E-Marketing in Education

Image and Marketing 2005-2006 A Mid-Year Report

Fall 2005 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Undergraduate recruitment publications ,[object Object],[object Object],[object Object],[object Object],[object Object]

Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Video production ,[object Object],[object Object],[object Object],[object Object],[object Object]

Viral marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web: Most important marketing tool ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web: Most important marketing tool ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web metrics ,[object Object],[object Object],[object Object],[object Object],[object Object]

Web metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web metrics Ability to track response to postcard mailings

Web metrics: lots of data available

Web: Final word ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Spring 2006 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Advertising ,[object Object],[object Object],[object Object],[object Object]

Yield direct mail campaigns ,[object Object],[object Object],[object Object],[object Object]

Outreach and visibility in high schools ,[object Object],[object Object],[object Object]

Graduate School ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Planning for 2006-2007 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Planning for 2006-2007 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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