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Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
Intended Learning Outcomes:
1. Identify the similarities and differences between
and among media literacy, information literacy,
and technology literacy;
2. Understand the facts of media literacy, information
literacy, and technology literacy;
3. Apply concepts on media literacy, information
literacy, and technology literacy;
4. Break down information of media literacy,
information literacy, and technology literacy;
5. Answer honestly the guide questions pertaining to
media, information, and technology.
Guide
Activity
Assessment
Reference
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CONTENT
GUIDE CARD
ACTIVITY CARD
ASSESSMENT CARD
ENRICHMENT CARD
REFERENCE CARD
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Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Activity
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GUIDE CARD
Dear students,
It is essential for you to have the basic
understanding of media and information as
channels of communication and tools for the
development of individuals and societies. Your
knowledge is indeed your preferred choice to
help our society for national development.
3
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
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GUIDE CARD
It is a Deped mandate to capacitate you
to learn the appropriate ways to handle and use
media and information for good wherein the
school guides you to be creative and critical
thinkers as well as responsible users and
competent producers of media and information.
Well, this time, it is expected that you
can identify the similarities and differences
between and among media literacy, information
literacy, and technology literacy.
4
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
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GUIDE CARD
This MIL Competency Module has a set
of activities with guide questions for you to
answer after reading the articles or learning
materials.
To do the activities, these are the
requirements for you to pass the Subject,
namely: Independent Learning Portfolio, Oral
Presentation through Self Video Production,
Compilation of Modules and Outputs, and
School-Based Initiative Report vis-Ă -vis DepEd
programs.
5
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
Activity
Assessment
Reference
GUIDE CARD
And to pass the subject, Media and
Information Literacy, these are the criteria for the
Grading System, such as Written Works (25%),
Performance Tasks (50%) and Periodical Test (25%)
GEORGE P. LUMAYAG
Teacher III
6
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
Activity
Assessment
Reference
ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media
Literacy and Information Literacy: Similarities
and Differences
Engage in recognizing and recalling of facts.
Please read the selection and abstract of an
article: What is Technology Literacy
1. Technology literacy is the ability to
effectively use technology to access, evaluate,
integrate, create and communicate information
to enhance the learning process through
problem-solving and critical thinking. Learn
more in: Teacher Preparation Programs and
Learner-Centered, Technology-Integrated
Instruction
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Activity
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ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media
Literacy and Information Literacy: Similarities
and Differences
2. Technology Literacy helps one to
communicate, solve problems, and enhance
life-long learning skills for future
progress. Technology Skills: Technology skills
are computer skills that one must possess to
utilize technology effectively in any academic or
non-academic setting. Learn more in: The
Impact of Technology on PK-12 Teacher
Preparation Programs
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Guide
Activity
Assessment
Reference
ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media
Literacy and Information Literacy: Similarities
and Differences
3. Technology literacy is the ability to
effectively use technology to access, evaluate,
integrate, create and communicate information
to enhance the learning process through
problem-solving and critical thinking. Learn
more in: A Call for Teacher Preparation
Programs to Model Technology Integration into
the Instructional Process
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Guide
Activity
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ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media
Literacy and Information Literacy: Similarities
and Differences
4. The possession of skills to use
appropriate technology to communicate and
search for information, and to be able to
critically evaluate the accuracy and currency of
the information obtained and integrate it in the
synthesizing of new information. Learn more in:
Ubiquitous Learning and Handhelds
5. Ability for a person to effectively and
responsibly use technology to access, manage,
integrate, evaluate, create and communicate
information. Learn more in: How Adults Learn
Through Information Technologies
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Guide
Activity
Assessment
Reference
ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media
Literacy and Information Literacy: Similarities
and Differences
6. Technology Literacy helps one to
communicate, solve problems, and enhance
life-long learning skills for future progress. Learn
more in: Individual Differences, Learning
Opportunities and Learning Outcomes, Digital
Equity: Bridging the Gap – Creating Learning
Opportunities for All Students
7. Technology literacy represents the aptitude
to use media, such as the internet to access and
interact with information. Learn more in:
Library Issues in Adult Online Education
8. A person’s ability to access and
use technology responsibly and
effectively. Learn more in: Technology-
Enhanced Information Literacy in Adult
Education
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ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media
Literacy and Information Literacy: Similarities
and Differences
Media Literacy and Information Literacy:
Similarities and Differences
December 20, 2013, Filed Under: Media &
Information Literacy, Media Education
Policy, Resources, Youth Media
Country: China
Language: English
Source:http://dx.doi.org/10.3916/C42-2014-13
Author:Alice Lee. Clement So
Link:https://www.revistacomunicar.com/indice-
en/articulo.php?numero=42-2014-13
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ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media
Literacy and Information Literacy: Similarities
and Differences
In knowledge society, there is currently
a call for cultivating a combination of media
literacy and information literacy. This, however,
requires cooperation from these two separate
fields of study, and uncertainty regarding their
boundaries hinders a smooth merger. It is
unclear whether they are subsets of each other
or separate entities. In this study, , we have
explored the relationship between these two
fields by empirically mapping out their
territories and discussing their similarities and
differences. We have made use of the Web of
Science database to delineate the content and
boundary of these two fields.
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ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media Literacy
and Information Literacy: Similarities and
Differences
Our findings from 1956 to 2012 show that the two
fields have different authors, university affiliations,
and journals; they also differ in terms of academic
origin, scope, and social concern. Information
literacy has a closer tie to library science, while
media literacy is more related to media content,
media industry, and social effects. Due to their
different academic orientations, the two fields
adopt different analytical approaches. We have
found that media literacy is not a subset of
information literacy as some scholars have
suggested, although the two fields have
similarities.
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ACTIVITY CARD
Exercise 1: ENGAGE IN READING: Media Literacy
and Information Literacy: Similarities and
Differences
They share the same goal, and their publications
overlap in terms of subject areas, countries of
origin, and titles. The two fields could find common
ground by cooperating together to contribute to the
promotion of new literacy in knowledge societies.
Guide Question:
Can you write down 10 keywords in relation to
information literacy and media literacy? Use five
keywords in sentences stating facts and use five
sentences expressing opinions. Write down your
answer in the separate sheet of paper.
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ACTIVITY CARD
Exercise 2: EXPLORE SIMILARITIES & DIFFERENCES
OF MEDIA, INFORMATION, AND TECHNOLOGY
Explore the similarities and differences of media,
information, and technology by understanding
what the facts mean. Please read the selection
below:
Similarities and differences
We can compare the two fields in terms of
six aspects. The first aspect is their similar patterns
of development. The two concepts have developed
rather quickly in recent years. This acceleration is
most obvious in the 2000s, especially from the year
2005 onwards. In the past two decades, the two
fields have been young and upcoming academic
areas in the literacy family (Google, 2012).
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ACTIVITY CARD
Exercise 2: EXPLORE SIMILARITIES & DIFFERENCES
OF MEDIA, INFORMATION, AND TECHNOLOGY
As for affiliated countries, the United States is the
most important place for both information literacy
and media literacy research. Other countries that are
active in both areas include England, Australia,
Canada, Spain, China, and South Africa.
The second aspect is their different academic
roots. While information literacy emerged from the
library and information sciences, media literacy
originated from the media, education, and social
sciences. The top three journals that carry
information literacy publications are library journals,
while those carrying media literacy publications are
communication and social sciences journals. Media
literacy-related journals tend to have higher impact
factors, while the library journals are either non-
Social Sciences Citation Index publications or have
lower impact factors (table 2).
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ACTIVITY CARD
Exercise 2: EXPLORE SIMILARITIES & DIFFERENCES
OF MEDIA, INFORMATION, AND TECHNOLOGY
The third aspect is the difference of
constituting members and institutions. In Table 3, of
the 48 authors shown on both lists, only one of
them is listed in both fields. For the top three
authors on each list, they do not appear at all on the
other list. This level of divergence is a good indicator
that the two fields are being investigated by two
entirely different groups of researchers. The
institutional affiliations in Table 4 essentially repeat
this finding. Of the 37 universities listed on both
lists, most of them do not overlap. Of the 18 media
literacy-related universities, 12 are ranked among
the top 100 in the 2013 Shanghai Ranking of world
universities. Of the 18 information literacy-related
universities, the corresponding number is only 5.
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ACTIVITY CARD
The fourth aspect is their overlapping scopes and
subject matters. Education is the common bond between
the two fields (Table 5). This overlap forms a basis for the
proposed integration and cooperation, but each field
also has its own emphasis, as can be seen in their major
title words. In fact, they also differ in terms of their
targets of study. The objects of interest for the
information literacy scholars are mainly peer-reviewed
publications. For media literacy, the attention is focused
on mass media and media messages. In recent years,
they have both focused on multimedia material and have
been associated heavily with information and
communication technologies. There is also an overlap
between the two fields in terms of subject area. Both
literacy concepts guide users to meet their information
needs through locating, retrieving, evaluating, using, and
communicating media and information. One is more
concerned with research skills, while the other is linked
with critical analysis of media products (Hobbs, 2010;
Lau, 2013).
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ACTIVITY CARD
The fifth aspect is their divergent analytical
approaches. Information literacy concentrates on
analyzing information (Lau, 2013). Therefore, it mainly
focuses on textual analysis and emphasizes the research
value of finding the truth in documents. It is concerned
with the critical assessment of research-related
information quality but it does not examine information
audience and information effects (Lau, 2013). In contrast,
media literacy has strong academic roots in media
studies and social sciences. It addresses key facets of the
mass media phenomena, such as media messages, media
industries, media audiences, and media effects (Martens,
2010). Thus, media literacy adopts more analytical
approaches. Apart from textual analysis, it also conducts
institutional analysis, medium analysis, and audience
analysis.
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ACTIVITY CARD
The sixth aspect is their objectives. Information
literacy and media literacy have the same objective –
training people to access, understand, evaluate,
communicate, use, and create media messages and
information. Both highlight the importance of the
ethical use of information, the critical analysis of
content, the use of multimedia platforms, and
knowledge production. There is a recent call for
information literacy to extend its functions to build
citizenship, to guarantee the survival of democratic
institutions, to serve as a vital tool for lifelong learning,
and to address the value of relevant information in a
commercial world that is driven by a knowledge
economy (Bawden, 2001). Media literacy scholars also
propose that media literacy should contribute to
democracy, the knowledge economy, and lifelong
learning (Livingstone & al., 2005).
Guide Question: What are the six aspects of Information
Literacy and Media Literacy? What are the similarities
and differences in the fields of Information Literacy and
Media Literacy?
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ACTIVITY CARD
Exercise 3: EXPLAIN THE IMPORTANCE OF THE
TOPICS BY APPLYING ITS FACTS, AND RULES.
Explain the importance of the topics by applying its facts,
and rules. Please read the Discussion and Conclusion of
the Article.
Discussion and conclusion
The empirical findings from the Web of Science
database show that there are more differences than
similarities between the fields of information literacy and
media literacy. Information literacy is a much larger field
than media literacy. It has a clear but narrow focus on
library science and technology. On the other hand, media
literacy has a broader scope and is more related to
communication, health-related issues, leisure, effects,
and culture. It is clear that these fields overlap to some
extent, but media literacy is not a subset of information
literacy, and information literacy is also not a
subcategory of media literacy.
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ACTIVITY CARD
Exercise 3: EXPLAIN THE IMPORTANCE OF THE TOPICS BY
APPLYING ITS FACTS, AND RULES.
These two fields come from different academic
traditions, have different concerns, and play different
roles in the process of educating people and raising
literacy levels. Information literacy is more related to
information storage, processing, and use, while media
literacy is concerned more with media content, media
industry, and social effects. Despite their differences,
however, they have a number of common concerns.
Information literacy and media literacy share common
goals and future directions. They overlap in the core
skills they aim to develop. They both aim at cultivating
literate individuals who can make informed judgments
regarding the use of information in the digital age. Both
emphasize the use of multimedia platforms and
knowledge creation. While we recognize their
differences, it is not difficult to find that the two fields
are, in fact, linked and complementary.
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ACTIVITY CARD
Exercise 3: EXPLAIN THE IMPORTANCE OF THE TOPICS BY
APPLYING ITS FACTS, AND RULES.
The experts in these two fields should seek
to learn from each other and to understand the
specifics of the other field. In today’s world, neither
information literacy nor media literacy alone is
sufficient to equip individuals to deal with the huge
volume of media messages and the abundance of
information platforms. There is an urgent call to
combine these two fields to develop a joint set of
media and information literacy competencies
needed in the new technological environment. Their
integration could certainly facilitate individuals’
participation in the emerging knowledge societies.
Guide Question: Can you explain the similarities and
differences of Information Literacy and Media
Literacy? Write your answer in the separate sheet of
paper.
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ACTIVITY CARD
Exercise 4: ELABORATE THE SIMILARITIES AND
DIFFERENCES OF MEDIA, INFORMATION, AND
TECHNOLOGY
Elaborate the similarities and differences
of media, information, and technology by
breaking down its information into component
parts. Please reread the selection: Discussion
and conclusion.
Guide Question: Can you write down the
component parts of Information Literacy and
Media Literacy? Support your answer by citing a
situation or situations. Write down your answer
in the separate sheet of paper.
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ASSESSMENT CARD
Exercise 5: EVALUATE THE INFORMATION,
IDEAS, AND SITUATIONS BY ANSWERING
THE GUIDE QUESTIONS.
Media and Information Literacy
1. Based on the article, what field of study that
is more related to social effects?
a. Media literacy
b. Technology literacy
c. Information literacy
26
Easy Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
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2. Based on the reading material, what field of
study that has a closer tie to library science?
a. Media literacy
b. Technology literacy
c. Information literacy
27
Easy Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
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Reference
3. Based on the selection, what field of study
that enhances a person’s ability to effectively
use technology to access, evaluate, integrate,
create and communicate information to
enhance the learning process through problem-
solving and critical thinking?
a. Media literacy
b. Technology literacy
c. Information literacy
28
Easy Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
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Reference
4. Who mentioned that information literacy
concentrates on analyzing information?
a. (Lau, 2013)
b. (Livingstone & al., 2005)
c. Martens, 2010)
29
Easy Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
Activity
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Reference
5. Who mentioned that media literacy has
strong academic roots in media studies and
social sciences?
a. (Lau, 2013)
b. (Livingstone & al., 2005)
c. (Martens, 2010)
30
Easy Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
Activity
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Reference
6. What is an essential element of panel What is
6. Who mentioned that media literacy scholars
also propose that media literacy should
contribute to democracy, the knowledge
economy, and lifelong learning?
a. (Lau, 2013)
b. (Livingstone & al., 2005)
c. (Martens, 2010)
31
Easy Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
Activity
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Reference
7. When do people accomplish the objectives of
information literacy and media literacy?
a. It is when the individuals are informed to browse,
recognize, assess, talk, utilize and create news
and comments.
b. It is when the people are trained to access,
understand, evaluate, communicate, use, and
create media messages and information.
c. It is when the people are aware to access,
analyze, evaluate, communicate, create media
contents and contexts.
32
Moderate Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
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8. When do people give importance to media literacy
and information literacy?
a. It is when the individuals justly use of messages,
critically analyze the idea, justly utilize the media
platforms, and knowledge production.
b. It is when the people justly identify information,
critically analyze the content, justly use the media
platforms, and knowledge production.
c. It is when the individuals justly use media,
critically analyze the content, justly utilize the
media platforms, and knowledge production.
d. It is when the people rightly use of information,
critically analyze the content, justly utilize the
multimedia platforms, and knowledge
production.
33
Moderate Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
Activity
Assessment
Reference
9. In what particular fields did media literacy
originate?
a. It originated from news, politics, and social
media.
b. It originated from publications, learning, and
career.
c. Media literacy originates from education,
politics, business, and employment
d. Media literacy originated from the media,
education, and social sciences.
34
Moderate Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Guide
Activity
Assessment
Reference
10. Which among the given choices is not stated in the
findings?
a. The Web of Science database show that there are
more differences that similarities between the
fields of information literacy and media literacy.
b. Information literacy is a much larger field than
media literacy.
c. We can compare the two fields in terms of six
aspects.
d. a and b.
35
Difficult Type
Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Reference
REFERENCE CARD
Curriculum Guide
Lee, Alice and So, Clement (2013). Media
Literacy and Information Literacy: Similarities
and Differences. China. Retrieved @
https://www.revistacomunicar.com/indice-
en/articulo.php?numero=42-2014-13 on June
10, 2020.
https://www.igi-global.com/dictionary/teacher-
preparation-programs-and-learner-centered-
technology-integrated-instruction/29528
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Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Prepared by:
GEORGE P. LUMAYAG
Teacher 3
Date Submitted: ___________________________
Reviewed by:
ALOHA BENGCOLITA ROY R. PINTOR
Master Teacher I Principal I
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Competency: Identify the similarities and
differences between and among media literacy,
information literacy, and technology literacy
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Correct
You are right!
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Reference
Wrong!
Your answer is wrong!
39
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MELC MIL 2 PPT Identify the similarities and differences between and among media literacy, information literacy, and technology li prepared by George Lumayag.doc.pptx

  • 1. Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy Intended Learning Outcomes: 1. Identify the similarities and differences between and among media literacy, information literacy, and technology literacy; 2. Understand the facts of media literacy, information literacy, and technology literacy; 3. Apply concepts on media literacy, information literacy, and technology literacy; 4. Break down information of media literacy, information literacy, and technology literacy; 5. Answer honestly the guide questions pertaining to media, information, and technology. Guide Activity Assessment Reference 1 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/
  • 2. CONTENT GUIDE CARD ACTIVITY CARD ASSESSMENT CARD ENRICHMENT CARD REFERENCE CARD 2 Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 3. GUIDE CARD Dear students, It is essential for you to have the basic understanding of media and information as channels of communication and tools for the development of individuals and societies. Your knowledge is indeed your preferred choice to help our society for national development. 3 Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 4. GUIDE CARD It is a Deped mandate to capacitate you to learn the appropriate ways to handle and use media and information for good wherein the school guides you to be creative and critical thinkers as well as responsible users and competent producers of media and information. Well, this time, it is expected that you can identify the similarities and differences between and among media literacy, information literacy, and technology literacy. 4 Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 5. GUIDE CARD This MIL Competency Module has a set of activities with guide questions for you to answer after reading the articles or learning materials. To do the activities, these are the requirements for you to pass the Subject, namely: Independent Learning Portfolio, Oral Presentation through Self Video Production, Compilation of Modules and Outputs, and School-Based Initiative Report vis-Ă -vis DepEd programs. 5 Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 6. GUIDE CARD And to pass the subject, Media and Information Literacy, these are the criteria for the Grading System, such as Written Works (25%), Performance Tasks (50%) and Periodical Test (25%) GEORGE P. LUMAYAG Teacher III 6 Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 7. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences Engage in recognizing and recalling of facts. Please read the selection and abstract of an article: What is Technology Literacy 1. Technology literacy is the ability to effectively use technology to access, evaluate, integrate, create and communicate information to enhance the learning process through problem-solving and critical thinking. Learn more in: Teacher Preparation Programs and Learner-Centered, Technology-Integrated Instruction 7 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 8. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences 2. Technology Literacy helps one to communicate, solve problems, and enhance life-long learning skills for future progress. Technology Skills: Technology skills are computer skills that one must possess to utilize technology effectively in any academic or non-academic setting. Learn more in: The Impact of Technology on PK-12 Teacher Preparation Programs 8 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 9. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences 3. Technology literacy is the ability to effectively use technology to access, evaluate, integrate, create and communicate information to enhance the learning process through problem-solving and critical thinking. Learn more in: A Call for Teacher Preparation Programs to Model Technology Integration into the Instructional Process 9 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 10. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences 4. The possession of skills to use appropriate technology to communicate and search for information, and to be able to critically evaluate the accuracy and currency of the information obtained and integrate it in the synthesizing of new information. Learn more in: Ubiquitous Learning and Handhelds 5. Ability for a person to effectively and responsibly use technology to access, manage, integrate, evaluate, create and communicate information. Learn more in: How Adults Learn Through Information Technologies 10 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 11. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences 6. Technology Literacy helps one to communicate, solve problems, and enhance life-long learning skills for future progress. Learn more in: Individual Differences, Learning Opportunities and Learning Outcomes, Digital Equity: Bridging the Gap – Creating Learning Opportunities for All Students 7. Technology literacy represents the aptitude to use media, such as the internet to access and interact with information. Learn more in: Library Issues in Adult Online Education 8. A person’s ability to access and use technology responsibly and effectively. Learn more in: Technology- Enhanced Information Literacy in Adult Education 11 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 12. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences Media Literacy and Information Literacy: Similarities and Differences December 20, 2013, Filed Under: Media & Information Literacy, Media Education Policy, Resources, Youth Media Country: China Language: English Source:http://dx.doi.org/10.3916/C42-2014-13 Author:Alice Lee. Clement So Link:https://www.revistacomunicar.com/indice- en/articulo.php?numero=42-2014-13 12 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 13. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences In knowledge society, there is currently a call for cultivating a combination of media literacy and information literacy. This, however, requires cooperation from these two separate fields of study, and uncertainty regarding their boundaries hinders a smooth merger. It is unclear whether they are subsets of each other or separate entities. In this study, , we have explored the relationship between these two fields by empirically mapping out their territories and discussing their similarities and differences. We have made use of the Web of Science database to delineate the content and boundary of these two fields. 13 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 14. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences Our findings from 1956 to 2012 show that the two fields have different authors, university affiliations, and journals; they also differ in terms of academic origin, scope, and social concern. Information literacy has a closer tie to library science, while media literacy is more related to media content, media industry, and social effects. Due to their different academic orientations, the two fields adopt different analytical approaches. We have found that media literacy is not a subset of information literacy as some scholars have suggested, although the two fields have similarities. 14 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 15. ACTIVITY CARD Exercise 1: ENGAGE IN READING: Media Literacy and Information Literacy: Similarities and Differences They share the same goal, and their publications overlap in terms of subject areas, countries of origin, and titles. The two fields could find common ground by cooperating together to contribute to the promotion of new literacy in knowledge societies. Guide Question: Can you write down 10 keywords in relation to information literacy and media literacy? Use five keywords in sentences stating facts and use five sentences expressing opinions. Write down your answer in the separate sheet of paper. 15 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 16. ACTIVITY CARD Exercise 2: EXPLORE SIMILARITIES & DIFFERENCES OF MEDIA, INFORMATION, AND TECHNOLOGY Explore the similarities and differences of media, information, and technology by understanding what the facts mean. Please read the selection below: Similarities and differences We can compare the two fields in terms of six aspects. The first aspect is their similar patterns of development. The two concepts have developed rather quickly in recent years. This acceleration is most obvious in the 2000s, especially from the year 2005 onwards. In the past two decades, the two fields have been young and upcoming academic areas in the literacy family (Google, 2012). 16 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 17. ACTIVITY CARD Exercise 2: EXPLORE SIMILARITIES & DIFFERENCES OF MEDIA, INFORMATION, AND TECHNOLOGY As for affiliated countries, the United States is the most important place for both information literacy and media literacy research. Other countries that are active in both areas include England, Australia, Canada, Spain, China, and South Africa. The second aspect is their different academic roots. While information literacy emerged from the library and information sciences, media literacy originated from the media, education, and social sciences. The top three journals that carry information literacy publications are library journals, while those carrying media literacy publications are communication and social sciences journals. Media literacy-related journals tend to have higher impact factors, while the library journals are either non- Social Sciences Citation Index publications or have lower impact factors (table 2). 17 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 18. ACTIVITY CARD Exercise 2: EXPLORE SIMILARITIES & DIFFERENCES OF MEDIA, INFORMATION, AND TECHNOLOGY The third aspect is the difference of constituting members and institutions. In Table 3, of the 48 authors shown on both lists, only one of them is listed in both fields. For the top three authors on each list, they do not appear at all on the other list. This level of divergence is a good indicator that the two fields are being investigated by two entirely different groups of researchers. The institutional affiliations in Table 4 essentially repeat this finding. Of the 37 universities listed on both lists, most of them do not overlap. Of the 18 media literacy-related universities, 12 are ranked among the top 100 in the 2013 Shanghai Ranking of world universities. Of the 18 information literacy-related universities, the corresponding number is only 5. 18 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 19. ACTIVITY CARD The fourth aspect is their overlapping scopes and subject matters. Education is the common bond between the two fields (Table 5). This overlap forms a basis for the proposed integration and cooperation, but each field also has its own emphasis, as can be seen in their major title words. In fact, they also differ in terms of their targets of study. The objects of interest for the information literacy scholars are mainly peer-reviewed publications. For media literacy, the attention is focused on mass media and media messages. In recent years, they have both focused on multimedia material and have been associated heavily with information and communication technologies. There is also an overlap between the two fields in terms of subject area. Both literacy concepts guide users to meet their information needs through locating, retrieving, evaluating, using, and communicating media and information. One is more concerned with research skills, while the other is linked with critical analysis of media products (Hobbs, 2010; Lau, 2013). 19 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 20. ACTIVITY CARD The fifth aspect is their divergent analytical approaches. Information literacy concentrates on analyzing information (Lau, 2013). Therefore, it mainly focuses on textual analysis and emphasizes the research value of finding the truth in documents. It is concerned with the critical assessment of research-related information quality but it does not examine information audience and information effects (Lau, 2013). In contrast, media literacy has strong academic roots in media studies and social sciences. It addresses key facets of the mass media phenomena, such as media messages, media industries, media audiences, and media effects (Martens, 2010). Thus, media literacy adopts more analytical approaches. Apart from textual analysis, it also conducts institutional analysis, medium analysis, and audience analysis. 20 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 21. ACTIVITY CARD The sixth aspect is their objectives. Information literacy and media literacy have the same objective – training people to access, understand, evaluate, communicate, use, and create media messages and information. Both highlight the importance of the ethical use of information, the critical analysis of content, the use of multimedia platforms, and knowledge production. There is a recent call for information literacy to extend its functions to build citizenship, to guarantee the survival of democratic institutions, to serve as a vital tool for lifelong learning, and to address the value of relevant information in a commercial world that is driven by a knowledge economy (Bawden, 2001). Media literacy scholars also propose that media literacy should contribute to democracy, the knowledge economy, and lifelong learning (Livingstone & al., 2005). Guide Question: What are the six aspects of Information Literacy and Media Literacy? What are the similarities and differences in the fields of Information Literacy and Media Literacy? 21 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 22. ACTIVITY CARD Exercise 3: EXPLAIN THE IMPORTANCE OF THE TOPICS BY APPLYING ITS FACTS, AND RULES. Explain the importance of the topics by applying its facts, and rules. Please read the Discussion and Conclusion of the Article. Discussion and conclusion The empirical findings from the Web of Science database show that there are more differences than similarities between the fields of information literacy and media literacy. Information literacy is a much larger field than media literacy. It has a clear but narrow focus on library science and technology. On the other hand, media literacy has a broader scope and is more related to communication, health-related issues, leisure, effects, and culture. It is clear that these fields overlap to some extent, but media literacy is not a subset of information literacy, and information literacy is also not a subcategory of media literacy. 22 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 23. ACTIVITY CARD Exercise 3: EXPLAIN THE IMPORTANCE OF THE TOPICS BY APPLYING ITS FACTS, AND RULES. These two fields come from different academic traditions, have different concerns, and play different roles in the process of educating people and raising literacy levels. Information literacy is more related to information storage, processing, and use, while media literacy is concerned more with media content, media industry, and social effects. Despite their differences, however, they have a number of common concerns. Information literacy and media literacy share common goals and future directions. They overlap in the core skills they aim to develop. They both aim at cultivating literate individuals who can make informed judgments regarding the use of information in the digital age. Both emphasize the use of multimedia platforms and knowledge creation. While we recognize their differences, it is not difficult to find that the two fields are, in fact, linked and complementary. 23 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 24. ACTIVITY CARD Exercise 3: EXPLAIN THE IMPORTANCE OF THE TOPICS BY APPLYING ITS FACTS, AND RULES. The experts in these two fields should seek to learn from each other and to understand the specifics of the other field. In today’s world, neither information literacy nor media literacy alone is sufficient to equip individuals to deal with the huge volume of media messages and the abundance of information platforms. There is an urgent call to combine these two fields to develop a joint set of media and information literacy competencies needed in the new technological environment. Their integration could certainly facilitate individuals’ participation in the emerging knowledge societies. Guide Question: Can you explain the similarities and differences of Information Literacy and Media Literacy? Write your answer in the separate sheet of paper. 24 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 25. ACTIVITY CARD Exercise 4: ELABORATE THE SIMILARITIES AND DIFFERENCES OF MEDIA, INFORMATION, AND TECHNOLOGY Elaborate the similarities and differences of media, information, and technology by breaking down its information into component parts. Please reread the selection: Discussion and conclusion. Guide Question: Can you write down the component parts of Information Literacy and Media Literacy? Support your answer by citing a situation or situations. Write down your answer in the separate sheet of paper. 25 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 26. ASSESSMENT CARD Exercise 5: EVALUATE THE INFORMATION, IDEAS, AND SITUATIONS BY ANSWERING THE GUIDE QUESTIONS. Media and Information Literacy 1. Based on the article, what field of study that is more related to social effects? a. Media literacy b. Technology literacy c. Information literacy 26 Easy Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 27. 2. Based on the reading material, what field of study that has a closer tie to library science? a. Media literacy b. Technology literacy c. Information literacy 27 Easy Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 28. 3. Based on the selection, what field of study that enhances a person’s ability to effectively use technology to access, evaluate, integrate, create and communicate information to enhance the learning process through problem- solving and critical thinking? a. Media literacy b. Technology literacy c. Information literacy 28 Easy Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 29. 4. Who mentioned that information literacy concentrates on analyzing information? a. (Lau, 2013) b. (Livingstone & al., 2005) c. Martens, 2010) 29 Easy Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 30. 5. Who mentioned that media literacy has strong academic roots in media studies and social sciences? a. (Lau, 2013) b. (Livingstone & al., 2005) c. (Martens, 2010) 30 Easy Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 31. 6. What is an essential element of panel What is 6. Who mentioned that media literacy scholars also propose that media literacy should contribute to democracy, the knowledge economy, and lifelong learning? a. (Lau, 2013) b. (Livingstone & al., 2005) c. (Martens, 2010) 31 Easy Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 32. 7. When do people accomplish the objectives of information literacy and media literacy? a. It is when the individuals are informed to browse, recognize, assess, talk, utilize and create news and comments. b. It is when the people are trained to access, understand, evaluate, communicate, use, and create media messages and information. c. It is when the people are aware to access, analyze, evaluate, communicate, create media contents and contexts. 32 Moderate Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 33. 8. When do people give importance to media literacy and information literacy? a. It is when the individuals justly use of messages, critically analyze the idea, justly utilize the media platforms, and knowledge production. b. It is when the people justly identify information, critically analyze the content, justly use the media platforms, and knowledge production. c. It is when the individuals justly use media, critically analyze the content, justly utilize the media platforms, and knowledge production. d. It is when the people rightly use of information, critically analyze the content, justly utilize the multimedia platforms, and knowledge production. 33 Moderate Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 34. 9. In what particular fields did media literacy originate? a. It originated from news, politics, and social media. b. It originated from publications, learning, and career. c. Media literacy originates from education, politics, business, and employment d. Media literacy originated from the media, education, and social sciences. 34 Moderate Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 35. 10. Which among the given choices is not stated in the findings? a. The Web of Science database show that there are more differences that similarities between the fields of information literacy and media literacy. b. Information literacy is a much larger field than media literacy. c. We can compare the two fields in terms of six aspects. d. a and b. 35 Difficult Type Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 36. REFERENCE CARD Curriculum Guide Lee, Alice and So, Clement (2013). Media Literacy and Information Literacy: Similarities and Differences. China. Retrieved @ https://www.revistacomunicar.com/indice- en/articulo.php?numero=42-2014-13 on June 10, 2020. https://www.igi-global.com/dictionary/teacher- preparation-programs-and-learner-centered- technology-integrated-instruction/29528 36 Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 37. Prepared by: GEORGE P. LUMAYAG Teacher 3 Date Submitted: ___________________________ Reviewed by: ALOHA BENGCOLITA ROY R. PINTOR Master Teacher I Principal I 37 Competency: Identify the similarities and differences between and among media literacy, information literacy, and technology literacy https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 38. Correct You are right! 38 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/ Guide Activity Assessment Reference
  • 39. Wrong! Your answer is wrong! 39 https://georgelumayag.weebly.com/ https://shsmil.weebly.com/