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OUR
CONTENT
WORKFLOW
MICRO
Put together by content repurposing experts from Contellio
Write Awesome Twitter and Facebook
Posts With This Guide
Put together by content repurposing experts from Contellio
Here’s our simple workflow
to create the most effective social
media images for your posts.
Put together by content repurposing experts from Contellio
Read your blog post out loud
and write down all sentences that define it.
1
Put together by content repurposing experts from Contellio
Choose 3-4 sentences that you think
catch the most attention.
2
Put together by content repurposing experts from Contellio
Prepare a series of 1024x512 images
with the sentences you chose.
3
Put together by content repurposing experts from Contellio
4
If you don’t know how to design these word bite
images go to Twitter, open any relevant hashtag,
and scroll through the list of tweets fairly quickly.
Put together by content repurposing experts from Contellio
5
Research hashtags relevant
to your content.
CONTENTMARKETING
SEO
SMM
CONTENT
GROWHACKING
BUSINESS
SOCIALMEDIA
Put together by content repurposing experts from Contellio
6
For every image you have,
prepare 3 different Tweets
Sample
After every storm…
Sample
… always comes…
Sample
… a rainbow.
Put together by content repurposing experts from Contellio
7
If you mention someone in the post (or even better
quote them), be sure to put that quote on the image
and use it as well.
Are you sure @Sample?
Put together by content repurposing experts from Contellio
8
Attach UTM tags to your links so you
know which image people clicked.
C L I C K H E R E
Put together by content repurposing experts from Contellio
P U B L I S H
9
Now with everything ready – images,
blog posts – it’s time to post your Tweets.
Put together by content repurposing experts from Contellio
987654321
The whole point of having so many images
and correlating Tweets is to be ableto spread
them through time.
–Janek Jabłonka
This presentation is brought to you by repurposing experts from Contellio.Contellio
Contellio
facebook.com/contellio www.contellio.com@contellio
Don’t know what repurposing is?
It’s transforming your existing content into new, exciting
formats. Just like this post become this presentation.

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Micro Content Workflow to Rock Your Content in Social Media

  • 1. OUR CONTENT WORKFLOW MICRO Put together by content repurposing experts from Contellio Write Awesome Twitter and Facebook Posts With This Guide
  • 2. Put together by content repurposing experts from Contellio Here’s our simple workflow to create the most effective social media images for your posts.
  • 3. Put together by content repurposing experts from Contellio Read your blog post out loud and write down all sentences that define it. 1
  • 4. Put together by content repurposing experts from Contellio Choose 3-4 sentences that you think catch the most attention. 2
  • 5. Put together by content repurposing experts from Contellio Prepare a series of 1024x512 images with the sentences you chose. 3
  • 6. Put together by content repurposing experts from Contellio 4 If you don’t know how to design these word bite images go to Twitter, open any relevant hashtag, and scroll through the list of tweets fairly quickly.
  • 7. Put together by content repurposing experts from Contellio 5 Research hashtags relevant to your content. CONTENTMARKETING SEO SMM CONTENT GROWHACKING BUSINESS SOCIALMEDIA
  • 8. Put together by content repurposing experts from Contellio 6 For every image you have, prepare 3 different Tweets Sample After every storm… Sample … always comes… Sample … a rainbow.
  • 9. Put together by content repurposing experts from Contellio 7 If you mention someone in the post (or even better quote them), be sure to put that quote on the image and use it as well. Are you sure @Sample?
  • 10. Put together by content repurposing experts from Contellio 8 Attach UTM tags to your links so you know which image people clicked. C L I C K H E R E
  • 11. Put together by content repurposing experts from Contellio P U B L I S H 9 Now with everything ready – images, blog posts – it’s time to post your Tweets.
  • 12. Put together by content repurposing experts from Contellio 987654321 The whole point of having so many images and correlating Tweets is to be ableto spread them through time.
  • 13. –Janek Jabłonka This presentation is brought to you by repurposing experts from Contellio.Contellio Contellio facebook.com/contellio www.contellio.com@contellio Don’t know what repurposing is? It’s transforming your existing content into new, exciting formats. Just like this post become this presentation.