The student project abour media education in Ukraine (2015)

2. Media Literacy in Ukraine
An presentation by Olga Demydova & Deike Stemmer

3. Agenda
1.Short Facts: Ukraine
2.Media in Ukraine
3.Education System
4.Scientist Approach
Media Literacy
5.Nationwide Experiment
6.Docu Days

4. Media in the Ukraine
0
5
10
15
20
25
30
35
40
45
50
Use of Media

5. Media in the Ukraine
State Municipal Private
Pershyi
Natsionalnyi
Kiev, Ltava 1+1, Inter, 5
canal
National
Radiocompany
of Ukraine
(UR-1, 2, 3)
Radio Kiev 98fm Hit-FM, Lounge
FM, Kiss FM,
Nostalgy, Era-
FM
Uryadovy Kuryer Vechirniy Kyjiv,
Chreshchatyk
Segodnja,
Dzerkalo Tyzhnja
News agencies:
Privat: Unian, UNN, State: Ukrinform

6. Education System
Schools are state owned or private)
 5 Levels:
 Preschool
 Primary School
 Secondary School
 Higher School
 Postgratuate
 Compulsory from age 6-15
Licensed
by the
Ministry of
Education

7. Ukrainian model of media culture
Reaction
Research & Reading
Actualization
Assimilation & Integration of new Knowledge
Generation
Incubation & Creative
Conversion & Transformation
Use
Transmission of Information &
Innovation Activity

8. Main features of “Ukrainian” Media
Education
 Individual Approach
 Moral and Aesthetic Values
 Constant Renewal of Contents
 Civil Orientations
 National Traditions
 Creativity

9. Media education in high schools
Training media specialists
(journalists, PR etc.)
Training media pedagogues
and media psychologists
 School of Journalism
National University
of “Kyiv-Mohyla
Academy”
 Institute of Journalism of Taras
Shevchenko National University of
Kyiv
 Institute of Publishing and Printing of
National Technical University of
Ukraine “Kyiv Polytechnic Institute”
 Faculty of journalism National
University of Lviv
 Faculty of Philology of Karazin
Kharkiv National University
 After 5 years –advanced training
(obligatory)
 Departments of professional
development by pedagogical
Universities

10. State experiment: “Adoption of media
knowledge in educational process”
 All Ukrainian
 Currently: in 7 areas and
the capital (Kiev),
participants: about 100
schools
 Shall bring a Nationwide
Standard to Media
Literacy which is already
included in curricula
2010-2013
experimental
stage
2014-2016
stage of
implementation
and
standardization
2017-2020
further
development of
media
education and
mass adoption

11. State experiment: “Adoption of media
knowledge in educational process”
Extra Media courses
Part of study courses
Out-of-school
activities
1. Study
Influence of
Media on Young
People
2. Develop
Critical Thinking
and Social
Responsibility

12. Docu Days
 major Ukrainian
documentary festival, part of
a human rights campaign,
supported by EU
 Goal:
 to help to be informed and
make proper choice of the
necessary information, which,
in fact, develops a sort of an
information “immune system”.
 Sets up media clubs in
schools, institues and
colleges

13. Docu Days: Projekt 2014
 2014 Project: Create 60
Cinema clubs in schools
and
universities
+ Media libraries tailored to the target
audience
+ Manuals guiding
moderators/managers of film societies
in organizing debates and screenings
Doku Days
provide:

14. Another kind of Media Literacy…

15. Thanks for your Attention! Дякуємо за увагу!
 We are happy to answer
any kind of Questions!
 Залюбки відповімо на
будь-яке питання!