Michael Dineen is an experienced finance manager and accountant seeking new opportunities. He has over 20 years of experience working in finance roles for multinational companies in Ireland. He is academically strong with a Master's in IT for Accountants and certifications in lean systems and project management. Dineen has a proven track record of delivering results and implementing financial reporting solutions.

1. MICHAEL DINEEN, M.SC, ACMA, BBS
1 Luby Road, Inchicore ,Dublin 8
087-2214185
michaelg.dineen@gmail.com
http://ie.linkedin.com/pub/michael-dineen/20/3a3/491
PROFILE
A qualified accountant, academically strong and commercially astute, Finance Manager with
experience in leading Multinational blue chip companies. A self starter who communicates
well within cross functional teams has a track record of delivering results in pressurised and
changing environments.
PROFESSIONAL EXPERIENCE
Kraft Europe Services Gmbh (Kraft took over Cadbury) 2010-2012
Manufacturer of Confectionery and Distributor of Cheese Coffee and Biscuits
Financial Analyst Sales
 Put in place new reporting suite for convenience business post integration which gave
insight on performance
 Analysed category performance and presented findings to Irish steering committee
 Implemented new Forecasting Tool across channel and category
 Managed the Customer Investment accruals at time of great change and significant system
issues
 Conducted Ad hoc financial analysis and reports
 Coached and developed Administration Assistant and Customer Business Executives
Cadbury Ireland Finance Manager Margin Management 2010-2011
 Challenged and changed promotional mind set which resulted in better promotions
measured by increased ROI and Volume
 Added insight to performance of promotions enabling the business to make better
decisions
 Created templates to measure foreign exchange exposure on seasonal business keeping
more business in Ireland e.g. Cadbury Tins price in Londis
 Integrated market data e.g. Neilsen with internal Financial information turning data into
knowledge
 Built model for price increase ensuring greater pricing transparency and increased revenue
 Corrected the way Foreign Exchange element of price increase was calculated resulting in
a 200k annualised positive impact to revenue
 Enforced pre evaluation criteria based on learning from post promotional analysis
KELLOGG EUROPE TRADING FOOD COMPANY
The world's leading producer of breakfast cereals and a leading producer of convenience food.
Finance Business Partner, Healthy Snacks Europe 2007- 2010
 Accomplish transparency of supply chain performance across co manufacturing and
Kellogg owned sites
 Organised the team to implement One Europe model in Smuckers acquisition
 Coordinate process to identify strategic saving initiatives
 Engaged in preliminary due diligence for a potential European acquisition
 Liaised with Co manufacturing partners on commodity variance reports new product
development and budget
 Managed the month end process with Europe Shared Services Centre
Curriculum Vitae – Michael Dineen 1 of 2

2. GLANBIA CONSUMER FOODS 2005- 2007
Irish Consumer Foods Division of a Quoted Plc
Commercial Accountant
 Influenced change in the culture of Finance from compliance to Business Partner
 Progressed the development of a pre and post promotional evaluation process
 Introduced new SAP reporting tools to observe trends across product portfolio
 Constructed tendering documents for private label business
 Assisted commercial teams in preparing presentations for senior management, providing
financial data from SAP and other Financial Reporting Systems.
CANTRELL & COCHRANE IRELAND
C&C Ireland manufacturer and sells soft drinks, now Britvic Ireland
Project Accountant 2000 -2005
 Enhanced the role of Adaytum software by developing the capability to provide drilldown
analysis of company performance by brand, pack and channel.
 Provided End to End Financial support for development of New Products e.g. Club Energise
which achieved 20% share within 2 years of launch
 Prepared strategic reviews and subsequent analysis to ensure align with company goals
 Co-ordinated fixed asset budget and backing justification to group to release funds
 Contributed Financial input to Musgraves Central Warehouse project
 Transformed underperforming Trade Loan book in collaboration with sales team
 Developed new promotional analysis model as part of cross-functional team.
 Identified and executed Vat vouchers reclaim equal to 5% of annual profit
PREVIOUS FINANCE EXPERIENCE
ODLUMS GROUP Mgt. Accountant 1999-2000
TRETORN SPORT LTD Accountant 1998-1999
DINGLE LAMPS TEO Accountant 1996-1998
Accountant Contracts GE Capital, Microsoft Irl. Ltd.,Maidenform 1994-96
Jobst, Logitech, Benex Ltd., Liebherr Cranes
Self Employed Prepared tax returns and Vat repayments 1992 – 1994.
EDUCATION & PROFESSIONAL DEVELOPMENT
UNIVERSITY OF LIMERICK
Specialist Diploma in Lean Systems 2013-2013
AMP GROUP
Certified Practitioner Project Manager (Prince 2) 2012
DUBLIN CITY UNIVERSITY
Master of Science in Information Technology for Accountants 2001-2004
Member of The Chartered Institute of Management Accountants 1994
UNIVERSITY OF LIMERICK
Bachelor of Business Studies 1988-1992
Computer literate – Office 97/2000, Adaytum, Coda, Brio , Powerpoint, SAP BI,
INTERESTS
Gaelic Football, Swimming, Current Affairs and Reading
President of Eblana Toastmaster- has represented the club at area level
Curriculum Vitae – Michael Dineen 2 of 2