The document summarizes key details about the M-Days event in 2012, including forecasts of 50% visitor growth and 120 exhibitors. It outlines the speaker stages, exhibitor areas, and topics that will be covered like mobile working, apps, developer areas, and partnerships with Appfahren and GS1. Sponsorship and media opportunities are also mentioned to promote visibility for exhibitors among the B2B, developer, and consumer audiences.

1. 7. M-Days „The home of Mobile “ 1 - 2 February 2012 in Frankfurt Forecast 2012 : 50% visitor growth, 120 exhibitors, 200 speakers

4. M-Days attendees 2011 Be there... Exhibitor Speaker Visitors

5. The Congress- and Fair stages …

7. Mobile Web mCommerce | mMarketing | mPublish | mPrint | mEntertainment | Couponing | Augmented Reality Entertainment | Augemented Reality Advertising | mPayment | mTaging | Location Based Services | mSocial Media| mContent | Development Mobile Business Solutions mSecurity | mEnterprice | mSolutions | M2M | Automotive Mobile Technic Long Term Evolution | mSecurity | M2M | mAugmented Reality | mResearch | mCloud | Near Fild Communication | mSystem Integration | Telecommunication | Development Apps / Application Provider | Systemdevices / Systemplattforms | Marketplaces ( iOS, Windows, Android, Symibian, BlackBerry etc.)| User Interface | Content | Development M-Days topics HOT TOPIC´S Growing exhibitors with evolving topics!

10. Company: Booth: Option: Version: 06.10.2011 sold reserved option free E29 F29 G29 G11 G15 G17 G19 G21 A25 D01 D29 C29 E31 F28 F30

11. Strong communication during the whole year! Two industry publications supporting M-Days with special issues and special topics releases to secure the strongest possible attention for the exhibitors and sponsors. “ The media and exhibition combination with GFM Nachrichten and M-Days services is different and was very appealing to us!” , said our sponsors Sponsoren Nokia and Telefónica o2 Special Communication

12. The expert publications provide the descision makers of the digital media and communication industries as well as the whole mobile industry with relevant releases. Exhibitors and sponsors will be presented here actively!

13. 87,000 overall print contacts and 231,000 online contacts are contacted solely by us! Additional media support via competence and industry reports with partners like... … and many more!

14. Congress program issue 25.000 Supplements Program strukture (6 pages) issue 44.000 – sulllements in Horizont, WUV DIN lang Flyer, issue 3.000 GFM Nachrichten M-Days Special issue 28.000

15. The partnership with App- fahren, parallel to IAA, opens the door a bit more to the automobile industry … Video

16. The close partnership with GS1 opens the doors to the trade industry … Video

17. Show Your App Award 32.100 votes / votes in addition the jury descisions ! Over 140 App submissions ! 120 Development Companies said „Thanks“ for the strong media attion. Sponsor & Strong media success! Media clipping: 350 relevant clips partner allone in D/A/CH 2011: Possibilities: Special sponsoring positions to be present with the B2B sector, with app developers and with app consumers. Possibilities: Special Sponsoring opportunities to be present in the B2B branche as well as to App developers and App consumers.

18. The sattelit events Mobile National Days locations in 2011 Hamburg, 07.09.2011 London, 22.11.2011 Salzburg, 07.11.2011 Cologne, 06.07.2011 Teaser events support the main event of the year, the M-Days, with strong attention in the selected markets ! Further infornations: www.mobile-national-days.com

19. The M-Days team Sales Dorothe Klein Dorothe.klein@ messefrankfurt.com Tel: +49 (0)69 7575-5330 Exhibitor care Alessandra Becker Alessandra.becker@ messefrankfurt.com Tel: +49 (0)69 7575-5331 Sales Nicoletta Gehlmann [email_address] Tel: +49 (0)8122-955 625 Media/PR Franziska Kratzer [email_address] Tel: +49 (0)8122-955 625 Office UK Stuart Willett s.willett@ m-days.com Tel: +44 (0)7734 - 315506 Sponsoring Sales/Strategy Carsten Szameitat [email_address] Tel: +49 (0)8122-955 625 Communication/Congress Angelique Szameitat [email_address] Tel: +49 (0)8122-955 625 Acting on behalf of Messe Frankfurt Exhibition GmbH: 11 Prozent Communication Landshuter Str. 57 85435 Erding Fax: +49 (0)8122-955 627 Organizer Messe Frankfurt Exhibition GmbH Ludwig-Erhard-Anlage 1 60327 Frankfurt am Main Fax: +49 (0)69 7575-5727 www.m-days.com