This document outlines how to craft an effective corporate volunteer program that appeals to partners. It discusses why companies care about corporate social responsibility (CSR) and employee volunteer programs (EVPs), and the human capital benefits they provide. EVPs can help retain, recruit, engage and train employees while enhancing reputation. The document stresses the importance of creating transformational volunteer experiences that engage people's hands, hearts and minds over just transactional experiences. It also emphasizes demonstrating the impact of volunteering and how it can help achieve Sustainable Development Goals by thinking globally and acting locally.

1. Crafting a Volunteer Program that
Appeals to Corporate Partners
Dr. Rebecca Hardin
Consultant
Visionary Inquiry
@enlighten4me
Brandt Hardin
Artist
Visionary Inquiry
@dregstudios

2. Agenda
CSR and Employee Volunteer Programs (EVPs):
Why do organizations care?
Human Capital Investment and EVPs:
What’s in it for them…and you?
Engagement through EVPs:
Transactional vs. Transformational
The Impact of Volunteering:
SDGs: Think Globally, Act Locally

3. CSR AND EVPS:
WHY DO ORGANIZATIONS CARE?

4. What is CSR?

5. Government
shrinks
New demands
from society
New social
actors and roles
Globalization
Technology:
Transparency
What are the Drivers of CSR?

6. CSR is Changing Stakeholder Dynamics
Realization that EMPLOYEES are most important stakeholder!

7. From Paycheck to Purpose
Division:
Work-personal life
Salary
Material/Tangible retribution
Integration:
Work-life balance
Meaning
Intangible retribution
Need to create a
space for
personal and
professional
fulfilment (CVP)
Shift in Employee Values

8. Visionary Inquiry
• What characteristics would you look for in an
ideal corporate partner?
• How would you know if they are community-
minded?

9. HUMAN CAPITAL INVESTMENT AND EVPS:
WHAT’S IN IT FOR THEM…..AND YOU?

10. Win-Win Partnerships

11. Human Capital Benefits
Retain Recruit
TrainEngage
Enhance Reputation
Good Neighbor
Millennial Recruitment
External Partnerships
Enhance Leadership
and Technical Skills
Networking
Mentoring
Teambuilding
Increase Commitment
Retention
Productivity
Citizenship Behaviors
Promote Work-life
Balance
Well-being
Job Satisfaction
Morale
UNCLASSIFIED//FOR OFFICIAL USE ONLY
*Hardin, R. (2014). Building the case for supporting nonprofits: Examining relationships between intra-
organizational volunteerism, commitment, and citizenship behaviors. ProQuest Dissertation and Theses.

12. Visionary Inquiry
• How could your volunteer activities support
an organization’s human capital strategy?
• How could volunteer time become
investments for you and them?

13. ENGAGEMENT THROUGH EVPS:
TRANSACTIONAL VS. TRANSFORMATIONAL

14. Experiences Shape Us

15. Create Transformational Experiences
Recruit and Maximize Talent:
Outline skills aspect of every
volunteer position to create
development opportunities
Meeting volunteers at their
highest level of contribution
creates engagement and
mental stimulation
Engage and Motivate Action:
Greet volunteers, provide
training if needed, overview of
the charity, purpose of today,
and their role
Providing a systems
perspective creates value for
any hands-on position
Retain and Inspire Citizens:
Provide time for reflection
after the volunteer
experience
Discussing reactions and
feelings creates personal
stories of the heart

16. Visionary Inquiry
• How could you create transformational
volunteer experiences that engage hands,
hearts, and minds?
• Think back on your own experiences. Which
ones changed you? Why?

17. THE IMPACT OF VOLUNTEERING:
SDGS: THINK GLOBALLY, ACT LOCALLY

19. Connecting Actions to Outcomes
Volunteer
Actions
NGO
outputs
Community
Outcomes

20. Visionary Inquiry
• How could you demonstrate the impact and
value of your volunteer activities?
• How can you create servant leaders and
institutions?

21. What will you walk the
beam for?
Dr. Rebecca Hardin
Consultant
Visionary Inquiry
@enlighten4me
Brandt Hardin
Artist
Visionary Inquiry
@dregstudios