5. Description of cover:
LAYOUT :
The margin of the magazine it is in Nat geo logo shape in light
yellow colour and the context written inside it is easily readable
MAIN IMAGE:
The main image of cover is of Venice(city of Italy) evening scene . The image
Showing one of the canal of Venice ,boats, old European structure buildings, A
Dome shape temple in the back, and a clear blue sky. This main image is
Clearly giving a proper scene of Venice in evening. It can attract many tourists
To choose Venice as their travel destination.
MAST HEAD:
It uses the national geographic logo and traveller to show that it is national
Geographic travel magazine . It is easily recognizable magazine internationally
The font in which traveller is written is sans serif , clear , bold and formal .
6. Feature head line:
“Return to Venice “ is a feature head line in cover . The heading is written above
buildings and in front of sky in clear black and Bold serif Font. So that any one
Can easily understand that magazine is primarily more focused on Venice
Rather than any other topics in magazine like Mexico, island of Zen, adventure in
Africa.
Pull quote:
“UNLOCKING THE MYSTERIES ....“
It give us a clear idea about what the magazine inside have . In easy words mysteries
And secrets of Venice...
Plug headers:
Small headings to draw some extra attention to audience. For ex in this cover .”
Buzz in Mexico” “adventure in Africa “....
7. Bar code/ time and date:
A common convection in all magazines need in order to purchase magazine.
4.99$ price is not too much everyone can easily buy it specially the middle
Class and high class audience.
OVER ALL IMPRESSION OF COVER PAGE:
THIS IS A TRAVEL MAGAZINE . IT IS PRIMIRALY MORE FOCUSED ON
LIFESTYLE,CULTURE,TRAVELLING,FOOD, NATURE ETC. IT ATTRACTS A
TARGET AUDIENCE OF 24-60 YEAR OLD AGES.
9. Description of content page:
Heading:- The content heading is written in bold white colour
over a light dim brown colour which make it formal at the top of the
page.
SUB-IMAGES:-There is only few colourful flags and some
sketches (pictures) are used in content page this tells about the article
inside it . The main image used a simple black tiger face sketch. Each
image show a sketch of a deer, tiger and rhino face placed in a house.
Colour Scheme:- It is very simple, it uses only 2-3 ;light dim
colours for example white, yellow ,brown, and touch of black. It is the
best idea to represent content page.
10. Layout:- The Layout is very simple easily readable and understandable
And splits into 3 sectors. Main topics, content department, Routine topics and
sub-images. Apart from the main topics the minor topics are listed in a
section called “DEPARTMENTS”..
NOW WE TALK ABOUT THE DOUBLE
SPREAD OF NATIONAL GEOGRAPHIC
TRAVELLER MAGAZINE
12. Description of double page spread:-
Main Heading:- “Venice canal capers “ It describe about Venice
canal capers. The language used is informal, small to attract all young and
old ages audience.
COLOUR SCHEME:- the colour scheme is very bright . Sky blue, light blue,
white and dim light brown. It looks almost natural.
The image now giving a clear indication what is the heading on main cover
printed. The image is in landscape mood . It shows life style of Venice , the
canal capers, buildings, and the dome shape temple in the cover is now can
clearly and easily seen in a full landscape mode. The main focus in this image
is Venice canal capers(main mean of transport in Venice) and canal. The
picture will definitely attract as much as travelling oriented people also
holiday spenders because of the extreme beauty of Venice is shown in image.
14. LAYOUT: layout is dark blue with Articles of magazines printed
on it with “discover the magazine “ statement. Lonely planet
Logo is also present on the top of lay out.
MAIN IMAGE :- Main image is of the great wall of china but
magazine is of UAE Special edition and using the image of great
wall of china what makes the sense ? It tells the audience that
magazine main article is on CHINA also the main plug header
supporting it by “CHINA PERFECT TRIP”
MAST HEAD:-the mast head consists of BOLD san serif fonts (as
like Nat geo traveller ) with lonely planet logo and edition date
and country.
PLUG-HEADERS :- the plug headers are very unique and simple
Each plug header had its own importance for ex David
Attenborough famous and favourite travel destinations.
15. overall the cover is simple as like Nat geo
traveller . It is also showing the Locally use
produced stamp and the 6 free mini guides
It will attract more audience than Nat geo
traveller magazine because of its vast features
and free guides.
17. LAYOUT: The layout is very simple it is in
plain white colour and lonely planet logo
printed on it with edition date.
SUB IMAGES:- the sub images are of beautiful
landscapes and a inside view of a palace they
surely attract more than enough audience buzz
in Nat geo traveller there is no images like
these this is the best idea to post landscape
images on a travel magazine to attract as much
audience as the author can.combinition of
beach, island, mountain with snow, park scene
and a palace scene is just perfect.
18. Headings:- in the content page there are
many headings like post cards, our planet,5
easy trips, arm chair traveller,etc.
COLOUR SCHEME:- the colour scheme
except the sub images is totally white which
is good and use of dark colours for fonts is
also a reliable idea .
20. MAIN HEADING :” ON THIN ICE” this
statement clearly giving a meaning that article
is about a place where ice is thin or just few
Centimetre above ground level. If we see
clearly the main image of double page spread
clearly indicating the place LADAKH (India)
and supporting the statement “on thin ice”
Colour scheme:- The colour scheme is white,
brown and light black (water in lake) the
colour scheme is consists of totally natural
colours and sunlight.
21. Overall impression and analysis:-
The colours of display is very natural, sharp
and vivid, Ladakh is the place in India where
Himalayas have a great altitude the story,
statement and image are all interconnected.
The article also supporting the idea that this
is beautiful terrain , adventure travellers
must come here and enjoy the scenery. This
magazine display attracts a target audiences
of travel enthusiastics of age 24-40..