SlideShare a Scribd company logo
Making your Haunt
        Accessible
     It's not so Scary
Christopher Silvia and Glenn McKnight
Table of Contents

•   Introductions
•   Haunt Industry Overview
•   Haunts and Regulations
•   What is Accessibility?
•   What is the ADA?
•   What are your Legal Obligations
•   Economics of Inclusion
•   Seven Principles of Universal Design
•   Seven Goals of Universal Design
•   Observations and The Survey Says .....
•   Recommendations
Our Goal
The aim of this presentation is to take
some of the fear or anxiety out of the
process to help you plan, design and
retrofit your Haunt Attractions to
be accessible for the mobility impaired,
and to present a different perspective
on the issue of ADA compliance in
hopes of bringing you the benefits of
inclusion.
Christopher Silvia   Glenn McKnight
Haunting Industry

• Estimate there are between 3,000 and 5,000
  haunted attractions charging admission fees to
  their events.

• Estimate that there are over 300 amusement
  facilities producing some sort of Halloween
  event.
Basic Regulations for Public
               Buildings

Building code          Fire Inspections
• Occupancy permits     • Fire extinguishers
• Signage               • Flame Retardant Materials
• Emergency Lighting    • Material storage
• Parking               • Fire Alarms
• Washrooms
• Exits
What do you think
Accessibility is?
Accessibility Checklist

•   Parking spaces
•   Drop off zone
•   Ramps
•   Entrances
•   Ticket Booth
•   Signage
•   Washrooms
•   Bypasses
•   Interior ramps
•   Hallways
•   Turns
•   Exits
Haunt Industry and Compliance
As with all public buildings, a haunted attraction must abide by
the building code requirements set down by the ADA.

Exemptions

Temporary attractions can have more flexibility depending upon
local building inspectors.

Historic Buildings could get a pass with the proviso that the
retrofits would impact too greatly the it's designation, but it's
 imperative to have signage at the ticket booth, entrance and
website stating emphatically that the haunt is not accessible.
ADA Reality Check

There have been relatively few ADA-related
lawsuits only 650 in the past 5 years
nationwide compared to the 6 million
businesses, 666,000 public and private
employers and 80,000 units of state and
local government to which the regulations
apply.
What are your legal requirements
The Act requires a 90-day notification be given
to a business to fix whatever is not compliant
before a lawsuit is filed.
Legal Reprucusions

Both existing and new facilities that do not comply
with ADA regulations face fines as high as $55,000
for a first offense and a $110,000 fine for any
offense thereafter.
Reality Check

The law only requires that public accommodations
(e.g. stores, banks, hotels, and restaurants) remove
architectural barriers in existing facilities when it
is "readily achievable", i.e., it can be done "without
much difficulty or expense.
Are there extra costs?

It depends if it's a new haunt or a major retrofit of an existing
haunt in a old warehouse

If it's a new haunt no extra costs should be incurred.

Make sure the tickets, booth and website should state
emphatically which haunts are accessible. It doesn't scare
people away. Be upfront and honest, your customers would
appreciate it.
It`s not all bad news

 Look at Compliance as an
        Opportunity
It's not all cost...
According to Dr. Scott Rains researcher on Tourism and the
Disabled community

Quote
"The total tourism expenditure
attributable to this group is $8bn
per year or 11% of overall tourism
expenditure."
The Seven Principles of
   Universal Design
#1 Equitable Use
The design does not
disadvantage or
stigmatize any group of
users.
#2 Flexibility in Use
The design
accommodates a
wide range of
individual preferences
and abilities.
#3  Simple, Intuitive Use

Use of the design is
easy to understand,
regardless of the
user's experience,
knowledge,
language skills, or
current
concentration
level.
# 4. Perceptible Information:
The design
communicates
necessary
information
regardless of
ambient
conditions or the
user's sensory
#5. Tolerance for Error

The design
minimizes
hazards and
the adverse
consequences
of accidental or
unintended
actions.
#6. Low Physical Effort

The design can
be used
efficiently and
comfortably, and
with a minimum
of fatigue.
#7. Size and Space for
       Approach & Use

Appropriate size
and space is
provided for
approach, reach,
manipulation, and
use, regardless of
the user's body
size, posture, or
7 Goals of Universal Design
Seven Goals of Universal Design
• Body fit - accommodating a wide a range of body
  sizes and abilities

• Comfort - keeping demands within desirable limits
  of body function and perception
• Awareness - insuring that critical information for
  use is easily perceived
• Understanding - making methods of operation and
  use intuitive, clear and unambiguous 
Seven Goals of Universal Design

• Social integration - treating all groups with
  dignity and respect 
• Personalization - incorporating opportunities
  for choice and the expression of individual
  preferences
• Appropriateness - respecting and reinforcing
  cultural values and the social and
  environmental context of any design project.
Observations

Physical Design and Layout
Scary Haunts:
Not in the Good Way



     Problem Areas
Parking: Wall of Shame

• No reserved Handicaped
  parking spaces
• Insufficient marked
  spaces
• No extra width for ramp
  drop down
• No curb cuts
• Illegal parking of cars in
  designated spots
Entrances: We caught one!

• Make sure you have a
  bypass entrance
  which is barrier free
  entrance.
• In this case the
  turnstyle is a nice
  feature for crowd
  control but can pose
  serious problems for
  those in a wheelchair
Entrance: Watch your Step, Duh......
Different Levels

Sometimes different levels
are just unavoidable.
Hallways

Obviously hallways can be a
big issue.

•   Width
•   Props
•   Lighting
•   Sharp objects
•   Injuries
•   Scares
•   Turns
Compliant Haunts

Doing it right can still be scary
Lighting

Good lighting provides
 safety features and sets the
mood without compromising
the experience

It provides the margin of error
to provide adequate safety to
avoid tripping hazards
Bypasses
Bypasses are perfectly acceptable as long as it's under
80% of your attraction.

I don't want to pay to see an attraction and end up being
led through 15 bypasses.

Theme your bypass areas.
Bypass areas should be themed or at least blacked out.
Having to pass through a work, or break area as a
bypass completely removes the guest from the
atmosphere and suspended belief that you worked so
hard to achieve in your haunt.
Accessible Parking

Accessible Parking does not
necessarily mean next to the main
entrance.
A level appropriately spaced parking
spot is more important than it's
proximity to the front door.
Space for wheelchair van lifts as well
as enough room to enter and exit
vehicles with a wheelchair are a
must.
Bathrooms
Recommendations
Communication Strategy

Have correct information when contacted about accessibility.

• Website

• Phone

• On Site
Contact ADA

Disability and Business Technical Assistance
Centers at (800) 949-4232 (voice and TTY)

The U.S. Architectural and Transportation
Barriers Compliance Board, or Access Board, may
be contacted at (800) 872-2253 (voice) or (800)
993-2822 (TTY)

The Disability Rights Education and Defense
Fund ADA Hotline is open for ADA technical
assistance at (800) 466-4232 (voice and TTY).
Next Steps (haha)


Visit the Haunt Accessibility Website
http://www.hauntaccessibility.com
-ADA Guidelines and more

Download the Slideshow at SLIDESHARE.NET
ADD URL

Complete the online survey(checklist)
http://hauntaccessibility.com/checklist/
Contact Info

Christopher Silvia
Email csilvia9@cox.net

Glenn McKnight
Email mcknight.glenn@gmail.com



Scott Rains, Seven Principles and Seven Goals of Universal Design
http://www.slideshare.net/srains/universal-design-the-seven-principles
Special Thanks

      Leonard Pickel,
Guidance, encouragement and
        compassion

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Making your haunt_accessible

  • 1. Making your Haunt Accessible It's not so Scary Christopher Silvia and Glenn McKnight
  • 2. Table of Contents • Introductions • Haunt Industry Overview • Haunts and Regulations • What is Accessibility? • What is the ADA? • What are your Legal Obligations • Economics of Inclusion • Seven Principles of Universal Design • Seven Goals of Universal Design • Observations and The Survey Says ..... • Recommendations
  • 3. Our Goal The aim of this presentation is to take some of the fear or anxiety out of the process to help you plan, design and retrofit your Haunt Attractions to be accessible for the mobility impaired, and to present a different perspective on the issue of ADA compliance in hopes of bringing you the benefits of inclusion.
  • 4. Christopher Silvia Glenn McKnight
  • 5. Haunting Industry • Estimate there are between 3,000 and 5,000 haunted attractions charging admission fees to their events. • Estimate that there are over 300 amusement facilities producing some sort of Halloween event.
  • 6. Basic Regulations for Public Buildings Building code Fire Inspections • Occupancy permits • Fire extinguishers • Signage • Flame Retardant Materials • Emergency Lighting • Material storage • Parking • Fire Alarms • Washrooms • Exits
  • 7. What do you think Accessibility is?
  • 8. Accessibility Checklist • Parking spaces • Drop off zone • Ramps • Entrances • Ticket Booth • Signage • Washrooms • Bypasses • Interior ramps • Hallways • Turns • Exits
  • 9. Haunt Industry and Compliance As with all public buildings, a haunted attraction must abide by the building code requirements set down by the ADA. Exemptions Temporary attractions can have more flexibility depending upon local building inspectors. Historic Buildings could get a pass with the proviso that the retrofits would impact too greatly the it's designation, but it's imperative to have signage at the ticket booth, entrance and website stating emphatically that the haunt is not accessible.
  • 10. ADA Reality Check There have been relatively few ADA-related lawsuits only 650 in the past 5 years nationwide compared to the 6 million businesses, 666,000 public and private employers and 80,000 units of state and local government to which the regulations apply.
  • 11. What are your legal requirements The Act requires a 90-day notification be given to a business to fix whatever is not compliant before a lawsuit is filed.
  • 12. Legal Reprucusions Both existing and new facilities that do not comply with ADA regulations face fines as high as $55,000 for a first offense and a $110,000 fine for any offense thereafter.
  • 13. Reality Check The law only requires that public accommodations (e.g. stores, banks, hotels, and restaurants) remove architectural barriers in existing facilities when it is "readily achievable", i.e., it can be done "without much difficulty or expense.
  • 14. Are there extra costs? It depends if it's a new haunt or a major retrofit of an existing haunt in a old warehouse If it's a new haunt no extra costs should be incurred. Make sure the tickets, booth and website should state emphatically which haunts are accessible. It doesn't scare people away. Be upfront and honest, your customers would appreciate it.
  • 15. It`s not all bad news Look at Compliance as an Opportunity
  • 16. It's not all cost... According to Dr. Scott Rains researcher on Tourism and the Disabled community Quote "The total tourism expenditure attributable to this group is $8bn per year or 11% of overall tourism expenditure."
  • 17. The Seven Principles of Universal Design
  • 18. #1 Equitable Use The design does not disadvantage or stigmatize any group of users.
  • 19. #2 Flexibility in Use The design accommodates a wide range of individual preferences and abilities.
  • 20. #3  Simple, Intuitive Use Use of the design is easy to understand, regardless of the user's experience, knowledge, language skills, or current concentration level.
  • 21. # 4. Perceptible Information: The design communicates necessary information regardless of ambient conditions or the user's sensory
  • 22. #5. Tolerance for Error The design minimizes hazards and the adverse consequences of accidental or unintended actions.
  • 23. #6. Low Physical Effort The design can be used efficiently and comfortably, and with a minimum of fatigue.
  • 24. #7. Size and Space for        Approach & Use Appropriate size and space is provided for approach, reach, manipulation, and use, regardless of the user's body size, posture, or
  • 25. 7 Goals of Universal Design
  • 26. Seven Goals of Universal Design • Body fit - accommodating a wide a range of body sizes and abilities • Comfort - keeping demands within desirable limits of body function and perception • Awareness - insuring that critical information for use is easily perceived • Understanding - making methods of operation and use intuitive, clear and unambiguous 
  • 27. Seven Goals of Universal Design • Social integration - treating all groups with dignity and respect  • Personalization - incorporating opportunities for choice and the expression of individual preferences • Appropriateness - respecting and reinforcing cultural values and the social and environmental context of any design project.
  • 29. Scary Haunts: Not in the Good Way Problem Areas
  • 30. Parking: Wall of Shame • No reserved Handicaped parking spaces • Insufficient marked spaces • No extra width for ramp drop down • No curb cuts • Illegal parking of cars in designated spots
  • 31. Entrances: We caught one! • Make sure you have a bypass entrance which is barrier free entrance. • In this case the turnstyle is a nice feature for crowd control but can pose serious problems for those in a wheelchair
  • 32. Entrance: Watch your Step, Duh......
  • 33.
  • 34. Different Levels Sometimes different levels are just unavoidable.
  • 35. Hallways Obviously hallways can be a big issue. • Width • Props • Lighting • Sharp objects • Injuries • Scares • Turns
  • 36. Compliant Haunts Doing it right can still be scary
  • 37.
  • 38. Lighting Good lighting provides safety features and sets the mood without compromising the experience It provides the margin of error to provide adequate safety to avoid tripping hazards
  • 39. Bypasses Bypasses are perfectly acceptable as long as it's under 80% of your attraction. I don't want to pay to see an attraction and end up being led through 15 bypasses. Theme your bypass areas. Bypass areas should be themed or at least blacked out. Having to pass through a work, or break area as a bypass completely removes the guest from the atmosphere and suspended belief that you worked so hard to achieve in your haunt.
  • 40. Accessible Parking Accessible Parking does not necessarily mean next to the main entrance. A level appropriately spaced parking spot is more important than it's proximity to the front door. Space for wheelchair van lifts as well as enough room to enter and exit vehicles with a wheelchair are a must.
  • 43. Communication Strategy Have correct information when contacted about accessibility. • Website • Phone • On Site
  • 44. Contact ADA Disability and Business Technical Assistance Centers at (800) 949-4232 (voice and TTY) The U.S. Architectural and Transportation Barriers Compliance Board, or Access Board, may be contacted at (800) 872-2253 (voice) or (800) 993-2822 (TTY) The Disability Rights Education and Defense Fund ADA Hotline is open for ADA technical assistance at (800) 466-4232 (voice and TTY).
  • 45. Next Steps (haha) Visit the Haunt Accessibility Website http://www.hauntaccessibility.com -ADA Guidelines and more Download the Slideshow at SLIDESHARE.NET ADD URL Complete the online survey(checklist) http://hauntaccessibility.com/checklist/
  • 46. Contact Info Christopher Silvia Email csilvia9@cox.net Glenn McKnight Email mcknight.glenn@gmail.com Scott Rains, Seven Principles and Seven Goals of Universal Design http://www.slideshare.net/srains/universal-design-the-seven-principles
  • 47. Special Thanks Leonard Pickel, Guidance, encouragement and compassion

Editor's Notes

  1. Welcome to the Hauntcon 2012 session Entitled  Making your Haunt Accessible As per introductions Chris  ADD Glenn works with businesses and non profits on business strategy which includes identifying online and physical barriers that limit their growth
  2. No bypass, stairs are a barrier
  3. Door is wide enough and traffic flow into room adequate next between the wall and the student desks