Startup Secrets presents a lecture on how to hire A+ talent! Learn which questions to ask, and how to assess great employees and partners for your new startup.
Startup Secrets presents a lecture on whether or not you've got what it takes to found a startup! Learn strategies for growing with and navigating your company through the beginning stages.
Startup Secrets presents a lecture on how to build a compelling value proposition. Learn about stories, the information necessary, and the questions to ask yourself about how to show people you're worth the money!
Startup Secrets presents a lecture on how to build a game-changing business model for your unique startup. Business models can be just as disruptive as technology!
Startup Secrets presents a lecture on how to get behind the perfect investor pitch! Learn about what investors are looking for, and how to successfully represent your business.
Startup Secrets presents a lecture on how to hire A+ talent! Learn which questions to ask, and how to assess great employees and partners for your new startup.
Startup Secrets presents a lecture on whether or not you've got what it takes to found a startup! Learn strategies for growing with and navigating your company through the beginning stages.
Startup Secrets presents a lecture on how to build a compelling value proposition. Learn about stories, the information necessary, and the questions to ask yourself about how to show people you're worth the money!
Startup Secrets presents a lecture on how to build a game-changing business model for your unique startup. Business models can be just as disruptive as technology!
Startup Secrets presents a lecture on how to get behind the perfect investor pitch! Learn about what investors are looking for, and how to successfully represent your business.
Startup Secrets presents a lecture on how to turn products into companies! Your great idea won't stand on its own -- Figure out how to build a sustainable company around a fantastic product.
Startup Secrets presents a lecture on how to find your roadmap to success! With our introductory lecture, discover your beginning steps to creating your startup.
Startup Secrets - Getting Behind the Perfect Investor PitchMichael Skok
These days the pitch to a VC displaces the old business plan because most investors simply don’t have time to read a full business plan, and most entrepreneurs don’t have time to write one. That said, the business strategy still serves as the foundation for any presentation you create.
Mentorship is a seemingly simple concept. Get some help from someone more experienced than you. So why do we bother teaching a class on it? Because, like anything else, it’s a skill to mentor and be mentored. And if we can learn that skill it can be a real gift, both to give and receive.
Startup Secrets - Funding Strategies to Go the DistanceMichael Skok
Having been a venture capitalist for the last decade, I have found that the topic of funding is one that everyone wants to know about but is openly discussed by few. Ironically, the more it is talked about, the more educated entrepreneurs will be, enabling them to make the right decisions as they seek funding for their startup.
Ideas are worth very little without a culture to guide the selection of talent and a big, bold vision to attract and unify the team. Human capital is what separates great from good companies – which is why establishing a strong culture to attract and retain the right people, while unifying them behind an inspiring vision and mission is essential to any significant venture.
2016 Innovation Roundtable Keynote by Michael SkokMichael Skok
Michael Skok, Co-Founder and Partner of Underscore.VC was invited to give the keynote presentation at the 2016 Innovation Roundtable Summit in Copenhagen.
Startup Secrets - Have you got what it takes?Michael Skok
There is a belief in the business world that founders can’t scale. Put another way, a company’s growth curve will eventually outstrip the capabilities of its founder’s ability to remain CEO.
Uncovering the Hidden Assumptions in Your BusinessAndrew Ngui
You're exploring or have recently launched a business… BUT have you uncovered all the hidden assumptions so that you can lower the risk in the creation of a new business?
This peer-to-peer, action-learning workshop will help you learn how you too can lower the risk of losing the shirt off your back in the startup process.
Startup Secrets presents a lecture on how to turn products into companies! Your great idea won't stand on its own -- Figure out how to build a sustainable company around a fantastic product.
Startup Secrets presents a lecture on how to find your roadmap to success! With our introductory lecture, discover your beginning steps to creating your startup.
Startup Secrets - Getting Behind the Perfect Investor PitchMichael Skok
These days the pitch to a VC displaces the old business plan because most investors simply don’t have time to read a full business plan, and most entrepreneurs don’t have time to write one. That said, the business strategy still serves as the foundation for any presentation you create.
Mentorship is a seemingly simple concept. Get some help from someone more experienced than you. So why do we bother teaching a class on it? Because, like anything else, it’s a skill to mentor and be mentored. And if we can learn that skill it can be a real gift, both to give and receive.
Startup Secrets - Funding Strategies to Go the DistanceMichael Skok
Having been a venture capitalist for the last decade, I have found that the topic of funding is one that everyone wants to know about but is openly discussed by few. Ironically, the more it is talked about, the more educated entrepreneurs will be, enabling them to make the right decisions as they seek funding for their startup.
Ideas are worth very little without a culture to guide the selection of talent and a big, bold vision to attract and unify the team. Human capital is what separates great from good companies – which is why establishing a strong culture to attract and retain the right people, while unifying them behind an inspiring vision and mission is essential to any significant venture.
2016 Innovation Roundtable Keynote by Michael SkokMichael Skok
Michael Skok, Co-Founder and Partner of Underscore.VC was invited to give the keynote presentation at the 2016 Innovation Roundtable Summit in Copenhagen.
Startup Secrets - Have you got what it takes?Michael Skok
There is a belief in the business world that founders can’t scale. Put another way, a company’s growth curve will eventually outstrip the capabilities of its founder’s ability to remain CEO.
Uncovering the Hidden Assumptions in Your BusinessAndrew Ngui
You're exploring or have recently launched a business… BUT have you uncovered all the hidden assumptions so that you can lower the risk in the creation of a new business?
This peer-to-peer, action-learning workshop will help you learn how you too can lower the risk of losing the shirt off your back in the startup process.
Speaker: Teresa Snelgrove
Dr Teresa Snelgrove of Snelgrove Associates and Dr. Frederick Sweeney talks about career management theory and practice: what inputs are needed for critical career decisions and their execution. Join us for some very practical advice on how to manage your own success.
More information including webcast: http://www.marsdd.com/Events/Event-Calendar/Ent101/2008/selling-yourself-20080123.html
THE NEED FOR A SALES PROCESS
PROBLEM
The results of a recent study conducted by The Sales Board confirmed what we have known for some time. Prospects are speaking up about how they feel about salespeople who are less than professional. We thought that you would like to see these statistics as they reinforce the need for a sales process and challenge you to improve your qualifying efforts.
DIAGNOSIS
The study showed the following startling facts. Can you relate to them as a salesperson or as a buyer?
Fact: 82% of salespeople fail to differentiate
Result: They lose the business, fail to sell value
Fact: 86% of salespeople ask the wrong questions.
Result: They miss selling opportunities and end up wasting time while appearing unprofessional.
Fact: Only 18% of salespeople close without discounting price.
Result: Discounting becomes a habit and profit margins are eroded.
Fact: 95% of customers say salespeople talk too much.
Result: Customers are bored and feel salespeople don’t care about understanding their problems.
Fact: 62% of salespeople do not earn the right to ask questions.
Result: They fail to position the sale properly and don’t gain commitment.
Fact: 85% of salespeople use a selling process that is extremely ineffective, compared to the buyer’s system.
Result: They close less than 50% of the business that they should close, with disastrous effects on their companies’ sales and their personal incomes. You may be ‘winging it’ if you find yourself relating to any of the following: (a) chasing prospects who don’t return calls; (b) hearing ‘think it over’ all too often when you ask for the business; (c) cutting price in an effort to obtain or keep business; and (d) spending most of your time in front of people who are not decision makers.
SOLUTION
1. Stop assuming that your prospect needs what you’re selling.
2. Learn how to ask more questions to see if the prospect has any serious ‘pain’ issues that your product or service can resolve.
3. Learn a sales process to help you stay in control of the sales interview.
The Angels 8Q: Eight Questions Investors & Startups Should Ask to SucceedJoseph de Leon
This started as a personal guide so I could be a better Angel Investor.
It developed into a Playshop that was first conducted at the Global Seedstars Summit [Lausanne, Switzerland 2019].
Rather than answers, I hope this helps you find your own questions.
How do some of the best companies in the world bring company values to life for employees? If you have a set of core values, how can you lift them off the page so that the whole business understands and embraces the culture they're part of?
Resilience is essential for success in challenging times, and the BIG Buzz Oxfordshire Breakfast Briefing provided valuable insights. Lenah Oduor explored the five pillars of growth for a life-centered business, while Andy Bedwell shared tips on building and maintaining momentum. Emma Georgiou focused on building personal resilience for improved performance, and Andy Lambert shared strategies to harness the transformative power of social media. Delegates gained practical knowledge on enhancing customer experiences, staying motivated, and adapting to change, and now you can too!
Coviam is an upstart digital platforms and products company with a core focus on disrupting traditional markets and business models with the strength of our innovation-driven digital value.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
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Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
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Mastering Mutual Mentorship
startupsecrets.com
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Workshops
Full descriptions of each at
startupsecrets.com
1. What’s Your Roadmap to Success?
2. Building a Compelling Value Proposition
3. Turning Products into Companies
4. Culture, Mission and Vision
5. Hiring A+ Talent
6. Game-Changing Business Models
7. Go to Market Strategies
8. Getting Behind the Perfect Investor Pitch
9. Funding Strategies to go the Distance
10. Have You Got What It Takes?
11. Mastering Mutual Mentorship
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Mentoring is a Gift
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Are you seeking a handout or real help?
Do you want an answer or are you really
looking to learn?
4
Do You Know What Help You Want
and How to Ask for It?
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Think of it as a Game of Chess
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The MIT Sloan Review
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You Can Easily Ask for the Next Move...
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…But Wouldn’t You Rather Learn
How to Master the Game?
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Answers are for History Lessons.
Questions are for Future Breakthroughs.
Breakthroughs Present Opportunities for Startups.
“We cannot solve our problems with the same thinking
we used when we created them.” -Albert Einstein
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Question Answers!
Are they appropriate for YOU?
Do they tempt you to take the road already traveled?
Do they develop curiosity?
Combinatorial thinking can be much more powerful than individual
answers
… and what happens when you don’t have someone there to give you
answers?
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How About Asking for Questions?
SERIOUSLY!
• Think about it… when you were
asked a really great question, did it
get your mind working?
• Consider asking your mentor for great
questions to help you puzzle the
answer for yourself…
…enabling the “AHA!” moment
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What’s Stopping You from Answering Your
Own Questions?
What do you need?
• A new skill?
• An experience?
• Some knowledge?
How and where can you best get these?
Is it one-off help or is it an enduring kind of learning you need?
Mentorship is often only a part of the solution.
Sometimes mentors are just pointers to other resources.
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Mentors and Mentees
So how do you find the right questions?
Could you ask the market ?
• Ask the customer, user, potential market?
At least understand their view of the problem
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Tools
Tools for guiding you to the right questions:
• Brainstorming
• Research
• Discovery, exploration
• Field work, research
• Surveys
• Landing Pages
• Frameworks
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Mentors
Nothing worse than answering the wrong question well!
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Newton’s Apple vs. Apple’s Newton
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“Don’t take advice blindly, take it mindfully”
Your mind and instincts are your best resources to set a course
for something that can work for YOU.
Startup Secret!
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Mentors: Develop your Mentees!
AHA!
Eureka!
&*!^#%!
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Enabling the Eureka! Moment
Mentor to Mentee test:
• If I give you this answer, then what will you do with it?
• What comes next?
(Hint: If it only advances you one step, it's probably not a good question
or answer. Remember the chess game, are you helping them master it?)
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Enabling the Eureka! Moment
Example:
Question for answer:
• Mentee: Should I price this at x or y?
• Mentor: y
Question for question:
• Mentee: What should I charge for my product?
• Mentor: Where is the core value? Who will see that and how will they value it?
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Developing Your Mentee
Mentors, if you’re not giving Mentees answers, what are you giving them?
• Curiosity
• Joy of learning
• Confidence to try
• Resourcefulness, initiative – e.g., EXTERNAL validation
A journey from AHA to WOW - I can do this !!
• Enlightenment
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Mentors
Be open, honest and accurate wherever possible
Don’t be afraid to say you don’t know either!
Always look for teaching moments
Bring humor, have fun!
“To encourage and beyond!”
- with apologies to Buzz Lightyear
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Remember
For Startups in particular:
“There is no failure, only learning”
#nomorefear #onlylearning
So make it safe and leave room to fail / learn
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“Things are rarely ever as good as they seem,
or as bad as they seem in the moment.”
Startup Secret!
The Mentor’s role is to pick the Mentee up when they are down,
and to keep them from rising up too far!
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How Do You Know
You’re a Good Mentor or Mentee?
Is this working?
• Ask for feedback!
How do you improve?
• Ask for measures for success!
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Record and Review Regularly
Mentees – record what you learned!
• Share with your mentor at your next checkpoint
• How you learn is a great guide for your mentor to teach you
Mentors – figure out how to coach your specific mentee
• Everyone learns differently, successes AND failures
Review regularly
• Mutual feedback
• If the relationship isn’t working, it won’t fix itself!
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Aren’t We All Mentors?
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Peer Mentorship
The power of peer mentorship...
• Who else are you on this journey with?
Co-founders?
Other founders, entrepreneurs?
Other peers in school?
Friends?
Family? (can be tricky!)
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Surprise!
People trying to learn themselves
often make the best mentors, because
they’re asking questions!
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Mentoring is a Gift
The question is:
• Do you have it?
or
• Do you give it?
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Neither: At it’s best, you’re giving and
receiving
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The Importance of YOU in the Equation
“Nothing is impossible, the word itself says
I’m possible."
- Audrey Hepburn
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info@startupsecrets.com
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Mastering Mutual Mentorship
startupsecrets.com
Editor's Notes
For (target customers—beachhead segment only)
Who are dissatisfied with (the current market alternative)
Our product is a (new product category)
That provides (key problem-solving capability).
Unlike (the product alternative),
We have assembled (key whole product features for your specific application).
Moore, Geoffrey A. (2009-03-17). Crossing the Chasm: Marketing and Selling Technology Project (p. 154). Harper Collins, Inc.. Kindle Edition.
For (target customers—beachhead segment only)
Who are dissatisfied with (the current market alternative)
Our product is a (new product category)
That provides (key problem-solving capability).
Unlike (the product alternative),
We have assembled (key whole product features for your specific application).
Moore, Geoffrey A. (2009-03-17). Crossing the Chasm: Marketing and Selling Technology Project (p. 154). Harper Collins, Inc.. Kindle Edition.
EG
Value prop vs the framework – andswer vs the questions to ask yourself…
Silicon Graphics in Hollywood
For post-production film engineers
Who are dissatisfied with the limitations of traditional film editors
Our workstation is a digital film editor That lets you modify film images any way you choose.
Unlike workstations from Sun, HP, or IBM, We have assembled all the interfaces needed for post-production film editing.
Moore, Geoffrey A. (2009-03-17). Crossing the Chasm: Marketing and Selling Technology Project (p. 154). Harper Collins, Inc.. Kindle Edition.
EG
Silicon Graphics in Hollywood
For post-production film engineers
Who are dissatisfied with the limitations of traditional film editors
Our workstation is a digital film editor That lets you modify film images any way you choose.
Unlike workstations from Sun, HP, or IBM, We have assembled all the interfaces needed for post-production film editing.
Moore, Geoffrey A. (2009-03-17). Crossing the Chasm: Marketing and Selling Technology Project (p. 154). Harper Collins, Inc.. Kindle Edition.
EG
Silicon Graphics in Hollywood
For post-production film engineers
Who are dissatisfied with the limitations of traditional film editors
Our workstation is a digital film editor That lets you modify film images any way you choose.
Unlike workstations from Sun, HP, or IBM, We have assembled all the interfaces needed for post-production film editing.
Moore, Geoffrey A. (2009-03-17). Crossing the Chasm: Marketing and Selling Technology Project (p. 154). Harper Collins, Inc.. Kindle Edition.
EG
Silicon Graphics in Hollywood
For post-production film engineers
Who are dissatisfied with the limitations of traditional film editors
Our workstation is a digital film editor That lets you modify film images any way you choose.
Unlike workstations from Sun, HP, or IBM, We have assembled all the interfaces needed for post-production film editing.
Moore, Geoffrey A. (2009-03-17). Crossing the Chasm: Marketing and Selling Technology Project (p. 154). Harper Collins, Inc.. Kindle Edition.