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McKinsey 7S
model in
marketing
Your Company Name
genda
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2
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Agenda
A
ckinsey 7S Model
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3
Shared
Values
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Style
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Strategy
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Structure
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Systems
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Staff
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Skills
M
ckinsey 7S Model- Seven Elements
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4
1. Strategy
2. Structure
3. Systems
Hard Elements01.
1. Shared Values
2. Skills
3. Style
4. Staff
Soft Elements02.
M
verview – Hard S’s
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5
O
Shared
Values
Structure
Systems
Style
Staff
Skill
Strategy
McKinsey developed a new framework for analyzing
and improving organizational effectiveness,
the 7S model.
The 3Ss across the top of the model are described
as ‘Hard Ss’:
Strategy: The direction and scope of the company over
the long term.
Structure: The basic organization of the company, its
departments, reporting lines, areas of expertise, and
responsibility (and how they inter-relate).
Systems: Formal and informal procedure that govern
everyday activity, covering everything form management
information systems, through to the systems at the point of
contact with the customer (retail systems, call center
systems, online systems, etc).
www.company.com
6
Checklist
Questions
S1 Strategy
What is our strategy?01.
How do we intend to achieve our objectives?02.
How do we deal with competitive pressure?03.
How are changes in customer demands dealt with?04.
How is strategy adjusted for environmental issues?05.
usiness Strategy Template
www.company.com
7
STRATEGIC PLAN
Purpose
To be recognized as the absolute best pressure regulation supplier to the process control industry.
2016 Focus = Growing Sales Revenues
Key Objectives
Market development Process Improvement People Development Product Development
Initiatives
▪ Expand regulator market reach
▪ Increase customer visits by
engineers
▪ Review distribution strategy
▪ Implement lean process
▪ Development/Implement supply
chain strategy
▪ Implement personal planning
process
▪ Improve communication
▪ Increase teamwork
▪ Increase quick-change regulator
line
▪ Expand range of QPRO line
Key Performance Indicators
▪ Revenue/Distributor
▪ Revenue/Month
▪ Cash to Cash Days
▪ First- Time Through%/Month
▪ % Turnover/Month
▪ % Absenteeism Month
▪ New Product Revenue/Month
B
www.company.com
8
Checklist
Questions
S2 Structure
How is the company/team divided?01.
What is the hierarchy?02.
How do the various departments coordinate activities?03.
How do the team members organize and align
themselves?04.
Is decision making and controlling centralized or
decentralized? Is this as it should be, given what we're
doing?05.
Where are the lines of communication? Explicit and
implicit?06.
rganization Chart Template
www.company.com
9
O
Peter Clark
CEO
Anita Albert
Engineer
Julie Parker
Programmer
Riya Finder
Marketing
Jasmin Carter
Editor
Jeff Smith
Manager
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10
Checklist
Questions
S3 System
What are the main systems that run the organization?
Consider financial and HR systems as well as
communications and document storage.01.
Where are the controls and how are they monitored
and evaluated?02.
What internal rules and processes does the team use
to keep on track?03.
usiness System Template
www.company.com
11
B
01
02
03
04
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verview – Soft S’s
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12
O
Shared
Values
Strategy
Structure
Systems
Staff
Style
Skills
The 4Ss across the bottom of the model are less
tangible, more cultural in nature, and were termed
‘Soft Ss’ by McKinsey:
Skills: The capabilities and competencies that exist
within the company. What it does best.
Shared Values: The values and beliefs of the company.
Ultimately they guide employees towards ‘valued’
behavior.
Staff: The Company’s people resources and how they
are developed, trained, and motivated.
Style: The leadership approach of top management and
the company’s overall operating approach.
In combination they provide another effective
framework for analyzing the organization and its
activities.
www.company.com
13
Checklist
Questions
S4 Shared Values
What are the core values?01.
What is the corporate/team culture?02.
How strong are the values?03.
What are the fundamental values that the company/team
was built on?04.
hared Values
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14
S
Trust and
Consideration
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Professionalism
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Cultural
Diversity
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Environmental
Consciousness
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Team
Spirits
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Customer
Satisfaction
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www.company.com
15
Checklist
Questions
S5 Style
How participative is the management/leadership style?01.
How effective is that leadership?02.
Do employees/team members tend to be
competitive or cooperative?03.
Are there real teams functioning within the organization or
are they just nominal groups?04.
eadership Style Template
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16
L
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17
Checklist
Questions
S6 Staff
What positions or specializations are
represented within the team?01.
What positions need to be filled?02.
Are there gaps in required competencies?03.
esource GAP Analysis Template
www.company.com
18
R
RESOURCE GAP ANALYSIS
Date Of Resource Gap Analysis:
Version:
Project Name: Project Id:
Objectives Of Project:
Scope Of Project (If Defined):
Description Of Target Project
Resource Requirements
Current Available
Resources For
This Project
Gaps Identified Implications
Actions To
Address
Gaps/Next Steps
Timeline
Skills:
Tools/Equipment:
Software:
Alliances:
Process:
Practices:
Other
Considerations:
www.company.com
19
Checklist
Questions
S7 Skills
What are the strongest skills represented within the
company/team?01.
Are there any skills gaps?02.
What is the company/team known for doing well?03.
Do the current employees/team members have
the ability to do the job?04.
How are skills monitored and assessed?05.
kills GAP Analysis Template
www.company.com
20
Competency Behavioral
Description
Lack
Need To
Improve
Competent
Planning
Organizing
Leading/Coordinating
Controlling
S
ummary- Your Company's 7Ss
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21
Shared
Values
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Strategy
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Structure
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Systems
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Staff
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Style
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Skills
S
7-S Framework
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22
Strategy Structure Systems
Shared
values
Style Skills Staff
Staff
Skills
Style
Shared
values
Systems
Structure
Strategy
S
www.company.com
23
Additional
Slides
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24
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O ur Mission
ur Team
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25
O
Marry Willis
CEO
Anita Graves
Web Designer
John Smith
Editor
Peter Arnold
Graphic Designer
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26
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A bout Us
tacked Bar
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27
0 10 20 30 40 50 60 70 80 90 100
Jan
Feb
Mar
Apr
May
Jun
July
Product 1 Product 2 Product 3
Months
Unit Count (In Percentage)
S
arget
www.company.com
28
01 02 03 04
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T
omparison
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29
C
Female
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75% 55%
inancial
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30
F
15%
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Minimum
30%
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Medium
55%
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Maximum
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31
Quotes
A winner is a
dreamer who
never gives up
-Nelson Mandela
ashboard
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32
D
0
10
20
30
40
50
60
70
80
90
100
60%
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ie Chart
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33
P
58%23%
10%
9%
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10%
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23%
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58%
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9%
catter Chart
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34
SInPercentage%
$ (In Billions)
0
10
20
30
40
50
60
70
80
90
100
$0 $10 $20 $30 $40 $50 $60
90
ocation
www.company.com
35
L
South America
32% Asia
17%
Africa
51%
imeline
www.company.com
36
T
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2014
2017
2016
2015
ost It Notes
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37
P
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audience's attention.
NEWSPAPER
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slide is 100% editable. Adapt
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ewspaper
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38
N
uzzle
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39
P
01
02
03
04
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tacked Column
www.company.com
SProfit(Milliondollars)
8 12 16 21 25
32 36 39 44
12
22
25
27
35
35
39
40
45
0
10
20
30
40
50
60
70
80
90
2009 2010 2011 2012 2013 2014 2015 2016 2017
40
Years
Product 1 Product 2
arget
www.company.com
41
T
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01
02
03
04
ircular
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42
01
02
03
04
05
06
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C
enn
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43
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ind Map
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44
M
0201
03
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atrix
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45
M
High Low
HighLow
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ego
www.company.com
46
L
04
01
02
03
05
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taked Line With Markers
www.company.com
47
S
Year (2017)
Profit(indollars)
$0
$1,000
$2,000
$3,000
$4,000
$5,000
DecNovOctSepAugJulJunMayAprMarFebJan
dea
www.company.com
48
I
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ierarchy
www.company.com
49
H
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Miller Bails
Engineer
Peter Clark
CEO
Jane Doe
Graphic Designer
Carol Parker
Editor
Marry Carol
Sales & Marketing
www.company.com
50
Time 11:15 to 11:30 a.m.
offee BreakC
ine Chart
www.company.com
51
L
0
10
20
30
40
50
60
70
80
90
100
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Profit(inPercentage)
Months
agnifying Glass
www.company.com
52
M
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ar graphB
0
10
20
30
40
50
60
70
80
2014 2015 2016 2017
Years
Sale(inPercentage)
www.company.com
53
Product 1 Product 2
www.company.com
54
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your audience's attention.
01
02
03
04
05
40%
27%
8%
10%
15%
F unnel
www.company.com
55
Thank You
Address
# street number, city, state
Contact Numbers:
0123456789
Email Address:
emailaddress@123.com

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McKinsey 7S model in marketing

  • 2. genda www.company.com 2 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda A
  • 3. ckinsey 7S Model www.company.com 3 Shared Values This slide is 100% editable. Style This slide is 100% editable. Strategy This slide is 100% editable. Structure This slide is 100% editable. Systems This slide is 100% editable. Staff This slide is 100% editable. Skills M
  • 4. ckinsey 7S Model- Seven Elements www.company.com 4 1. Strategy 2. Structure 3. Systems Hard Elements01. 1. Shared Values 2. Skills 3. Style 4. Staff Soft Elements02. M
  • 5. verview – Hard S’s www.company.com 5 O Shared Values Structure Systems Style Staff Skill Strategy McKinsey developed a new framework for analyzing and improving organizational effectiveness, the 7S model. The 3Ss across the top of the model are described as ‘Hard Ss’: Strategy: The direction and scope of the company over the long term. Structure: The basic organization of the company, its departments, reporting lines, areas of expertise, and responsibility (and how they inter-relate). Systems: Formal and informal procedure that govern everyday activity, covering everything form management information systems, through to the systems at the point of contact with the customer (retail systems, call center systems, online systems, etc).
  • 6. www.company.com 6 Checklist Questions S1 Strategy What is our strategy?01. How do we intend to achieve our objectives?02. How do we deal with competitive pressure?03. How are changes in customer demands dealt with?04. How is strategy adjusted for environmental issues?05.
  • 7. usiness Strategy Template www.company.com 7 STRATEGIC PLAN Purpose To be recognized as the absolute best pressure regulation supplier to the process control industry. 2016 Focus = Growing Sales Revenues Key Objectives Market development Process Improvement People Development Product Development Initiatives ▪ Expand regulator market reach ▪ Increase customer visits by engineers ▪ Review distribution strategy ▪ Implement lean process ▪ Development/Implement supply chain strategy ▪ Implement personal planning process ▪ Improve communication ▪ Increase teamwork ▪ Increase quick-change regulator line ▪ Expand range of QPRO line Key Performance Indicators ▪ Revenue/Distributor ▪ Revenue/Month ▪ Cash to Cash Days ▪ First- Time Through%/Month ▪ % Turnover/Month ▪ % Absenteeism Month ▪ New Product Revenue/Month B
  • 8. www.company.com 8 Checklist Questions S2 Structure How is the company/team divided?01. What is the hierarchy?02. How do the various departments coordinate activities?03. How do the team members organize and align themselves?04. Is decision making and controlling centralized or decentralized? Is this as it should be, given what we're doing?05. Where are the lines of communication? Explicit and implicit?06.
  • 9. rganization Chart Template www.company.com 9 O Peter Clark CEO Anita Albert Engineer Julie Parker Programmer Riya Finder Marketing Jasmin Carter Editor Jeff Smith Manager This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable.
  • 10. www.company.com 10 Checklist Questions S3 System What are the main systems that run the organization? Consider financial and HR systems as well as communications and document storage.01. Where are the controls and how are they monitored and evaluated?02. What internal rules and processes does the team use to keep on track?03.
  • 11. usiness System Template www.company.com 11 B 01 02 03 04 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 12. verview – Soft S’s www.company.com 12 O Shared Values Strategy Structure Systems Staff Style Skills The 4Ss across the bottom of the model are less tangible, more cultural in nature, and were termed ‘Soft Ss’ by McKinsey: Skills: The capabilities and competencies that exist within the company. What it does best. Shared Values: The values and beliefs of the company. Ultimately they guide employees towards ‘valued’ behavior. Staff: The Company’s people resources and how they are developed, trained, and motivated. Style: The leadership approach of top management and the company’s overall operating approach. In combination they provide another effective framework for analyzing the organization and its activities.
  • 13. www.company.com 13 Checklist Questions S4 Shared Values What are the core values?01. What is the corporate/team culture?02. How strong are the values?03. What are the fundamental values that the company/team was built on?04.
  • 14. hared Values www.company.com 14 S Trust and Consideration This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Professionalism This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Cultural Diversity This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Environmental Consciousness This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Team Spirits This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Customer Satisfaction This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 15. www.company.com 15 Checklist Questions S5 Style How participative is the management/leadership style?01. How effective is that leadership?02. Do employees/team members tend to be competitive or cooperative?03. Are there real teams functioning within the organization or are they just nominal groups?04.
  • 16. eadership Style Template www.company.com 16 L This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 17. www.company.com 17 Checklist Questions S6 Staff What positions or specializations are represented within the team?01. What positions need to be filled?02. Are there gaps in required competencies?03.
  • 18. esource GAP Analysis Template www.company.com 18 R RESOURCE GAP ANALYSIS Date Of Resource Gap Analysis: Version: Project Name: Project Id: Objectives Of Project: Scope Of Project (If Defined): Description Of Target Project Resource Requirements Current Available Resources For This Project Gaps Identified Implications Actions To Address Gaps/Next Steps Timeline Skills: Tools/Equipment: Software: Alliances: Process: Practices: Other Considerations:
  • 19. www.company.com 19 Checklist Questions S7 Skills What are the strongest skills represented within the company/team?01. Are there any skills gaps?02. What is the company/team known for doing well?03. Do the current employees/team members have the ability to do the job?04. How are skills monitored and assessed?05.
  • 20. kills GAP Analysis Template www.company.com 20 Competency Behavioral Description Lack Need To Improve Competent Planning Organizing Leading/Coordinating Controlling S
  • 21. ummary- Your Company's 7Ss www.company.com 21 Shared Values This slide is 100% editable. Strategy This slide is 100% editable. Structure This slide is 100% editable. Systems This slide is 100% editable. Staff This slide is 100% editable. Style This slide is 100% editable. Skills S
  • 22. 7-S Framework www.company.com 22 Strategy Structure Systems Shared values Style Skills Staff Staff Skills Style Shared values Systems Structure Strategy S
  • 24. www.company.com 24 1. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2. Adapt it to your needs and capture your audience's attention. 3. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4. Adapt it to your needs and capture your audience's attention. O ur Mission
  • 25. ur Team www.company.com 25 O Marry Willis CEO Anita Graves Web Designer John Smith Editor Peter Arnold Graphic Designer
  • 26. www.company.com 26 1. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2. Adapt it to your needs and capture your audience's attention. 3. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4. Adapt it to your needs and capture your audience's attention. A bout Us
  • 27. tacked Bar www.company.com 27 0 10 20 30 40 50 60 70 80 90 100 Jan Feb Mar Apr May Jun July Product 1 Product 2 Product 3 Months Unit Count (In Percentage) S
  • 28. arget www.company.com 28 01 02 03 04 1. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 3. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. T
  • 29. omparison www.company.com 29 C Female This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Male This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 75% 55%
  • 30. inancial www.company.com 30 F 15% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Minimum 30% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Medium 55% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Maximum
  • 31. www.company.com 31 Quotes A winner is a dreamer who never gives up -Nelson Mandela
  • 32. ashboard www.company.com 32 D 0 10 20 30 40 50 60 70 80 90 100 60% This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 33. ie Chart www.company.com 33 P 58%23% 10% 9% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 10% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 23% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 58% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 9%
  • 34. catter Chart www.company.com 34 SInPercentage% $ (In Billions) 0 10 20 30 40 50 60 70 80 90 100 $0 $10 $20 $30 $40 $50 $60 90
  • 36. imeline www.company.com 36 T This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2014 2017 2016 2015
  • 37. ost It Notes www.company.com 37 P This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 38. NEWSPAPER This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ewspaper www.company.com 38 N
  • 39. uzzle www.company.com 39 P 01 02 03 04 Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention.
  • 40. tacked Column www.company.com SProfit(Milliondollars) 8 12 16 21 25 32 36 39 44 12 22 25 27 35 35 39 40 45 0 10 20 30 40 50 60 70 80 90 2009 2010 2011 2012 2013 2014 2015 2016 2017 40 Years Product 1 Product 2
  • 41. arget www.company.com 41 T This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 01 02 03 04
  • 42. ircular www.company.com 42 01 02 03 04 05 06 This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. C
  • 43. enn www.company.com 43 V This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable.
  • 44. ind Map www.company.com 44 M 0201 03 1. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 3. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 45. atrix www.company.com 45 M High Low HighLow 1. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 3. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 46. ego www.company.com 46 L 04 01 02 03 05 This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable. This slide is 100% editable.
  • 47. taked Line With Markers www.company.com 47 S Year (2017) Profit(indollars) $0 $1,000 $2,000 $3,000 $4,000 $5,000 DecNovOctSepAugJulJunMayAprMarFebJan
  • 48. dea www.company.com 48 I 1. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 3. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 49. ierarchy www.company.com 49 H 1. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 3. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Miller Bails Engineer Peter Clark CEO Jane Doe Graphic Designer Carol Parker Editor Marry Carol Sales & Marketing
  • 50. www.company.com 50 Time 11:15 to 11:30 a.m. offee BreakC
  • 51. ine Chart www.company.com 51 L 0 10 20 30 40 50 60 70 80 90 100 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Profit(inPercentage) Months
  • 52. agnifying Glass www.company.com 52 M 1. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 3. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 53. ar graphB 0 10 20 30 40 50 60 70 80 2014 2015 2016 2017 Years Sale(inPercentage) www.company.com 53 Product 1 Product 2
  • 54. www.company.com 54 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 01 02 03 04 05 40% 27% 8% 10% 15% F unnel
  • 55. www.company.com 55 Thank You Address # street number, city, state Contact Numbers: 0123456789 Email Address: emailaddress@123.com