This document provides details on designing an R&B music magazine, including conventions, market research, a reader profile, and layout designs for the front cover, contents page, and a double page spread. Key elements include using 3 colors in the design, featuring artists prominently on the cover and masthead, including interviews, fashion, and relationships in articles, and targeting 16-17 year old fans of R&B and hip hop artists.
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2. Conventions
My magazine is based on RnB. I have found that
they use a simple layout to make it look classy,
and about 3 colours in their colour scheme. The
artist is usually covering some of the masthead.
The main target audience for this genre are
teenagers. The artist on the title page normally
has a hard expression, to intimidate the audience.
The artists name is usually very big and stands
out, in a different colour from the rest of the
magazine, to show the artist’s importance.
3. Market Research.
Most people said £1.90 or £2.50 -
£3.50. Black, blue, white. Bounce.
Celebrity posters. Fashion sense,
success stories, relationships and
personal life.
4. Reader Profile
• Kesha is a 16 year old studying her first year of media
studies at sixth-form. She listens to R’n’B and hip hop in her
spare time and her interests are singing and dancing, she
can also play the guitar. She has a YouTube page where she
has about 48 videos of her singing and has 162 subscribers.
She would love to meet J-Cole, Rihanna, Chris Brown or any
other R’n’B artist that she is a fan of. She downloads her
music from iTunes and uses the internet at least an hour
everyday. ‘Vibe’ is her favourite music magazine and she
enjoys attending live music events of her favourite artists
every three to six months. She has a part time job in a retail
shop where she earns about £40 each week. Instead of
going university, Kesha wants to get signed to a recording
company and take off with her singing career.
5. Flat Plan - Front Cover
• I have named my magazine 'Buzzin' because I think it
will appeal more to my target audience which are
teenagers and to give the idea that it is a successful
company. The model has one hand on her hip and she
is looking down at the camera to make her look
powerful. The artists name is on a blue background to
make it stand out and show that she is an important
artist. The price is £3.50 as it is not too high or low and
it shows that the magazine has value.
• The colours used are not too sharp and there are not
too many used, so that they do not clash with each
other and so that it does not look overcrowded. I
placed the slogan in the top left corner because that is
where people normally read from first. The artist is in
the centre of the page to show that a lot of the
magazine is about her. There are a lot of teasers and
pull quotes surrounding the artist, to make the target
audience want to read more about a specific article,
and buy the magazine and there are featured artists,
so that if people like an artist from it, they would be
more likely to buy the magazine too.
6. Contents Page
• Font for the title 'Contents'
because looks different, unique,
so consumers would like it. The
picture at the top links to an
article it would make the reader
want to read more about it. The
head and shoulder shot of the
artist in the bottom half of the
page holds everything together,
because it is big, and it bleeds to
the end of the page and it is also
behind the page numbers and
teasers, so it links to everything
on the page.
8. Double Page Spread
Double page spread there are drop
capitals for the letters of the artist's
name. There is a medium long shot of
the artist singing. The questions are in
blue because the topic changes each
time. I have used mainly black white
and baby blue to keep it simple and
consistent with the rest of the
magazine yet decided to add some
yellow to make the title stand out, and
it matches with black. There is a
picture of another artist as they could
be included in the interview. I used a
medium-close up on the second page,
so that you can see the artist's
expression but you can still see what
she is wearing because people like to
look at artists’ dress sense.