Maximizing Your Research Visibility and Impact: A Step-by-Step Guide Session 4: Researcher Branding - Networking

aleebrahim@Gmail.com
@aleebrahim
https://orcid.org/0000-0001-7091-4439
https://scholar.google.com/citation
Nader Ale Ebrahim, PhD
Research Visibility and Impact Consultant
11th March 2023
All of my presentations are available online at:
https://figshare.com/authors/Nader_Ale_Ebrahim/100797
@aleebrahim
Maximizing Your Research Visibility and Impact: A Step-by-Step Guide
Session 4: Researcher Branding - Networking

Enhancing the visibility and impact of research is crucial for disseminating knowledge
widely and making progress. While publishing high-quality papers in scientific
journals is an essential step, it is only half the journey toward receiving future impacts
and citations. To increase research visibility and impact, researchers need to expose
their research output to the widest possible audience by using the proper “Research
Tools”. It is important to note that the visibility of an article has a significant impact on
its citation count, rather than just the merit of the article. Although researchers spend
considerable time and effort writing their research for publication, they often stop their
work after publication. However, the dissemination and archiving of an article are
essential phases in the publication life cycle. This webinar series provides a step-by-
step guide on how the effective use of various research tools can help increase the
visibility and impact of researchers' published research, leading to an increase in
citations and improvement in university ranking.
Research Visibility and Impact Center-(RVnIC)
©2023-2025 Dr. Nader Ale Ebrahim
Keywords: H-index, Improve citations, Research tools, Research visibility, Research impact, University rankings
Abstract
2

All rights and credits are reserved for the respective owner(s).
Some texts and images in this presentation were taken from
the public domain of the Web. They are presented here for
non-profit, educational purposes only. If you are the main
copyright owner rather than the one mentioned or comment
about the contents of this presentation, please contact me to
claim credit or content removal.
Thank you,
Nader Ale Ebrahim
E-mail: aleebrahim@gmail.com
Copyrights
3

Thank you
Prof. Hayder Abed Dhahad,
Dr. Thaer AL-Jadir,
and
Dr. Oday (Ali) Ahmed
from
The Ministry of Higher Education and Scientific Research, Iraq
4

5

Webinar Series for Indonesian Researchers
6
6th Webinar
Topic: Research Tools for Collecting, Writing,
Publishing, and Disseminating your
Research
hen: March 16, Thursday 10:00 AM – 12:00
PM WIB UTC +7
Speaker: Dr. Nader Ale Ebrahim, a
“Research Visibility and Impact” freelancer
consultant
Takeaways: Understand the most important
tools for searching the literature to
disseminate the researcher’s outputs; learn e-
skills useful across various research
disciplines
CLICK TO REGISTER
Source: https://dipi.id/webinar-series-for-indonesian-researchers/

All of my teaching materials are available online at:
11 March 2023

No. Research Visibility, Main topic Research Visibility, Sub-topic Day Time
1
Introduction and the webinar series
objectives
Motivation, International university rankings, Measuring researcher’s impact.
Saturday, February 18,
2023
8:00 PM to
10:00 PM
2
Researcher Branding - Building a
Researcher Profile Database
Top tips to make a researcher’s article discoverable, Author name’s variations, Use a
standardized institutional affiliation, Author’s subject area, Select a research brand name.
Saturday, February 25,
2023
8:00 PM to
10:00 PM
3
Researcher Branding – Online
CV/Profile
Why should I care about my online presence?, Examples of online profiles,
Transparent Ranking, Create Google Scholar online profile,
Create ORCID profile, Scopus Author Identifier.
Saturday, March 4,
2023
8:00 PM to
10:00 PM
4 Researcher Branding – Networking
How is the Altmetrics score calculated?, Academic social media ResearchGate and
Academia.edu, LinkedIn for researchers, Use Twitter for academic research.
Saturday, March 11,
2023
8:00 PM to
10:00 PM
5
Boosting the Visibility of the Research
- Make a paper ID
Creating your own library, Preparing a paper for online archiving, Understanding your
rights, Publishers, and copyright, Preprint version vs. publisher's version
Saturday, March 18,
2023
8:00 PM to
10:00 PM
6
- Online Repository
Publications repository effect, Article views and downloads, Deposit articles without DOI in
Zenodo, Deposit articles in SSRN, Deposit articles in other repositories.
Saturday, March 25,
2023
8:00 PM to
10:00 PM
7
- Document publishing
Making all your scholarly outputs available online, Data sharing, Enhancing your profile
with images, Audio slides, and video, Depositing unpublished and white papers, Deposit
documents on “Cloud Storage”, and Publishing an online book (E-book Publishing).
Saturday, April 1, 2023
8:00 PM to
10:00 PM
8
- Citation tracking
The importance of citation tracking, Citation tracking tools, Create a Google alert, Monitor
the impact of social media, E-mail marketing, Create a citation CV.
Saturday, April 8, 2023
8:00 PM to
10:00 PM
8

Quality, Quality,
Quality
Inherent & Appearance
High Impact Research
Don't forget, the quality of your work will always matter. Helping the world to be a better place is
essential to gain attention to your research work!

However, it is difficult to distinguish whether
high citations are due to quality or visibility
(Ale Ebrahim et al., 2014).
Sources:
1. Yadav, A., McHale, J., & O'Neill, S. (2023). How does co-authoring with a star affect scientists'
productivity? Evidence from small open economies. Research Policy, 52(1).
https://doi.org/10.1016/j.respol.2022.104660
2. Ale Ebrahim, N., Salehi, H., Embi, M. A., Habibi Tanha, F., Gholizadeh, H., & Motahar, S. M. (2014).
Visibility and Citation Impact. International Education Studies, 7(4), 120-125.
https://doi.org/10.5539/ies.v7n4p120
10

12
Source: Van Noorden, R., & Chawla, D. S. (2019). Hundreds of extreme self-citing scientists revealed in new database. Nature,
572(7771), 578-580. doi: https://doi.org/10.1038/d41586-019-02479-7

A Summary of Previous
Sessions

Session 1: Introduction and
the Project Objectives

15
Source: https://www.scimagojr.com/countryrank.php
96 (H index Rank) – 49 (Documents Rank) = 47
96 (H index Rank) – 60 (Documents Rank) = 36 1996-
2021

TRANSPARENT RANKING
16
Rank in Iraq Rank in the World UNIVERSITY COUNTRY CITATIONS
1 1277 University of Baghdad Iraq 107,907
2 1424 University of Basrah Iraq 82,306
3 1713 University of Mosul Iraq 51,356
4 1740 Mustansiriyah University Iraq 49,374
5 1790 University of Sulaimani Iraq 45,231
6 2035 Tikrit University Iraq 30,308
7 2087 Salahaddin University Erbil Iraq 28,324
8 2191 Diyala University Iraq 25,057
9 2195 Kufa University / University of Kufa Iraq 24,911
10 2218 Al Qadisiyah University Iraq 24,066
11 2235 University of Duhok Iraq 23,436
12 2254 Al Nahrain University Iraq 23,059
13 2285 Kerbala University/ University of Karbala Iraq 22,248
14 2421 Middle Technical University Iraq 18,335
15 2602 University of Wasit Iraq 13,980
16 2611 Northern Technical University Iraq 13,829
17 2696 University of Thi Qar Iraq 12,382
18 2742 Hawler Medical University Iraq 11,659
19 2770 Al Furat Al Awsat Technical University Iraq 11,173
20 2849 Tishk International University (Ishik University) Iraq 10,048
Source: https://www.webometrics.info/en/transparent January 2023, Edition 2023.1

17
Source: https://twitter.com/MHSwahn/status/1550810605682049025 and https://visibilitycheck.library.uu.nl/

Research Impact Metrics
• Web Presence
• Online Profile
• Versions
• Web of Science Usage Count
• Altmetric/Plumx score
• FWCI
• Citations
• H-Index
• Citation per Document
• Research Interest Score
18
Photo Source: https://www.sciencegate.app/b/how-to-evaluate-the-impact-of-research-works/

To-Do List Session 1: Introduction and the webinar series objectives
19
1. Measure your current status of research visibility and impact on:
• SCOPUS
• Web of Science
• Other websites (such as Google Scholar and etc.)
2. Create a history PowerPoint file that contains your publication history
and status based on the information extracted from Google Scholar,
Web of Science, SCOPUS, and other websites,
3. Measure your current FWCI, Citations, Citation/document for each
publication,
4. Measure your current Altmetric/Plumx score for each publication,
5. Identify a list of the targeted publication.

Session 2: Building a
Comprehensive Researcher
Profile Database

Clarivate - KeyWords Plus®
21
The data in KeyWords Plus® are words or phrases that
frequently appear in the titles of an article's references
but do not appear in the title of the article itself.
Based upon a special algorithm that is unique to
Clarivate databases, KeyWords Plus® enhances the
power of cited-reference searching by searching across
disciplines for all the articles that have cited references in
common.
Source: https://support.clarivate.com/ScientificandAcademicResearch/s/article/KeyWords-Plus-generation-creation-and-
changes?language=en_US

Researcher’s Brand Name (Unique Keyword/s)
1. Make it unique (invent your research brand name)
2. Ensure you can make it Web-Friendly
3. Make it memorable
4. Ensure you can repeat in your publication’s title and abstract
5. Test #
6. Pick a brand name that everybody is curious to know more about
7. Be careful not to choose a brand name that is too broad in scope
8. Can machines (like Cortana & Siri) spell it?
9. Make sure you can protect the research brand name
22

To-Do List Session 2: Researcher Branding - Building a Comprehensive Researcher Profile Database
23
Create your profile database in Microsoft Word including:
1. Your name’s variations
2. Your affiliation/s
3. Your subject area/s
4. Your research interest
5. Your Keywords
6. Your Brand name (Unique keyword/s)
7. Your short biography
8. Your Hyperlinks

Session 3: Researcher
Online CV/Profile

ResearcherID/Publons/Web of Science Researcher Profiles
25
Source: https://clarivate.com/products/scientific-and-academic-research/research-discovery-and-workflow-solutions/researcher-profiles/

To-Do List Session 3: Researcher Branding - Online CV/Profile
26
Create an online profile on:
1.ORCID;
2.Google Scholar (My Citations);
3.Others Platforms;
for yourself.

27
Source: https://www.impactio.com/researcher/AleEbrahim?tab=citations

Outline
No. Topic
1 The Altmetric Attention Score
2 LinkedIn
3 ResearchGate
4 Academia
5 Blogging/Microblogging
6 E-Mail Networking
7 Use Research Tools and Create Networking Accounts
29

30
Source: Nader Ale Ebrahim - Google Search

31
Source: https://socialmediahub.mit.edu/about

32
Source: https://www.flickr.com/photos/cpsphotolibrary/albums

33
Source: https://news.mit.edu/

34
Source: https://www.linkedin.com/school/mit/

35
Source: https://www.researchgate.net/institution/Massachusetts-Institute-of-Technology

36
Source: https://twitter.com/MIT

37
Source: https://www.facebook.com/MITnews

38
Source: https://www.youtube.com/MIT

39
Source: https://ci.mit.edu/resources/social-media
Getting started
Once you decide to integrate social media into your
communications plan, we suggest that you answer the
following questions:
1. What are the goals of your department? What does a
successful media strategy do for you?
2. Who is your target audience? What do you want them to
do?
3. How much time will you dedicate to creating and updating
content? Who will do the work? How frequently will you
publish, and is your plan sustainable?

40
Source: http://web.mit.edu/graphicidentity/

Guide to Professional Branding By: Queensland Universities
41
Source: https://www.griffith.edu.au/__data/assets/pdf_file/0025/733516/HDR-Employability-Guide-4-Guide-to-professional-branding.pdf

Research Impact
Source: https://authorservices.taylorandfrancis.com/wp-content/uploads/2021/03/Research_impact_ebook.pdf
42

The Altmetric Attention Score
The Altmetric Attention Score
is a weighted count derived
from an automated algorithm
to reflect the relative reach of
each type of source. Some
sources have more weight
points than the others. For
example, a newspaper story is
more likely to bring attention
to the research output than a
tweet.
Source: https://ifpri.libguides.com/research-metrics/altmetrics-score
News 8
Blog 5
Policy document (per source) 3
Patent 3
Wikipedia 3
Twitter (tweets and retweets) 1
Peer review (Publons, Pubpeer) 1
Weibo (not trackable since 2015, but historical data kept) 1
Google+ (not trackable since 2019, but historical data kept) 1
F1000 1
Syllabi (Open Syllabus) 1
LinkedIn (not trackable since 2014, but historical data kept) 0.5
Facebook (only a curated list of public Pages) 0.25
Reddit 0.25
Pinterest (not trackable since 2013, but historical data kept) 0.25
Q&A (Stack Overflow) 0.25
Youtube 0.25
43

Altmetric Ambassador of the Month
44
Source: https://www.altmetric.com/blog/altmetric-ambassador-of-the-month-september/

45
Source: https://www.linkedin.com/posts/digital-science_scicomm-scholcomm-academicpublishing-activity-7000753106980397056-kqKh

LinkedIn
Source: https://www.linkedin.com/
46

LinkedIn
Source: https://www.linkedin.com/
47
LinkedIn is a professional networking platform that can
be used to showcase your research and connect
with other researchers and professionals in your field.
You can create a LinkedIn profile that highlights your
research experience, publications, and expertise.
You can also join groups and participate in
discussions to engage with other professionals in
your field.

LinkedIn
48

49
Source: https://www.linkedin.com/posts/aleebrahim_phdlife-academictips-phdtips-activity-7000763808075939841-OWCv
1/2

50
You’ve reached the weekly
invitation limit
Connections benefit you more when
you know them personally, so we have
weekly limits to encourage better
networks.
For people you don’t know, you can
follow them to see their posts or send
an InMail instead. If you’d still like to
send an invitation, please try again
next week.

Ask for A Recommendation
Source: https://www.linkedin.com/in/aleebrahim/
51

ResearchGate
Source: https://www.researchgate.net/
Join 20+ million researchers, including
79 Nobel Laureates
52

ResearchGate
Source: https://www.researchgate.net/
53
ResearchGate is a social networking platform designed
specifically for researchers. You can create a
ResearchGate profile that showcases your research
interests, publications, and expertise. You can also
connect with other researchers, ask and answer
questions, and share your research. ResearchGate
also allows you to track the impact of your research
by providing metrics on views, downloads, and
citations.

ResearchGate
Source: Martín-Martín, A., Orduna-Malea, E., Ayllón, J. M., & López-Cózar, E. D. (2016). The counting house, measuring those who count: Presence of Bibliometrics,
Scientometrics, Informetrics, Webometrics and Altmetrics in Google Scholar Citations, ResearcherID, ResearchGate, Mendeley, & Twitter. EC3 Reseach Group: Evaluación de
la Ciencia y de la Comunicación Científica Universidad de Granada and Universidad Politécnica de Valencia (Spain), In Progress,. doi:10.13140/RG.2.1.4814.4402
54

ResearchGate
27 November 2022
Source: https://www.linkedin.com/posts/aleebrahim_researchtools-researchimpact-researchvisibility-activity-7002585003465269248-qmMh
55

The ResearchGate “Research Interest Score”
•An other read* has a weighting of 0.05.
•A full-text read* has a weighting of 0.15.
•A recommendation has a weighting of 0.25.
•A citation has a weighting of 0.5.
*An 'other read' is counted when a ResearchGate member views a publication
summary or clicks on a figure. A 'full-text read' is counted when a ResearchGate
member views or downloads the full-text. Learn more about how we count reads.
Source: https://explore.researchgate.net/display/support/Research+Interest+Score
56

Create a ResearchGate Profile
•Step 1: Create an account (Click to navigate to
ResearchGate)
•Step 2: Add publications
•Step 3: Find other Researchers & Publications
•Step 4: ResearchGate Score & Stats
•Step 5: Q&A
Source: http://guides.library.duq.edu/scholarlyprofile/7DICDay2
57

ResearchGate
Source: https://www.researchgate.net/profile/Nader-Ale-Ebrahim/stats
58

Academia.edu
59
Source: Academia.edu - Share research

Academia.edu
60
•Academia.edu is a social networking platform for
researchers and academics, similar to ResearchGate.
•It provides researchers with analytics tools,
personalized newsfeeds, job listings, and
recommendations for research papers and colleagues.
•Researchers can use the platform to increase the
visibility and impact of their research, collaborate with
other researchers, and find job opportunities.

Create an Academia.edu Profile
•Step 1: Create an account (click to navigate to
Academia.edu)
•Step 2: Post a publication or two
•Step 3: Add your affiliation to your profile
•Step 4: Add your research interests
•Step 5: Connect with your colleagues who are already
on Academia.edu
•Step 6: Check out your analytics
Source: http://guides.library.duq.edu/scholarlyprofile/7DICDay2
61

Blogging/Microblogging

Twitter
63
Twitter is a popular social media platform that can be
used to promote your research. You can share links
to your publications, blog posts, and conference
presentations, and use relevant hashtags to
increase visibility. You can also engage with other
researchers in your field by retweeting and
commenting on their posts. To get started, create a
Twitter account and follow other researchers in your
field.

Twitter
Source: https://twitter.com/paulkgonza/status/1465889936142446592
64

Twitter
Source: https://twitter.com/lesleybrook3/status/1585723512379277312
65

10 Tips for Tweeting Research
1. Don’t be afraid to promote your own work.
2. Have a clear sense of purpose for why you are on Twitter.
3. If you’re going to tweet about something controversial, plan it out.
4. Tap into your community.
5. The more you post, the more followers you’ll attract.
6. The more followers you have, the broader your audience.
7. Use hashtags – wisely.
8. Take a cue from young researchers.
9. Take control of your research group’s updates
10. Familiarize yourself with your institution’s social media guidelines.
Source: https://www.nature.com/nature-index/news-blog/ten-tips-tweeting-research-academic
66

67
Congratulations to Prof. Daniela
Rubatto and Prof. Jörg Hermann
who reached 10 000 citations
each of their publications on
#GoogleScholar ! This is truly
inspiring for us all, and a right
acknowledgement for your
contributions to #petrology and
#geochemistry !
#InstitutesPeople
Source: https://twitter.com/geologyunibern/status/975780459891380224?lang=sr
Institute of Geological Sciences, Uni Bern
@geologyUniBern

Blogs, researchtoolsbox.blogspot.com, All Time Views 680,297
68
Source: http://researchtoolsbox.blogspot.com/

Blogs, aleebrahim.blogspot.com, All Time Views 502,313
69
Source: http://aleebrahim.blogspot.com/

70
Source: https://articlecrafter.com/articles/

Texta - AI blog writer and article ideas generator
71
Source: https://articlecrafter.com/articles/

Use Research Tools and Create Networking Accounts
Source: https://www.mindmeister.com/39583892/research-tools-by-nader-ale-ebrahim?fullscreen=1#
72

To-Do List Session 4: Researcher Branding - Networking
73
1. Create Academic Social Networking accounts on:
• LinkedIn
• ResearchGate
• Academia
2. Create accounts on popular online platforms like:
• Twitter
• Blogs
• YouTube
3. Extract your peers’ email address
4. Send invitations to your peers

74

Thank you
aleebrahim@Gmail.com
@aleebrahim
https://publons.com/researcher/1692944
https://scholar.google.com/citation
Nader Ale Ebrahim, PhD
Research Visibility and Impact Consultant
All of my presentations are available online at:
@aleebrahim If you found the content informative, you may
follow me on LinkedIn for more!

1. Sorooshian, S., Jamali, S. M., & Ale Ebrahim, N. (2023). Performance of the decision-making trial and evaluation laboratory [Review]. AIMS Mathematics, 8(3), 7490-
7514. https://doi.org/10.3934/math.2023376
2. Vatankhah, S., Darvishmotevali, M., Rahimi, R., Jamali, S. M., & Ale Ebrahim, N. (2023). Assessing the Application of Multi-Criteria Decision Making Techniques in
Hospitality and Tourism Research: A Bibliometric Study. International Journal of Contemporary Hospitality Management, Accepted on 12-Nov-2022, Article IJCHM-
05-2022-0643.R2. https://doi.org/10.1108/IJCHM-05-2022-0643
3. Nekoonam, A., Nasab, R. F., Jafari, S., Nikolaidis, T., Ale Ebrahim, N., & Fashandi, S. A. M. (2023). A scientometric methodology based on co-word analysis in gas
turbine maintenance. Technical gazette, 30(1), 361-372. https://doi.org/10.17559/TV-20220118165828
4. Tavassoli, A., Soultani, S., Jamali, S. M., & Ale Ebrahim, N. (2022). A Research on Violence against women: Are the trends growing? [ Reviews]. Iranian Rehabilitation
Journal (IRJ), 20(3), 1-25. https://doi.org/10.32598/irj.20.3.1664.1
5. Sorooshian, S., Azizan, N. A., & Ale Ebrahim, N. (2022). Weighted Aggregated Sum Product Assessment. Mathematical Modelling of Engineering Problems (MMEP),
9(4), 873-878. https://doi.org/10.18280/mmep.090403
6. He, X., Singh, S., & Ale Ebrahim, N. (2022). Quantitative and Qualitative Analysis of Higher-order thinking Skills in Blended Learning. Perspectives of Science and
Education, 5(59), 397-414. https://doi.org/10.32744/pse.2022.5.23
7. Jamali, S.M., Ale Ebrahim, N. & Jamali, F. The role of STEM Education in improving the quality of education: a bibliometric study. Int J Technol Des Educ (2022).
https://doi.org/10.1007/s10798-022-09762-1
8. Nordin, N., Siti-Nabiha, A. K., Jamali, S. M., & Nader, A. E. (2022). Bibliometric analysis of social media research in SMEs: A review and way forward. International
Journal of Entrepreneurship and Small Business, ahead-of-print, https://www.inderscience.com/info/ingeneral/forthcoming.php?jcode=ijesb
9. Saberi, A., Kargaran, S., Shahri, M. H., Ghorbani, Z., Jamali, S. M., & Ale Ebrahim, N. (2022). Patterns of publications in Social Media-Based Co-Creation: A bibliometric
analysis. VINE Journal of Information and Knowledge Management Systems, Vol. ahead-of-print doi: https://doi.org/10.1108/VJIKMS-09-2021-0222
10. Ghavibazou, E., Hosseinian, S., kivi, H. G., & Ale Ebrahim, N. (2022). Narrative therapy, Applications, and Outcomes: A Systematic Review. Journal of Preventive
Counselling (JPC), 2(4). http://ssrn.com/abstract=4119920
My recent publications
76

1. Yadav, A., McHale, J., & O'Neill, S. (2023). How does co-authoring with a star affect scientists'
productivity? Evidence from small open economies. Research Policy, 52(1).
https://doi.org/10.1016/j.respol.2022.104660
2. Ale Ebrahim, N., Salehi, H., Embi, M. A., Habibi Tanha, F., Gholizadeh, H., & Motahar, S. M. (2014).
Visibility and Citation Impact. International Education Studies, 7(4), 120-125.
https://doi.org/10.5539/ies.v7n4p120
3. Van Noorden, R., & Chawla, D. S. (2019). Hundreds of extreme self-citing scientists revealed in new
database. Nature, 572(7771), 578-580. doi: https://doi.org/10.1038/d41586-019-02479-7
4. Martín-Martín, A., Orduna-Malea, E., Ayllón, J. M., & López-Cózar, E. D. (2016). The counting house,
measuring those who count: Presence of Bibliometrics, Scientometrics, Informetrics, Webometrics
and Altmetrics in Google Scholar Citations, ResearcherID, ResearchGate, Mendeley, & Twitter. EC3
Reseach Group: Evaluación de la Ciencia y de la Comunicación Científica Universidad de Granada and
Universidad Politécnica de Valencia (Spain), In Progress,. doi:10.13140/RG.2.1.4814.4402
5. ChatGpt, https://chat.openai.com
References
77

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