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Market Structures
Types of Markets
• 1) Perfectly Competitive Market
• 2) Monopoly
• 3) Monopolistically Competitive Market
• 4) Oligopolistically Competitive Market
Perfect Competition
Features
1. Large number of buyers and sellers
2. Homogeneous products
3. Perfect knowledge about the market conditions
4. Perfect mobility of factors of production
5. No transportation cost
6. No government intervention
7. Free entry and exit
The Demand Curve of firm under Perfect
Competition
Ed = ∞
(perfectly
elastic)
D1
P1 P1 D’ = MR’
P2 D” = MR”
P2
S1
Quantity
(units)
Price (₹) Total
revenue
(₹)
Marginal
revenue
(₹)
0 4 0 4
1 4 4 4
2 4 8 4
3 4 12 4
4 4 16 4
5 4 20 4
6 4 24 4
7 4 28 4
8 4 32 4
9 4 36 4
10 4 40 4
11 4 44 4
TR
Profit Maximisation by a Competitive Firm:
TR – TC Approach
Quantity Total revenue Total cost Economic
profit(TR – TC)
0 0 22 -22
1 25 45 -20
2 30 66 -16
3 75 85 -10
4 100 100 (A)0
5 125 114 11
6 150 126 24
7 175 141 34
8 200 160 40
9 225 183 42
10 250 210 40
11 275 245 30
12 300 300 (B)0
13 325 360 -35
A
B
Types of profits
Economic Profit = Total revenue – Total cost( explicit & implicit cost)
Accounting profit = Total revenue – Accounting cost (explicit cost)
Normal profit - is defined as the least possible level of profit that will
keep a firm afloat in business. The firm ends up covering all costs
including both, implicit and explicit costs.
Normal Profit : TR = TC (Thus Economic Profit = Zero)
Gives Break – Even point for the firm
Economic Loss - profit less than normal profit
Economic Loss : TR < TC (Economic Profit = -ve)
Supernormal (Economic) Profit - is any profit in excess of normal
profit .
Supernormal Profit : TR > TC ( Economic Profit = +ve)
Profit Maximisation using MR – MC Approach
• As long as marginal revenue is greater than marginal cost, increasing
output will raise profit.
• When marginal revenue is less than marginal cost, decreasing output
will raise profit.
• Output rule: For maximization of profit, a firm should produce at the
level at which
Marginal Revenue(MR) = Marginal Cost(MC)
(This rule applies to all firms regardless of their market structure)
Profit Maximisation using MR – MC Approach
Output Total
revenue(₹)
Total
cost (₹)
0 0 3
1 6 5
2 12 8
3 18 12
4 24 17
5 30 23
6 36 30
7 42 38
8 48 47
Profit(₹) Marginal
revenue(₹)
Marginal cost
(₹)
Change in
profit(₹)
-3 ----- ------ ------
1 6 2 4
4 6 3 3
6 6 4 2
7 6 5 1
7 6 6 0
6 6 7 1
4 6 8 2
1 6 9 3
Short Run Equilibrium for a firm
Supernormal Profits
Profit maximising output;
MR = MC at pt. L
Output = ON; Price = OP
Avg. cost = MN = OK
TR = OP x ON = OPLN
TC = Avg. cost x ON
= OK x ON = OKMN
Profit = OPLN – OKMN
= PKLM
Normal Profits
Profit maximising level of output
MR = MC
Price = OP; output = OM
Avg. cost = KM = OP
Total revenue = OPKM
Total cost = OPKM
Profit =OPKM - OPKM
= Zero Economic Profits
= Normal Profit
Economic Loss
Profit maximising level of output
MR = MC; price = OP; output = OK
Avg. cost = SK = OT
Total revenue = OP x OK = OPNK
Total cost = OT x OK = OTSK
Economic loss(TC > TR)
= OTSK – OPNK
= PTSN
Total cost = fixed + variable cost
= ETSF + OEFK
Revenue is covering the entire
variable cost & part of fixed cost
Shut down point
when, P = min 𝐴𝑉𝐶 at Z, price OP
The firm, even though is incurring
losses will continue to produce as
long as the revenue is able to
cover variable costs
Fixed costs have to be borne by
the firm in the short run whether
its producing or not
Thus, shut down pt. = when price
is equal to minimum average
variable cost
Short run supply curve of perfectly
competitive firm
Profit maximisation
P = MR = MC
Break even:
Price = min AC
Shut – Down:
Price = min AVC
Price,
cost
Long run equilibrium
condition
•Price = LMC
•Price = LAC
•Normal profits
Long run Equilibrium
At A firm earns
supernormal
profits
As new firms
enter, supply
increases ,
Price goes down &
firms now earn
normal profits
Equilibrium of the industry
In the short run, the two conditions required for the equilibrium of
the industry:
1. The demand and supply of the product of the industry must be
equal
2. All firms in the industry must be in equilibrium whether they are
making profits or having losses
In the long run,
1. The demand & supply of the product should be equal
2. All firms should be earning normal profits
Efficiency in Perfect Competition
• Allocative Efficiency – at Q1
resources are allocated
efficiently & both consumer
and producer surplus is
maximised, any other output
less or more would reduce
either producer or consumer
surplus
• For each firm
• P = MR = AR = MC
• Productive efficiency – in the
long run each firm enjoys
normal profits as
• P = MR = AR = min AC
• Producers are using least &
cheapest resources to
produce goods
• Production is efficient
Q3. The short run costs for different levels of output for a firm in a
perfectly competitive industry is given below, the price determined
by industry demand and supply is Rs. 4
Calculate the following:
a. Total Revenue at each stage of output
b. MR per unit at each level of output
c. MC per unit at each level of output
d. Determine the profit maximizing/loss
minimizing level of output
e. The economic profit/economic loss at
the point determined in part d.
f. Find the outputs at which the firm
Breaks -Even
Quantity Total cost
0 80
20 200
40 260
60 300
80 320
100 340
120 370
140 420
160 500
180 720
Quantity Price TR TC MR
= ∆𝑻𝑹/∆Q
MC
= ∆𝑻𝑪/∆Q
Economic
profits
=TR - TC
0 4 0 80 -- ---- -80
20 4 80 200 4 6 -120
40 4 160 260 4 5 -100
60 4 240 300 4 3 -60
80 4 320 320 4 1 0
100 4 400 340 4 1 60
120 4 480 370 4 2.5 110
140 4 560 420 4 2.5 140
160 4 640 500 4 4 140
180 4 720 720 4 11 0
Profit maximising: MR = MC, 160 units profit = 140
Break even: TR = TC , at 80 units & 180 units

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Market Structures.pptx

  • 2. Types of Markets • 1) Perfectly Competitive Market • 2) Monopoly • 3) Monopolistically Competitive Market • 4) Oligopolistically Competitive Market
  • 3. Perfect Competition Features 1. Large number of buyers and sellers 2. Homogeneous products 3. Perfect knowledge about the market conditions 4. Perfect mobility of factors of production 5. No transportation cost 6. No government intervention 7. Free entry and exit
  • 4. The Demand Curve of firm under Perfect Competition Ed = ∞ (perfectly elastic) D1 P1 P1 D’ = MR’ P2 D” = MR” P2 S1
  • 5. Quantity (units) Price (₹) Total revenue (₹) Marginal revenue (₹) 0 4 0 4 1 4 4 4 2 4 8 4 3 4 12 4 4 4 16 4 5 4 20 4 6 4 24 4 7 4 28 4 8 4 32 4 9 4 36 4 10 4 40 4 11 4 44 4 TR
  • 6. Profit Maximisation by a Competitive Firm: TR – TC Approach Quantity Total revenue Total cost Economic profit(TR – TC) 0 0 22 -22 1 25 45 -20 2 30 66 -16 3 75 85 -10 4 100 100 (A)0 5 125 114 11 6 150 126 24 7 175 141 34 8 200 160 40 9 225 183 42 10 250 210 40 11 275 245 30 12 300 300 (B)0 13 325 360 -35 A B
  • 7. Types of profits Economic Profit = Total revenue – Total cost( explicit & implicit cost) Accounting profit = Total revenue – Accounting cost (explicit cost) Normal profit - is defined as the least possible level of profit that will keep a firm afloat in business. The firm ends up covering all costs including both, implicit and explicit costs. Normal Profit : TR = TC (Thus Economic Profit = Zero) Gives Break – Even point for the firm Economic Loss - profit less than normal profit Economic Loss : TR < TC (Economic Profit = -ve) Supernormal (Economic) Profit - is any profit in excess of normal profit . Supernormal Profit : TR > TC ( Economic Profit = +ve)
  • 8. Profit Maximisation using MR – MC Approach • As long as marginal revenue is greater than marginal cost, increasing output will raise profit. • When marginal revenue is less than marginal cost, decreasing output will raise profit. • Output rule: For maximization of profit, a firm should produce at the level at which Marginal Revenue(MR) = Marginal Cost(MC) (This rule applies to all firms regardless of their market structure)
  • 9. Profit Maximisation using MR – MC Approach
  • 10. Output Total revenue(₹) Total cost (₹) 0 0 3 1 6 5 2 12 8 3 18 12 4 24 17 5 30 23 6 36 30 7 42 38 8 48 47 Profit(₹) Marginal revenue(₹) Marginal cost (₹) Change in profit(₹) -3 ----- ------ ------ 1 6 2 4 4 6 3 3 6 6 4 2 7 6 5 1 7 6 6 0 6 6 7 1 4 6 8 2 1 6 9 3
  • 11. Short Run Equilibrium for a firm Supernormal Profits Profit maximising output; MR = MC at pt. L Output = ON; Price = OP Avg. cost = MN = OK TR = OP x ON = OPLN TC = Avg. cost x ON = OK x ON = OKMN Profit = OPLN – OKMN = PKLM
  • 12. Normal Profits Profit maximising level of output MR = MC Price = OP; output = OM Avg. cost = KM = OP Total revenue = OPKM Total cost = OPKM Profit =OPKM - OPKM = Zero Economic Profits = Normal Profit
  • 13. Economic Loss Profit maximising level of output MR = MC; price = OP; output = OK Avg. cost = SK = OT Total revenue = OP x OK = OPNK Total cost = OT x OK = OTSK Economic loss(TC > TR) = OTSK – OPNK = PTSN Total cost = fixed + variable cost = ETSF + OEFK Revenue is covering the entire variable cost & part of fixed cost
  • 14. Shut down point when, P = min 𝐴𝑉𝐶 at Z, price OP The firm, even though is incurring losses will continue to produce as long as the revenue is able to cover variable costs Fixed costs have to be borne by the firm in the short run whether its producing or not Thus, shut down pt. = when price is equal to minimum average variable cost
  • 15. Short run supply curve of perfectly competitive firm
  • 16.
  • 17. Profit maximisation P = MR = MC Break even: Price = min AC Shut – Down: Price = min AVC Price, cost
  • 18. Long run equilibrium condition •Price = LMC •Price = LAC •Normal profits
  • 19. Long run Equilibrium At A firm earns supernormal profits As new firms enter, supply increases , Price goes down & firms now earn normal profits
  • 20. Equilibrium of the industry In the short run, the two conditions required for the equilibrium of the industry: 1. The demand and supply of the product of the industry must be equal 2. All firms in the industry must be in equilibrium whether they are making profits or having losses In the long run, 1. The demand & supply of the product should be equal 2. All firms should be earning normal profits
  • 21. Efficiency in Perfect Competition • Allocative Efficiency – at Q1 resources are allocated efficiently & both consumer and producer surplus is maximised, any other output less or more would reduce either producer or consumer surplus • For each firm • P = MR = AR = MC
  • 22. • Productive efficiency – in the long run each firm enjoys normal profits as • P = MR = AR = min AC • Producers are using least & cheapest resources to produce goods • Production is efficient
  • 23. Q3. The short run costs for different levels of output for a firm in a perfectly competitive industry is given below, the price determined by industry demand and supply is Rs. 4 Calculate the following: a. Total Revenue at each stage of output b. MR per unit at each level of output c. MC per unit at each level of output d. Determine the profit maximizing/loss minimizing level of output e. The economic profit/economic loss at the point determined in part d. f. Find the outputs at which the firm Breaks -Even Quantity Total cost 0 80 20 200 40 260 60 300 80 320 100 340 120 370 140 420 160 500 180 720
  • 24. Quantity Price TR TC MR = ∆𝑻𝑹/∆Q MC = ∆𝑻𝑪/∆Q Economic profits =TR - TC 0 4 0 80 -- ---- -80 20 4 80 200 4 6 -120 40 4 160 260 4 5 -100 60 4 240 300 4 3 -60 80 4 320 320 4 1 0 100 4 400 340 4 1 60 120 4 480 370 4 2.5 110 140 4 560 420 4 2.5 140 160 4 640 500 4 4 140 180 4 720 720 4 11 0 Profit maximising: MR = MC, 160 units profit = 140 Break even: TR = TC , at 80 units & 180 units