A genuine reader of unzipped is described as someone who likely has tattoos and piercings, smokes or takes drugs, and parties often. They are rebellious and creative, either writing music or playing in a band. They believe in pursuing success and dreams through living life to the fullest and having fun. Their style includes jeans, hoodies, and customized clothing with spikes and studs. Favorite brands are Vans, Dr. Martens, creepers, Topshop, and vintage shops. Their music tastes include bands like Lost Prophets, Arctic Monkeys, Muse, and You Me at Six.