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Nuala Morse, Research Associate, University of Manchester / UCL Culture
Thomas Kador, Teaching Fellow in Public & Cultural Engagement, UCL Culture
University College London
Measuring and evaluating the wellbeing benefits
of museum & cultural activities
UCL Culture
Museums & Collections
• 3 Public Museums (Petrie Museum of Egyptian Archaeology,
Grant Museum of Zoology and UCL Art Museum)
• >15 Collections: Anthropology, Archaeology, Electrical
Engineering, Geology, Physiology, Medical Physics and other
sciences
• c. 800,000 Objects
Theatre & Public Engagement Unit
Learning with Objects
• Mostly formed as teaching collections
• University collections were pioneers in object-based learning
• Object-based learning was an integral part of the student experience in
19th and early 20th centuries
UCL Slade Art School students working
from the cast collection in the 1880’s.
Students in 1887 studying comparative
anatomy using specimens from the
Grant Museum of Zoology.
Objects and wellbeing
‘The effect in sickness of beautiful
objects, and especially of brilliancy of
colour is hardly at all appreciated [by
the authorities]…
[…the] variety of form and
brilliance of colour in the
objects presented to patients
are actual means of recovery’.
(Florence Nightingale 1860)
Santa Maria della Scala Hospital, Siena
(Pilgrim’s Hall)
10 years of our research shows that
museums benefit health and wellbeing through:
• positive social experiences, leading to reduced social isolation
• opportunities for learning and acquiring news skills
• calming experiences, leading to decreased anxiety
• increased positive emotions, such as optimism, hope and
enjoyment
• increased self-esteem and sense of identity
• increased inspiration and opportunities for meaning making
• distraction from clinical environments, incl. hospitals and care
homes
• increased communication between families, carers and health
professionals
Chatterjee and Noble (2013) Museums, Health and Well-being. Routledge.
https://museumsandwellbeingalliance.wordpress.com/
@museumwellbeing
• Mapping wellbeing activity
• Sharing information &
signposting to useful resources
• Advocacy and awareness
• Supporting museums and
health professionals
• Writing guides to help navigate
cultural commissioning process
Audiences
• More focus on
illness than on
health, wellbeing
and prevention
• Single largest
audience: older
adults
• Some interesting
physical health
categories (cancer,
stroke, brain injury)
• Role for museums
as consultants in
creating spaces for
wellbeing
• Download the
interim report here
• 3 year Research Council funded project (2008-2011)
• Aim: To assess the value of museum object handling as
a therapeutic or enrichment activity/intervention within
healthcare (hospitals and care homes).
Images©UCLMuseums
Heritage in Hospitals
• AHRC funded (2014-2017)
• Investigating the value of museum encounters in social
prescribing for socially isolated, vulnerable and lonely
older people
• Referrals through local NHS (Nat. Health Service) and
Local Authority Adult Social Care services, to partner
museums in Central London and Kent.
Not So Grim up North
• 3 year research project (2015-2018) with
the Whitworth Art Gallery, Manchester
Museum, and Tyne & Wear Archives &
Museums funded by ACE;
• Investigating the impact of museum
activities for people living with dementia,
stroke rehabilitation patients, mental
health and addiction recovery service-
users;
• In partnership with the NHS, Adult Social
Care services and Third Sector
organisations in Greater Manchester and
Tyne and Wear.
UCL Museum Wellbeing
Measures Toolkit
Authors
Dr Linda J Thomson & Dr Helen J Chatterjee
http://www.ucl.ac.uk/museums/research/touch/ucl-museum-wellbeing-measures-toolkit.pdf
Developed with 30 museums to
assess the impact of museum
participation on psychological
wellbeing
Measuring the impact
Positive mood Negative mood
Active
Alert
Attentive
Determined
Enthusiastic
Excited
Inspired
Interested
Proud
Strong
Afraid
Ashamed
Distressed
Guilty
Hostile
Irritable
Jittery
Nervous
Scared
Upset
Clinical scales of measurement used to evaluate psychological
and subjective wellbeing before and after the handling session
PANAS - Positive Affect
Negative Affect Schedule
(Watson et al. 1988) 10
positive and 10 negative
moods rated on 1 - 5
scale
VAS - Visual Analogue
Scale (EuroQol 1990)
Wellness and Happiness
rated on zero - 100 scale
1 2 3 4 5
not at all a little moderately quite a bit extremely
UCL Wellbeing Measuring Toolkit
Museums Wellbeing Umbrellas:
Future ideas
• Umbrellas used to set individual goals for people who are
socially excluded, confused or nervous
• Non-verbal umbrellas, using facial expressions
Activity
Defining the ‘right’ measures for wellbeing
- In groups of 3-4 (ideally with one person from a healthcare
background in each group)
- Define a cultural setting (museum, gallery, heritage site, library, etc)
- Decide on a client group for a wellbeing activity (psychiatric
patients, stroke survivors, people with dementia, in addiction
recovery…)
- Now look at the sample umbrellas and discuss which
measures might be most appropriate to assess object-based /
cultural activities with the given group and setting
- Are the words on one of the umbrellas appropriate for your
situation or would you like to design a new one?
- Consider how you could work with your client group to develop
appropriate evaluation measures
Thank you
nuala.morse@manchester.ac.uk
t.kador@ucl.ac.uk
https://museumsandwellbeingalliance.
wordpress.com

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Measuring and evaluating the wellbeing benefits of museum & cultural activities | Nuala Morse & Thomas Kador

  • 1. Nuala Morse, Research Associate, University of Manchester / UCL Culture Thomas Kador, Teaching Fellow in Public & Cultural Engagement, UCL Culture University College London Measuring and evaluating the wellbeing benefits of museum & cultural activities
  • 2. UCL Culture Museums & Collections • 3 Public Museums (Petrie Museum of Egyptian Archaeology, Grant Museum of Zoology and UCL Art Museum) • >15 Collections: Anthropology, Archaeology, Electrical Engineering, Geology, Physiology, Medical Physics and other sciences • c. 800,000 Objects Theatre & Public Engagement Unit
  • 3. Learning with Objects • Mostly formed as teaching collections • University collections were pioneers in object-based learning • Object-based learning was an integral part of the student experience in 19th and early 20th centuries UCL Slade Art School students working from the cast collection in the 1880’s. Students in 1887 studying comparative anatomy using specimens from the Grant Museum of Zoology.
  • 4. Objects and wellbeing ‘The effect in sickness of beautiful objects, and especially of brilliancy of colour is hardly at all appreciated [by the authorities]… […the] variety of form and brilliance of colour in the objects presented to patients are actual means of recovery’. (Florence Nightingale 1860) Santa Maria della Scala Hospital, Siena (Pilgrim’s Hall)
  • 5. 10 years of our research shows that museums benefit health and wellbeing through: • positive social experiences, leading to reduced social isolation • opportunities for learning and acquiring news skills • calming experiences, leading to decreased anxiety • increased positive emotions, such as optimism, hope and enjoyment • increased self-esteem and sense of identity • increased inspiration and opportunities for meaning making • distraction from clinical environments, incl. hospitals and care homes • increased communication between families, carers and health professionals Chatterjee and Noble (2013) Museums, Health and Well-being. Routledge.
  • 6. https://museumsandwellbeingalliance.wordpress.com/ @museumwellbeing • Mapping wellbeing activity • Sharing information & signposting to useful resources • Advocacy and awareness • Supporting museums and health professionals • Writing guides to help navigate cultural commissioning process
  • 7. Audiences • More focus on illness than on health, wellbeing and prevention • Single largest audience: older adults • Some interesting physical health categories (cancer, stroke, brain injury) • Role for museums as consultants in creating spaces for wellbeing • Download the interim report here
  • 8. • 3 year Research Council funded project (2008-2011) • Aim: To assess the value of museum object handling as a therapeutic or enrichment activity/intervention within healthcare (hospitals and care homes). Images©UCLMuseums Heritage in Hospitals
  • 9. • AHRC funded (2014-2017) • Investigating the value of museum encounters in social prescribing for socially isolated, vulnerable and lonely older people • Referrals through local NHS (Nat. Health Service) and Local Authority Adult Social Care services, to partner museums in Central London and Kent.
  • 10. Not So Grim up North • 3 year research project (2015-2018) with the Whitworth Art Gallery, Manchester Museum, and Tyne & Wear Archives & Museums funded by ACE; • Investigating the impact of museum activities for people living with dementia, stroke rehabilitation patients, mental health and addiction recovery service- users; • In partnership with the NHS, Adult Social Care services and Third Sector organisations in Greater Manchester and Tyne and Wear.
  • 11. UCL Museum Wellbeing Measures Toolkit Authors Dr Linda J Thomson & Dr Helen J Chatterjee http://www.ucl.ac.uk/museums/research/touch/ucl-museum-wellbeing-measures-toolkit.pdf Developed with 30 museums to assess the impact of museum participation on psychological wellbeing Measuring the impact
  • 12. Positive mood Negative mood Active Alert Attentive Determined Enthusiastic Excited Inspired Interested Proud Strong Afraid Ashamed Distressed Guilty Hostile Irritable Jittery Nervous Scared Upset Clinical scales of measurement used to evaluate psychological and subjective wellbeing before and after the handling session PANAS - Positive Affect Negative Affect Schedule (Watson et al. 1988) 10 positive and 10 negative moods rated on 1 - 5 scale VAS - Visual Analogue Scale (EuroQol 1990) Wellness and Happiness rated on zero - 100 scale 1 2 3 4 5 not at all a little moderately quite a bit extremely UCL Wellbeing Measuring Toolkit
  • 13. Museums Wellbeing Umbrellas: Future ideas • Umbrellas used to set individual goals for people who are socially excluded, confused or nervous • Non-verbal umbrellas, using facial expressions
  • 14. Activity Defining the ‘right’ measures for wellbeing - In groups of 3-4 (ideally with one person from a healthcare background in each group) - Define a cultural setting (museum, gallery, heritage site, library, etc) - Decide on a client group for a wellbeing activity (psychiatric patients, stroke survivors, people with dementia, in addiction recovery…) - Now look at the sample umbrellas and discuss which measures might be most appropriate to assess object-based / cultural activities with the given group and setting - Are the words on one of the umbrellas appropriate for your situation or would you like to design a new one? - Consider how you could work with your client group to develop appropriate evaluation measures