This document provides information on several flowers that are available for marketing from fall semester through the marketing unit, including Amaryllis, Bupleurum, Curly Willow, Dusty Miller, Magnolia, Matsumuto Aster, Scabiosa, and Veronica Spike Speedwell. For each flower, details are given on genus, availability, color, description, longevity, how they are sold, and price. The flowers can be used individually or combined in arrangements, providing filler, accent, or mass elements.

1. Marketing Unit Flowers
(Fall Semester)
Curly Willow, Matsumuto Aster,
Bupleurum, Veronica, Dusty Miller
Scabiosa, Magnolia, Amaryllis

2. Amaryllis
• Genus: Hippeastrum
• Availability: year-round
• Color: red, orange, pink, apricot, salmon
white and bicolors (shown)
• Stem is hollow and leafless with 4-6 trumpet-shaped florets in
an umbellate pattern; florets continue to open;
• Large form flower: Showy mass of florets provides drama.
• Longevity: varies, depending on maturity stage of buds
• Sold by stem: $4.00
• Available as a forced bulb at Christmas time

3. Bupleurum
• Availability: varies year-round
• Color: green
• Color and form are distinctive.
• Medium filler flower: Serves as an excellent choice
for combining with hot pink and deep purple in
vibrant color combinations.
• Longevity: days 4-7
• Sold by: Bunch (10)
• Cost: $8.00

4. Curly Willow
• Salix
• Available Year-round
• Color: Green or brown
• Branch is irregularly curved, stems
may leaf out, also available dried
• Provides interesting line element.
Suitable for many forms of design
• Sold by bunch 10, $10

5. Dusty Miller
Senecio
• Availability: varies
• Color: gray
• Leaves are gray and hirsute and work well as a
pressed foliage; can also be useful as a cut foliage.
• Small accent: Uniquely gray leaf adds interest to
designs, especially in combination with bold colors.
• Plant works well in container gardens.
• Longevity: varies
• Sold by bunch 10, $6.00

6. Magnolia
• Available: October – March
• Color: Green w/ brown undersides
• Leaf is glossy, stem is woody, leaves may be
preserved with glycerine and dyed
• Large mass – leaves provide mass and background
• Very commomly used in Southern holiday
decorations
• Longevity: 6-10 days
• Sold by weight. $.50/lb

7. Matsumuto Aster
• Genus Name: Callistephus
• Available: Year-round, plentiful in April
- November
• Colors: Purple, pink and red
• Colors are bold with yellow center
• Long lateral stems
Small mass flower
• Vase life : 8-10 days
• Sold by bunch 10 - $7.00

8. Scabiosa
• Available: June – October
• Color: blue, white, yellow, or pink
• Longevity: 6-10 days
• Flower has pincushion-like central florets with larger
marginal ones; looking papery in appearance
• Small mass flower for mixed arrangements. Works
well in delicate or feminine bouquets
• Sold by bunch, $10

9. Veronica
Spike Speedwell
• Availabilty: Year Round
• Color: Pink, white, purple, & blue
• Flower tips have gentle curves
• Spike-like racemes of tiny flowers
• Medium filler flower. Good choice for
summer garden bouquets
• Longevity: 5-7 days
• Sold by bunch 10/ $8.00