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Customer Life Cycle Model PowerPoint Presentation SlidesSlideTeam
If you are wondering how to manage customer prospects, try our customer life cycle model PowerPoint presentation slides. A customer life cycle management system is necessary for any organization that aims to succeed. The customer life cycle framework PPT templates will enlighten you on various stages of the cycle such as customer segmentation, targeting audience, lead generation, customer loyalty framework, lead framework, marketing campaigns and promotions. It helps you to determine the impact of your customer relationship management program. You can also utilize this customer relationship presentation to get acquainted with similar topics, including consumer acquisition, consumer retention, purchase funnel, consumer journey map and customer sales. A good customer service management strategy means customer satisfaction and tons of revenue for your company. If you wish to easily establish contact and maintain long-term relationship with your clients, then download our content-ready customer life cycle model PowerPoint presentation slides. Assess how the deal goes in your favour with our Customer Life Cycle Model PowerPoint Presentation Slides. Be able to identify a good bargain.
Presenting this set of slides with name - Market Potential Analysis Powerpoint Presentation Slides. This PPT deck displays thirty six slides with in depth research. Our topic oriented Market Potential Analysis Powerpoint Presentation Slides presentation deck is a helpful tool to plan, prepare, document and analyse the topic with a clear approach. We provide a ready to use deck with all sorts of relevant topics subtopics templates, charts and graphs, overviews, analysis templates. Outline all the important aspects without any hassle. It showcases of all kind of editable templates infographs for an inclusive and comprehensive Market Potential Analysis Powerpoint Presentation Slides presentation. Professionals, managers, individual and team involved in any company organization from any field can use them as per requirement.
Segmentation Markets And Evaluation PowerPoint Presentation Slides SlideTeam
Segment products specifically for target markets using ready-made Segmentation Markets And Evaluation PowerPoint Presentation Slides. Add segmentation markets and evaluation PPT presentation templates, segment products based on benefits people see, usage rates or brand loyalty. This content-ready product segmentation PowerPoint presentation deck comprises of templates such as market segmentation consumer markets, business markets, international markets, segment size and growth potential, company’s core competencies, competency framework, understand the customer needs, customer segmentation layout, segmentation map, performance evaluation, and more. Influence consumer buying decisions and carry out a successful marketing campaign accordingly with segmentation markets and evaluation PPT presentation templates. Usage of product segmentation will help you focus on customer needs which you can meet cost effectively having a competitive advantage. Get access to segmentation markets and evaluation PowerPoint presentation complete deck to reach out to the larger number of audiences. Continue to build on the initial advantage with our Segmentation Markets And Evaluation PowerPoint Presentation Slides. You will inch ahead consistently.
Segmentation Markets And Evaluation PowerPoint Presentation SlidesSlideTeam
Presenting segmentation markets and evaluation PowerPoint presentation deck. This deck has been crafted with a thorough research and has relevant content. Our PowerPoint experts have included all the necessary layouts, diagrams and templates to meet the needs of the customers. This PowerPoint presentation is completely customizable. Edit the colour, text and icon as per your requirement. You can also add or delete the content from the presentation as per your need. You can easily download this presentation. They are high resolution PPT templates and Google Slides friendly.
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Serviceable Available Market PowerPoint Presentation Slides SlideTeam
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4Ps Of Marketing PowerPoint Presentation Slides SlideTeam
Building a 4p's of marketing PowerPoint show is no easy feat. To set an example of great PPT about marketing mix strategy you need to deliver a stunning visual show. Taking this into account here we have come up with our readymade slide presentation to illustrate the 4 p's of marketing. With help of this PowerPoint presentation you can share insights about new market opportunities, discussion of business strategies, efficient resource use and to combat rivals. Using this PPT sample you can highlight the importance of right marketing mix elements required for the success of a product. Not only this, this PowerPoint slide deck also supports to underline the key challenges as well as purpose of a marketing mix in new product development and improve business. To help you out further exclusive PowerPoint presentation slides like the product life cycle, extension strategies, pricing strategies and tactics, channels of distribution, types of promotion, marketing mix modeling etc. are included. In short, if you really need to do this fast, then just quickly download our 4 p's of marketing PPT. Illustrate the innards of the engine with our 4ps Of Marketing PowerPoint Presentation Slides. Explain how greater horsepower is generated.
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Use ready-to-use Product Division PowerPoint Presentation Slides to group consumers or business customers based on the amount purchased. Incorporate product division PPT presentation templates for various segmentations such as geographic, demographic, psychographic, lifestyle to position your product in the market. With product segmentation PowerPoint presentation deck, assess which groups are light and heavy users of products. This deck covers topics such as product segmentation consumer markets, business markets, international markets, segment size and growth, segment structural attractiveness, company’s core competencies, understand the customer needs, customer segmentation layout, segmentation map, segmentation performance evaluation, and more. Have a product division PowerPoint presentation complete deck and group products easily. Get access to the professionally designed and ready-to-use product segmentation PowerPoint deck for a better segmentation, targeting and positioning planning. Use stp framework to have a marketing planning objective. Our Product Division PowerPoint Presentation Slides are the corner stone of success. They create the foundation for your edifice.
Market Potential For Company PowerPoint Presentation SlidesSlideTeam
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Product Segmentation Markets And Evaluation PowerPoint Presentation Slides SlideTeam
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B2B Marketing Awareness Research Negotiation Purchase Marketing Sales StrategySlideTeam
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Commercial Viability Of A Product PowerPoint Presentation SlideSlideTeam
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Brand Asset Valuator Model PowerPoint Presentation SlidesSlideTeam
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Similar to Market Segmentation Strategy Solutions Complete Powerpoint Deck With Slides (20)
Customer Support And Services Guide Powerpoint Presentation SlidesSlideTeam
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After sales service encompasses all the assistance provided to customers after purchasing a product or service. Grab our informative PowerPoint presentation on Customer Support and Services Guide. It overviews after sales services, their benefits, needs, and best practices. Implementing an effective after sales support strategy can enhance customer satisfaction, promote brand loyalty, and even generate positive word of mouth advertising. Our customer services deck delves into various aftersales services, such as training, assurance, support, assistance, and rewards. Additionally, it highlights the positive impact of excellent after sales services and offers a set of dashboards to monitor customer retention and satisfaction. Moreover, our customer support PPT covers a range of services, including product guarantees, warranty, returns, replacements, configurations, installations, maintenance, and relocation. You can access our 100 percentage customizable template by downloading it, and its also compatible with Google Slides.
Word Of Mouth WOM Marketing Strategies To Build Brand Awareness Powerpoint Pr...SlideTeam
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Word of mouth marketing generates honest discussions about and recommendations for a product or company by getting people to discuss your brand, product, or business. Grab our Word of Mouth WOM Marketing Strategies to Build Brand Awareness template. It includes a brief overview of the concept and benefits of word of mouth marketing. Our WOM strategies deck contains significant industry statistics, types, and challenges. Additionally, it covers the need for and major types of word of mouth marketing strategies such as customer referral marketing, social media influencer marketing, brand ambassador marketing, affiliate marketing. It further incorporates the user generated content, employee advocacy, customer reviews and testimonials, buzz marketing, viral marketing, guerrilla marketing, and other strategies. Finally, the module highlights the impact, campaign budget, plan, and implementation framework for word of mouth marketing. Get to know more by downloading our 100 percentage editable and customizable template, which is also compatible with google slides.
Strategic Staff Engagement Action Plan Powerpoint Presentation SlidesSlideTeam
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Employee engagement refers to the level of involvement and enthusiasm employees have towards their work, which ultimately leads to better business outcomes. Grab Our Strategic staff engagement action plan can showcase the commitment level of employees in the workplace. It discusses the challenges and issues organizations face due to disengaged employees. Our Workforce participation deck includes an employee engagement survey to evaluate staff participation and satisfaction rates. Additionally, it provides industry statistics that demonstrate the importance of employee engagement. These resources can help companies develop an improved employee engagement action plan to achieve their goals and objectives. Further, Our Employee job satisfaction offers practical strategies to enhance productivity, retention, and participation rates. It further focuses on optimizing communication practices and employee work life balance, as well as implementing reward and recognition programs, compensation and benefits, and training and development opportunities. Finally, our HR Engagement Strategies module provides metrics to measure the impact of employee engagement activities. Get instant access.
Traditional Marketing Channel Analysis Powerpoint Presentation Slides Mkt CdSlideTeam
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Traditional marketing uses offline media to reach, target, and attract a wider audience. Grab our insightfully designed template on Traditional Marketing Channel Analysis that provides an overview of offline marketing. It includes Traditional marketing techniques, that are more resilient and leave a stronger impression on the customers. It also has a positive impact on businesses as it helps to capture a broader range of audience. It includes key features, statistics, best practices, and benefits audience growth, reusable material, increased credibility, and brand exposure. Our conventional marketing deck further includes approaches that help organizations increase sales and attract customers, such as newspaper and magazine advertising, company brochures, and direct mail. The PowerPoint presentation also incorporates outdoor broadcasting, one on one, referral marketing, radio ads, billboards, transit advertising, sticker, and word of mouth marketing. Lastly, it highlights the critical marketing team players and the cost spent on every advertisement channel. Get access to this powerful template now.
Integrating Asset Tracking System To Enhance Operational Effectiveness Comple...SlideTeam
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An asset tracking system is a technique to monitor an organizations assets more efficiently to enhance customer service and improve equipment longevity. Grab our Integrating asset tracking system to enhance the operational effectiveness template. It is expertly crafted to keep track of purchases to strengthen security and IT safety. Our IT asset management deck provides the latest technology trends for keeping track of assets. It involves the current scenario of an organizations asset and inventory management systems. Additionally, our Inventory management system PPT offers essential methods of an asset tracking system such as RFID tags, barcode scanning, Bluetooth low energy, near-field communication, and more. It further showcases detailed working and key benefits of implementing these systems. Furthermore, our RFID integration module includes a workflow chart and the roles and responsibilities of the HR manager and team. It contains cost analysis and comparative software assessment for enhancing overall performance. Lastly, our Asset management template exhibits the KPI dashboards and impact analysis for measuring the effectiveness of implementing a tracking system. Get instant access.
Designing And Implementing Brand Leadership Strategy Powerpoint Presentation ...SlideTeam
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A leadership brand is a way to make others aware of your unique qualities as a leader and how you can make a positive impact. If youre interested, our Designing and Implementing Brand Leadership Strategy template is available for download. It provides an overview of brand leadership, including its benefits, essential factors, steps, and strategies for creating a strong leadership brand. Our Brand Identity deck includes tips for becoming a market leader, three leadership groups, and a leadership matrix. It also explores the relationship between value proposition and brand leadership. Moreover, our Brand Architecture PPT explains strategic brand leadership tasks such as organizational structure and process, brand architecture, and brand building function. Additionally, it includes dashboards for tracking brand awareness and performance. Finally, our Brand Building module discusses how brands can provide unique value to customers and consists of a case study on Coca Colas success as a market leader. The template is fully editable and customizable and can be used with Google Slides. Get access now.
How Amazon Generates Revenues Across Globe Powerpoint Presentation Slides Str...SlideTeam
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The primary objective of Amazons business strategy is to meet customer demands by providing an exceptional experience. Our professionally designed How Amazon Generates Revenues Across the Globe template presents an overview of Amazons marketing strategy, including partnerships, initiatives, marketing activities, and brand positioning. The deck focuses on gaining a competitive advantage by showcasing the progress Amazon has made over the years, such as their successful IPO investment, performance progress, and managing competition. The Amazon Business Strategy module shows the companys performance in managing SWOT analysis, BCG matrix, and VRIO analysis. The PPT also includes an assessment of Amazons marketing mix, advertising strategy, and business model to enhance revenue and market share. Additionally, the template presents the selling process across the platform, financial review, and future predictions. Finally, it showcases the critical executives associated with Amazons core team. Gain access to this powerful template now and unlock Amazons business strategy secrets.
Guide For Effective Event Marketing Powerpoint Presentation Slides Mkt CdSlideTeam
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Event marketing is a strategy used to create awareness of a companys products or services through direct customer engagement. Check out Our Guide for an Effective Event Marketing template. It has been carefully designed to help companies engage their target audience effectively. Our Social Media Advertising deck highlights the benefits, emerging trends, and statistics of event advertising while also addressing common challenges faced by marketers, such as audience engagement and converting pre registrants to attendees. Our Conference Marketing PPT covers virtual and physical events, including webinars, live streaming, tradeshows, and conferences. It also provides insights on social media platforms used for promotion and outlines critical steps in event marketing, including goal setting, management checklists, activity management, audience attraction, and performance evaluation. Lastly, our Audience Engagement module details the marketing team, impact, and advertising channel costs. Access our resources today and take your event marketing to the next level.
Managing Business Customers Technology Powerpoint Presentation SlidesSlideTeam
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Managed Services refers to outsourcing IT services to improve operational efficiency and reduce costs for an organization. The Managing Business Customers Technology PowerPoint presentation provides insights on pricing and growth strategies for these services, making it useful for IT and Chief Strategy managers looking to determine the right pricing model. The Capacity Services Management presentation includes an analysis of the global managed services market, competitive landscape, and pricing models such as Per User, Per Device, A La Carte, and Tiered Pricing. These models are compared based on scalability, cost, and technology, and the most suitable one is selected. The presentation also highlights the impact of implementing the pricing strategy and the key strategies for managed services growth, which can lead to increased sales, reduced operational costs, and increased market share. Gain access to this informative template now.
Unearthing Apples Billion Dollar Branding Secret Powerpoint Presentation Slid...SlideTeam
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The story of Apples brand emphasizes the importance of its identity in building its strength. View our professionally designed Unearthing Apples billion-dollar branding secret PowerPoint presentation. It showcases how Apple has established itself as an innovative market leader. Our market leader deck helps present Apples success as a market leader through its unique brand personality and clear vision. Apples primary goal is to develop ground-breaking solutions that positively impact peoples lives continually. Additionally, our Apple story PPT highlights Apples progress as a global leader with substantial brand value. Managing Apples brand performance involves various strategies such as advertising, product development, and marketing mix. Furthermore, it details the close relationship between Apple and its customers, including brand architecture, archetypes, and brand value assessment. Finally, our brand reputation module highlights the critical members associated with the brand and the role of Apples leaders in fostering an environment of consistent innovation. Get access to this powerful template now.
Developing Flexible Working Practices To Improve Employee Engagement Powerpoi...SlideTeam
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Due to reduced job satisfaction, low employee productivity, and high-stress levels, many companies are transitioning to flexible work arrangements. Grab our Developing Flexible Working Practices to Improve Employee Engagement template. It can assist companies in increasing employee engagement rates and promoting workplace diversity. Our Flexible working hours deck addresses the issues caused by a rigid work schedule and presents statistics, benefits, trends, and growth drivers associated with hybrid work. Additionally, it provides guidelines and policies for the flexibility of work. Our Telecommuting PPT further showcases employee engagement strategies and productivity software tools for remote teams to achieve flexible work objectives. It also covers common issues managers face when implementing flexible work hours and ways to overcome them. Finally, our Job flexibility module exhibits the critical performance indicators KPIs and dashboards to help companies evaluate the impact of flexible employment strategies on employees and business performance. Download our 100 percent customizable template, also compatible with Google Slides.
Product Corporate And Umbrella Branding Powerpoint Presentation Slides Brandi...SlideTeam
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Grab Our meticulously crafted template titled Product, corporate and umbrella branding, a valuable resource for enhancing the overall value of your brand. It assists retailers in refining their product identity and differentiating them from competitors. Our Brand identity deck includes a brand portfolio and Kotlers five-level model for comparative product analysis. It also features tracking of customer service performance, budget analysis for product branding, and a product performance tracking dashboard. Additionally, our Corporate branding PPT emphasizes the significance of leveraging brand value, outlining its benefits and role. It provides insights into implementing corporate branding through critical elements, a deployment checklist, an activity tracking timeline, and significant steps for implementation. Furthermore, our Brand personality module includes a comprehensive overview of Umbrella branding, enhancing overall brand performance by improving brand equity. It also highlights the purpose, importance, advantages, and disadvantages associated with umbrella branding. Finally, the umbrella branding performance is managed through budget assessment for brand maintenance and an activity tracking dashboard for the umbrella brand. Access this powerful template now to augment your brand management strategies.
Communication Channels And Strategies For Shareholder Engagement Powerpoint P...SlideTeam
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A shareholder engagement strategy can help an organization develop and strengthen its relationship with investors. Grab our Communication Channels and Strategies for Shareholder Engagement template that helps to communicate about the latest updates and strategies implemented by the company to shareholders for building trust. It starts by highlighting benefits, concerns, and topics for shareholder engagement. Our Investor relations deck also shows the different types of companies for investor engagement through various communication techniques. Additionally, it highlights planning techniques like formulating a governance committee and communication calendar. Further, our Investor engagement PPT communication channels like website, email, and social media for shareholder engagement. It also showcases various shareholder strategies for websites like sharing annual reports, posting SEC filings, proxy statements, governance roadshows, and podcasts. Our Corporate strategy module exhibits an email channel to communicate critical updates and techniques to shareholders. Lastly, it shows various social media channels, like Facebook, YouTube, etc., for communicating with shareholders and covers other strategies like meetings, sharing ESG practices, and conducting investors survey for shareholder engagement. Get instant access.
Responsible Tech Playbook To Leverage Business Ethics Powerpoint Presentation...SlideTeam
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Grab our completely designed, Responsible tech playbook to leverage business ethics template. It provides a comprehensive guide to cater tools, methods, and frameworks to help firms make better technological decisions. Our Technological transformation deck helps mitigate software and product development risks and helps manage how technology interacts with society or the community. The playbook covers summaries of various technologies utilized. Each synopsis incorporates slides outlining an overview of the technique in terms of goal, aim, duration, and stakeholders involved. Additionally, our Technology governance PPT highlights the Primary methods, including agile threat modeling, data ethics canvas, consequence scanning, unintended and intended consequence scanning, and ethical OS. It also contains FMEA, interpret ML, materiality matrix assessment, tarot cards of tech, responsibility strategy, and humane design guide. Lastly, our Business ethics module exhibits the different approaches associated with responsible technology, including polarity thinking, participatory design, speculative design provocations, and bracketing. Get immediate access.
Generating Leads Through Targeted Digital Marketing Campaign Powerpoint Prese...SlideTeam
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Personalized marketing help organization run targeted promotional campaigns and enhance the customer experience. The following presentation Generating Leads through Targeted Digital Marketing Campaign can help the marketing department to improve brand perception and increase the loyalty of customers towards the company. It initially showcases the collection and analysis of data for preparing ideal customer personas. This PPT also highlights personalized email and video marketing strategies that can help to target an online audience and increase the conversion rate. It also shows website optimization tactics that can result in high-converting landing pages and shorter sales cycles. It also shows various other personalized strategies which are social media and mobile application marketing. This presentation also showcases a checklist that can help to manage and ensure the effective implementation of personalized marketing campaigns. It also highlights the budget that can be allocated to marketing activities for customer targeting. In the end, this presentation shows KPIs and dashboards that can help to track and evaluate the effectiveness of personalized customer marketing campaigns. Download it now.
Boosting Profits With New And Effective Sales Strategic Plan Powerpoint Prese...SlideTeam
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A sales plan is the first and foremost step towards developing a sales strategy, enabling a companys team to predict and avoid business related risks. Grab our Boosting Profits with a New and Effective Sales Strategic Plan template. It formulates the right target audience, appropriate sales representatives, software tools, revenue goals, and methods to track performance. Our Sales Strategy deck provides the company overview, products offered, value proposition, target market analysis, etc. It focuses on understanding the need for a new strategic sales plan. Our Brand Promotion PPT showcases multiple steps of building a sales strategy, like setting targets, creating customer profiles, lead generation strategies, etc. Additionally, it includes various stages of the sales process, namely, prospecting and lead generation, setting customer qualification criteria, scheduling product demos, defining customer needs, etc. It also caters to slides about multiple sales assessment techniques. Further, our Promotional Campaigns module includes campaigns like using referrals, loyalty programs, buy more and save more programs, device trade ins, etc. Lastly, it caters to the cost analysis, impact assessment of multiple sales activities, and dashboards related to tracking improvements with implementing new sales plans. Get access now.
ChatGPT IT Powerpoint Presentation SlidesSlideTeam
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Chat GPT multitasks by picking up on and naturally expressing more than one aim at a time. Grab our professionally curated ChatGPT IT template. It includes an introduction, advantages, and features of OpenAIs ChatGPT model and discusses the price and availability of its enhanced version, called ChatGPT Pro. Our ChatGPT deck represents the working and architecture of ChatGPT technology, including a large language model and self-attention mechanism. Additionally, it demonstrates the various applications of ChatGPT in several domains, such as education, medicine, research, information technology, advertisement, banking, finance, etc. Our chatbot using GPT-3 PowerPoint presentation represents the three reinforcement learning from human feedback models supervised fine-tuning, reward, and reinforcement learning. Furthermore, it discusses integrating the ChatGPT model into web applications and best practices for successful deployment. Moreover, our ChatGPT integration into the web applications module contains sections about the impact of ChatGPT on social media and artificial intelligence tokens. Lastly, this chatbot using GPT-3 deck comprises a roadmap, a timeline, a 30-60-90 days plan, a checklist to integrate OpenAIs GPT-3 model into web applications and a case study on mental health and ChatGPT collaboration. Get access now.
Methods To Implement Traditional Marketing Powerpoint Presentation Slides Mkt CdSlideTeam
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Our expertly crafted template on Methods to Implement Traditional Marketing provides a comprehensive overview of offline marketing strategies that are highly effective in reaching and engaging a wider audience. These traditional marketing methods are not only resilient but also leave a lasting impression on customers, providing numerous benefits such as audience growth, increased credibility, and brand exposure. The template highlights key features, statistics, and best practices for implementing these strategies, including newspaper and magazine advertising, company brochures, direct mail, outdoor broadcasting, referral marketing, radio ads, billboards, transit advertising, sticker marketing, and word of mouth marketing. Additionally, the presentation includes information on the critical team players involved in the marketing process and the costs associated with each advertising channel. By utilizing these tried and true techniques, businesses can increase sales, attract customers, and capture a broader audience. Dont miss out on this powerful tool access our template today.
Comprehensive Guide To Sports Marketing Strategy Powerpoint Presentation Slid...SlideTeam
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slideteam.net has the world's largest collection of Powerpoint Templates. Browse and Download now!
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Sports marketing involves promoting goods and services through sporting events, endorsement of athletes and teams, etc. Grab our Comprehensive guide to sports marketing strategy template. Its primary purpose is to promote sporting goods and equipment through multiple channels to improve the overall lifestyle of customers and sporting fans. Our Sports brand advertising deck provides a general overview of sports marketing along with processes, challenges, trends, etc. It offers access to multiple strategies that can help sports retailers increase customer experience, club sponsorships, and overall brand recall these include athlete branding and digital sports brand promotion. Additionally, our Sports marketing programs PPT contains slides that can guide sports brands on utilizing the eSports industry as an opportunity to promote their products. It further helps the firms to sponsor famous eSports teams, host related events, and deploy advergaming for immersive customer experience. Furthermore, our Athlete branding module offers content that can guide marketers to track sports advertising campaigns. Lastly, it can help assess the performance of the above strategies through impact analysis, KPIs, and dashboards. Get access now.
Global Shift Towards Flexible Working Powerpoint Presentation SlidesSlideTeam
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Sharpen existing tools or get a new toolbox? Contemporary cluster initiatives...Orkestra
UIIN Conference, Madrid, 27-29 May 2024
James Wilson, Orkestra and Deusto Business School
Emily Wise, Lund University
Madeline Smith, The Glasgow School of Art
This presentation by Morris Kleiner (University of Minnesota), was made during the discussion “Competition and Regulation in Professions and Occupations” held at the Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found out at oe.cd/crps.
This presentation was uploaded with the author’s consent.
This presentation, created by Syed Faiz ul Hassan, explores the profound influence of media on public perception and behavior. It delves into the evolution of media from oral traditions to modern digital and social media platforms. Key topics include the role of media in information propagation, socialization, crisis awareness, globalization, and education. The presentation also examines media influence through agenda setting, propaganda, and manipulative techniques used by advertisers and marketers. Furthermore, it highlights the impact of surveillance enabled by media technologies on personal behavior and preferences. Through this comprehensive overview, the presentation aims to shed light on how media shapes collective consciousness and public opinion.
0x01 - Newton's Third Law: Static vs. Dynamic AbusersOWASP Beja
f you offer a service on the web, odds are that someone will abuse it. Be it an API, a SaaS, a PaaS, or even a static website, someone somewhere will try to figure out a way to use it to their own needs. In this talk we'll compare measures that are effective against static attackers and how to battle a dynamic attacker who adapts to your counter-measures.
About the Speaker
===============
Diogo Sousa, Engineering Manager @ Canonical
An opinionated individual with an interest in cryptography and its intersection with secure software development.
Have you ever wondered how search works while visiting an e-commerce site, internal website, or searching through other types of online resources? Look no further than this informative session on the ways that taxonomies help end-users navigate the internet! Hear from taxonomists and other information professionals who have first-hand experience creating and working with taxonomies that aid in navigation, search, and discovery across a range of disciplines.
Acorn Recovery: Restore IT infra within minutesIP ServerOne
Introducing Acorn Recovery as a Service, a simple, fast, and secure managed disaster recovery (DRaaS) by IP ServerOne. A DR solution that helps restore your IT infra within minutes.
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01 03 05
02 04 06
Agenda
3. SLIDE NO.
3
Market
Segmentation
02
01
The Analysis Of Total
Demand In Market into Its
Constituent (Basic ) Parts
So that Sets Of Consumers
With Distinctive Needs And
Behaviors Patterns Can Be
Identified
Market Segmentation Is
4. SLIDE NO.
4
To design a marketing mix that
precisely matches the expectation of
customer in the target segmentation.
Objectives
Objective Of Marketing Segmentation
5. SLIDE NO.
5
❑ Demographic
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❑ Behavioral
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❑ Psychographic
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❑ Geographic
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Bases Of Segmenting The Market
6. SLIDE NO.
6
Region
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City
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Density
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Climate
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Counties
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Geographic Segmentation
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Age
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Education
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Family Size
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Religion
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Nationality
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Gender
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Income Occupation
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Demographic Segmentation
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Lifestyle
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Personality Characteristics
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Social Status
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Psychographic Segmentation
9. SLIDE NO.
9
Knowledge
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Attitude
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Use
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Response
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Usage Occasion
Benefits
Loyalty
Behavioral Segmentation
10. SLIDE NO.
10
01
Needs And Benefits
➢ Need Based
➢ Benefit Based
02
Decision Roles
➢ Initiator
➢ Influence
➢ Decider
➢ Buyer
➢ User
03
User And User
Related Variables
➢ Occasion
➢ User Status
➢ User Rate
➢ Buyer Readiness
Stage
➢ Loyalty Status
➢ Attitude
➢ Multiple Bases
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Behavioral Segmentation
11. SLIDE NO.
11
Target
Market
Aware
Unaware Not Tried
Tried
Negative
Opinion
Neutral
Favorable
Opinion
Repeated
Not Yet
Repeated
Rejecter
Loyal To
Other Brand
Switcher
Loyal To
Brand
Light User
Regular
User
Heavy
User
Breakdown Of Behavioral Segmentation
12. SLIDE NO.
12
Measurability
Of Its
Effective
Size
Appropriateness
To The Policies
And Resources
Of The
Company
Clear
Identification Of
The Segment
Accessibility
Through
Promotional
Efforts
Factors That
Affect Market
Segmentation
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Factors That Affect Market Segmentation
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Market Segmentation Facilitates The Matching Of
Products With Consumer Needs.
Market Segmentation Facilitates The Selection Of
The Most Suitable Market.
Utilize The Available Marketing Resources Effectively
Target Group Is Identified At The Initial Stage Only.
Avoid The Markets Which Are Unprofitable And Irrelevant
Promising Segments Only.
Advertising Media Can Be More Effectively Used.
Market Segmentation Offers Special Benefits To Small
Firms.
02
04
01
03
06
05
Benefits And Importance Of Market Segmentation
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Demographic
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Purchasing
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Personal
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Situational
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Operating
Variables
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Segmentation Variables
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Industry- Which industry should we serve?
Company Size- What size companies should we serve?
Location- What geographical areas should we serve?
Demographic Segmentation
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16
Operating
variable
What Consumer Technologies Should
We Focus On
01
Should We Serve Heavy Users,
Medium Users, Light Or Non Users
02
Should We Serve Customer Needing
Many Or Few Services
03
Operating Variable
17. SLIDE NO.
17
Purchasing Function
Organization:
Should We Serve Companies
With A Highly Centralized Or
Decentralized Purchasing
Organization?
Nature Of Existing
Relationship:
Should We Serve Companies With
Which We Share Strong
Relationship Or Go For The
Companies We Desire?
Power Structure:
Should We Serve Companies
Which Are Engineering Oriented
Or Financially Oriented So On ?
02
03
01
Purchasing Approaches
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Specific Application
Should we focus on certain
applications or all applications?
Urgency
Should we select those
companies which need quick
and sudden service and
delivery?
Size Or Order
Should we focus on
large orders or small
orders?
02
01
03
Situational Factors
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Should we serve those
companies which show
high loyalty to their
suppliers?
Should we serve those
companies which show
high loyalty to their
suppliers?
Loyalty
Attitude
Personal
Characteristics
Personal Characteristics
20. SLIDE NO.
20
MARKET TARGETING
Market targeting refers to picking a specific group or
small set of groups to which a nosiness will advertise.
Market Targeting
21. SLIDE NO.
21
Purpose of
MARKET TARGETING
• The main reason an organization uses MARKET TARGETING is to give
more power to its brand. Organizations also use these method when they
want to get an idea of how much of something they will sell.
• Estimates related to sales sometimes are necessary in order for a business to
get initial financing from banks or investors.
Purpose Of Market Targeting
22. SLIDE NO.
22
Sales Growth That
Ignores Market Segment
Differences And Attempts
To Appeal To All
Prospective Customers
With A Single Basic
Product Line Through
Mass Advertising And
Distribution Also Called
Mass Marketing
Example.
Undifferentiated
Approaches
A Sales Growth Strategy
In Witch Several Market
Niches Or Population
Segments Are Targeted
With Different Products
For Each Niche Or
Segment.
Differentiated
Approaches
Growth Strategy In Which
Resources Of A Firm Are
Focused On A Well
Defined Market Niche Or
Population Segment.
Concentrated
Approaches
Approaches Of Market Targeting
23. SLIDE NO.
23
Product Features
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IMC Mix
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Packaging
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Competitor Claims
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Pricing
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Retailer Mix
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Word Of Mouth
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Media Reviews
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Product
Positioning
Product Positioning
24. SLIDE NO.
24
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04
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03
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02
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01
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05
Our Plan
25. SLIDE NO.
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Our Products At Glance
26. SLIDE NO.
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02
7.5%
$435.2M
01
3.4%
$832.5M
03
10.1%
$721.8M
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Financial Highlights
27. SLIDE NO.
27
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Jan Feb Mar Apr May
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2014 2015 2016 2017 2018
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2014 2015 2016 2017 2018
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2014 2015 2016 2017 2018 2019 2020 2021
Our Research Results
28. SLIDE NO.
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Activities Jan Feb Mar Apr May
Activity1
Activity2
Activity3
Activity4
Activity5
Activity6
Activity7
Activity8
Activity9
Our Market Research Plan
29. SLIDE NO.
29
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Our Customers
30. SLIDE NO.
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02
Chemistry
03
Creativity
04
Impact
05
Know- How
06
Drive
01
Connectivity
07
Attention
To Detail
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Our Elevator Pitch
31. SLIDE NO.
31
Commitment
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Quality
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Customer
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Why Customers Buy From Us
33. SLIDE NO.
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Our Product Vs. Competition
34. SLIDE NO.
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Text Here Text Here Text Here
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Why We’re Better
36. SLIDE NO.
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MISSION
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VISION
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GOAL
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STRATEGIES
Our Vision
37. SLIDE NO.
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JOHN SMITH
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MARY SMITH
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CAROL SMITH
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JENNY SMITH
Our Team
38. SLIDE NO.
38
06 01
02
03
04
05
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Our Goal
39. SLIDE NO.
39
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GIRLS 50%
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BOYS 70%
Comparison
40. SLIDE NO.
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$100
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$1500
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$400
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$500
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Financials
41. SLIDE NO.
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attention.
PETER SMITH
This slide is 100% editable. Adapt it to your needs and capture your audience's
attention. This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your needs and capture
your audience's attention. This slide is 100% editable. Adapt it to your needs and
capture your audience's attention. This slide is 100% editable. Adapt it to your needs
and capture your audience's attention. This slide is 100% editable. Adapt it to your
needs and capture your audience's attention. This slide is 100% editable. Adapt it to
your needs and capture your audience's attention. This slide is 100% editable. Adapt it
to your needs and capture your audience's attention. This slide is 100% editable. Adapt
it to your needs and capture your audience's attention. This slide is 100% editable.
Adapt it to your needs and capture your audience's attention. This slide is 100%
editable. Adapt it to your needs and capture your audience's attention. This slide is
100% editable. Adapt it to your needs and capture your audience's attention. This slide
is 100% editable. Adapt it to your needs and capture your audience's attention.
Quotes
42. SLIDE NO.
42
01 02 03 04
Text Here
This slide is 100% editable.
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capture your audience's
attention.
Text Here
This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
Text Here
This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
Text Here
This slide is 100% editable.
Adapt it to your needs and
capture your audience's
attention.
Dashboard
43. SLIDE NO.
43
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
45%
FEMALE
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
55% MALE
Location
44. SLIDE NO.
44
This slide is
100% editable.
Adapt it to your needs
and capture your
audience's attention.
This slide is
100% editable.
Adapt it to your needs
and capture your
audience's attention.
This slide is
100% editable.
Adapt it to your needs
and capture your
audience's attention.
This slide is
100% editable.
Adapt it to your needs
and capture your
audience's attention.
This slide is
100% editable.
Adapt it to your needs
and capture your
audience's attention.
This slide is
100% editable.
Adapt it to your needs
and capture your
audience's attention.
This slide is
100% editable.
Adapt it to your needs
and capture your
audience's attention.
This slide is
100% editable.
Adapt it to your needs
and capture your
audience's attention.
2024
2022
2020
2018
2017 2019 2021 2023
Time Line
46. SLIDE NO.
46
01
02
03
04 This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your needs and
capture your audience's attention. This slide is 100% editable. Adapt it to
your needs and capture your audience's attention. This slide is 100%
editable. Adapt it to your needs and capture your audience's attention.
This slide is 100% editable.
Puzzle
47. SLIDE NO.
47
This slide is 100% editable.
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your audience's attention.
This slide is 100% editable.
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your audience's attention.
This slide is 100% editable.
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your audience's attention.
This slide is 100% editable.
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your audience's attention.
02
04
01
03
Target
48. SLIDE NO.
48
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audience's attention.
This slide is 100% editable.
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audience's attention.
This slide is 100% editable.
Adapt it to your needs and capture your
audience's attention.
This slide is 100% editable.
Adapt it to your needs and capture your
audience's attention.
This slide is 100% editable.
Adapt it to your needs and capture your
audience's attention.
This slide is 100% editable.
Adapt it to your needs and capture your
audience's attention.
This slide is 100% editable.
Adapt it to your needs and capture your
audience's attention.
06
01
02
03
04
05
07
Your Text
Here
Circular
49. SLIDE NO.
49
01
02
03
04
TEXT HERE
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
TEXT HERE
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
TEXT HERE
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
TEXT HERE
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
Venn
50. SLIDE NO.
50
z
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your
needs and capture your audience's attention. This slide is 100%
editable. Adapt it to your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your
needs and capture your audience's attention. This slide is 100%
editable. Adapt it to your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your
needs and capture your audience's attention. This slide is 100%
editable. Adapt it to your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
This slide is 100% editable.
Mind Mapping
53. SLIDE NO.
53
▪ Text Here
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capture your audience's attention.
▪ Text Here
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capture your audience's attention.
▪ Logistics
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▪ Logistics
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capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention. This slide is 100% editable. Adapt it to
your needs and capture your audience's attention.
Silhouettes
54. SLIDE NO.
54
Text Here Text Here
Text Here
Text Here
Text Here
Text Here
Text Here
Text Here Text Here
Process Flow
55. SLIDE NO.
55
➢ Visioning Exercises
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➢ Values Voting
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➢ Stakeholder Analysis
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➢ SWOT Analysis
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capture your audience's attention.
➢ Group Strategy & Goal
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capture your audience's attention.
02
01 03 04 05
Bar Graph
56. SLIDE NO.
56
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your needs
and capture your audience's attention. This slide is 100% editable. Adapt it
to your needs and capture your audience's attention. This slide is 100%
editable. Adapt it to your needs and capture your audience's attention. This
slide is 100% editable. Adapt it to your needs and capture your audience's
attention. This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your needs
and capture your audience's attention. This slide is 100% editable. Adapt it
to your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
This slide is 100% editable.
Magnifier Glass
57. SLIDE NO.
57
Text Here
Text Here
Text Here
Text Here
Text Here
Text
Text
This slide is 100% editable. Adapt it to
your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your audience's attention.
Funnel