India as a huge market opportunity and began expanding its rural operations. Some key strategies HUL employed included developing affordable products through value engineering, introducing smaller product packages, establishing direct distribution networks to rural vendors/retailers, and utilizing culturally appropriate promotional methods. In 1998, HUL launched Project Streamline and Project Bhart to improve rural distribution. In 2001, HUL launched Project Shakti, a partnership with rural women's self-help groups, to directly reach consumers in villages. Project Shakti now operates in over 100,000 villages across 15 states, providing livelihood
Challenges of distribution in rural marketsMelvin DCruz
ย
This document discusses the challenges of rural marketing and distribution channels in India, such as poor infrastructure and low investment capacity. It proposes strategies like using vans and festivals to reach larger rural villages, as well as leveraging existing distribution networks. Examples are given of effective distribution tie-ups between companies and organizations with rural reach, such as Samsung partnering with IFFCO and Nokia partnering with HCL.
Targeting And Positioning In Rural MarketNishit Mehta
ย
The document discusses targeting and positioning strategies for rural markets, noting that targeting involves evaluating and selecting market segments based on factors like profitability and growth rate. It also covers positioning strategies like differentiating products and services, and positioning brands in consumers' minds by identifying differences and communicating them effectively. Rural consumers were surveyed to determine the most attractive segments and positioning strategies for soap brands Lifebuoy and HealthPlus.
Mahindra & Mahindra is exploring launching a small SUV in India. As the market leader in utility vehicles with 65% market share, M&M does not currently have a presence in the growing small SUV segment. This presents an opportunity for M&M to tap into the potential of the small SUV market and fill a gap in its product portfolio. The document discusses the automotive industry in India, particularly the small car segment, and analyzes whether M&M is well positioned to enter the small SUV market.
Pidilite Industries | Company AnalysisRohan Bharaj
ย
This presentation gives a in-depth analysis (PESTLE, SWOT, Competition, Market, Industry) of Pidilite Industries and what strategy they should adopt for sustainable growth.
HUL Project shakti Distribution Channel pptKaran Shah
ย
Project Shakti was launched by Hindustan Unilever Limited (HUL) in 2000 to gain access to rural markets in India by establishing women as local entrepreneurs (Shakti entrepreneurs) to distribute and sell HUL products in their villages. The project aimed to provide livelihood opportunities for rural women while extending the reach of HUL's brands deeper into untapped rural markets. It utilized a direct distribution model along with social initiatives like Shakti Vani and iShakti to communicate product information, build brands, and improve living standards in rural communities.
Hindustan Unilever Limited (HUL) entered the Indian market in 1888. In the 1960s, HUL recognized rural India as a huge market opportunity and began expanding its rural operations. Some key strategies HUL employed included developing affordable products through value engineering, introducing smaller product packages, establishing direct distribution networks to rural vendors/retailers, and utilizing culturally appropriate promotional methods. In 1998, HUL launched Project Streamline and Project Bhart to improve rural distribution. In 2001, HUL launched Project Shakti, a partnership with rural women's self-help groups, to directly reach consumers in villages. Project Shakti now operates in over 100,000 villages across 15 states, providing livelihood
Challenges of distribution in rural marketsMelvin DCruz
ย
This document discusses the challenges of rural marketing and distribution channels in India, such as poor infrastructure and low investment capacity. It proposes strategies like using vans and festivals to reach larger rural villages, as well as leveraging existing distribution networks. Examples are given of effective distribution tie-ups between companies and organizations with rural reach, such as Samsung partnering with IFFCO and Nokia partnering with HCL.
Targeting And Positioning In Rural MarketNishit Mehta
ย
The document discusses targeting and positioning strategies for rural markets, noting that targeting involves evaluating and selecting market segments based on factors like profitability and growth rate. It also covers positioning strategies like differentiating products and services, and positioning brands in consumers' minds by identifying differences and communicating them effectively. Rural consumers were surveyed to determine the most attractive segments and positioning strategies for soap brands Lifebuoy and HealthPlus.
Mahindra & Mahindra is exploring launching a small SUV in India. As the market leader in utility vehicles with 65% market share, M&M does not currently have a presence in the growing small SUV segment. This presents an opportunity for M&M to tap into the potential of the small SUV market and fill a gap in its product portfolio. The document discusses the automotive industry in India, particularly the small car segment, and analyzes whether M&M is well positioned to enter the small SUV market.
Pidilite Industries | Company AnalysisRohan Bharaj
ย
This presentation gives a in-depth analysis (PESTLE, SWOT, Competition, Market, Industry) of Pidilite Industries and what strategy they should adopt for sustainable growth.
HUL Project shakti Distribution Channel pptKaran Shah
ย
Project Shakti was launched by Hindustan Unilever Limited (HUL) in 2000 to gain access to rural markets in India by establishing women as local entrepreneurs (Shakti entrepreneurs) to distribute and sell HUL products in their villages. The project aimed to provide livelihood opportunities for rural women while extending the reach of HUL's brands deeper into untapped rural markets. It utilized a direct distribution model along with social initiatives like Shakti Vani and iShakti to communicate product information, build brands, and improve living standards in rural communities.
A project report on Competitor analysis of_tata_motorsMba projects free
ย
Tata Motors and Maruti Suzuki are two major automobile companies in India. The document provides a detailed comparative analysis of the two companies, including their histories, SWOT analyses, PEST analyses, and marketing strategies. It examines factors such as Tata Motors' acquisitions and joint ventures, its product portfolio, and government policies that have impacted growth. For Maruti Suzuki, the analysis covers its introduction and partnership with Suzuki. The conclusion compares the overall positions of the two companies in the Indian market.
ITC was incorporated in 1910 as Imperial Tobacco Company of India Ltd. and over the decades diversified into various business segments like hotels, paperboards, FMCG foods etc. to become one of India's most valuable corporations. Some key events include changing its name to India Tobacco Co. Ltd. in 1970, converting to a public limited company in 1954, launching refined mustard oil under Real Gold brand in 1990, starting agarbatti brands in 2003-2005, and launching shampoo and fairness cream brands in 2009-2010. ITC aims to sustain its position through world class performance and delivering superior stakeholder value across its business portfolio including cigarettes, hotels, agri, paperboards and FMCG foods.
STRATEGIC PLAN OF INDIAN TOBACCO COMPANY (ITC)Utkarsh Bisht
ย
ITC Limited is an Indian conglomerate company whose businesses include cigarettes, hotels, paper, packaging, agri-business, information technology, and consumer goods. It was founded in 1910 as Imperial Tobacco Company of India and has since diversified into multiple business segments. ITC has a vision to be one of India's most valuable corporations through world-class performance and a mission to enhance wealth for stakeholders in a global environment. Its business portfolio has expanded from initially focusing on cigarettes and tobacco to include hotels, paper, packaging, agri-business, and consumer goods. ITC aims to sustain its leading position in cigarettes while pursuing diversification and rural development initiatives.
Hindustan Unilever (HUL) is the largest FMCG company in India, followed by Nestle India, ITC, and Dabur. Over the past 3-5 years, HUL has grown through expanding its large distribution network. Nestle India's growth slowed to 8% annually while ITC and Dabur grew around 25-30% through expanding into international markets and new product segments. The top FMCG companies have a presence across multiple segments like food, beverages, personal care, home care, and healthcare. HUL maintains a leading market share across segments while shares of Nestle, ITC and Dabur have been increasing in recent years through innovations and acquisitions.
The document discusses the fast moving consumer goods (FMCG) industry in India. It analyzes the industry using Porter's Five Forces model. The FMCG industry is characterized by high volume and low cost products with short shelf lives that are sold through extensive distribution networks. The industry faces high rivalry among existing players who compete on price, promotions, distribution, and new products. Potential entrants face barriers like requirements for strong distribution networks and brands. Buyers have low bargaining power due to many alternatives. Suppliers also have low bargaining power. Substitutes pose varying levels of threat depending on utility and switching costs.
The document discusses the application of the BCG matrix to analyze major automobile companies in India. It provides statistics on India's ranking in auto manufacturing and outlines the major players in different vehicle segments. Market share data shows that Maruti Suzuki dominates the passenger vehicle market with nearly 50% share, followed by Hyundai, Mahindra & Mahindra, and Tata Motors. For each of these top three companies - Maruti Suzuki, Hyundai, and Mahindra & Mahindra - the document analyzes their product portfolios using the BCG matrix to classify products as question marks, dogs, cash cows or stars based on their market growth and market share.
ITC was incorporated in 1910 as Imperial Tobacco Company of India Limited. Over the decades, it diversified into various businesses including packaging, hotels, paperboards, agriculture, lifestyle retailing, and information technology. ITC aims to be one of India's most valuable corporations through world-class performance and creating growing value for stakeholders. It has various strategic business units operating across multiple industries. A SWOT analysis found ITC's diversification and market leadership in cigarettes as strengths, but also noted risks from heavy reliance on tobacco and changing government policies. Porter's five forces analysis found threat of new entrants and substitute products to be low, but rivalry among competitors in the tobacco industry to be high. ITC's various businesses were analyzed
The document summarizes the manufacturing sector in India. It discusses that manufacturing contributes 15.24% to India's GDP and employs over 6 million people. The major manufacturing sectors include textiles, metals, chemicals, automotive, and electronics. While India has the potential to increase manufacturing's share of GDP to 25%, the sector faces challenges like inadequate infrastructure, unskilled labor, low access to financing, and complex regulations. The government is taking steps to address issues and promote growth in manufacturing.
PESTLE Analysis of FMCG retail in IndiaMeher Kalyani
ย
The document discusses a PESTLE analysis of the FMCG (Fast Moving Consumer Goods) retailing industry in India. PESTLE is a framework that analyzes the political, economic, social, technological, legal, and environmental factors affecting a business. The analysis covers how each of these external factors impacts the FMCG retailing industry in India. It provides examples of political influences like taxation policy and subsidies. It also discusses economic growth trends, social factors like demographics, the large impact of emerging technologies, relevant legal factors, and environmental initiatives of major retailers.
The document discusses D'Mart, a leading Indian retail chain. It outlines D'Mart's growth strategy, strengths like everyday low pricing, and weaknesses like slower expansion. Big Bazaar is a key competitor, with strengths like a wide product range but weaknesses in meeting store targets. The retail industry in India is growing rapidly, presenting opportunities for expansion into new areas. Online retailers and unorganized stores pose threats. Effective supply chain management is important for D'Mart's continued success.
The document discusses India's monetary and fiscal policy. It outlines the objectives, instruments, and factors that influence monetary policy such as maintaining price stability and economic growth. The key instruments of monetary policy discussed are cash reserve ratio, statutory liquidity ratio, repo rate, and reverse repo rate. Fiscal policy objectives include increasing capital formation and achieving desirable levels of growth, prices, employment, and income distribution. The main instruments of fiscal policy are taxation (direct and indirect taxes) and government expenditure. The document also discusses inflation in India and reviews of monetary policy by experts.
This document provides an overview of Tata Motors, an Indian automotive manufacturing company. It was submitted by 7 students as part of a class project. It discusses Tata Motors' history, products, facilities, operations strategies, and capacity planning. Key points include that Tata Motors was founded in 1945 and manufactures commercial vehicles, passenger cars, and buses. It has major manufacturing bases in Jamshedpur, Pune, Lucknow, and Pantnagar. The document also covers topics like facility layout, inventory management, and procurement processes at Tata Motors.
Hero Cycles Limited was established in 1956 and became the largest bicycle manufacturer in India. In 1984, Hero Honda Motors Limited was established as a joint venture between Hero Cycles and Honda Motors of Japan to manufacture motorcycles. Hero Honda emerged as the market leader in motorcycles in India with over 47% market share. In 2011, Hero and Honda parted ways ending their joint venture, with Hero forming Hero MotoCorp and Honda setting up its own operations in India.
Project Shakti is HUL's initiative to increase rural distribution and provide income opportunities for women. It selects villages and recruits local women entrepreneurs called Shakti Ammas to sell HUL products door-to-door. Products are affordably priced in small packages. Shakti Ammas earn a commission on sales and make Rs. 1000-1500 per month on average. The program aims to cover 100,000 villages and 600 million consumers by 2010.
Positioning strategy of asian paints limitedTasheen Sheikh
ย
Asian Paints has established a strong brand identity in India through heavy investments in branding and marketing campaigns. It offers a wide range of paint products at various price points to target different income groups. In the decorative paints segment, it has economy brands like Utsav and Tractor Emulsion for lower income customers as well as premium brands like Royal for higher income customers. In industrial paints, it faces competition from other brands. Asian Paints adopted an umbrella branding strategy promoting all its products under the main Asian Paints brand to increase awareness and market coverage. It also differentiated its products based on features, customization, and durability to build loyalty among customers.
Hindustan Unilever Ltd (HUL) is a leading consumer goods company in India, operating across various product categories including home and personal care, foods, and exports. It has a wide distribution network covering over 1 million retail outlets in India. However, the study found some issues like orders not being fulfilled properly, lack of seasonal products and new products at outlets, and infrequent retailer visits. It recommended more frequent company officer visits, timely delivery of products, proper order fulfillment, and availability of a variety of products to address these issues.
BHEL is India's largest engineering company providing systems for power, industry, and transportation. It has 13 manufacturing plants, 8 service centers, and over 46,000 employees. BHEL works in both domestic and international markets, receiving orders from countries around the world. While it aims to grow steadily and be profitable, challenges include maintaining commitments and reducing delivery cycles.
The document summarizes market research conducted by Indian Products Limited on introducing new refined cooking oil brands. It provides background on the company and market for cooking oils. The research involved assessing consumer attributes and perceptions of different oil types like sunflower and corn oil. It identified objectives like determining consumer appeal for new brands and feasibility of 1-5 kg packs. The document notes some issues with the questionnaire design and provides recommendations to improve population sampling and question clarity.
Jay Portfolio FURINITURE DESIGN_ Letter size (1)jaymehta2
ย
Jay Mehta has over 20 years of experience in furniture design and product development. He has managed design teams and overseen the development of over 50 products. His technical skills include 3D design software and he offers complete product development services from design through manufacturing. He has worked for several furniture companies in India and Canada, managing teams and developing new product lines, and has visited international furniture trade shows and manufacturers.
GP Presentation of Narayan Industry Noida.pptxSmriti943460
ย
Narayan Industry Pvt Ltd is a 27-year-old export house dealing in home textiles. The internship report summarizes the company profile, CSR activities, product lines including bed linen, bathroom accessories, clients, organizational structure, design and production departments, SWOT analysis, and two mini projects completed by the intern. The intern gained experience in understanding client requirements, design development, sampling, costing, and time management working both individually and as part of a team.
A project report on Competitor analysis of_tata_motorsMba projects free
ย
Tata Motors and Maruti Suzuki are two major automobile companies in India. The document provides a detailed comparative analysis of the two companies, including their histories, SWOT analyses, PEST analyses, and marketing strategies. It examines factors such as Tata Motors' acquisitions and joint ventures, its product portfolio, and government policies that have impacted growth. For Maruti Suzuki, the analysis covers its introduction and partnership with Suzuki. The conclusion compares the overall positions of the two companies in the Indian market.
ITC was incorporated in 1910 as Imperial Tobacco Company of India Ltd. and over the decades diversified into various business segments like hotels, paperboards, FMCG foods etc. to become one of India's most valuable corporations. Some key events include changing its name to India Tobacco Co. Ltd. in 1970, converting to a public limited company in 1954, launching refined mustard oil under Real Gold brand in 1990, starting agarbatti brands in 2003-2005, and launching shampoo and fairness cream brands in 2009-2010. ITC aims to sustain its position through world class performance and delivering superior stakeholder value across its business portfolio including cigarettes, hotels, agri, paperboards and FMCG foods.
STRATEGIC PLAN OF INDIAN TOBACCO COMPANY (ITC)Utkarsh Bisht
ย
ITC Limited is an Indian conglomerate company whose businesses include cigarettes, hotels, paper, packaging, agri-business, information technology, and consumer goods. It was founded in 1910 as Imperial Tobacco Company of India and has since diversified into multiple business segments. ITC has a vision to be one of India's most valuable corporations through world-class performance and a mission to enhance wealth for stakeholders in a global environment. Its business portfolio has expanded from initially focusing on cigarettes and tobacco to include hotels, paper, packaging, agri-business, and consumer goods. ITC aims to sustain its leading position in cigarettes while pursuing diversification and rural development initiatives.
Hindustan Unilever (HUL) is the largest FMCG company in India, followed by Nestle India, ITC, and Dabur. Over the past 3-5 years, HUL has grown through expanding its large distribution network. Nestle India's growth slowed to 8% annually while ITC and Dabur grew around 25-30% through expanding into international markets and new product segments. The top FMCG companies have a presence across multiple segments like food, beverages, personal care, home care, and healthcare. HUL maintains a leading market share across segments while shares of Nestle, ITC and Dabur have been increasing in recent years through innovations and acquisitions.
The document discusses the fast moving consumer goods (FMCG) industry in India. It analyzes the industry using Porter's Five Forces model. The FMCG industry is characterized by high volume and low cost products with short shelf lives that are sold through extensive distribution networks. The industry faces high rivalry among existing players who compete on price, promotions, distribution, and new products. Potential entrants face barriers like requirements for strong distribution networks and brands. Buyers have low bargaining power due to many alternatives. Suppliers also have low bargaining power. Substitutes pose varying levels of threat depending on utility and switching costs.
The document discusses the application of the BCG matrix to analyze major automobile companies in India. It provides statistics on India's ranking in auto manufacturing and outlines the major players in different vehicle segments. Market share data shows that Maruti Suzuki dominates the passenger vehicle market with nearly 50% share, followed by Hyundai, Mahindra & Mahindra, and Tata Motors. For each of these top three companies - Maruti Suzuki, Hyundai, and Mahindra & Mahindra - the document analyzes their product portfolios using the BCG matrix to classify products as question marks, dogs, cash cows or stars based on their market growth and market share.
ITC was incorporated in 1910 as Imperial Tobacco Company of India Limited. Over the decades, it diversified into various businesses including packaging, hotels, paperboards, agriculture, lifestyle retailing, and information technology. ITC aims to be one of India's most valuable corporations through world-class performance and creating growing value for stakeholders. It has various strategic business units operating across multiple industries. A SWOT analysis found ITC's diversification and market leadership in cigarettes as strengths, but also noted risks from heavy reliance on tobacco and changing government policies. Porter's five forces analysis found threat of new entrants and substitute products to be low, but rivalry among competitors in the tobacco industry to be high. ITC's various businesses were analyzed
The document summarizes the manufacturing sector in India. It discusses that manufacturing contributes 15.24% to India's GDP and employs over 6 million people. The major manufacturing sectors include textiles, metals, chemicals, automotive, and electronics. While India has the potential to increase manufacturing's share of GDP to 25%, the sector faces challenges like inadequate infrastructure, unskilled labor, low access to financing, and complex regulations. The government is taking steps to address issues and promote growth in manufacturing.
PESTLE Analysis of FMCG retail in IndiaMeher Kalyani
ย
The document discusses a PESTLE analysis of the FMCG (Fast Moving Consumer Goods) retailing industry in India. PESTLE is a framework that analyzes the political, economic, social, technological, legal, and environmental factors affecting a business. The analysis covers how each of these external factors impacts the FMCG retailing industry in India. It provides examples of political influences like taxation policy and subsidies. It also discusses economic growth trends, social factors like demographics, the large impact of emerging technologies, relevant legal factors, and environmental initiatives of major retailers.
The document discusses D'Mart, a leading Indian retail chain. It outlines D'Mart's growth strategy, strengths like everyday low pricing, and weaknesses like slower expansion. Big Bazaar is a key competitor, with strengths like a wide product range but weaknesses in meeting store targets. The retail industry in India is growing rapidly, presenting opportunities for expansion into new areas. Online retailers and unorganized stores pose threats. Effective supply chain management is important for D'Mart's continued success.
The document discusses India's monetary and fiscal policy. It outlines the objectives, instruments, and factors that influence monetary policy such as maintaining price stability and economic growth. The key instruments of monetary policy discussed are cash reserve ratio, statutory liquidity ratio, repo rate, and reverse repo rate. Fiscal policy objectives include increasing capital formation and achieving desirable levels of growth, prices, employment, and income distribution. The main instruments of fiscal policy are taxation (direct and indirect taxes) and government expenditure. The document also discusses inflation in India and reviews of monetary policy by experts.
This document provides an overview of Tata Motors, an Indian automotive manufacturing company. It was submitted by 7 students as part of a class project. It discusses Tata Motors' history, products, facilities, operations strategies, and capacity planning. Key points include that Tata Motors was founded in 1945 and manufactures commercial vehicles, passenger cars, and buses. It has major manufacturing bases in Jamshedpur, Pune, Lucknow, and Pantnagar. The document also covers topics like facility layout, inventory management, and procurement processes at Tata Motors.
Hero Cycles Limited was established in 1956 and became the largest bicycle manufacturer in India. In 1984, Hero Honda Motors Limited was established as a joint venture between Hero Cycles and Honda Motors of Japan to manufacture motorcycles. Hero Honda emerged as the market leader in motorcycles in India with over 47% market share. In 2011, Hero and Honda parted ways ending their joint venture, with Hero forming Hero MotoCorp and Honda setting up its own operations in India.
Project Shakti is HUL's initiative to increase rural distribution and provide income opportunities for women. It selects villages and recruits local women entrepreneurs called Shakti Ammas to sell HUL products door-to-door. Products are affordably priced in small packages. Shakti Ammas earn a commission on sales and make Rs. 1000-1500 per month on average. The program aims to cover 100,000 villages and 600 million consumers by 2010.
Positioning strategy of asian paints limitedTasheen Sheikh
ย
Asian Paints has established a strong brand identity in India through heavy investments in branding and marketing campaigns. It offers a wide range of paint products at various price points to target different income groups. In the decorative paints segment, it has economy brands like Utsav and Tractor Emulsion for lower income customers as well as premium brands like Royal for higher income customers. In industrial paints, it faces competition from other brands. Asian Paints adopted an umbrella branding strategy promoting all its products under the main Asian Paints brand to increase awareness and market coverage. It also differentiated its products based on features, customization, and durability to build loyalty among customers.
Hindustan Unilever Ltd (HUL) is a leading consumer goods company in India, operating across various product categories including home and personal care, foods, and exports. It has a wide distribution network covering over 1 million retail outlets in India. However, the study found some issues like orders not being fulfilled properly, lack of seasonal products and new products at outlets, and infrequent retailer visits. It recommended more frequent company officer visits, timely delivery of products, proper order fulfillment, and availability of a variety of products to address these issues.
BHEL is India's largest engineering company providing systems for power, industry, and transportation. It has 13 manufacturing plants, 8 service centers, and over 46,000 employees. BHEL works in both domestic and international markets, receiving orders from countries around the world. While it aims to grow steadily and be profitable, challenges include maintaining commitments and reducing delivery cycles.
The document summarizes market research conducted by Indian Products Limited on introducing new refined cooking oil brands. It provides background on the company and market for cooking oils. The research involved assessing consumer attributes and perceptions of different oil types like sunflower and corn oil. It identified objectives like determining consumer appeal for new brands and feasibility of 1-5 kg packs. The document notes some issues with the questionnaire design and provides recommendations to improve population sampling and question clarity.
Jay Portfolio FURINITURE DESIGN_ Letter size (1)jaymehta2
ย
Jay Mehta has over 20 years of experience in furniture design and product development. He has managed design teams and overseen the development of over 50 products. His technical skills include 3D design software and he offers complete product development services from design through manufacturing. He has worked for several furniture companies in India and Canada, managing teams and developing new product lines, and has visited international furniture trade shows and manufacturers.
GP Presentation of Narayan Industry Noida.pptxSmriti943460
ย
Narayan Industry Pvt Ltd is a 27-year-old export house dealing in home textiles. The internship report summarizes the company profile, CSR activities, product lines including bed linen, bathroom accessories, clients, organizational structure, design and production departments, SWOT analysis, and two mini projects completed by the intern. The intern gained experience in understanding client requirements, design development, sampling, costing, and time management working both individually and as part of a team.
Plans book for the University of Minnesota Duluth's Student to Business Initiative. A complete promotional plan authored by Steven Popowitz, Matthew Pettinelli, and Phillip Connell. Title page professionally designed separately.
โTo consistently deliver eco-friendly world class finishes in our interior design concepts, execute & complete all projects in such a way to create an ambience that will echo the desires of our clientsโ hearts and to bring to life their life style in harmony with natureโ
Zyeta is an architecture and design firm that has completed several office space projects for major companies. They provide services including design, project management, and BIM-based modeling. Recent projects include designing offices for Sabmiller, Maxim Integrated, and a Japanese e-commerce company. Zyeta's design philosophy focuses on creating collaborative, flexible workspaces that promote interaction and productivity. They emphasize using color, lighting, and layouts to achieve these goals. Zyeta also provides sustainability certifications and ensures on-time and on-budget delivery through their project management processes.
Mansi Sharma is a second year student studying Commercial Design at Dezyne E'cole College. She has completed a project on school furniture design. The document includes an acknowledgement of those who helped her complete the project, as well as sections on commercial design, product design, furniture design, school furniture case studies, 3D modeling, and a synopsis of her project.
This document contains information about the Eco-Constructor company. It lists the members of the company and provides their mission, vision and values. It also contains a SWOT analysis, external analysis using Porter's Five Forces model, and a matrix analysis of the company's internal strengths and weaknesses. The company aims to build eco-friendly infrastructure that improves lives while respecting the environment. It wants to be a market leader in construction by 2030 through innovative and profitable projects.
This document provides a portfolio of interior design work by April McGee Flournoy. It includes residential and commercial design projects as well as renderings and concept development. Some highlights include a health care facility redesign, GM consolidation project, office and kitchen renovations, boutique redesign, art and design studio, and hotel room design. Sustainable features of a LEED residential project in Detroit are also summarized. The portfolio showcases April's range of interior design experience across various project types and industries.
Mission Based UX Strategy (UX Strat USA 2015)Ben Judy
ย
The document outlines an experience design strategy for Intuit that is centered around three key missions: save time, grow my practice, and make a difference to taxpayers. It discusses challenges around resourcing, perspective, and customer insights. It proposes methods such as applying the missions to customers, learning the missions, and commissioning mission captains. Results included experience design driving clarity and working across business units. Principles emphasize that every designer is a strategist and that missions need metrics to track progress against business strategy goals.
You'll learn:
- How to create a clear UX strategy with teams across silos
- How to resource and plan tactics based on UX strategy
- How to track progress against your mission-based strategy
- How to delegate UX missions to designers
The document discusses operations strategy and competitiveness. It defines operations strategy as the long-range plan for the design and use of operations to support business strategy by addressing competitive priorities like cost, quality, time and flexibility. Competitive priorities are identified based on whether the organization competes on cost, quality, time or flexibility. Operations strategy is developed based on these competitive priorities and involves choosing products, processes, facilities, programs and personnel. Productivity and competitiveness are measured and increasing productivity leads to improved competitiveness. Recent trends in operations strategy include globalization, e-commerce, customization, virtual integration and an emphasis on speed, flexibility and knowledge management.
This document provides an overview of Design Infinity, an interior fit-out and design company based in Dubai. It summarizes the company's services, projects, clients, awards and certifications. Design Infinity was established in 2012 and has since grown to over 400 employees. It has completed over 1 million square feet of projects across various sectors. The company provides turnkey interior design, fit-out, joinery, metal/glass works, and furniture services. Notable past projects include works for Eaton, YouTube, and Dubai Health Authority.
MecaTrix Furniture & Design Solutions Pvt Ltd is an Indian manufacturer of furniture for offices, homes, retail displays, institutions, and hospitality. They have extensive experience providing furniture solutions to major corporations. MecaTrix offers a wide selection of high-quality furniture made from various materials using modern machinery. Customer satisfaction is their top priority.
The Technical Legend Enterprises L.L.C is an interior design and fit-out company established in 2012 in Oman. They specialize in fit-outs, joinery, decorating, gypsum work, flooring, turnkey interiors, and furniture. The company has over 50 employees including designers, project managers, administrators, and skilled laborers. They provide design, supply, manufacturing, and installation services for commercial and residential projects. Their portfolio includes projects for public buildings, hotels, offices, and private homes valued between $5,000 to $50,000. The company aims to deliver high quality projects on time and on budget through professional design, modern project management techniques, and skilled labor.
This document outlines a business plan for Amazon, a furniture showroom owned by three partners in Chittagong, Bangladesh. It details the names and addresses of the partners, the nature of the furniture retail business, financial indicators like capital contributions and needed loans, industry and competitor analysis. It describes the vision, mission, products, strategic goals, business location, size, legal documents needed, procurement process, suppliers, pricing structure, promotion strategy, sales and distribution approach, organizational plan, SWOT analysis, risk assessment, financial plan including expected profits, and break-even analysis. The partners believe if all factors work properly, the business will be successful in repaying needed bank loans.
Technology has become an integral part of a majority of the processes in most industries. And for most of these companies, IT is not the core competency. These enterprises end up outsourcing their IT needs and often find themselves dealing with the โexpertsโ who have little knowledge of the business processes. This is not only a setback for business processes but it also leads to a decrease in revenue generation. Stop risking your business and choose Caprium. We are the leading product development company known for our world-class tech solutions. We know that product development is not only about understanding technology but also about understanding the clientโs business. So we aim to provide unprecedented solution efficiency to meet your needs by careful analysis of your business. Our experienced software development team provides effective and scalable solutions suitable for remote projects.
EBC 2015 presentation titles and detailed descriptionDiana Turner
ย
This document provides information on several presenters and topics for an executive briefing conference. It includes details on:
- Futurist Jack Uldrich who will discuss lessons from history to help position companies for future success.
- Christof Ehrenbrink of SCHULER Consulting GmbH who will address optimizing production and product design for flexibility.
- John Aufderhaar discussing the mHouse project showcasing applications of panel products and decorative surfacing.
- Several plant tours are scheduled including at Geiger International and Cabinets by Design to showcase their sustainable production processes.
- Other presenters will cover topics like automation in retail display production, consumer trends shaping furniture futures, and selecting
Nilkamal is a leading Indian manufacturer and exporter of plastic molded furniture and material handling products. It was established in 1934 and has since expanded to include multiple product divisions and retail outlets called @home. Nilkamal has a pan-India presence with manufacturing facilities, branches, and warehouses across the country. It focuses on product design and innovation to provide quality home furniture and material handling solutions.
In this presentation, we will discuss the concept and interrelation between product and process design and product life cycle. We will also talk about key decisions required in process design and evaluation of process design.
To know more about Welingkar Schoolโs Distance Learning Program and courses offered, visit: http://www.welingkaronline.org/distance-learning/online-mba.html
Similar to MICRO ECONOMIC IN MANUFATURING SECTOR (PROJECT REPORT) (20)
Walmart Business+ and Spark Good for Nonprofits.pdfTechSoup
ย
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
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ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
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Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
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MICRO ECONOMIC IN MANUFATURING SECTOR (PROJECT REPORT)
1. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
MANAGERIAL ECONOMICS
TABLE OF CONTENTSTitle Page No.
ACKNOWLEDGEMENT 2
TABLE OF CONTENTS 3
CHAPTER 1- INTRODUCTION 4
1.1 INTRODUCTION 4
1.2 OBJECTIVES OF THE PROJECT 5
1.3 SCOPE OF THE PROJECT 6
1.4 METHODOLOGY 7
CHAPTER 2- PROFILE OF AN ORGANISATION 8
CHAPTER 3- MICRO ECONOMIC CONCEPT 9
3.1 DECISION MAKING 11
3.2 EQUILIBRIUM POINT 12
3.3 ELASTICITY 13
3.4 DEMAND FORECASTING 17
3.5 PRODUCTION- RETURN CONCEPT 22
3.6 COST AND REVENUE 23
3.7 BREAKEVEN POINT 25
3.8 MARKET STRUCTURE AND COMPETITION 26
2. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
FINDINGS, SUGGESTIONS AND CONCLUSION 27
INTRODUCTION:
The project work and field study on the industry โJai furn worldโ is mainly conducted to
identify and understand the โMicro Economic Conceptsโ such as Decision making, Market
Equilibrium (Demand and Supply), Production, Cost and Revenue and Market Structure.
Micro Economics is concerned with the behaviour of individual entities such as markets, firms
and households. It also considers how individual prices are set such as the prices of land, labour
and capital. It includes the identification of the remarkable efficiency properties of market. Micro
Economics can explain how the self-interest of individuals working through the competitive
market can produce a societal economic benefit. Today, Micro Economics has moved beyond the
early concerns to include the study of monopoly, the role of international trade, finance and
many other vital subjects.
Micro Economics is a detailed study of the behaviour of individual firms, consumers and
markets. Individual markets contain much of the grand sweep and drama of economic history
and the controversies of economic history and the controversies of economic policy.
Understanding supply and demand requires more than simply parroting the words. A full mastery
of microeconomic analysis means understanding the demand curves, supply curves, learning
about different concepts of costs, and understand how perfect competition differs from
monopoly.
All these and other key topics will be our subjects as we tour through the industry to
understand the fascinating world of Micro Economics.
3. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
1.2 OBJECTIVESOF THE PROJECT
The main objective of our company is to produce a extraordinary sense of Quality to
look good , feel and longevity of our furnitureโs, making them a great value for your investment.
โ To Maintaining the highest quality furniture and be a leading manufacturer in the
furniture industry.
โ Delivery in period of time
โ Provide employment opportunities for the society
โ To develop skills and knowledge in woodworking to our employees
โ To maintain technological leadership through continues effort to update product
technology and manufacturing method in company
โ To maintain employment and safeguard the interest of labours.
โ We use raw material efficiently and effectively
PRIMARY OBJECTIVE:
The primary objective of this project is to study about the demand and supply in the
industry โJai fun worldโ.
SECONDARY OBJECTIVE:
The secondary objectives of this project are:
๏ท To know about the company
๏ท To know the demand and supply of the product
๏ท To know how decision making is done in this company
๏ท To know the demand forecasting of the product
4. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
1.3 SCOPE OF THE PROJECT
Every project is conducted to fulfil certain objective and this in turn fulfils some purpose
and is of significance for one or more than one party. This company provide unique product in
aesthetic and practical mix of both traditional and temporary designs, we integrate Hand beaten
Copper, Brass, Steel, Handmade as well as Imported Tiles and Hand Paintings into the design
and manufacturing of our wooden furniture so the company has more scope in future
๏ท This project provides a practical insight of demand and supply in a company
๏ท To know the latest trend of demand and supply for the product
๏ท This project is also helpful in the demand forecasting
๏ท Planning to implement more ancient model to attract customers
๏ท Delivery of supply can take place further more faster
๏ท Implementing more innovating idea to create increase number of orders
๏ท Implementing different technology of machines to do work
10. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
1.4 METHODOLOGY
DATA COLLECTION:
Primary Data: The primary data was collected by having conversation with the company
owner. Like the information about the demand and supply trend.
Secondary Data: Secondary data was collected from the website of the company. It is the details
regarding the history of the company.
RESEARCH DESIGN:
The research design refers to the overall strategy that we choose to integrate the different
components of the project in a coherent and logical way, thereby, ensuring effective addressing of
demand and supply of the product.
This project is a causal or experimental research design which describes the market demand and
supply of the companyโs product and its price. The collected data is made to measure the impact of
manipulation on independent variable on dependent variable.
4.1FIELD STUDY
Had a clear study about the company production unit
Primary data:
Collected information with workers
Secondary data:
Analysis competitor for the company we choosen
11. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
3.2 SWOT ANALYSIS
Strength:
๏ฐ Best servicing
๏ฐ Time management
๏ฐ Customer loyality
Weakness:
๏ฐ Infrastructure lacking
๏ฐ Insufficient place
Opportunity:
๏ฐ Importing new trending design
๏ฐ Digital marketing
Threads:
๏ฐ Company donโt not have online marketing
12. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Profile of organization:
Jai furn world
Nature of Business Manufacturer/ retailers
Additional Business Service Provider
Company CEO Manikandan
Year of Establishment 2005
Since 2005, Jai Furn World in Saravanampatti, Coimbatore has been in the business of
retailing and distributing furniture. This dealer primarily stocks and retails furniture and interior
dรฉcor for homes and households. It also deals in office furnishings for commercial spaces and
business establishments. In the business for years, this enterprise is one of the prominent points-
of-sale in the city for buying fancy and stylish furniture pieces. It features a product range that is
sync with the accepted trends and styles in interior dรฉcor and design. Being of high quality, trendy
designs and available at affordable price points, the products have helped them gain a staggering
base of customers over the course of time.
We use Traditional methods and processes of Hand Crafting in making our furnitureโs with
highly talented craftsmen. In additional we use high quality of woods like
13. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
โข Teak Wood
โข Sissoo Wood
โข Satinwood
โข Rosewood
โข Pine Wood
โข Mulberry Wood
โข Mahogany Wood
โข Bamboo wood etc..,
Incorporating aesthetic and practical mix of both traditional and temporary designs, we
integrate Hand beaten Copper, Brass, Steel, Hand made as well as Imported Tiles and Hand
Paintings into the design and manufacturing of our wooden furnitureโs.
We also use Custom Designed & exclusively manufactured Handles, walking that extra
mile to ensure our furnitureโs get a classic look perfectly in alignment with the theme of the
overall design & style, thus giving them a very fresh look and feel.
Attention to minute details and extraordinary sense of Quality is displayed in the
finishing, look, feel and longevity of our furnitureโs, making them a great value for your
investment. we have 300 plus employee working in our company in on sit and offsite .the
employee are well talented in the work. the work finishing done by the works is too good. Even
the company concentrate more in finishing part and the wood use in furniture company in high
quality so the wood last long for many years
We have executed projects both in the Home as well as Commercial sectors. the main
produce ands service provided are
โข Interior Design
โข Home Styling
โข Designer Furniture
14. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Services offered by Jai Furn World
Jai Furn World in Saravanampatti has a vast catalogue of furniture pieces to cater to
residences as well as office spaces. For decorating your home, you can select from a variety of
elegantly crafted wooden almirahs, center tables, cottz beds, dining tables, diwan-cum-beds, foam
diwans, sofa sets and dining tables. You can shop for a wide range of office furniture such as
executive chairs. This establishment is also into designing, installing and support services for
modular kitchens through kitchen-by-design service. On the premises is a team of sales staff that
help you in shortlisting from their furniture range according to your needs and requirement
For the local citizens of Saravanampatti, this furniture retailer is a recognised name. It
occupies a prominent location at Shop no 201, Sathy Main Road, surrounded by innumerous
shopping destinations and commercial complexes. Sathy Main Road acts as a landmark in locating
this showroom. Contact numbers to reach out to this dealer are: +(91)-422-2667886.
Address
+(91)-422-2666886
+(91)-9943314929
Shop no 201, Sathy Main Road, Saravanampatti, Coimbatore - 641035, Opposite to City
Union Bank
www.jaifurnworld.com
15. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Recent click of jai furn world showroom:
20. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
CHAPTER -3
MICRO ECONOMIC CONCEPT
3.1 DECISION MAKING
SITUATION 1:
The Proprietor was involved in Trading since 2005. In the year 2009, he wish to start new
showroom, that time he need to take decision to start up new showroom are go up with old one .
He had two options. They are:
1. To maintain a old furniture showroom with taken for rent.
2. To build new furniture showroom .
He decided to start a new furniture showroom because there is huge demand for this, to attract
customer he thought a good better showroom is needed. The consequence of his decision was
positive.
ANALYSIS: S.NO OPTION 1 OPTION 2
1 He has normal investment .
.
He has to invest more. i.e to
build the new showroom,
land , labor need to increase
2 He have sufficient number
of clients
He has to increase the
service and client ,so that he
can get huge number of
profit.
3 It can minimum of 3 labors
in company so that he can
manage the salary expenses .
He has to invest in human
resource.
21. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
4 Less maintenance. More maintenance.
Here the building up new furniture showroom lead to better development and good profit to the
organization ,even our suggestion is to choose option 2,even though more investment we can get
the invest amount within 3 yr period of time, and it lead to better development to the
organization
SITUATION 2:
The Proprietor was involved in furniture manufacturing since 2005, He had good supply in
market ..the order are more so he not able to fulfill his demand so he thought to expand his
manufacturing firm in April 2016 ,so. He had two options. They are:
1. To continue with the older manufacturing unit
2. To explain manufacturing unit
He decided to expand his manufacturing firm, after the month of December ,later due to
demonetisation there were huge problem in change of money so the business goes down
Business Impact Analysis of demonetization :
1. Liquidity โ The immediate impact will be on liquidity. Businesses dealing with a large
amount of cash can no longer use the currency to drive business.
2. Loan Demand โ To fill up the gap and run the business smoothly the demand of loans or
funding from the bank and other financial institutions will increase.
3. Loan Dis-approval โ Businesses dealing with cash will have difficulty in getting funding
as the Balance sheet will give a different story, making them unqualified for loans.
22. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Moreover, Banks will be reluctant and extremely cautious as they would want to avoid
NPAโs.
4. High Cost โ Even if one can avail funding through other institutions, the cost of lending
will be much higher.
Then,GST playes major role ,increse of tax upto 28% so that sales goes totally down,because
I/34 of money is goes for tax so people not affored to buy product so he canclled to expand his
manufacturing firm.
23. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Therefore in GST the final produce by manufacturer of wooden furniture will be taxed at 12
%which in the current VAT was 12.5% However the rate of plywood has become 28% which in
the current VAT was 5โ6%. Although the credit can be claimed.
24. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
3.2 EQUILIBIRIUM POINT
Economic equilibrium may also be defined as the point at which supply equals demand for a
product, with the equilibrium price existing where the hypothetical supply and demand curves
intersect.
DEMAND SUPPLY
10000 4.3 1.5
25000 3.5 3
30000 2.5 4.5
25. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Where, X axis = Quantity
Y axis = Price
DEMAND:
Demand is the willingness and ability of buyers to purchase different quantities of good
at different prices during a specific period of time.
Demand is determined by the following:
0
1
2
3
4
5
6
10 25 30 40
DEMAND
SUPPLY
Column1
40000 1 5
26. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
As the economy has grown, more consumers are willing to buy luxury items for their living and
work environments. The global luxury furniture market is expected to grow at a CAGR of over 4
percent between 2015-2019. In terms of location, Europe has the largest market for luxury
furniture, but developing countries such as China and India are not far behind. Demand of
furniture is being increasing in this modern days.
More furniture vendors are choosing to go green.
With luxury comes the expanding trend to go green. Many vendors are developing eco-
friendly furniture. This trend is driven by environmental concerns, such as the problem of
deforestation. Although eco-friendly furniture is more expensive, the demand is on the rise,
making it worthwhile for manufacturers and companies to offer these products.
SUPPLY:
The supply side of the market typically involves the terms on which the business produce and sell
their products. More precisely, supply relates to the quantity supplied of a good to its market price.
Supply is determined by the following:
The product is supplied at the cost of 30,000 INR for wooden king size double bed
27. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
.
The few data that we could
collect are represented below:
Prices of Inputs
30,000 INR -
Cost of Production 20,000 INR (per ton - approx
Production and operation plan:
Plansfor input:
To be able to perform the aggregate planning process, the following information should
be available to this production planning team. These data include the following:
โ Hire additional workers as demand increases
โ Employment costs for advertising, travel, interviewing, training, and others
โ Shift premium costs if additional shift is added
โ Skilled workers may not be available when needed
โ Layoff workers as demand decreases
โ Cost of severance pay & increases in unemployment insurance costs
โ The company must have adequate capital investment in equipment for the peak work
force level
โ Materials / purchasing Information
โ Operations / manufacturing Information
โ Engineering / process Designs
โ Sales, marketing and distribution Information
โ Financial and accounting information
โ Human resources information
28. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Managing labours in emergency time:
โ Providing foods to workers
โ Encouraging them
โ Proving overtime salary
โ Providing additional leaves in future
โ Having mind relaxation section etc..,
Price fixing:
โ All prices must cover costs and profits.
โ Review prices frequently to assure that they reflect the dynamics of cost, market demand,
response to the competition, and profit objectives.
โ Prices must be established to assure sales.
Cost of materials 22000.00
+ Cost of labor 3000.00
= Total cost 25000.00
+ Desired profit (30% on sales) 7000.00
= Required sale price 32000.00
Demand Price
Demand pricing is determined by the optimum combination of volume and profit. Products
usually sold through different sources at different prices retailers, discount chains, wholesalers,
or direct mail marketers are examples of goods whose price is determined by demand. A
wholesaler might buy greater quantities than a retailer, which results in purchasing at a lower
29. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
unit price. The wholesaler profits from a greater volume of sales of a product priced lower than
that of the retailer. The retailer typically pays more per unit because he or she are unable to
purchase, stock, and sell as great a quantity of product as a wholesaler does. This is why retailers
charge higher prices to customers. Demand pricing is difficult to master because you must
correctly calculate beforehand what price will generate the optimum relation of profit to volume.
CompetitivePricing
Competitive pricing is generally used when there's an established market price for a particular
product or service. If all your competitors are charging $100 for a replacement windshield, for
example, that's what you should charge. Competitive pricing is used most often within markets
with commodity products, those that are difficult to differentiate from another. If there's a major
market player, commonly referred to as the market leader, that company will often set the price
that other, smaller companies within that same market will be compelled to follow.
To use competitive pricing effectively, know the prices each competitor has established. Then
figure out your optimum price and decide, based on direct comparison, whether you can defend
the prices you've set. Should you wish to charge more than your competitors, be able to make a
case for a higher price, such as providing a superior customer service or warranty policy. Before
making a final commitment to your prices, make sure you know the level of price awareness
within the market.
If you use competitive pricing to set the fees for a service business, be aware that unlike a
situation in which several companies are selling essentially the same products, services vary
widely from one firm to another. As a result, you can charge a higher fee for a superior service
and still be considered competitive within your market.
Mark-up Pricing
This pricing method often generates confusion--not to mention lost profits--among many first-
time small-business owners because markup (expressed as a percentage of cost) is often
confused with gross margin (expressed as a percentage of selling price). The next section
discusses the difference in markup and margin in greater depth.
30. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Cost reduction
Waste management control
โ conserving raw materials in correct amount
โ minimizing waste volume and toxicity
โ eliminating or minimizing the number of regulatory requirements
โ that apply to your operations and the risk of associated penalties
Technology implementation
โ Cutting machine
โ Sander machine
โ Drilling machine
โ Planning machine
โ Compressor polish
31. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
3.3 ELASTICITY:
Supply and demand can often tell us whether certain forces increase or decrease quantities.
But for these tools to be truly useful, we need to know how much supply and demand respond to
changes in price. The quantitative relationship between price and quantity purchased is analysed
using the crucial concept of elasticity.
DEMAND ELASTICITY:
The price elasticity of demand measures how much the quantity demanded of a good changes
when its price changes.
๐ซ๐๐๐๐๐ ๐ฌ๐๐๐๐๐๐๐๐๐= ๐ท๐๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐ ๐๐ ๐๐๐๐๐๐๐๐ ๐ ๐๐๐๐๐ ๐๐ /๐ท๐๐๐๐๐๐๐๐๐
๐๐๐๐๐๐ ๐๐ ๐๐๐๐๐
COLLECTED
DATA: S.NO
YEAR QUANTITY
DEMANDED (PER
MONTH) king size
wooden bed
PRICE PER SET
(INR)
1 2017 10 30,000
2 2016 15 25,000
In this case, percent change in price is more hence it is a product with considerable elasticity
32. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
SUPPLY ELASTICITY:
Consumption is not the only thing that changes when prices go up or down. Businesses also
respond to price in their decisions about how much to produce. Economists define the price elasticity
of supply as the responsiveness of the quantity supplied of a good to its market price. ๐บ๐๐๐๐๐
๐ฌ๐๐๐๐๐๐๐๐๐= ๐ท๐๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐ ๐๐ ๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐๐ /๐ท๐๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐ ๐๐
๐๐๐๐๐
COLLECTED
DATA: S.NO
YEAR QUANTITY
SUPPLIED (PER
MONTH)
PRICE (INR)
1 2017 10 30,000
2 2016 15 25,000
Therefore, Supply Elasticity
Elasticity in nature
33. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
3.4 DEMAND FORECASTING:
Demand forecasting is predicting future demand for the product. In other words, it refers
to the prediction of probable demand for a product or a service on the basis of the past events and
prevailing trends in the present.
Calculation for demand forcasting
YEAR y(demand)SALE CR (x)X2 XY
2013 80 2 6400 160
2014 85 2 7225 170
2015 89 2 7921 178
2016 80 1.5 6400 120
2017 65 1 4225 65
399 8.5 32171 693
Y=a+bx
โy=na+bโx
-โxy=aโx+bโx2
693=a9+b32171
399=5a+b399
๏ฐ 5*(693=a9+b32171)
๏ฐ 9*(693=a9+b32171)
3465=a49+160855
3591=a45-3591
-126=b157264
34. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
B=-8012
A=-0.124
โy=na+bโx
399=6*0.124+8012*9
2018=72168
2019=72108
2020=72108
2021=72109
2022=72109
From this above information ,We came to know that the sales for the year 2013,2014,2015 was more
than the current years that is 2 crore and for the upcoming years th sales will rise . The company will
have a more demand in the coming years.
35. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
3.5 PRODUCTION โ RETURN CONCEPT:
The production function specifies the maximum output that can be produced with a given quantity of
inputs. It is defined for a given state of engineering and technical knowledge.
Various stages of productivity can be witnessed in the company proving the law of variable
proportions.(production of master normal bed set(per month))
Labour TP AP MP
1 0 0 0
2 18 9 18
3 25 8.333333 7
4 35 8.75 10
5 40 8 5
6 45 7.5 5
7 55 7.857143 10
8 60 7.5 5
9 70 7.777778 10
10 75 7.5 5
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1 2 3 4 5 6 7 8 9 10
MP
AP
TP
36. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Where X axis โ Unit of labour
Y axis โ Marginal Products/Returns
FINANCIAL PLAN
Below are the initial financial goals for the company:
๏ท Obtain an operating line of credit from a financial institution.
๏ท Finance growth through retained earnings.
๏ท Operate on a 25-30% gross margin.
The financial plan for Trestle Creek Cabinets is outlined in the following sections.
37. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
BREAKEVEN POINT:
It is defined as the level of output when total revenue is equal to total cost. This is a point of no profit
and no loss.
year total productionVC FC TOTALCOSTPRICE PER PRODUCTAVERAGE PRICE
2012 220 300000 500000 450000 25000 28000 250000
2013 240 450000 550000 460000 28000 30000 300000
2014 260 492000 580000 470000 30000 32000 350000
2015 300 528000 592000 490000 32000 35000 400000
2016 260 500000 482000 470000 30000 31000 390000
2017 200 480200 450000 440500 29000 300000 380000
38. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
3.6 COST & REVENUE:
Cost is the lowest total expense needed to produce each level of output. When quantity rises,
total cost also rise. Cost are of two categories namely, fixed cost and variable cost.
Fixed cost (FC) represent the total expense that is paid out even when no output is produced; fixed
cost is unaffected by any variation in the quantity of the output.
Variable cost (VC) represents expenses that vary with level of output โ such as raw materials,
wages, and fuel โ and includes all costs that arenโt fixed.
Always by definition,
Total Cost (TC) = FC + VC
Whereas revenue is the sum of total cost and profit,
Revenue = TC + Profit
VC TC PRICE TR AR MR PROFIT LOSS
1500 6500 700 0 0 0 6500
2000 7000 900 900 900 900 6100
2500 7500 1000 2000 1000 1100 5500
3000 8000 1500 4500 1500 2500 3500
3500 8500 2500 10000 2500 5500 1500
4000 9000 3300 16500 3300 6500 7500
4200 9200 3800 22800 3800 6300 13600
4500 9500 4500 31500 4500 8700 22000
3.8 MARKET STRUCTURE & COMPETITION:
๏ท The company falls under the oligopoly market form and it is perceived mainly
from its demand elasticity
๏ท Jai Furn world has monopolistic market structure
39. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
Features ofMonopolistic Competition:
1. Large Number of Sellers:
There are large numbers of firms selling closely related, but not homogeneous products. Each
firm acts independently and has a limited share of the market. So, an individual firm has limited
control over the market price. Large number of firms leads to competition in the market.
2. Product Differentiation:
Each firm is in a position to exercise some degree of monopoly (in spite of large number of
sellers) through product differentiation. Product differentiation refers to differentiating the
products on the basis of brand, size, colour, shape, etc. The product of a firm is close, but not
perfect substitute of other firm.
S.NO FEATURES Monopolistic
1 Number of firms Many but not large
2 Nature of product Product differentation
3 Price Elasticity of
demand for an
individual firm
Large
4 Entry Easy entry
5 Profit Abnormal profit or loss
in short run and normal
in long run
6 Selling or promotion
cost
Very essential
7 Price policy Price Making
FINDINGS:
40. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
1. The company we chose โJai fun worldโ, has helped us in understanding the micro economic
concepts.
2. The study reveals that how the company is taking its decision and forecasting the demand.
3. The company is also able to meet its equilibrium paint and have given us a better understanding
regarding the concepts.
4. The factor which hinders the learning during the study is time constraint, i.e. the companyโs head
was not able to give us ample of tie for discussion.
5. Till now the company have not gone through any loss, so we were not able to get the breakeven
point.
6. The study helped us to upgrade our knowledge in the field.
7.There is no website for the company
SUGGESTIONS:
1. The company welcomed our suggestions and feedback.
2. We suggested the demand forecasting that we did for the company.
3.lach of machine technique used in company
3. Because of lack of experience in the field and technical knowledge, we were not able to suggest
more to the company.
Competitors:
Furncoms industries, saravannampatti
Wooden gardens, saravanampatti Coimbatore
41. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
MACRO ECONOMIC CONCEPT:
The study of macroeconomics takes into account many of the factors that determine not just
the current financial state of a nation or region but its prospective future.
As the world trends toward a global economy in which corporations establish international presences
and countries finance each other based on the promise of shared profit, it is essential to have a clear
view of a country's economic situation .
Macroeconomics is the study of BIG(macro) issues .
Why study important? Here are a few critical reasons :
๏ท It describes how the economy(that is so complex) as a whole functions and how the level
of national income and employment is determined on the basis of demand and supply.
๏ท It helps to achieve the goal of economic growth, a higher GDP level, and higher level of
employment. It analyses the forces which determine economic growth of a country and
explains how to reach the highest state of economic growth and sustain it.
๏ท It helps to solve economic problems like poverty, unemployment, inflation, deflation by
mean of formulating proper policies .
๏ท With a detailed knowledge of the functioning of an economy , it has helped macro-
economist to formulate correct economic policies .
๏ท Macroeconomics has evolved over the time and macroeconomic theory has saved us from
the dangers of application of microeconomic theory to the problems that require us to look
broader view over economy .
So in short(at national level) if you have fair idea of macroeconomics ,you should be able to
understand some of things like great depression of 2008 , Fiscal policies, how tax rates are
determined , Inflation , Unemployment , Minimum wage , Income inequality etc.
At an individual level macroeconomics could be of some use like :
1-Is it a good time to switch jobs?
2- Should you ask for raise ?
3- Should buy new house or wait?
4-Should get a fixed or variable rate mortgage?
42. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
At business level it could help in :
1- How much to manufacture ?
2- Inventory levels ?
3- Invest in new plants ?
4- Expand into foreign markets or downsize?
CONCLUSION:
The study of the company that we did for our project helped us in better understanding about
the micro economic concept.
The data that we were able to collect from the company provided us the information about
the demand and supply of its product, the elasticity of demand, demand forecasting, equilibrium
concept and also the breakeven point. In addition, the company also provided us this decision making
strategy with their previous case of decision making strategy. We were able to know the market
structure in support of the company. The completion of our project is possible only because of the
co-operation from the company head and also by the guidance of our faculty Mr. John V. Sugumaran
43. MICRO ECONOMIC OF AN MANUFATURING SECTOR JANEEFAR .DJ (MBA)
BIBLOGRAPHY:
SOME OF THE POINTS ARE REFERED FROM WEBSITE FORGOT THE LINKS, I
PERSONALLY THANKS EACH AND EVERYONE TO HELP FOR DOING THIS PROJECT
REPORT .